Skip to content
Click Analytic

Top 25 UK Pet Influencers on Instagram (Sep 2026)

We screened 478 British pet accounts on Instagram for a 30% UK audience, 2% engagement, 70% real followers, 1,000 Reel views and a post in the last thirty days, and ranked them by the CA Influence Index.

Denis GolubevDenis Golubev9 min readLast updated: 14 Sept 2026

The ranking

25 top influencers from 478 British pet profiles

The 25 below are ranked by the CA Influence Index. They break down as seven dog-friendly travel and stays accounts, seven accounts written in the dog's own voice, six owner-and-dog lifestyle creators, three dog trades posting as themselves and two assistance dog teams.

25
Influencers selected
58%
Avg British audience
4.6%
Avg engagement
87%
Avg real audience
Buddy I Cockalier
#1

littleblackbudBuddy I Cockalier

Buddy I CockalierNano
33.9K
Followers
5.83%
Engagement rate
144.3K
Avg views
16.0%
fake followers / suspicious accounts

🌲 Adventures, chaos & questionable decisions šŸŽ„ Dog POV• Comedy• Life with a spaniel šŸ¤ Brand partnerships/UGC šŸ“§

Audience location
United Kingdom68.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Buddy is a cockalier filmed from the dog's side of the camera, with the jokes written for the dog and an open line for paid work. Grade A+ at 95, on 144,277 average Reel views against 33,936 followers, 4.25 views for every follower and the highest view count on this page.

Why A+ on the CA Influence Indexā„¢

Audience fit68% United Kingdom
Engagement6.8x median
View power4.3x followers
Audience quality84% real
Bramble the Westie
#2

rambleswithbrambleBramble the Westie

Bramble the WestieNano
11.2K
Followers
2.94%
Engagement rate
25.2K
Avg views
8.0%
fake followers / suspicious accounts

Muddy paws 🐾 Outdoor adventures 🌲 Big Dog Energy šŸ„Ž POOCHPACK-YIR4 for 30% off @poochandmutt

Audience location
United Kingdom46.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Bramble is a West Highland terrier and the account runs on wet ground and open country, with a discount code already live for a dog food partner. Grade A at 89, on 25,193 average Reel views from only 11,246 followers, 92% real followers and 2.94% engagement.

Why A on the CA Influence Indexā„¢

Audience fit46% United Kingdom
Engagement3.4x median
View power2.2x followers
Audience quality92% real
Paul Cooper
#3

deefadoganddadPaul Cooper

Paul CooperMicro
63.0K
Followers
2.95%
Engagement rate
91.0K
Avg views
15.0%
fake followers / suspicious accounts

Deefa Dog and his pet Human would love you to subscribe. He's a very naughty lad with a mouth like a docker

Audience location
United Kingdom69.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Paul Cooper writes the account in the voice of Deefa, a very naughty lad who treats the owner as the pet in the house. Grade A at 87, on 91,016 average Reel views, 69% UK audience and 62,982 followers, the second largest account on this page.

Why A on the CA Influence Indexā„¢

Audience fit69% United Kingdom
Engagement3.5x median
View power1.4x followers
Audience quality85% real
Ella
#4

ellasdogspaElla

EllaNano
26.7K
Followers
6.98%
Engagement rate
76.5K
Avg views
16.0%
fake followers / suspicious accounts

āœ‚ļø Dog Groomer šŸ“¹ 80k+ TikTok| Sharing BTS & Daily life as a dog groomer šŸ’› City and Guilds qualified 🐶 Books closed to new clients

Audience location
United Kingdom41.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Ella grooms dogs for a living, is qualified through City and Guilds, films the working day and has stopped taking on new clients. Grade A at 87, on 6.98% engagement and 76,504 average Reel views against 26,663 followers, though only 41% of the audience is in the UK.

Why A on the CA Influence Indexā„¢

Audience fit41% United Kingdom
Engagement8.1x median
View power2.9x followers
Audience quality84% real
Kika & Quark the Guide Dog
#5

kika_guidedogKika & Quark the Guide Dog

Kika & Quark the Guide DogNano
19.2K
Followers
3.42%
Engagement rate
36.4K
Avg views
15.0%
fake followers / suspicious accounts

🐶 Quark - new Guide Dog to Amit @blinddad_uk šŸ“ŗ On @cbeebieshq #DogSquad 🐾 Our book 'Kika And Me' šŸ’™ #KikaAndMe #TheKikaEffect #WhatAQuarker

Audience location
United Kingdom42.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Quark is the new guide dog for Amit, following Kika, whose story reached a book and a children's television slot. Grade A at 86, on 36,382 average Reel views from 19,202 followers and 85% real followers, with 42% of the audience in the UK.

Why A on the CA Influence Indexā„¢

Audience fit42% United Kingdom
Engagement4.0x median
View power1.9x followers
Audience quality85% real
Lori Dow
#6

lori.dow24Lori Dow

Lori DowNano
11.3K
Followers
14.43%
Engagement rate
11.6K
Avg views
15.0%
fake followers / suspicious accounts

Dog mum to @buddythegoldenretriever24 🄰.

Audience location
United Kingdom83.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Lori Dow posts as the owner of a golden retriever that has an account of its own. Grade A at 85, on 14.43% engagement, the highest here and 16.78 times the UK median for the 10K to 50K band, with 83% of the audience in the UK.

Why A on the CA Influence Indexā„¢

Audience fit83% United Kingdom
Engagement16.8x median
View power1.0x followers
Audience quality85% real
Callie & Alice
#7

londonsheltiecallieCallie & Alice

Callie & AliceNano
20.9K
Followers
4.60%
Engagement rate
27.9K
Avg views
6.0%
fake followers / suspicious accounts

šŸ‡¬šŸ‡§ šŸ‡ŗšŸ‡ø Londoner in San Francisco Floofy Girl, Luxury Dog-Friendly Travel ↓ Follow for daily Sheltie joy šŸ’Œ

Audience location
United Kingdom55.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Alice is a Londoner living in San Francisco who posts dog-friendly travel at the expensive end with a Shetland sheepdog, Callie. Grade A at 82, on 94% real followers and 27,874 average Reel views from 20,909 followers, with 55% of the audience still in the UK.

Why A on the CA Influence Indexā„¢

Audience fit55% United Kingdom
Engagement5.3x median
View power1.3x followers
Audience quality94% real
Adam Spivey
#8

adamspiveysdtAdam Spivey

Adam SpiveyMicro
60.6K
Followers
2.21%
Engagement rate
82.2K
Avg views
11.0%
fake followers / suspicious accounts

Founder/Director/Head Trainer @southenddogtraining. This is my personal insta. Please use the my business page for anything dog related.

Audience location
United Kingdom54.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Adam Spivey heads a dog training company and keeps this account as the personal one, pointing anything work related to the business page. Grade B at 78, on 82,186 average Reel views from 60,630 followers and 89% real followers, held down by 2.21% engagement, just over the 2% floor.

Why B on the CA Influence Indexā„¢

Audience fit54% United Kingdom
Engagement2.6x median
View power1.4x followers
Audience quality89% real
Remmy & Liv
#9

remmyandlivRemmy & Liv

Remmy & LivNano
16.7K
Followers
2.85%
Engagement rate
7.6K
Avg views
6.0%
fake followers / suspicious accounts

a girl & her rescue dog šŸ“london šŸ’Œ

Audience location
United Kingdom88.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Liv posts from London with a rescue dog, Remmy, as the subject of nearly every post. Grade B at 77, on the highest UK audience share on this page at 88% and 94% real followers, though 7,557 average Reel views is modest against 16,653 followers.

Why B on the CA Influence Indexā„¢

Audience fit88% United Kingdom
Engagement3.3x median
View power0.5x followers
Audience quality94% real
Dottie & Maeva šŸ»
#10

dfor.dottieDottie & Maeva šŸ»

Dottie & Maeva šŸ»Nano
13.5K
Followers
2.12%
Engagement rate
17.8K
Avg views
6.0%
fake followers / suspicious accounts

Travel, pet & lifestyle photographer ā›°ļøšŸ“· Islander with her Golden Retriever šŸ‡®šŸ‡² Fuelled by @purepetfood Collab| DM

Audience location
United Kingdom50.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Maeva shoots travel, pet and lifestyle work professionally and posts from the Isle of Man with a golden retriever, Dottie. Grade B at 75, on 17,840 average Reel views and 94% real followers, with the lowest engagement on this page at 2.12%.

Why B on the CA Influence Indexā„¢

Audience fit50% United Kingdom
Engagement2.5x median
View power1.3x followers
Audience quality94% real

You're seeing only 25 of 478

Search the full British pet creator database

Filter all 478 British pet influencers by engagement, audience location, audience quality and commercial fit, then save the contacts you need.

Search all 478 matching influencers
King Whacker & Agent Cooper
#11

whacker_and_cooperKing Whacker & Agent Cooper

King Whacker & Agent CooperNano
36.2K
Followers
7.35%
Engagement rate
38.3K
Avg views
17.0%
fake followers / suspicious accounts

The adventures of a Thai street dog, rescued by @niall.harbison at @wearehappydoggo and his spoilt little jug brother.

Audience location
United Kingdom41.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

King Whacker is a Thai street dog rescued by Niall Harbison, sharing the account with Agent Cooper, a jug brother living a far softer life. Grade B at 73, on 7.35% engagement and 38,307 average Reel views from 36,206 followers, but only 41% of the audience is in the UK.

Why B on the CA Influence Indexā„¢

Audience fit41% United Kingdom
Engagement8.5x median
View power1.1x followers
Audience quality83% real
Chris Cooper
#12

chris_and_billyChris Cooper

Chris CooperNano
24.5K
Followers
10.44%
Engagement rate
31.6K
Avg views
18.0%
fake followers / suspicious accounts

When my mum’s dog had puppies it was the right time to come back to England. I’d been away for 12 years. Of course I kept a pup who we named Billy.

Audience location
United Kingdom32.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Chris Cooper moved back to England after twelve years away and kept one puppy from the family litter, Billy, who is now the subject of the account. Grade B at 73, on 10.44% engagement, the second highest here, but the lowest UK audience share on this page at 32%.

Why B on the CA Influence Indexā„¢

Audience fit32% United Kingdom
Engagement12.1x median
View power1.3x followers
Audience quality82% real
Johnny Chiodini
#13

sheetbikeJohnny Chiodini

Johnny ChiodiniNano
17.5K
Followers
5.48%
Engagement rate
14.2K
Avg views
15.0%
fake followers / suspicious accounts

Almost exclusively pictures of my dog, let's face it. For hobby stuff, see @chiodini_paints

Audience location
United Kingdom49.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Johnny Chiodini keeps this account almost entirely for the dog and points anything else to a second account. Grade B at 72, on 5.48% engagement and 14,232 average Reel views from 17,505 followers, with 49% of the audience in the UK.

Why B on the CA Influence Indexā„¢

Audience fit49% United Kingdom
Engagement6.4x median
View power0.8x followers
Audience quality85% real
Otis
#14

otis.workingcockerOtis

OtisNano
13.0K
Followers
2.57%
Engagement rate
3.6K
Avg views
10.0%
fake followers / suspicious accounts

Documenting life with my dog around my 9-5 ā›°ļøāœØ

Audience location
United Kingdom73.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Otis is a working cocker spaniel filmed by an owner who posts around a full time job rather than for a living. Grade B at 72, on 73% UK audience and 90% real followers, though 3,631 average Reel views is low for 12,964 followers.

Why B on the CA Influence Indexā„¢

Audience fit73% United Kingdom
Engagement3.0x median
View power0.3x followers
Audience quality90% real
Beauxworld Arran Gallagher
#15

beauxworld_Beauxworld Arran Gallagher

Beauxworld Arran GallagherMicro
93.6K
Followers
4.00%
Engagement rate
27.7K
Avg views
23.0%
fake followers / suspicious accounts

šŸ•ŗ A man obsessed with his dog šŸ• šŸ’Œ Personal account @al_gallagher97

Audience location
United Kingdom76.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Arran Gallagher runs the largest account on this page around a single dog, and keeps a separate personal one. Grade B at 71 and fifteenth place, on 77% real followers, the second lowest here, and 27,715 average Reel views from 93,555 followers, under a third of a view for every follower.

Why B on the CA Influence Indexā„¢

Audience fit76% United Kingdom
Engagement5.1x median
View power0.3x followers
Audience quality77% real
Hearing Dog Dolly
#16

dollythehearingdogHearing Dog Dolly

Hearing Dog DollyNano
23.8K
Followers
3.92%
Engagement rate
15.1K
Avg views
10.0%
fake followers / suspicious accounts

Follow my adventures as a life changing hearing dog, alerting my mum to the sounds she cannot hear Blue roan cocker spaniel 09/05/2018 šŸ“Reading

Audience location
United Kingdom52.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Dolly is a blue roan cocker spaniel based in Reading and works as a hearing dog, flagging sounds an owner would otherwise miss. Grade B at 71, on 90% real followers, 3.92% engagement and 15,118 average Reel views from 23,756 followers, with 52% of the audience in the UK.

Why B on the CA Influence Indexā„¢

Audience fit52% United Kingdom
Engagement4.6x median
View power0.6x followers
Audience quality90% real
Eddie
#17

eddie.around.scotlandEddie

EddieNano
15.2K
Followers
5.21%
Engagement rate
11.5K
Avg views
6.0%
fake followers / suspicious accounts

šŸ“ó §ó ¢ó ³ó £ó “ó æ Exploring Scotland with Eddie-The Barking Vizslador• Hiking• Munros (120/282)• Islands• Stays• Hidden Gems

Audience location
United Kingdom46.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Eddie is a vizsla labrador cross walked up Scottish hills, with 120 of the 282 Munros logged, plus islands and places to stay. Grade B at 71, on 94% real followers and 5.21% engagement, though average Reel views sit at 11,529 and 46% of the audience is in the UK.

Why B on the CA Influence Indexā„¢

Audience fit46% United Kingdom
Engagement6.1x median
View power0.8x followers
Audience quality94% real
Annie & Sansa
#18

bernese_sansaAnnie & Sansa

Annie & SansaNano
10.4K
Followers
8.97%
Engagement rate
10.2K
Avg views
15.0%
fake followers / suspicious accounts

A girl, her jimny, and a pocket-sized mountain dog Travel| Hiking| Daily Dog Owner Life WorcestershirešŸ‡¬šŸ‡§ @alpinepawsuk

Audience location
United Kingdom34.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Annie hikes and travels out of Worcestershire with Sansa, a bernese mountain dog, and a small four wheel drive. Grade B at 70, on 8.97% engagement from 10,394 followers, the smallest account on this page, though only 34% of the audience is in the UK.

Why B on the CA Influence Indexā„¢

Audience fit34% United Kingdom
Engagement10.4x median
View power1.0x followers
Audience quality85% real
Milo and Katie
#19

katieandmooMilo and Katie

Milo and KatieNano
12.1K
Followers
2.31%
Engagement rate
4.0K
Avg views
14.0%
fake followers / suspicious accounts

just a girl & her dog šŸŽ€ā˜•ļø dog-friendly stays, cafes, walks & restaraunts šŸ“©

Audience location
United Kingdom73.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Katie posts dog-friendly places to stay, eat and walk, with Milo alongside in most of them. Grade B at 69, on 73% UK audience and 86% real followers, with 2.31% engagement and 4,040 average Reel views from 12,052 followers.

Why B on the CA Influence Indexā„¢

Audience fit73% United Kingdom
Engagement2.7x median
View power0.3x followers
Audience quality86% real
The Adventures of Lila & Emerald
#20

lila_and_emeraldThe Adventures of Lila & Emerald

The Adventures of Lila & EmeraldNano
10.8K
Followers
2.94%
Engagement rate
4.0K
Avg views
6.0%
fake followers / suspicious accounts

š”šŠ ššØš  šŸš«š¢šžš§šš„š² š„š¢šŸšž šŸŒ²šŸ¶šŸ„¾ā›°ļø ššƒšš‘ššŽ ššŠššššŸššŽšš—ššššžšš›ššŽššœ šš˜šš šššš šš˜ ššŒšš˜ššŒšš”ššŠšš™šš˜šš˜ ššœšš’ššœššššŽšš›ššœ 🐾

Audience location
United Kingdom58.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Lila and Emerald are cockapoo sisters and the account is written around the pair rather than the owner. Grade B at 69, on 94% real followers and 58% UK audience, with 4,020 average Reel views from 10,769 followers.

Why B on the CA Influence Indexā„¢

Audience fit58% United Kingdom
Engagement3.4x median
View power0.4x followers
Audience quality94% real

25 on this page, 478 in the app

Compare the wider British pet influencer pool

Filter the 478 British pet profiles by follower range, audience location and engagement floor to build a list that fits your brief.

Build your own list
Milo & Ellie
#21

miloandellie_cotswoldsMilo & Ellie

Milo & EllieNano
15.8K
Followers
2.44%
Engagement rate
3.5K
Avg views
5.0%
fake followers / suspicious accounts

Dog-friendly finds from the Cotswolds & beyond. Stays• Walks• Pubs• Coffee Shops• Lifestyle šŸ’Œ|

Audience location
United Kingdom67.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Milo and Ellie cover the Cotswolds: where to stay, which pubs and coffee places take dogs, and which walks are nearby. Grade B at 68, on the cleanest audience on this page at 95% real followers and 67% UK, but 3,490 average Reel views is 0.22 for every follower, the lowest ratio here.

Why B on the CA Influence Indexā„¢

Audience fit67% United Kingdom
Engagement2.8x median
View power0.2x followers
Audience quality95% real
Freya The Dachshund
#22

freyathesausagedogFreya The Dachshund

Freya The DachshundNano
17.6K
Followers
4.12%
Engagement rate
4.4K
Avg views
26.0%
fake followers / suspicious accounts

šŸµļøSouth Yorkshire,UK ✨ 4/1/25 šŸŽ‚ ✨ Dog-friendly stays/visits, collabs, UGC etc~ Email or DM šŸ”øšŸ¦‡ Lando Norris & HalloweenšŸ¦‡šŸ”ø

Audience location
United Kingdom66.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Freya is a dachshund in South Yorkshire and the account mixes dog-friendly days out with motorsport and Halloween. Grade B at 67, on 4.12% engagement and 66% UK audience, but 74% real followers is the lowest share on this page.

Why B on the CA Influence Indexā„¢

Audience fit66% United Kingdom
Engagement4.8x median
View power0.2x followers
Audience quality74% real
Colin
#23

colintheminisausageColin

ColinMicro
59.0K
Followers
2.89%
Engagement rate
34.5K
Avg views
15.0%
fake followers / suspicious accounts

Colin the 6 y/o mini dachshund 🌭 🐾 DM for pet UGC & Collabs šŸ’ŖšŸ¼ IVDD warrior (Stage 4 & Stage 2) ✨ IVDD support and guidance šŸ«¶šŸ¼ 32k on TikTok

Audience location
United Kingdom42.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Colin is a six year old miniature dachshund who has come through IVDD twice, and the account gives other owners facing that diagnosis somewhere to look. Grade B at 66, on 34,536 average Reel views and 58,963 followers, fourth largest here, but only 42% of the audience is in the UK.

Why B on the CA Influence Indexā„¢

Audience fit42% United Kingdom
Engagement3.4x median
View power0.6x followers
Audience quality85% real
Alex, Ross & Dougie šŸ»šŸ» Van Life
#24

travelbysunlightAlex, Ross & Dougie šŸ»šŸ» Van Life

Alex, Ross & Dougie šŸ»šŸ» Van LifeNano
35.1K
Followers
2.22%
Engagement rate
8.3K
Avg views
13.0%
fake followers / suspicious accounts

🚐 Adventures around the UK & Europe šŸŒŽ Follow for van life & rescue dog friendly travel šŸ’Œ @Forthglade ambassador

Audience location
United Kingdom70.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Alex and Ross travel the UK and Europe in a van with Dougie, a rescue dog, and already hold an ambassador deal with a dog food company. Grade B at 66, on 70% UK audience and 87% real followers, though 8,291 average Reel views from 35,059 followers is under a quarter of a view for every follower.

Why B on the CA Influence Indexā„¢

Audience fit70% United Kingdom
Engagement2.6x median
View power0.2x followers
Audience quality87% real
Frankie & Eve
#25

frankiethechocolatewcsFrankie & Eve

Frankie & EveNano
13.6K
Followers
2.13%
Engagement rate
4.8K
Avg views
12.0%
fake followers / suspicious accounts

✨ Life with my Working Cocker Spaniel ā›°ļø Dog-friendly stays & adventures| hiking| running šŸ‘‡šŸ¼ UGC & Collabs

Audience location
United Kingdom68.0%
CA Influence Indexā„¢

CA Influence Index: real influence in the United Kingdom, 0 to 99

Market-relative score

Eve runs and hikes with Frankie, a working cocker spaniel, and logs the places along the way that take dogs. Grade B at 66, on 88% real followers and 68% UK audience, with 2.13% engagement just above the 2% floor and 4,768 average Reel views.

Why B on the CA Influence Indexā„¢

Audience fit68% United Kingdom
Engagement2.5x median
View power0.3x followers
Audience quality88% real

Ranking method

CA Influence Indexā„¢ (CII): how we grade British pet influencers

CII is a market-relative score from 0 to 99. It combines local audience fit, engagement against creators of the same size, average Reel views, and estimated real-audience share. The creators above are ordered by this score, not by follower count.

25%of the score

Audience fit

How much of the audience sits in the British market. Full marks once 80% of it is there.

30%of the score

Engagement

Likes and comments against creators of the same size here. Full marks at 3x that median.

30%of the score

View power

Average Reel views against follower count. Full marks at twice the following.

15%of the score

Audience quality

Share of followers reading as real people. Full marks at 90%.

Engagement is scored against the British median for a creator’s own size: around 0.9% under 50K followers, around 0.7% above 250K. Both are rounded, because the study measures them by search rather than by census.

  • A+90-99
  • A80-89
  • B65-79
  • C50-64
  • Dunder 50

The score is capped at 99 so it never implies certainty. Read the full CA Influence Index methodology. The benchmark is national, not global. Here is the market behind it.

Market benchmark

The British Instagram market behind this ranking

The 25 influencers above against the British Instagram market: each row puts their median next to the market's.

Read the United Kingdom Creator Economy Report, the measurement this chart is scored against.

How the selected 25 compare with the United Kingdom

  • Pink = the 25 pet influencers above
  • Grey = a typical British Instagram account with 10K+ followers
  • Each bar is a median, not an average, so one very large account cannot pull a row up

Median British audience share

the selected 25: 55%
British influencers: 30%

Median engagement rate

the selected 25: 3.4%
British influencers: 0.79%

Median Reel views per post

the selected 25: 15,118
British influencers: 5,300

Source: the Click Analytic British market study, measured 14 September 2026. Grey bars show median estimates for Instagram creators in the United Kingdom with at least 10,000 followers and at least 1% local-audience share. The study includes accounts with an inferred creator gender; market medians are rounded estimates. Pink bars are computed from the 25 cards above.

Why Buddy I Cockalier is the #1 pet creator

Buddy I Cockalier tops this ranking with a CA Influence Index of 95 (A+), the highest among the selected accounts on this page.

The score breaks down like this

  • Audience in United Kingdom68.0%85/100
  • Engagement against the market median for this size5.83%, 6.8x100/100
  • Average Reels reach against follower count4.3x100/100
  • Share of the audience that is real84%93/100

Among the selected accounts, this creator has the highest combined score.

The full database

Need more than the top 25?

Search all 478 matching influencers by niche, audience, engagement, views, growth and more. Verified contact emails included.

Search all 478 matching influencers

Keep exploring

Explore more influencer rankings

More live rankings from the same database, by industry and by country.

FAQ

Frequently asked questions

Six questions brands ask before briefing anyone from a list like this.

01How were these 25 selected?

We merged three Instagram bio searches for the words pet, dog and cat, limited to UK-based accounts between 10,000 and 1,000,000 followers. That gave us 478 accounts. Each one had to clear a 30% UK audience, 2% engagement, 70% real followers, 1,000 average Reel views and a post in the last thirty days. We kept the accounts where the pet is genuinely the subject, and published the 25 highest on the CA Influence Index.

02Why is the largest account not first?

Beauxworld Arran Gallagher is the biggest here at 93,555 followers and finishes fifteenth at grade B 71. The account averages 27,715 Reel views, under a third of a view per follower, and 77% real followers is the second lowest share on the page. Buddy I Cockalier leads with 33,936 followers because 144,277 average Reel views is 4.25 views for every follower. Six accounts on this page are larger than the leader.

03What does the CA Influence Index measure?

Four things: Reel views delivered against audience size, engagement against the UK median for the same follower band, the share of followers that are real, and the share of the audience located in the UK. Grades on this page run from A+ 95 down to B 66, and the spread is one A+, six A and eighteen B.

04How much of each audience is in the UK?

Every account clears 30%, and the page median is 55%. Remmy & Liv is the most concentrated at 88% UK, followed by Lori Dow at 83% and Beauxworld Arran Gallagher at 76%. Chris Cooper is the lowest at 32%. If the campaign is UK retail or UK grocery, work from the top of that range rather than from follower count.

05Who is actually on this list?

Read from the bios, the 25 are seven dog-friendly travel and stays accounts, seven accounts written in the dog's own voice by the owner, six owner-and-dog lifestyle creators, three dog trades posting as themselves (a groomer, a trainer and a photographer) and two assistance dog teams. That is 25. The travel accounts suit stays, venues and days out; the dog-voice accounts suit food, treats and toys; the trades suit grooming and training products.

06How current is the data?

Measured in September 2026. Every account had posted within the previous thirty days when the screen ran, so nothing on this page is dormant. Follower counts, engagement and Reel views move week to week, so check the live figures in Click Analytic before you send a rate card.

Denis Golubev

Written by

Denis Golubev

Marketer at Click Analytic, turning live data on 400M+ creators into rankings brands can actually act on.

Last updated 14 Sept 20269 min read

Looking for specific influencers?

Build your own vetted list in minutes. Search 400M+ creators, filter by audience and save the contacts you need. Free for 14 days.

Start your search free