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35 Insane British YouTubers to follow this year

Looking for the 35 top British YouTubers to follow this year? This list highlights standout creators from the United Kingdom across comedy, gaming, lifestyle, beauty, and more, selected using data from Click Analytic’s influencer marketing platform.

If you are researching creators for a campaign, this roundup can help you spot popular UK YouTubers with active audiences and strong content niches, then analyze a specific creator in more detail. At the end of the list, you will also find free influencer marketing tools, including email templates, a contract, and a campaign brief.

Jules Carmaux headshotJules Carmaux11 min readLast updated: May 26, 2026

How this list was built

A public shortlist from the ClickAnalytic creator database

ClickAnalytic tracks 400M+ creator profiles. This page gives you a useful public shortlist; inside the platform you can search the full database, compare audience quality and unlock verified contacts.

Search the creator database

The ranking

35 British creators ranked on YouTube

The top 35 British creators, ranked by reach and vetted for engagement, audience quality and commercial fit.

You're seeing 35

Search the full British creator database

Filter the full creator database by engagement, audience location and audience quality, then export verified contacts.

Search the creator database

You're seeing 35

Search the full British creator database

Filter the full creator database by engagement, audience location and audience quality, then export verified contacts.

Search the creator database

You're seeing 35

Search the full British creator database

Filter the full creator database by engagement, audience location and audience quality, then export verified contacts.

Search the creator database

Creator sizes

Which size of creator should you pick?

Bigger is not always better. The right size depends on whether you mainly want awareness or action. Smaller creators bring a tighter audience and stronger engagement; larger ones bring reach and recognition.

Nano

Emerging creators · 1K-10K

Highest trust and engagement. Best for hyper-local or niche campaigns where authenticity matters most.

Strong trustNiche reach
0 in this list

Micro

Recommended

High-efficiency creators · 10K-50K

Best balance of reach, engagement and cost. Ideal for product launches, DTC brands and performance campaigns.

Best efficiencyProduct fit
0 in this list

Macro

Scale creators · 50K-500K

Broad visibility and recognition. Good for awareness and brand positioning at scale.

Wide reachAwareness
14 in this list

Mega

Celebrity-level creators · 500K+

Mass awareness and cultural reach. Premium pricing; use where broad visibility matters most.

Mass reachPremium
21 in this list

Not sure which size fits your campaign? Match creators to your exact goal and budget.

Find your creators

Do you want even more than this list of the best YouTubers in the UK?

Are you looking for more than this list of British YouTubers?

Don’t worry! Check out any of these top UK influencer lists:

For developers & data teams

Put the data behind this ranking in your own stack

The same live data we used to rank British creators, followers, engagement, audience quality and more across 400M+ creators, is available programmatically through the ClickAnalytic Influencer Marketing API.

Explore the API Browse the influencer databaseRead the Creator Economy Report →
Browse nearby listings

Related influencer rankings

Jump straight to the same niche in another market, or another niche in the same one.

FAQ

Frequently asked questions

Everything brands ask before shortlisting British creators.

Who are the top British YouTubers?

The top British YouTubers include BetaSquad, Mat Armstrong, Futcrunch and more. Influencers are constantly jocking for the top place. Use an influencer marketing platform to stay updated with the top British creators.

How do you find the top British YouTubers?

The easiest method to find the top British YouTubers is by using an influencer marketing platform.

Is it a good idea to work with the Best Youtubers in the UK?

Only ever work with an influencer in the UK if they match your brand’s personality. Influencers with audiences not interested in your brand aren’t a good fit. Avoid them.

How do I contact British YouTubers?

There are several ways to contact British YouTubers. Use an influencer vetting platform, or check out this detailed guide on finding someone’s email on Instagram.

Jules Carmaux

Written by

Jules Carmaux

Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated May 26, 202611 min readRefreshed monthly
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