Top 25 Spanish Fashion Influencers on Instagram (Sep 2026)

@lupriietoo posts outfits and travel together and lists a Twic agency contact in the bio. A+ at 99, the top of this page: her Reels average close to four times her own following, the highest ratio here, on an audience that is 89 percent real.

Ibanez is represented by Lets Be Influenced and posts fashion and beauty in equal measure from Madrid. A+ at 99 with the second highest Reel reach on this page and 89 percent of the audience in Spain.

Nazaret Reyes runs her own creative studio and sells direction rather than placements, which shows in the production of her posts. A+ at 90 on the cleanest audience here by credibility.

Paloma Reina is a fashion designer in Seville who shows the making rather than the wearing. A+ at 90, and one of only four A+ grades on this page.

Martina posts lifestyle, travel and fashion together and keeps a YouTube channel alongside Instagram. A at 87 with 93 percent of her audience in Spain, the most domestic profile here.

Laura Torrente describes her feed as a lot of outfits and it is exactly that, shot in Barcelona. A at 87 with steady Reel reach above her follower count.

Claudia Martinez is a Fashion Nova ambassador with the largest Reel audience on this page by a wide margin. A at 86: the reach is real, though the audience is the least credible in the top ten.

Carla Vilar drives a metro train in Barcelona and posts beauty and fashion around it, which is an unusually specific and checkable identity. A at 84 with 91 percent of that audience in Spain.

Carmen Santaella is a fashion journalist and the author of two published novels. A at 83, and one of three writers on this page rather than pure creators.

Alba Alvarez founded her own studio, EEIA, and works through an agency. A at 82 on an audience that is 90 percent Spanish, which is high for a following of this size.

Ona Gonfaus moved from Barcelona to Madrid and covers lifestyle, beauty, fashion and travel together. A at 81, the highest score among accounts above half a million followers.

Lety Gomez posts fashion and events alongside an open account of her own depression, which is a real editorial choice rather than a positioning line. A at 81.

Maria Navarro is based in Valencia and one of the few sizeable fashion accounts here that is not in the two big cities. A at 80 with 87 percent of the audience in Spain.

Alba Orta is signed to Emporio Models and posts as a working model rather than a commentator. B at 79 on a strongly domestic audience.

Riezu is a Barcelona journalist whose books on fashion are published by Anagrama and Einaudi, the strongest publishing credential on this page. B at 77 with high engagement for her size.

Vanessa Diaz Giner is a working stylist and image consultant, which is a service rather than a feed. B at 74 despite having the largest following here: only 65 percent of that audience is in Spain.

Lucas Alves is the only menswear-led account on this page, covering streetwear and casual style across Spain and Brazil. B at 73: strong Reel reach, but 41 percent of the audience is Spanish, the lowest here.

Dafne Vicente is represented by Lets Be Influenced and posts fashion and beauty together. B at 71: good engagement for the size, with just over half the audience in Spain.

Tote Fernandez is from Murcia, based in Madrid, and carries more than 550,000 followers on TikTok alongside this account. B at 71, held back by an audience that is only half Spanish.

Sara Fructuoso works as a creative director in Madrid as well as posting. B at 68: the following is large, but engagement is the lowest on this page relative to the Spanish median.

Alba Selva makes clothes and teaches people to make them, and publishes in Catalan, which is a distinct audience rather than a smaller one. B at 69 on the second highest engagement rate here.

Sara Garcia studies law and business alongside posting lifestyle, beauty and fashion, and is represented by Go Talents. B at 68 with strong engagement, though only 55 percent of the audience is in Spain.

Nerea Landa positions herself as a shopping guide rather than a personality, which suits product-led briefs. B at 67: a very clean audience, but only 40 percent of it is in Spain.

Samantha Costantini posts fashion and beauty and works through her own company, The Divineo. B at 66: high engagement for a following above half a million, with half the audience outside Spain.

Carlos Sanchez de Medina is a dress historian, and the account is a guide to visual culture rather than a personal feed. C at 63: a large, engaged following, but the lowest Reel reach on this page.