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Top Beauty Influencers in Pakistan

Pakistan’s beauty scene is thriving, with a new generation of influencers shaping trends and redefining standards across social media.

From skincare experts to makeup artists, these 20 standout personalities are leading the charge in 2025. Their influence stretches far beyond aesthetics, inspiring millions with authenticity and creativity.

Jules CarmauxJules Carmaux4 min readLast updated: 26 May 2026

The ranking

21 top Pakistani influencers on Instagram

21
Influencers selected
5.7%
Avg engagement
hayasheikh_official
#7
6.0K
Followers
6.77%
Engagement rate

All about crazy positive vibes! 💌💃 Lifestyle| Fashion| Beauty| Food PR Specialist @ideasbygulahmedofficial Dm for PR/Collab |📍Karachi, 🇵🇰

jannatmughal_._
#8
6.6K
Followers
9.75%
Engagement rate

💄 Beauty | Makeup | Skincare | Shoots 📍Sargodha | Micro Influencer 🎥 Reels • Tutorials • Reviews 🎁 Open to PR & Collaborations! یا علی ؀✨

hamna.riazz
#9
6.6K
Followers
4.70%
Engagement rate

ٱلْحَمْدُ لِلَّٰهِ Fashion Enthusiast | Beauty | lifestyle 📩for Pr, Paid Collabs & UGC 🇵🇰Lhr

reflectionbyzara
#10
8.9K
Followers
2.07%
Engagement rate

Luxury Beauty Services Professional Cosmetologist Transforming reflections into perfection✨ Hair💇‍♀️ | Makeup💄 | Nails 💅 📍 DHA 2 Islamabad

You're seeing 10

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mina_basharat_
#11
9.4K
Followers
3.84%
Engagement rate

✨ Lifestyle | Beauty | Vlogs 🤝 Supporting Small Businesses 📩 DM for PR/Collab 🎥 YT: linked down below 🫶🏻

therealneelamkhan
#12
10.2K
Followers
2.88%
Engagement rate

Lifestyle Blogger 🇵🇰🇦🇪 Finding beauty in every day ✨ Dm for inquiry and PR collab Watch my latest vlogs on YouTube 🎥

muskayy._
#15
16.8K
Followers
3.60%
Engagement rate

🌸 – كُلُّ نَفْسٍ ذَآئِقَةُ الْمَوْتِ Beauty || Fashion || Blogger ✨ DM for Pr, Reviews And Collabs🤍 📍𝙃𝙔𝘿𝙀𝙍𝘼𝘽𝘼𝘿 𝙋𝘼𝙆𝙄𝙎𝙏𝘼𝙉

mahnoorsiddique123
#16
17.1K
Followers
26.35%
Engagement rate

100k+ Followers on TikTok 📍 Lifestyle | Food |Travel |Beauty Listed in Pakistan,s top 30 foodbloggers of Pakistan 🇵🇰 TIKTOK:@manofoodvlogs

s.fizzaali20
#18
26.8K
Followers
2.85%
Engagement rate

🕊 Lifestyle│Beauty│Fashion│Food│Promotions 📍DM for PR / Collaborations. Free promotion for new brands and small businesses

You're seeing 20

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paras_queen1
#21
103.0K
Followers
2.46%
Engagement rate

Down to earth but i love luxury 🥂 Only committed with my SELF 😈 Artist | Model | Content Creator | Beauty | 📍KHI /LHR/ ISB

The full database

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Keep exploring

Explore more influencer rankings

More live rankings from the same database, by industry and by country.

Pakistani Beauty Influencer Market Insights

Discover the most influential voices shaping the beauty landscape in Pakistan. From makeup tutorials and skincare routines to fashion inspiration and lifestyle content, these top beauty influencers are leading the way with engaging content and dedicated followings.

Whether you’re looking for the latest trends, expert tips, or authentic product reviews, this list highlights the creators making a significant impact across Instagram, TikTok, and YouTube. Stay ahead of the curve and explore the faces behind Pakistan’s booming beauty community.

Pakistani Influencers

Pakistani Influencers

Methodology

How we selected these influencers

The figures above are a snapshot pulled on February 27, 2026, not a live feed.

For developers & data teams

Put the data behind this ranking in your own stack

The same live data we used to rank Pakistani creators, followers, engagement, audience quality and more across 400M+ creators, is available programmatically through the Click Analytic Influencer Marketing API.

FAQ

Frequently asked questions

What do Pakistani beauty influencers do?

They create content focused on makeup, skincare, grooming, and beauty product reviews to guide audiences on trends and techniques.

Which platforms are most popular for beauty influencers in Pakistan?

Instagram, YouTube, and TikTok are the primary platforms for tutorials, transformations, and product demonstrations.

Do Pakistani beauty influencers work with local or international brands?

They collaborate with both. Local cosmetics and skincare labels partner with them for national campaigns, while global beauty brands use them for regional promotion.

Photos and figures reflect the data snapshot date and may differ from the current profiles.

Jules Carmaux

Written by

Jules Carmaux

Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated 26 May 20264 min read

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