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Top 25 Australian Music Influencers on Instagram (Sep 2026)

We screened 1,398 Australian Instagram accounts naming music in the bio, from 10,000 to 1,000,000 followers, for 30% of the audience at home, 1,000 average Reel views, a post inside the previous thirty days, 70% real followers and engagement of at least 2%, then ranked 25 selected creators by the CA Influence Index.

Jules CarmauxJules Carmaux9 min readLast updated: 14 Sept 2026

The ranking

25 top influencers from 1,398 Australian music profiles

The 25 below are ranked by the CA Influence Index. They include a Melbourne techno DJ, a Perth electronic producer, a country artist who also runs a regional agency, a Golden Guitar nominee, a singer who founded a collective for other artists, a bandleader with European dates listed for the 2027 summer, a bass player taking production work, a DJ who coaches other artists through the business, a comic songwriter selling tickets to shows, and recording artists booked through named management.

25
Influencers selected
73%
Avg Australian audience
4.9%
Avg engagement
84%
Avg real audience
ANAVAX
#1

anavax.djANAVAX

ANAVAXNano
13.4K
Followers
12.51%
Engagement rate
58.2K
Avg views
15.0%
fake followers / suspicious accounts

HARD TECHNO BOOKINGS: Melbourne, Australia 🇦🇺 ⬇️Find my music here

Audience location
Australia81.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

ANAVAX is a Melbourne techno DJ who takes bookings through a verified account. A+ at 99 is the top score on the page: 58,224 average Reel views on 13,394 followers, more than four views per follower, 12.51% engagement and 81% of the audience in Australia.

Why A+ on the CA Influence Index™

Audience fit81% Australia
Engagement17.1x median
View power4.3x followers
Audience quality85% real
PARDEAUX
#2

pardeaux.fmPARDEAUX

PARDEAUXNano
12.3K
Followers
2.77%
Engagement rate
32.4K
Avg views
11.0%
fake followers / suspicious accounts

🇦🇺 Perth emotional electronic music, allegedly 📩 Bookings: 🔗 Music + Mixes ↓

Audience location
Australia90.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

PARDEAUX produces electronic tracks out of Perth and posts mixes to a verified account. A+ at 99 rests on a 90% Australian audience, behind only Y U N G M I L L A, with 32,427 average Reel views on 12,335 followers and 89% of those followers scored as real.

Why A+ on the CA Influence Index™

Audience fit90% Australia
Engagement3.8x median
View power2.6x followers
Audience quality89% real
RAECHEL WHITCHURCH
#3

raechelwhitchurchRAECHEL WHITCHURCH

RAECHEL WHITCHURCHNano
10.8K
Followers
5.35%
Engagement rate
64.6K
Avg views
12.0%
fake followers / suspicious accounts

owner @surething_agency| country artist| mum of 5| wife to @benwhitchurch| regional Aus| music industry education| big fan of people & Jesus ✨

Audience location
Australia78.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

RAECHEL WHITCHURCH runs an agency in regional Australia, teaches how the trade works and releases country tracks under the same name. A+ at 99 comes from the best view ratio on the page, 64,562 average Reel views against 10,759 followers, six views for every follower, on a 78% Australian audience and 5.35% engagement.

Why A+ on the CA Influence Index™

Audience fit78% Australia
Engagement7.3x median
View power6.0x followers
Audience quality88% real
Y U N G M I L L A
#4

yungmilla_Y U N G M I L L A

Y U N G M I L L ANano
27.5K
Followers
12.95%
Engagement rate
76.1K
Avg views
25.0%
fake followers / suspicious accounts

🔥🎶💰🙏🏽🤑 MILLA GANG ♦️♦️ -Create music -MGMT

Audience location
Australia91.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Y U N G M I L L A is a recording artist working through a named management contact. A+ at 98 comes from 91% of that audience sitting in Australia, the highest share here, plus 12.95% engagement and 76,119 average Reel views on 27,463 followers.

Why A+ on the CA Influence Index™

Audience fit91% Australia
Engagement17.7x median
View power2.8x followers
Audience quality75% real
Sam Hunt
#5

hunt4samSam Hunt

Sam HuntNano
12.0K
Followers
6.91%
Engagement rate
31.8K
Avg views
12.0%
fake followers / suspicious accounts

:) Music @calirdband YouTube: CALI RD Pre-save “HOLD ON” now

Audience location
Australia69.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Sam Hunt plays in a band called Cali RD and pushes each new release across Instagram and YouTube. A+ at 96 rests on 31,813 average Reel views against 12,003 followers, 6.91% engagement and 88% real followers, though the 69% Australian share sits under the 77% page median.

Why A+ on the CA Influence Index™

Audience fit69% Australia
Engagement9.5x median
View power2.7x followers
Audience quality88% real
G Bouzouki
#6

gregorybouzoukiG Bouzouki

G BouzoukiNano
10.0K
Followers
6.38%
Engagement rate
26.8K
Avg views
17.0%
fake followers / suspicious accounts

When words fail, music speaks. Weddings, private events & shows ❤️‍🔥 Boss @filoxeniaband 🌏 Europe summer ‘27 🇬🇷 Based in Aus 🦘 Limited availability 📥

Audience location
Australia70.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

G Bouzouki leads a band that plays weddings, private functions and ticketed shows, works out of Australia and has European dates listed for the 2027 summer. A+ at 96 sits on the smallest following here, 10,036, with 26,839 average Reel views, 6.38% engagement and a 70% Australian audience.

Why A+ on the CA Influence Index™

Audience fit70% Australia
Engagement8.7x median
View power2.7x followers
Audience quality83% real
STACE CADET
#7

stacecadetmusicSTACE CADET

STACE CADETNano
10.4K
Followers
2.95%
Engagement rate
38.9K
Avg views
19.0%
fake followers / suspicious accounts

Music Man @cadillacsupperclub_

Audience location
Australia70.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

STACE CADET works as a musician and keeps a verified account stripped back to two words and one linked account. A+ at 95 comes from 38,940 average Reel views on 10,389 followers, almost four views per follower, with a 70% Australian audience and engagement at 2.95%, exactly the page median.

Why A+ on the CA Influence Index™

Audience fit70% Australia
Engagement4.0x median
View power3.7x followers
Audience quality81% real
Tom butts
#8

buttsimpsonnTom butts

Tom buttsNano
14.7K
Followers
3.06%
Engagement rate
15.4K
Avg views
14.0%
fake followers / suspicious accounts

Small comedian/musician trying to grow with the help of you. Message me if you’re interested in making your own music because I’m happy to help 🖤🎶

Audience location
Australia82.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Tom butts mixes jokes with playing, and offers to help followers put their own songs together. A at 85 comes from an 82% Australian audience, above the 77% page median, with 15,415 average Reel views on 14,713 followers and 86% real followers.

Why A on the CA Influence Index™

Audience fit82% Australia
Engagement4.2x median
View power1.0x followers
Audience quality86% real
Samuel Richards
#9

samuelrichards.wavvSamuel Richards

Samuel RichardsNano
10.1K
Followers
18.81%
Engagement rate
15.3K
Avg views
13.0%
fake followers / suspicious accounts

I write music. Modelling enquiries: 🇬🇧 @nevsmodels 📍 🇮🇹 @fashionmodel.it 🇩🇪 @mgm.models 🇹🇷 @snoopmodels 🇦🇺 @iconmanagement 🌎MA: @gtrglobalofficial

Audience location
Australia54.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Samuel Richards writes songs and takes modelling work through agencies in several countries. A at 84 rests on the highest engagement on the page, 18.81%, which is 25.77 times the Australian median for this size, with 15,266 average Reel views on 10,056 followers.

Why A on the CA Influence Index™

Audience fit54% Australia
Engagement25.8x median
View power1.5x followers
Audience quality87% real
Moey Do Worry
#10

moeydoworryMoey Do Worry

Moey Do WorryNano
27.0K
Followers
3.87%
Engagement rate
25.8K
Avg views
29.0%
fake followers / suspicious accounts

I like loud music @dexa.wav 📧 🎥 Catch My Twitch Streams MY NEXT SET TICKETS ↙️↙️↙️

Audience location
Australia88.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Moey Do Worry sells tickets to DJ sets and streams on Twitch alongside the Instagram account. A at 81 comes from an 88% Australian audience and 25,795 average Reel views on 27,001 followers, with 3.87% engagement and 71% real followers, one point above the screen floor.

Why A on the CA Influence Index™

Audience fit88% Australia
Engagement5.3x median
View power1.0x followers
Audience quality71% real

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Dj Fresh
#11

djfresh89Dj Fresh

Dj FreshNano
13.3K
Followers
2.01%
Engagement rate
13.4K
Avg views
20.0%
fake followers / suspicious accounts

🎧 The Old Skool Don RnB• Hip Hop• Classics• Arab Fusion• World Sounds 🙏 Faith• 🧠 Mental Health• Fresh Music| Fresh Mind|Fresh Life.

Audience location
Australia87.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Dj Fresh plays party sets across RnB, hip hop and older classics. A at 81 sits on the lowest engagement here, 2.01%, still 2.75 times the Australian median for this size, with 13,353 average Reel views on 13,342 followers and an 87% Australian audience.

Why A on the CA Influence Index™

Audience fit87% Australia
Engagement2.8x median
View power1.0x followers
Audience quality80% real
Memphis LK
#12

memphislkMemphis LK

Memphis LKMicro
76.3K
Followers
2.09%
Engagement rate
72.9K
Avg views
14.0%
fake followers / suspicious accounts

angel pilled dance music info

Audience location
Australia65.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Memphis LK makes dance records and is booked through a management contact on a verified account. B at 79 comes from 72,902 average Reel views, the fourth highest on the page, on 76,293 followers, with 86% real followers but only 65% of the audience in Australia.

Why B on the CA Influence Index™

Audience fit65% Australia
Engagement3.1x median
View power1.0x followers
Audience quality86% real
Ethan Beckton
#13

ethan.becktonEthan Beckton

Ethan BecktonNano
11.5K
Followers
2.46%
Engagement rate
6.8K
Avg views
18.0%
fake followers / suspicious accounts

Ṯ🩶 My music/bookings⤵️

Audience location
Australia86.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Ethan Beckton runs a verified account that says little beyond a booking link. B at 78 comes from an 86% Australian audience and 82% real followers, with 6,769 average Reel views on 11,465 followers and 2.46% engagement.

Why B on the CA Influence Index™

Audience fit86% Australia
Engagement3.4x median
View power0.6x followers
Audience quality82% real
Kumi
#14

whoiskumiiKumi

KumiNano
13.0K
Followers
2.61%
Engagement rate
5.9K
Avg views
7.0%
fake followers / suspicious accounts

@ugoki.world High energy music filled with love <3 📧 AU/NZ - 📧 EU/UK - Tickets for Melbourne ⬇️

Audience location
Australia83.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Kumi tours with separate booking contacts for Australia and Europe and sells tickets to Melbourne dates. B at 77 rests on the cleanest audience on the page, 93% real followers, with an 83% Australian share, 5,922 average Reel views on 13,000 followers and 2.61% engagement.

Why B on the CA Influence Index™

Audience fit83% Australia
Engagement3.6x median
View power0.5x followers
Audience quality93% real
Nikodimos
#15

nikodim0sNikodimos

NikodimosNano
17.0K
Followers
2.17%
Engagement rate
7.4K
Avg views
10.0%
fake followers / suspicious accounts

💌Where Are You? out now!💌 🧿music guy🧿 AU live performance bookings: @shows_by_jet

Audience location
Australia83.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Nikodimos has a track out and takes live performance bookings through a separate account. B at 76 comes from 90% real followers and an 83% Australian audience, with 7,448 average Reel views on 17,013 followers and engagement at 2.17%.

Why B on the CA Influence Index™

Audience fit83% Australia
Engagement3.0x median
View power0.4x followers
Audience quality90% real
Micah Margieson
#16

micahmargiesonMicah Margieson

Micah MargiesonNano
20.5K
Followers
3.66%
Engagement rate
14.1K
Avg views
19.0%
fake followers / suspicious accounts

Music - @Chivelband

Audience location
Australia68.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Micah Margieson plays in a band and runs a verified account that carries nothing but that link. B at 75 comes from 14,121 average Reel views on 20,478 followers and 3.66% engagement against the 0.73% Australian median for this size, with 68% of the audience at home.

Why B on the CA Influence Index™

Audience fit68% Australia
Engagement5.0x median
View power0.7x followers
Audience quality81% real
Tristan
#17

tristancblackTristan

TristanMid
100.1K
Followers
2.79%
Engagement rate
33.4K
Avg views
9.0%
fake followers / suspicious accounts

Owner: Tcb Entertainment Collabs 📧: Dj by night: TristanBlack & @timbunnings Wildfire out now 🎵 Spotify & Apple Music

Audience location
Australia73.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Tristan owns an entertainment business, plays DJ sets at night and has a track out on the streaming platforms. B at 73 comes on the third largest following here, 100,097, with 91% real followers, 33,389 average Reel views and a 73% Australian audience.

Why B on the CA Influence Index™

Audience fit73% Australia
Engagement4.3x median
View power0.3x followers
Audience quality91% real
TIMBA DJ Singer
#18

timba.wavTIMBA DJ Singer

TIMBA DJ SingerNano
12.4K
Followers
2.79%
Engagement rate
4.2K
Avg views
16.0%
fake followers / suspicious accounts

💿 @culinarybeat 🎧 @zerotwohq DJ workshops 📧 Bookings| Brand partnerships| Business Inquiries| Music Biz Coaching| Let’s talk ⬇️

Audience location
Australia76.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

TIMBA DJ Singer runs DJ training sessions and business coaching for other artists, and performs as a singer. B at 73 comes from a 76% Australian audience and 84% real followers, with 2.79% engagement and 4,214 average Reel views on 12,355 followers, one of the lower view counts here.

Why B on the CA Influence Index™

Audience fit76% Australia
Engagement3.8x median
View power0.3x followers
Audience quality84% real
Peter Garrett
#19

peterrgarrettPeter Garrett

Peter GarrettNano
37.7K
Followers
3.65%
Engagement rate
25.0K
Avg views
19.0%
fake followers / suspicious accounts

Music, environment and politics in my field of vision. Peter Garrett & The Alter Egos tour dates👇

Audience location
Australia59.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Peter Garrett leads a live act and keeps the feed on green and public policy matters between shows. B at 72 comes from 24,955 average Reel views on 37,695 followers and 3.65% engagement, though a 59% Australian share is well under the 77% page median.

Why B on the CA Influence Index™

Audience fit59% Australia
Engagement5.0x median
View power0.7x followers
Audience quality81% real
N G A I I R E
#20

ngaiireN G A I I R E

N G A I I R ENano
24.5K
Followers
5.32%
Engagement rate
7.2K
Avg views
20.0%
fake followers / suspicious accounts

Singing caracal in between wrlds Goroka x Syd 🦅⛰️ CR3ATOR MUSIC M4KER New Single ‘Afar’ OUT NOW Founder of @musik_blok_png

Audience location
Australia77.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

N G A I I R E is a singer with a recent release who has founded a collective for other artists. B at 72 sits on a 77% Australian audience, exactly the page median, with 5.32% engagement and 7,153 average Reel views on 24,527 followers.

Why B on the CA Influence Index™

Audience fit77% Australia
Engagement7.3x median
View power0.3x followers
Audience quality80% real

25 on this page, 1,398 in the app

Compare the wider Australian music influencer pool

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thatskrubkid
#21
18.0K
Followers
2.55%
Engagement rate
4.8K
Avg views
22.0%
fake followers / suspicious accounts

🇦🇺 #honeyimhome music + shows ⬇️

Audience location
Australia90.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

thatskrubkid keeps a verified account down to a hashtag and a link for gigs, and reaches an almost entirely home following. B at 72 comes from a 90% Australian audience, among the highest here, with 4,841 average Reel views on 17,970 followers and 2.55% engagement.

Why B on the CA Influence Index™

Audience fit90% Australia
Engagement3.5x median
View power0.3x followers
Audience quality78% real
Abbie Ferris
#22

abbieferrismusicAbbie Ferris

Abbie FerrisNano
11.1K
Followers
2.17%
Engagement rate
2.7K
Avg views
24.0%
fake followers / suspicious accounts

Golden Guitar nominated country music artist from Mallala, Australia ❤️‍🔥🐆 ‘Bored’ out now

Audience location
Australia84.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Abbie Ferris works in country music, carries a Golden Guitar nomination and has released a new track. B at 71 rests on an 84% Australian audience, with 2,685 average Reel views on 11,124 followers, the lowest view ratio on the page at 0.24 views per follower, and 2.17% engagement.

Why B on the CA Influence Index™

Audience fit84% Australia
Engagement3.0x median
View power0.2x followers
Audience quality76% real
DJ Noiz
#23

djnoizDJ Noiz

DJ NoizMid
101.5K
Followers
2.67%
Engagement rate
87.1K
Avg views
21.0%
fake followers / suspicious accounts

💼 @futurenowmusic 👶🏻🌸 Losa Pauline Tootoo 👸🏻👨‍👩‍👧 Virginia Filise ❤ ⬇️ DJ NOIZ music + tickets

Audience location
Australia39.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

DJ Noiz works a large verified account selling tickets and music links to a following that reaches well past Australia. B at 68 comes from 87,122 average Reel views, second only to Tom Cardy, on 101,474 followers, but only 39% of that audience is in Australia and engagement sits at 2.67%.

Why B on the CA Influence Index™

Audience fit39% Australia
Engagement4.1x median
View power0.9x followers
Audience quality79% real
Nick Sjogren
#24

nick_thrnhllNick Sjogren

Nick SjogrenNano
11.5K
Followers
7.51%
Engagement rate
6.6K
Avg views
14.0%
fake followers / suspicious accounts

MUSIC PRODUCTION| BASSIST| CAT DAD @fkncaity 💛💍🌻| @thornhillmelb 🎸 All production enquires, use link below ⬇️

Audience location
Australia48.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Nick Sjogren plays bass in a band and takes production work through a link on the account. B at 68 comes from 7.51% engagement and 86% real followers, with 6,596 average Reel views on 11,530 followers, held back by a 48% Australian audience.

Why B on the CA Influence Index™

Audience fit48% Australia
Engagement10.3x median
View power0.6x followers
Audience quality86% real
Tom Cardy
#25

tomycardyTom Cardy

Tom CardyMacro
686.7K
Followers
2.26%
Engagement rate
344.9K
Avg views
11.0%
fake followers / suspicious accounts

🎶🎹Music and Comedy🎹🎶 Tickets and streaming in link!

Audience location
Australia36.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Tom Cardy writes comic songs and sells tickets to shows, carrying the largest following on this page. C at 64 is the only C grade in the list: 344,899 average Reel views and 89% real followers, but just 36% of that audience is in Australia, the lowest share here.

Why C on the CA Influence Index™

Audience fit36% Australia
Engagement4.1x median
View power0.5x followers
Audience quality89% real

Ranking method

CA Influence Index™ (CII): how we grade Australian music influencers

CII is a market-relative score from 0 to 99. It combines local audience fit, engagement against creators of the same size, average Reel views, and estimated real-audience share. The creators above are ordered by this score, not by follower count.

25%of the score

Audience fit

How much of the audience sits in the Australian market. Full marks once 80% of it is there.

30%of the score

Engagement

Likes and comments against creators of the same size here. Full marks at 3x that median.

30%of the score

View power

Average Reel views against follower count. Full marks at twice the following.

15%of the score

Audience quality

Share of followers reading as real people. Full marks at 90%.

Engagement is scored against the Australian median for a creator’s own size: around 0.7% under 50K followers, around 0.6% above 250K. Both are rounded, because the study measures them by search rather than by census.

  • A+90-99
  • A80-89
  • B65-79
  • C50-64
  • Dunder 50

The score is capped at 99 so it never implies certainty. Read the full CA Influence Index methodology. The benchmark is national, not global. Here is the market behind it.

Market benchmark

The Australian Instagram market behind this ranking

The 25 influencers above against the Australian Instagram market: each row puts their median next to the market's.

Read the Australia Creator Economy Report, the measurement this chart is scored against.

How the selected 25 compare with Australia

  • Pink = the 25 music influencers above
  • Grey = a typical Australian Instagram account with 10K+ followers
  • Each bar is a median, not an average, so one very large account cannot pull a row up

Median Australian audience share

the selected 25: 77%
Australian influencers: 29%

Median engagement rate

the selected 25: 3%
Australian influencers: 0.69%

Median Reel views per post

the selected 25: 24,955
Australian influencers: 5,300

Source: the Click Analytic Australian market study, measured 14 September 2026. Grey bars show median estimates for Instagram creators in Australia with at least 10,000 followers and at least 1% local-audience share. The study includes accounts with an inferred creator gender; market medians are rounded estimates. Pink bars are computed from the 25 cards above.

Why ANAVAX is the #1 music creator

ANAVAX tops this ranking with a CA Influence Index of 99 (A+), the joint highest among the selected accounts on this page.

The score breaks down like this

  • Audience in Australia81.0%100/100
  • Engagement against the market median for this size12.51%, 17.1x100/100
  • Average Reels reach against follower count4.3x100/100
  • Share of the audience that is real85%94/100

That combination is why an account of 13,394 outranks profiles more than 51x its size on this page.

The full database

Need more than the top 25?

Search all 1,398 matching influencers by niche, audience, engagement, views, growth and more. Verified contact emails included.

Search all 1,398 matching influencers

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More live rankings from the same database, by industry and by country.

FAQ

Frequently asked questions

What brands ask us before they brief anyone on this page.

01How did an account reach this list?

It had to be Australian, on Instagram, with music in the bio and 10,000 to 1,000,000 followers; 1,398 accounts fit that description. Each then needed 30% of its audience in Australia, 2% engagement, 70% real followers, 1,000 average Reel views and a post inside the previous thirty days. Labels, festivals, radio stations and event brands came out.

02Why does the largest account finish last?

Tom Cardy (@tomycardy) holds 686,731 followers and 344,899 average Reel views, the biggest figures on the page, and takes the only C grade, at 64. Only 36% of that audience is in Australia, the lowest share here, and engagement runs 2.26%. For a domestic release that combination is worth less than a smaller account reaching 90% at home.

03Three accounts share the top score. What separates them?

Very little on the index and a great deal in practice. ANAVAX (@anavax.dj) is a Melbourne techno DJ on 12.51% engagement, PARDEAUX (@pardeaux.fm) produces electronic tracks in Perth behind a 90% Australian audience, and RAECHEL WHITCHURCH (@raechelwhitchurch) releases country tracks and runs a regional agency on the best view ratio here, six for every follower. A club night, a Perth dance floor and a country release are three different briefs.

04How Australian is the audience?

77% at the median, which is high for a category that travels. Y U N G M I L L A (@yungmilla_) reaches 91% and Tom Cardy (@tomycardy) 36%, with nothing under 30% getting through. At 59% at home, the 37,695 followers of Peter Garrett (@peterrgarrett) put fewer people in Australia than the 27,463 of Y U N G M I L L A at 91%.

05What trades are on the list?

Eight DJs and electronic producers, eight singers and recording artists, six band and live performers, two music and comedy creators and one music industry educator. That adds to 25. The trade decides what a brief can ask for: a set, a stage, a single, or a piece to camera about how the industry works.

06How fast do these numbers date?

Fast, in this category. The reading is September 2026 and every account had posted inside the thirty days before it. A release, a tour announcement or a festival slot moves views and engagement within a week, so treat the order as that month's picture rather than a standing table.

Jules Carmaux

Written by

Jules Carmaux

Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated 14 Sept 20269 min read

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