Subscriber size says nothing about German reach. Uyen Ninh leads this list on views with 3.57M subscribers, and 11% of that audience is in Germany. Naomi Jon, at 3.45M subscribers, is also at 11%. BavariaMedic sits at 20% and LukasBS at 46%. The other 21 channels run from 77% to 88% German, with a median of 83%.
Those four are a different buy from the rest, and no public subscriber ranking shows you that.
Dagi Bee has 3.87M subscribers, more than anyone here, and averages 32,619 views per video. Sophie Alice has 47,300 subscribers and averages 32,375. That is about 82 times the subscriber count for the same reach per video, and it is the reason this list is ordered by views.
Lehrerschmidt shows the other end of it: 2.31M subscribers, 8,851 average views and a 5.95% engagement rate. The channel explains one school maths topic at a time, so a video gets found when a student needs that topic rather than on the day it goes up.
One channel breaks the age pattern. Of the 23 channels with an audience age reading, 22 have their biggest measured band at 25 to 34, anywhere between 42% and 68%. Gabi Fastner is the exception, with 44% of that channel's audience aged 45 to 64, and it also carries the highest engagement rate on the page at 12.45%.
If a brand needs an audience over 45, this page holds one channel with a reading like that, out of 23 readings, not a category.
Denis Golubev
