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Click Analytic

Top 25 US Fashion Influencers on Instagram (Sep 2026)

We screened 927,095 US Instagram accounts for fashion creators with 20K to 1M followers. Here are the 25 that stand out.

Denis Golubev6 min readLast updated: 6 Sept 2026

How we picked these 25

These 25 influencers ranked highest on our CA Influence Index, which combines average views, engagement rate and US audience share. See how our CA Influence Index works.

25
Influencers selected
80%
Avg American audience
4.2%
Avg engagement
79%
Avg real audience
#1

thekelseyowensKelsey Strong

Kelsey StrongMacro Influencer

Bio: MTV’s Siesta Key Mom life + Must-Haves Fashion•Home•Travel•Recipes Blaine’s Mama + 2 unhinged Boxers Tarzan’s Wife🦁 📧 Links👇🏼

676.6K
Followers
3.40%
Engagement rate
508.6K
Avg views
18.0%
Estimated suspicious followers
Audience location
United States81.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#2

malindapanton_psMalinda P

Malinda PMacro Influencer

Bio: God.. Lifestyle.. Motherhood.. Fashion.. Beauty #contentcreator 💕 Snapchat: dimplez_103 💌collabs

930.1K
Followers
6.33%
Engagement rate
515.9K
Avg views
25.0%
Estimated suspicious followers
Audience location
United States89.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#3

jessiejollesJessie Jolles

Jessie JollesMacro Influencer

Bio: Your eccentric friend! 😊❤️🩷 Comedian| Fashion Personality| Host 📧 Astoria, N.Y. 11106

556.2K
Followers
3.09%
Engagement rate
259.5K
Avg views
17.0%
Estimated suspicious followers
Audience location
United States81.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#4

averykatherinewAvery Katherine Wood

Avery Katherine WoodMacro Influencer

Bio: Beauty| Fashion| Lifestyle @adpiuf

512.7K
Followers
10.18%
Engagement rate
203.4K
Avg views
7.0%
Estimated suspicious followers
Audience location
United States90.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#5

scarlet_may.1m a y

m a yMid-tier Influencer

Bio: Los Angeles ♡ 𝐟𝐚𝐬𝐡𝐢𝐨𝐧• 𝐥𝐢𝐟𝐞𝐬𝐭𝐲𝐥𝐞• 𝐀𝐒𝐋 @FashionNova| @shopakira 📧

376.8K
Followers
4.73%
Engagement rate
244.1K
Avg views
23.0%
Estimated suspicious followers
Audience location
United States75.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#6

thenoughtieseditTHE NOUGHTIES EDIT

THE NOUGHTIES EDITMacro Influencer

Bio: 2 besties who love all things fashion💋

654.8K
Followers
3.42%
Engagement rate
508.5K
Avg views
15.0%
Estimated suspicious followers
Audience location
United States62.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#7

chalynnmoneeChalynn

ChalynnMacro Influencer

Bio: LA 𝘍𝘢𝘴𝘩𝘪𝘰𝘯 + 𝘉𝘦𝘢𝘶𝘵𝘺 + 𝘔𝘶𝘴𝘪𝘤 All inquires: @yos.active

506.1K
Followers
11.41%
Engagement rate
271.1K
Avg views
26.0%
Estimated suspicious followers
Audience location
United States88.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#8

b1gfamilyThe Butler Family

The Butler FamilyMid-tier Influencer

Bio: B1gfamily| Lifestyle Creator Fashion•Beauty•Wellness•Travel SC/NC| Available to Travel 📧

486.2K
Followers
4.58%
Engagement rate
235.5K
Avg views
26.0%
Estimated suspicious followers
Audience location
United States96.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#9

jaz.is.so.fabJazmine Estrada

Jazmine EstradaMid-tier Influencer

Bio: 💌 📚Sophomore in college 💄beauty, lifestyle, fashion,& travel 🇲🇽mexicana

344.0K
Followers
4.89%
Engagement rate
166.2K
Avg views
18.0%
Estimated suspicious followers
Audience location
United States77.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#10

mysteryfashionistMystery Fashionist

Mystery FashionistMacro Influencer

Bio: 5 Piece Closet Tour We capture stories behind Fashion pieces. Hosted by @ajay_porter 🎥 @huss3n_

865.6K
Followers
5.00%
Engagement rate
336.0K
Avg views
22.0%
Estimated suspicious followers
Audience location
United States79.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#11

glowing_cee123Cristal Lopez

Cristal LopezMacro Influencer

Bio: FASHION| MAKEUP| HAIR 🫧 @fashionnova Ambassador 📧𝕘𝕝𝕠𝕨𝕚𝕟𝕘𝕔𝕖𝕖@𝕘𝕞𝕒𝕚𝕝.𝕔𝕠𝕞 🌿TIKTOK 2.7 Million: 𝕔𝕖𝕖_𝕘𝟙𝟛

683.4K
Followers
3.21%
Engagement rate
422.3K
Avg views
18.0%
Estimated suspicious followers
Audience location
United States68.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#12

paging.dr.dreAndrea Alexander, MD, FACOG

Andrea Alexander, MD, FACOGMid-tier Influencer

Bio: Board-Certified OBGYN👩🏽‍⚕️ Women’s Health| Beauty| Fashion Sephora Squad ’26 ASI @forbes @popsugar @essence New YT Vid👇🏾

355.8K
Followers
3.59%
Engagement rate
173.9K
Avg views
30.0%
Estimated suspicious followers
Audience location
United States79.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#13

hellopalmerfamilyKashia Palmer

Kashia PalmerMacro Influencer

Bio: Mom of 5 under 10 🎀🎀🎀🎀🏈 Adoption, multiracial family Latina mom, Home decor, kids fashion + relatable lifestyle 📍 🏔️ 🌊 💌

678.7K
Followers
1.61%
Engagement rate
301.9K
Avg views
22.0%
Estimated suspicious followers
Audience location
United States82.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#14

trinityaaniyahTrinity Aniyah 🏽

Trinity Aniyah 🏽Mid-tier Influencer

Bio: Spelman Woman 📍Atlanta + Dallas ✨ Hair| Beauty| Fashion 1M+ on tiktok 🎀 📧

475.4K
Followers
4.45%
Engagement rate
177.2K
Avg views
24.0%
Estimated suspicious followers
Audience location
United States88.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#15

anikadubeyyanika dubey

anika dubeyMid-tier Influencer

Bio: blessed beauty lifestyle fashion ⋆。𖦹 °. 𓇼 ˖ 💌: tiktok 1.1M• youtube 305K

377.6K
Followers
3.57%
Engagement rate
192.2K
Avg views
24.0%
Estimated suspicious followers
Audience location
United States74.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#16

nigelxavierNigel Xavier

Nigel XavierMacro Influencer

Bio: Next In Fashion S2

654.8K
Followers
3.04%
Engagement rate
227.0K
Avg views
28.0%
Estimated suspicious followers
Audience location
United States78.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#17

jordanbeckhamJordan Beckham

Jordan BeckhamMacro Influencer

Bio: 22. FL 🤍 Lifestyle, Fashion, Beauty, Home, Bride to be 💌Brands

654.3K
Followers
2.12%
Engagement rate
173.7K
Avg views
20.0%
Estimated suspicious followers
Audience location
United States84.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#18

refashionedhippieMaggie

MaggieMacro Influencer

Bio: Unqualified fashion critic, audiobook narrator, author, mom, and friendly neighborhood weirdo Collab Requests

881.6K
Followers
1.62%
Engagement rate
150.1K
Avg views
15.0%
Estimated suspicious followers
Audience location
United States91.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#19

phaithmontoyaPhaith montoya

Phaith montoyaMacro Influencer

Bio: life, love & fashion ❤︎︎ highly favored NYC/NJ ☀︎︎ Tiktok (3M+) Snap: phaithmontoyaa PR

659.8K
Followers
9.67%
Engagement rate
201.5K
Avg views
27.0%
Estimated suspicious followers
Audience location
United States79.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#20

ava.toclooAva

AvaMacro Influencer

Bio: 🇬🇭 📍23, NYC Fashion, Lifestyle, Vibes ✮ for

583.2K
Followers
1.74%
Engagement rate
129.7K
Avg views
19.0%
Estimated suspicious followers
Audience location
United States77.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#21

_.maddygraceMaddy Grace

Maddy GraceMid-tier Influencer

Bio: 700K+ on tiktok| Dallas, Tx 📍 Fashion| Beauty| Lifestyle 💖 💌: socials 👇🏽

342.8K
Followers
2.50%
Engagement rate
67.2K
Avg views
20.0%
Estimated suspicious followers
Audience location
United States91.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#22

mrskevonstageMrsKevOnStage

MrsKevOnStageMid-tier Influencer

Bio: 📍Los Angeles Womanhood| Lifestyle| Marriage| Motherhood| Fashion 🎙️| @theginandjuicepodcast 📧|

331.2K
Followers
3.24%
Engagement rate
77.8K
Avg views
27.0%
Estimated suspicious followers
Audience location
United States93.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#23

nene_la_shiroNate White - Fashion Designer

Nate White - Fashion DesignerMid-tier Influencer

Bio: 📍NY/L.A. (Tiktok- 2.4Mill) @neneshousepodcast Fashion•Comedy•Actor•Plus Model•Host•Creator 🔹@nenelashiro_designs

496.6K
Followers
1.82%
Engagement rate
66.0K
Avg views
23.0%
Estimated suspicious followers
Audience location
United States83.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#24

taylorswiftstyledSarah Chapelle

Sarah ChapelleMid-tier Influencer

Bio: ✍️ Critically Kind fashion commentary 🖥️ Journalist / blogger Oct 2011 📕 NYT Bestselling Author of Taylor Swift Style 📝 Subscribe to my Substack

392.7K
Followers
3.17%
Engagement rate
237.2K
Avg views
20.0%
Estimated suspicious followers
Audience location
United States55.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#25

eringilfoyerin gilfoy

erin gilfoyMid-tier Influencer

Bio: masshole in los angeles fashion, friends, food, fun ↓ all my stuff ❤️‍🔥

436.7K
Followers
1.62%
Engagement rate
160.9K
Avg views
18.0%
Estimated suspicious followers
Audience location
United States68.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score

Keep exploring

Explore more influencer rankings

More live rankings from the same market.

Market benchmark

How these 25 influencers compare to the US market

The American Instagram study covers 927,095 accounts with at least 10K followers. The 25 selected profiles are compared with that study below.

Read the United States Creator Economy Report, the measurement this chart is scored against.

How the selected 25 compare with the American Instagram market

Audience at least 60% based in the United States

the selected 25: 96%
market: 52%

Engagement rate of 5% or better

the selected 25: 20%
market: 13%

Averages 100K+ Reel views per post

the selected 25: 88%
market: 4.8%

Source: the Click Analytic American market study, measured 6 September 2026. The market bars show shares of the 927,095 Instagram accounts in the United States with at least 10,000 followers and at least 1% local-audience share.

Why Kelsey Strong is the #1 US fashion creator

Kelsey Strong tops this ranking with a CA Influence Index of 80 (A), the highest among the selected accounts on this page.

The score breaks down like this

  • Audience in the United States81.0%100/100
  • Engagement against the market median for this size3.40%, 6.1x100/100
  • Average Reels reach against follower count0.8x38/100
  • Share of the audience that is real82%91/100

Among the selected accounts, this creator has the highest combined score.

Read the full CA Influence Index methodology.

FAQ

Frequently asked questions

Answers on how the field was found, why the scores are close and how the niche was decided.

01How were these 25 US fashion influencers chosen?

We started from the 927,095 US-based Instagram accounts we track and kept those between 20,000 and 1,000,000 followers that name fashion in their own bio. Those accounts then had to hold at least half their audience in the United States while clearing our engagement, audience quality, Reel view and recency floors. Two already published elsewhere on this site were removed, and the 25 here are ranked by the CA Influence Index.

02Why are the scores so close together?

Because the field is enormous and competitive. More accounts clear this screen in fashion than in fitness or food, and the ones here are all large, all American and all engaged. The page runs from 80 down to 69, so read the components rather than the total: audience share, Reel reach and audience quality separate them.

03How do you decide someone is a fashion creator?

They do. The filter reads the creator's own bio for the word fashion, so every account here has described itself that way. That is also why the page holds an OBGYN, an audiobook narrator and a fashion journalist: all three put fashion in their own bio.

04Why do so many of them post family content?

Because that is what the data shows. Six of the 25 are mothers posting children's clothing, home and family alongside their own wardrobes, and several more pair fashion with marriage or comedy. For a brand it changes the brief: the audience follows a life, and the clothes are part of it.

05Who was left out, and why?

Two creators already published on our US food and US content creator pages. Nothing was removed for quality, because every account considered had already passed the screen.

06How current is this?

Every account posted within 30 days of the Sep 6, 2026 snapshot. Follower counts, engagement, Reel views and audience shares are read at that date and move week to week at this size, so re-check before a campaign.

Written by

Denis Golubev

Marketer at Click Analytic, turning live data on 425M+ creators into rankings brands can actually act on.

Last updated 6 Sept 20266 min read

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