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Tips & Tricks to Stay on Pace with Industry Trends

Lounge Underwear Case Study

Lounge Underwear Case Study

  We've managed to build a massive knowledge base over five years in the early days without putting huge amounts of investment in, and we've been able to scale that knowledge and that investment as social media scaled. - Dan Marsden, Co-Founder at Lounge...

Case Study with skyn ICELAND

Case Study with skyn ICELAND

skyn ICELAND Case Studyskyn ICELAND is the only skincare line specifically formulated to treat the depleting and damaging effects of stress on skin. Their nourishing products use cruelty-free, vegan ingredients sourced from Iceland. Needs: Website traffic and sales...

What is Influencer Whitelisting?

What is Influencer Whitelisting?

“Influencer whitelisting" is the latest in influencer marketing strategies. 49% of consumers trust influencer recommendations over branded content, showing that this content can play a significant role in purchase consideration. Whitelisting is a way to harness this...

TikTok: Advertising that Attracts

TikTok: Advertising that Attracts

TikTok is a platform for interactive advertising that involves audiences, and is perceived as the “most innovative” channel. Studies show that 72% of users find ads on TikTok inspiring...more than any other social platform. Advertising on digital channels can often be...

Increasing Brand Awareness with Influencers

Increasing Brand Awareness with Influencers

  89% of marketers agree that influencer marketing is the most effective channel for customer acquisition. 🔥 Influencer campaigns have a number of desired outcomes, ranging from increasing sales and leads to brand growth. One of the most sought-after benefits is...

Paid Media Advertising with Influencers

Paid Media Advertising with Influencers

Influencer marketing is one of the most efficient ways to raise brand awareness. Recognizing the differences between paid and unpaid media, and how to leverage both for a campaign, is another vital element for success. 🌟 Unpaid media is exactly what it sounds...

Case Study with Cambly Tutors

Case Study with Cambly Tutors

Cambly TutorsCase Study Cambly is an English learning platform for students across 190+ countries. They provide on-demand access to native English-speaking tutors over video chat.  Needs: Awareness + Tutor Sign-UpsServices & Channels Youtube (Primary) Campaigns...

Tracking Influencer Performance

Tracking Influencer Performance

The influencer marketing industry continues to grow at a rapid pace; The creator economy is projected to reach $26.4B in just three years. 🚀 As the industry gains recognition, more and more brands have continued to enter the space, with mixed returns. Partnership...