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Top 25 Spanish Bloggers on Instagram (Sep 2026)

We screened 670 Spanish Instagram accounts with 10,000 to 1,000,000 followers naming blog in their bio for a 30% Spain audience, 2% engagement, 70% real followers, 1,000 average Reel views and a post in the last thirty days, then ranked 25 selected creators by the CA Influence Index.

Jules CarmauxJules Carmaux7 min readLast updated: 17 Sept 2026

The ranking

25 top Spain influencers on Instagram

The 25 below are ranked by the CA Influence Index. They include travel bloggers, parenting bloggers, a language teacher, an ultrasound-training author, a sports content strategist, a book blogger, two mountain and cycling adventurers, and personal lifestyle and family creators from Spain.

25
Influencers selected
63%
Avg Spanish audience
4.9%
Avg engagement
82%
Avg real audience
Susana Díaz
#1

susanadiazandaluciaSusana Díaz

Susana DíazNano
19.5K
Followers
7.81%
Engagement rate
89.1K
Avg views
15.0%
fake followers / suspicious accounts

#Andaluza #madre #feminista #socialista Accede a mi blog personal 👇🏻

Audience location
Spain93.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Susana Diaz shares a personal blog tagged Andalusian, mother, feminist and socialist. A+ at 99 combines 89,134 average Reel views against 19,546 followers, 93% of the audience in Spain and 85% real followers.

Why A+ on the CA Influence Index™

Audience fit93% Spain
Engagement8.1x median
View power4.6x followers
Audience quality85% real
ANNA MARTI DUCH
#2

anna.maduANNA MARTI DUCH

ANNA MARTI DUCHNano
11.8K
Followers
5.62%
Engagement rate
49.1K
Avg views
15.0%
fake followers / suspicious accounts

⛰️ Muestro mis retos y rutas de montaña ✨️ Tips, rutas y mucho más 🩷 @salewa 👉 Visita el BLOG

Audience location
Spain73.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Anna Marti Duch climbs and hikes mountain routes and shares the lessons from each challenge, with a blog for the long form. A+ at 97 combines 49,064 average Reel views against 11,848 followers, 73% of the audience in Spain and 85% real followers.

Why A+ on the CA Influence Index™

Audience fit73% Spain
Engagement5.8x median
View power4.1x followers
Audience quality85% real
SoloPuertos Ciclismo
#3

solopuertosSoloPuertos Ciclismo

SoloPuertos CiclismoNano
19.3K
Followers
5.31%
Engagement rate
34.9K
Avg views
13.0%
fake followers / suspicious accounts

🚴‍♂️Subiendo puertos de montaña y compartiendolos🏔 Descarga los tracks de los mejores puertos⛰ Blog solopuertos👇🇪🇸🇫🇷

Audience location
Spain74.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

SoloPuertos rides and films mountain passes, sharing cycling routes with downloadable GPS tracks. A+ at 95 combines 34,903 average Reel views against 19,288 followers, 74% of the audience in Spain and 87% real followers.

Why A+ on the CA Influence Index™

Audience fit74% Spain
Engagement5.5x median
View power1.8x followers
Audience quality87% real
Destina2travel
#4

destina2travelDestina2travel

Destina2travelNano
10.1K
Followers
23.02%
Engagement rate
103.6K
Avg views
13.0%
fake followers / suspicious accounts

Tammy & Israel 🌍 ✈️ Viajes 🔎Planes originales🚶‍♀️‍➡️Rutas 📸Experiencias sin filtros 💌 Colab

Audience location
Spain65.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Tammy and Israel run a travel blog built around original itineraries and unfiltered trip experiences. A+ at 95 combines 103,629 average Reel views against 10,079 followers, 65% of the audience in Spain and 87% real followers.

Why A+ on the CA Influence Index™

Audience fit65% Spain
Engagement23.7x median
View power10.3x followers
Audience quality87% real
JIMENA PALACIO
#5

jimenapalacio_JIMENA PALACIO

JIMENA PALACIONano
14.5K
Followers
6.62%
Engagement rate
21.3K
Avg views
15.0%
fake followers / suspicious accounts

Attitude. Blog personal💖 💌

Audience location
Spain93.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Jimena Palacio keeps a personal lifestyle blog. A+ at 91 combines 21,343 average Reel views against 14,473 followers, 93% of the audience in Spain and 85% real followers.

Why A+ on the CA Influence Index™

Audience fit93% Spain
Engagement6.8x median
View power1.5x followers
Audience quality85% real
Hacemoslasmaletas
#6

hacemoslasmaletasHacemoslasmaletas

HacemoslasmaletasMid
126.4K
Followers
2.94%
Engagement rate
297.6K
Avg views
24.0%
fake followers / suspicious accounts

Somos Paula y Dani 🙋🏽‍♀️🙋🏽‍♂️ Asturias📍 Nuestro blog de viajes y descuentos👇

Audience location
Spain57.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Paula and Dani write a travel and discounts blog from Asturias. A+ at 90 combines 297,620 average Reel views against 126,448 followers, 57% of the audience in Spain and 76% real followers.

Why A+ on the CA Influence Index™

Audience fit57% Spain
Engagement3.5x median
View power2.4x followers
Audience quality76% real
Martí Ruiz
#7

martiruizhbMartí Ruiz

Martí RuizNano
14.1K
Followers
3.08%
Engagement rate
69.7K
Avg views
27.0%
fake followers / suspicious accounts

🚀 Ayudo a empresas, clubes y torneos a crecer en redes 🧠 Estrategia + contenido deportivo 📊 CEO @agenciaguinew & @sportscontentplaybook ↓ Mi blog

Audience location
Spain52.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Marti Ruiz runs an agency helping companies, clubs and tournaments grow with sports content strategy. A at 88 combines 69,744 average Reel views against 14,077 followers, 52% of the audience in Spain and 73% real followers.

Why A on the CA Influence Index™

Audience fit52% Spain
Engagement3.2x median
View power5.0x followers
Audience quality73% real
Laura Casanova🏼
#8

candylivingLaura Casanova🏼

Laura Casanova🏼Nano
12.9K
Followers
3.01%
Engagement rate
12.0K
Avg views
15.0%
fake followers / suspicious accounts

🌿A country life diary 🌿 Vida en una granja❤️| Barcelona| Mama de 3🙌🏼 Pagesa ➡️ Lifestyle Blog⬇️

Audience location
Spain80.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Laura Casanova writes a country-life diary from her farm near Barcelona as a mother of three. A at 83 combines 11,981 average Reel views against 12,941 followers, 80% of the audience in Spain and 85% real followers.

Why A on the CA Influence Index™

Audience fit80% Spain
Engagement3.1x median
View power0.9x followers
Audience quality85% real
Robe & Cris food
#9

foo_dingsvqRobe & Cris food

Robe & Cris foodNano
42.5K
Followers
2.54%
Engagement rate
31.8K
Avg views
14.0%
fake followers / suspicious accounts

🏋🏽Cuando no comemos🤤 entrenamos 🧀 Todo es mejor con queso 📍Donde nos pille 🧳

Audience location
Spain89.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Robe and Cris blog about food and travel under a cheese-loving theme, training when they are not eating. B at 77 combines 31,779 average Reel views against 42,471 followers, 89% of the audience in Spain and 86% real followers.

Why B on the CA Influence Index™

Audience fit89% Spain
Engagement2.6x median
View power0.7x followers
Audience quality86% real
Natalia Galbis Reig
#10

elbolsillodelazarilloNatalia Galbis Reig

Natalia Galbis ReigNano
28.0K
Followers
3.72%
Engagement rate
12.7K
Avg views
13.0%
fake followers / suspicious accounts

👩🏻‍🏫| Profesora de Lengua y Literatura 📚 🎓| Filología Hispánica y Filosofía🦉 📍| @iesjaumeprimer Valencia 🥘 💡| Blog y recursos educativos ↙️

Audience location
Spain83.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Natalia Galbis Reig teaches Spanish language and literature and blogs educational resources. B at 76 combines 12,665 average Reel views against 28,036 followers, 83% of the audience in Spain and 87% real followers.

Why B on the CA Influence Index™

Audience fit83% Spain
Engagement3.8x median
View power0.5x followers
Audience quality87% real

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ecografiafacil.com
#11

ecografiafacilecografiafacil.com

ecografiafacil.comNano
15.7K
Followers
3.41%
Engagement rate
15.6K
Avg views
13.0%
fake followers / suspicious accounts

🐬 Ultrasonidos 💻 Blog Personal 📚Conocimientos Básicos de Ecografía ☢️ TER/TSID Ecografista 📖 Autor de Eco Fácil Ed. Marbán

Audience location
Spain50.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Ecografiafacil is run by a credentialed ultrasound technologist who authored the textbook Eco Facil. B at 75 combines 15,607 average Reel views against 15,737 followers, 50% of the audience in Spain and 87% real followers.

Why B on the CA Influence Index™

Audience fit50% Spain
Engagement3.5x median
View power1.0x followers
Audience quality87% real
Bebé Friki
#12

bebefrikiBebé Friki

Bebé FrikiNano
15.6K
Followers
2.72%
Engagement rate
10.9K
Avg views
22.0%
fake followers / suspicious accounts

Planes de ocio y turismo por Madrid y por el mundo| Pokémon Collectors 🏆Mejor Blog Crianza Premios20blogs 🏆Mejor Blog personal PremiosMadresfera

Audience location
Spain75.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Bebe Friki is a Madrid parenting blog about days out with the kids and a serious Pokemon card habit, twice named best blog by Spanish blogging awards. B at 75 combines 10,861 average Reel views against 15,635 followers, 75% of the audience in Spain and 78% real followers.

Why B on the CA Influence Index™

Audience fit75% Spain
Engagement2.8x median
View power0.7x followers
Audience quality78% real
Mrs Layunta
#13

alicialayuntaMrs Layunta

Mrs LayuntaNano
19.0K
Followers
2.18%
Engagement rate
14.5K
Avg views
12.0%
fake followers / suspicious accounts

#MadreSurviver de Sujeto 1 y Sujeto 2 👯‍♀️🧨💥 Sin suelo pélvico desde 2️⃣0️⃣1️⃣5️⃣ 🤪 🏆Premio #Blog 2018 en la revista #20minutos #maternidadreal

Audience location
Spain89.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Mrs Layunta blogs motherhood of two children she calls Subject 1 and Subject 2, since losing pelvic floor strength in 2015. B at 74 combines 14,527 average Reel views against 19,008 followers, 89% of the audience in Spain and 88% real followers.

Why B on the CA Influence Index™

Audience fit89% Spain
Engagement2.2x median
View power0.8x followers
Audience quality88% real
NOELIA
#14

noe13.8NOELIA

NOELIANano
19.9K
Followers
11.13%
Engagement rate
6.4K
Avg views
26.0%
fake followers / suspicious accounts

🚀𝙏𝙧𝙖𝙫𝙚𝙡𝙇𝙞𝙛𝙚𝙨𝙩𝙮𝙡𝙚| 𝘿𝙞𝙨𝙚ñ𝙤 𝙢𝙞𝙧𝙖𝙙𝙖𝙨✨ 𝘔𝘪𝘤𝘳𝘰𝘣𝘭𝘢𝘥𝘪𝘯𝘨 𝘱𝘦𝘭𝘰 𝘢 𝘱𝘦𝘭𝘰•𝘓𝘪𝘧𝘵𝘪𝘯𝘨 𝘤𝘰𝘳𝘦𝘢𝘯𝘰•𝐶𝑢𝑚𝑝𝑙𝑖𝑒𝑛𝑑𝑜 𝑠𝑢𝑒𝑛̃𝑜𝑠, 𝑢𝑛 𝑣𝑖𝑎𝑗𝑒 𝑎 𝑙𝑎 𝑣𝑒𝑧 Collabs DM 📩 📍AB~VLC

Audience location
Spain78.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Noelia blogs travel lifestyle alongside microblading and Korean lifting treatments. B at 72 combines 6,417 average Reel views against 19,860 followers, 78% of the audience in Spain and 74% real followers.

Why B on the CA Influence Index™

Audience fit78% Spain
Engagement11.5x median
View power0.3x followers
Audience quality74% real
Rober, Cocaí & Chai
#15

viajerosperrunosRober, Cocaí & Chai

Rober, Cocaí & ChaiNano
21.4K
Followers
4.25%
Engagement rate
12.9K
Avg views
14.0%
fake followers / suspicious accounts

Made in Spaiñ 🤠 Bolivia 🐺 & India 🐶 On the road since '14 🌍 Viaje actual: AFRI-CAN📍 Escribo sobre perros, animales y culturas Mi blog, libros y más ⬇️

Audience location
Spain43.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Rober blogs about dogs, animals and cultures from the road with his dogs Cocai and Chai since 2014. B at 67 combines 12,950 average Reel views against 21,363 followers, 43% of the audience in Spain and 86% real followers.

Why B on the CA Influence Index™

Audience fit43% Spain
Engagement4.4x median
View power0.6x followers
Audience quality86% real
Eva
#16

siempre__cadizEva

EvaNano
16.1K
Followers
5.06%
Engagement rate
4.1K
Avg views
28.0%
fake followers / suspicious accounts

Blog personal. Del sur del sur Representación 🇪🇸 @casanova_europe @_casanovadesign_ Arquitectura en piedra natural. 📩 Proyectos y colaboraciones

Audience location
Spain67.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Eva keeps a personal blog about natural-stone architecture from southern Spain. B at 67 combines 4,054 average Reel views against 16,061 followers, 67% of the audience in Spain and 72% real followers.

Why B on the CA Influence Index™

Audience fit67% Spain
Engagement5.2x median
View power0.3x followers
Audience quality72% real
Èric
#17

ericbaes_Èric

ÈricNano
12.5K
Followers
4.11%
Engagement rate
7.7K
Avg views
19.0%
fake followers / suspicious accounts

🌍 Capturant el món amb la càmera 📷 Productora Audiovisual @baes.av ✉️ 🌐 Blog de Viatges

Audience location
Spain46.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Eric runs an audiovisual production house and keeps a travel blog capturing the world through his camera. B at 67 combines 7,742 average Reel views against 12,465 followers, 46% of the audience in Spain and 81% real followers.

Why B on the CA Influence Index™

Audience fit46% Spain
Engagement4.2x median
View power0.6x followers
Audience quality81% real
Vivencias de un niño saharaui
#18

vivenciasdeunninosaharauiVivencias de un niño saharaui

Vivencias de un niño saharauiNano
17.3K
Followers
2.11%
Engagement rate
19.4K
Avg views
21.0%
fake followers / suspicious accounts

Cuenta Oficial del blog "𝕧𝕚𝕧𝕖𝕟𝕔𝕚𝕒𝕤 𝕕𝕖 𝕦𝕟 𝕟𝕚ñ𝕠 𝕊𝕒𝕙𝕒𝕣𝕒𝕦𝕚" En Facebook: Vivencias de un niño saharaui Twitter: @BendaLehlu حياة الطفل الصحراوي

Audience location
Spain44.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Vivencias de un niño saharaui is the official blog account of a Sahrawi childhood, posted in Spanish, French and Arabic. B at 66 combines 19,437 average Reel views against 17,310 followers, 44% of the audience in Spain and 79% real followers.

Why B on the CA Influence Index™

Audience fit44% Spain
Engagement2.2x median
View power1.1x followers
Audience quality79% real
Marta Pérez
#19

marta.entre.librosMarta Pérez

Marta PérezNano
12.0K
Followers
2.66%
Engagement rate
2.5K
Avg views
14.0%
fake followers / suspicious accounts

❤📕 Booklover Zamora 🇪🇦 📗 libros, 📘libros y opiniones de 📙libros Colaboraciones MD 📥 📚Novela negra, fantasía, clásicos... Mi blog ⬇️⬇️

Audience location
Spain64.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Marta Perez blogs book reviews spanning crime fiction, fantasy and classics. B at 65 combines 2,469 average Reel views against 11,952 followers, 64% of the audience in Spain and 86% real followers.

Why B on the CA Influence Index™

Audience fit64% Spain
Engagement2.7x median
View power0.2x followers
Audience quality86% real
Amirhosein Yusefzadeh
#20

amir_yfzAmirhosein Yusefzadeh

Amirhosein YusefzadehNano
13.0K
Followers
10.08%
Engagement rate
9.7K
Avg views
21.0%
fake followers / suspicious accounts

Fashion promotion agency👔👗. Football journalist⚽️📰. Musician🎹🎸. Personal blog

Audience location
Spain31.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Amirhosein Yusefzadeh works as a fashion promotion agent, football journalist and musician with a personal blog. C at 64 combines 9,662 average Reel views against 13,021 followers, 31% of the audience in Spain and 79% real followers.

Why C on the CA Influence Index™

Audience fit31% Spain
Engagement10.4x median
View power0.7x followers
Audience quality79% real

25 on this page, 400M+ in the app

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Xiomy Lamadrid
#21

xiomylamadridXiomy Lamadrid

Xiomy LamadridNano
13.7K
Followers
2.75%
Engagement rate
1.9K
Avg views
25.0%
fake followers / suspicious accounts

Colaborador @theomoda Estilista personal 📩 Fashion| Beauty| Lifestyle| Travels ⚠️ My Blog ⤵

Audience location
Spain42.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Xiomy Lamadrid works as a personal stylist covering fashion, beauty, travel and lifestyle. C at 56 combines 1,919 average Reel views against 13,659 followers, 42% of the audience in Spain and 75% real followers.

Why C on the CA Influence Index™

Audience fit42% Spain
Engagement2.8x median
View power0.1x followers
Audience quality75% real
Raquel Moca
#22

raquel.mocaRaquel Moca

Raquel MocaNano
14.0K
Followers
2.18%
Engagement rate
2.8K
Avg views
25.0%
fake followers / suspicious accounts

✈️ Descubriendo el mundo y rincones mágicos de España ✨️ Blog de viajes, escapadas y road trips 📍Málaga 🖊 Travel Moca 💌

Audience location
Spain53.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Raquel Moca blogs travel escapes and road trips around Spain from Malaga. C at 55 combines 2,780 average Reel views against 14,024 followers, 53% of the audience in Spain and 75% real followers.

Why C on the CA Influence Index™

Audience fit53% Spain
Engagement2.2x median
View power0.2x followers
Audience quality75% real
Mari Carmen
#23

locosxlosviajesMari Carmen

Mari CarmenNano
25.5K
Followers
2.02%
Engagement rate
5.1K
Avg views
19.0%
fake followers / suspicious accounts

✈️Viajes por el 🌍 en familia 🎳Planes en Madrid🍽️ 📍Madrid 🌍53 países/48 con👧🏼 🏆Mejor blog Viajes en familia 2023 📩

Audience location
Spain48.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Mari Carmen blogs family travel across 53 countries, 48 of them with her daughter. C at 52 combines 5,094 average Reel views against 25,459 followers, 48% of the audience in Spain and 81% real followers.

Why C on the CA Influence Index™

Audience fit48% Spain
Engagement2.1x median
View power0.2x followers
Audience quality81% real
Ana & Víctor
#24

ver_viajandoAna & Víctor

Ana & VíctorNano
15.4K
Followers
2.04%
Engagement rate
3.0K
Avg views
13.0%
fake followers / suspicious accounts

🌍 Viajes| Descuentos| Rutas 💌 Contacto: 📍España 🇪🇸 ℹ️ Nuestro blog y más 👇🏻

Audience location
Spain41.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Ana and Victor run a travel blog covering routes and discounts across Spain. C at 51 combines 3,015 average Reel views against 15,442 followers, 41% of the audience in Spain and 87% real followers.

Why C on the CA Influence Index™

Audience fit41% Spain
Engagement2.1x median
View power0.2x followers
Audience quality87% real
Are you ready, boots
#25

susana_lpzAre you ready, boots

Are you ready, bootsNano
27.5K
Followers
2.11%
Engagement rate
1.1K
Avg views
23.0%
fake followers / suspicious accounts

Creadora de contenido (Murcia, Spain) 📷 Colaboraciones (Open for collabs) Envía Mensaje Privado (MD) o email a: Mi blog

Audience location
Spain43.0%
CA Influence Index™

CA Influence Index: real influence in Spain, 0 to 99

Market-relative score

Susana posts as Are You Ready Boots and creates content from Murcia, where she is open to brand collaborations. D at 49 combines 1,061 average Reel views against 27,453 followers, 43% of the audience in Spain and 77% real followers.

Why D on the CA Influence Index™

Audience fit43% Spain
Engagement2.2x median
View power0.0x followers
Audience quality77% real

Ranking method

CA Influence Index™ (CII): how we grade Spain influencers

CII is a market-relative score from 0 to 99. It combines local audience fit, engagement against creators of the same size, average Reel views, and estimated real-audience share. The creators above are ordered by this score, not by follower count.

25%of the score

Audience fit

How much of the audience sits in the Spanish market. Full marks once 80% of it is there.

30%of the score

Engagement

Likes and comments against creators of the same size here. Full marks at 3x that median.

30%of the score

View power

Average Reel views against follower count. Full marks at twice the following.

15%of the score

Audience quality

Share of followers reading as real people. Full marks at 90%.

Engagement is scored against the Spanish median for a creator’s own size: around 1.0% under 50K followers, around 0.7% above 250K. Both are rounded, because the study measures them by search rather than by census.

  • A+90-99
  • A80-89
  • B65-79
  • C50-64
  • Dunder 50

The score is capped at 99 so it never implies certainty. Read the full CA Influence Index methodology. The benchmark is national, not global. Here is the market behind it.

Market benchmark

The Spanish Instagram market behind this ranking

The Spanish Instagram study covers 108,392 accounts with at least 10K followers. The 25 selected profiles are compared with that study below.

Read the Spain Creator Economy Report, the measurement this chart is scored against.

How the selected 25 compare with the Spanish Instagram market

Pink = the 25 Spain influencers above.

Grey = every Spanish Instagram account we measure with at least 10,000 followers, all 108,392 of them.

Each bar is the share above the threshold, so a longer pink bar means the influencers above reach it more often than the market does.

Audience at least 60% based in Spain

selected: 52%
market: 35%

Engagement rate of 5% or better

selected: 32%
market: 14%

Averages 100K+ Reel views per post

selected: 8%
market: 5.6%

Source: the Click Analytic Spanish creator market study of 108,392 Instagram accounts, measured 26 August 2026. The market side is read from that study; the pink side is computed from the cards above.

Why Susana Díaz is the #1 Spain creator

Susana Díaz tops this ranking with a CA Influence Index of 99 (A+), the highest among the selected accounts on this page.

The score breaks down like this

  • Audience in Spain93.0%100/100
  • Engagement against the market median for this size7.81%, 8.1x100/100
  • Average Reels reach against follower count4.6x100/100
  • Share of the audience that is real85%94/100

The top of this list is tight: 6 creators grade A+, so the component bars on each card are what separate them.

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FAQ

Frequently asked questions

Spain blogger questions, answered from the screen and the index.

01What counts as a Spanish blogger here?

An Instagram account based in Spain that names a blog in its own bio, somewhere between 10K and 1M followers, with 30% or more of its audience in Spain, engagement of 2% or better, a 70% real-audience score, 1,000 average Reel views and a post inside 30 days.

02Why is Susana Diaz first?

She is the most watched account here relative to her size. Reels average 89,134 views against 19,546 followers, and 93% of her audience is in Spain, above the 80% mark where the index stops awarding more credit for domestic reach. That gives A+ 99.

03Are these blogs, or just Instagram accounts?

Every account on the page points at written work: personal diaries, travel itineraries, a teaching resource blog, a cycling route library with downloadable GPS tracks and a medical education site. The Instagram numbers are what we can measure; the blog is what the bio claims.

04How Spanish is the readership?

It ranges from 31% to 93%, median 64%. This measures where each account's own followers are, not where the writer lives. Rober of Viajeros Perrunos sits at 43% because he travels, while Jimena Palacio and Susana Diaz both reach 93%.

05What is the Spanish market comparison based on?

The Spain market study, which measured 108,392 Spanish Instagram accounts with at least 10,000 followers in September 2026. It sets the engagement reference at 0.97% for the 10K to 50K band and 0.74% above 250K. Median engagement across this page is 3.08%, roughly three times the reference for a mid-sized account.

06Could a blogger be missing?

Easily. A writer who never uses the word blog in their Instagram bio will not appear, and neither will anyone who fell below one of the five floors. Both groups are still reachable in the Click Analytic database.

Jules Carmaux

Written by

Jules Carmaux

Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated 17 Sept 20267 min read

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