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Click Analytic

Top 25 Australian Influencers on Instagram (Sep 2026)

We analyzed 109,447 Australia-based Instagram influencers with 10K to 1M followers. Here are the 25 that stand out.

Jules Carmaux9 min readLast updated: 14 Sept 2026

How we picked these 25

These 25 influencers ranked highest on our CA Influence Index, which combines average views, engagement rate and Australia audience share. See how our CA Influence Index works.

25
Influencers selected
68%
Avg Australian audience
9.3%
Avg engagement
84%
Avg real audience
#1

bazlenkaBailey Smith ≽^

Bailey Smith ≽^Mid-tier Influencer

Bio: @barrysdrink @monsterenergy @newbalance

422.8K
Followers
9.33%
Engagement rate
1.2M
Avg views
9.0%
unreachable followers
Audience location
Australia87.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#2

shabanaazeez_Shabana Azeez

Shabana AzeezMid-tier Influencer

Bio: don’t hate the player

339.0K
Followers
10.31%
Engagement rate
984.0K
Avg views
12.0%
unreachable followers
Audience location
Australia83.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#3

robparsons___Rob Parsons

Rob ParsonsMid-tier Influencer

Bio: Tasmanian Adventurer - Uncovering gold, precious gemstones, lost history & wild stories.

401.5K
Followers
20.18%
Engagement rate
1.2M
Avg views
17.0%
unreachable followers
Audience location
Australia78.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#4

lucakanteLuca Kante

Luca KanteMid-tier Influencer

Bio: Come On Cuz

314.4K
Followers
9.33%
Engagement rate
572.9K
Avg views
12.0%
unreachable followers
Audience location
Australia76.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#5

dietitianroseRose Ruiz

Rose RuizMacro Influencer

Bio: I’m a dietitian & foodie 🍌 Helping you fuel your body Where nourishment meets fun! ↓ PRE-ORDER MY DEBUT COOKBOOK

924.6K
Followers
2.19%
Engagement rate
2.7M
Avg views
17.0%
unreachable followers
Audience location
Australia63.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#6

danielgorringe_Daniel Gorringe

Daniel GorringeMid-tier Influencer

Bio: El Presidente at @dandoesfooty Poppy’s World

384.0K
Followers
6.44%
Engagement rate
612.2K
Avg views
11.0%
unreachable followers
Audience location
Australia90.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#7

bizzzaa_BIZZZAAA

BIZZZAAAMid-tier Influencer

Bio: • @adidasau 🉐• @youknow_clothing 🥋• Glory2God✞ 🇼🇸x🇨🇳x🇨🇴• A&C 🧸🌎 @salamoeshatoo_ 💍• founder of @universe7.co 💼• Enquiries📩 @ultramanagement

364.7K
Followers
10.15%
Engagement rate
658.2K
Avg views
15.0%
unreachable followers
Audience location
Australia72.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#8

dra_macqueenJosh Macqueen

Josh MacqueenMid-tier Influencer

Bio: 🦘

289.9K
Followers
14.32%
Engagement rate
604.9K
Avg views
5.0%
unreachable followers
Audience location
Australia59.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#9

jdfmccannJames Donald Forbes McCann

James Donald Forbes McCannMid-tier Influencer

Bio: USA TOUR on sale now

238.5K
Followers
2.22%
Engagement rate
357.7K
Avg views
12.0%
unreachable followers
Audience location
Australia84.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#10

jordanrikiJordan Riki

Jordan RikiMid-tier Influencer

Bio: Aotearoa/Māori 🇳🇿| Family First 🤎| @brisbanebroncos #262 @elitesuppsaustralia ambassador ‘RIKI’

295.9K
Followers
10.95%
Engagement rate
498.8K
Avg views
15.0%
unreachable followers
Audience location
Australia68.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#11

_willgibb_William Gibb

William GibbMid-tier Influencer

Bio: 🎥 Co-Founder of @rover.stream 🎙 @youwouldntpod for all my hot takes ✉️ Business: 🎫 PERTH COMEDY SHOW TIX ⬇️

289.6K
Followers
5.78%
Engagement rate
404.3K
Avg views
12.0%
unreachable followers
Audience location
Australia85.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#12

brittany_hockleyBrittany Hockley Siegrist

Brittany Hockley SiegristMid-tier Influencer

Bio: Host @lifeuncutpodcast Tv host @stanaustralia Live between Aus&Italy because I married a footballer.Just working it out

294.9K
Followers
2.22%
Engagement rate
420.4K
Avg views
21.0%
unreachable followers
Audience location
Australia84.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#13

bronlewiscomedyBron Lewis

Bron LewisMid-tier Influencer

Bio: Comedian, author, mother. 2026 AUS/UK tour SOLD OUT! Bookings

359.7K
Followers
2.58%
Engagement rate
471.5K
Avg views
11.0%
unreachable followers
Audience location
Australia87.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#14

catman6701Stride Catman ~Adventure Hero~

Stride Catman ~Adventure Hero~Macro Influencer

Bio: ❤️Walking for Peace❤️ I will become the world’s greatest superhero🔥 <Cycling across Australia>🇦🇺 Sydney⇨Perth

876.7K
Followers
4.74%
Engagement rate
1.6M
Avg views
14.0%
unreachable followers
Audience location
Australia52.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#15

r32.gtr.jamesJames Petrie

James PetrieMid-tier Influencer

Bio: 💍C.C Car content creator. 🏎Nitto Rb32 R32-GTR VspecII

251.8K
Followers
12.90%
Engagement rate
515.6K
Avg views
25.0%
unreachable followers
Audience location
Australia49.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#16

austin.gosneyAustin Gosney

Austin GosneyMid-tier Influencer

Bio: 📍 Gold Coast 📧

362.2K
Followers
34.00%
Engagement rate
3.8M
Avg views
18.0%
unreachable followers
Audience location
Australia44.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#17

shammiuncutShammi Uncut

Shammi UncutMid-tier Influencer

Bio: Email: Access Shammi and the crew like never before! Click below ⬇️

297.0K
Followers
23.23%
Engagement rate
802.2K
Avg views
13.0%
unreachable followers
Audience location
Australia41.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#18

emma__higginsEmma & Jake

Emma & JakeMid-tier Influencer

Bio: EMMA & JAKE👷🏼‍♂️👷🏼‍♀️ Renovating our first home together,🏚️🔜🏡 plus sharing our every day life💕 💌 📦 maffra vic 3860

245.3K
Followers
2.64%
Engagement rate
296.3K
Avg views
16.0%
unreachable followers
Audience location
Australia91.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#19

tedstheticsTEDDY

TEDDYMacro Influencer

Bio: 🇦🇺🇲🇦 🍔 @smashdistrictburgers 📮

522.6K
Followers
3.40%
Engagement rate
578.7K
Avg views
15.0%
unreachable followers
Audience location
Australia80.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#20

chloe.fisherCHLOE FISHER

CHLOE FISHERMacro Influencer

Bio: Girl Mum to Bobbi & Andi 🎀 Author of Always You - a memoir on love, loss & motherhood 🪶 Link below Co-host @darlingshine.podcast

595.4K
Followers
6.70%
Engagement rate
1.3M
Avg views
24.0%
unreachable followers
Audience location
Australia41.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#21

gaellcameronGAEL

GAELMid-tier Influencer

Bio: Riding currents, Chasing turtles, Exploring the planet 🌊 ⚓️Below Deck Med Season 9, 10 & 11 📧 Collabs: 🇮🇩🏴󠁧󠁢󠁳󠁣󠁴󠁿🇦🇺

364.8K
Followers
8.35%
Engagement rate
953.3K
Avg views
28.0%
unreachable followers
Audience location
Australia43.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#22

moneymitchauMitch Dale

Mitch DaleMid-tier Influencer

Bio: 📩 📩 Klook Discount Code: MONEYMITCH

232.5K
Followers
5.81%
Engagement rate
290.3K
Avg views
16.0%
unreachable followers
Audience location
Australia72.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#23

dim.ilievskiDIM ilievski

DIM ilievskiMid-tier Influencer

Bio: 📍Gold coast. 📧 🦒giraffe tools 10% off code dimandaustin

231.4K
Followers
17.70%
Engagement rate
1.9M
Avg views
15.0%
unreachable followers
Audience location
Australia34.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#24

nikkiosborneofficialNikki Osborne

Nikki OsborneMacro Influencer

Bio: 🇦🇺 More Talent

512.7K
Followers
2.37%
Engagement rate
571.1K
Avg views
27.0%
unreachable followers
Audience location
Australia79.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score
#25

ellidy_El Pullin

El PullinMid-tier Influencer

Bio: Minnie & Rummi’s mum 💄Australia’s @covergirlanz @darlingshine.podcast ♻️ @_futurefur_ bookings

375.0K
Followers
3.81%
Engagement rate
476.1K
Avg views
15.0%
unreachable followers
Audience location
Australia66.0%
Audience gender
CA Influence Index™
CII

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Market benchmark

How these 25 influencers compare to the Australian market

Our top 25 achieve 9.7× higher median engagement and over 100× more median Reel views than the broader Australian Instagram creator market. Explore the audience and performance benchmarks behind these results.

Read the Australia Creator Economy Report, the measurement this chart is scored against.

How the selected 25 compare with Australia

Median Australian audience share

the selected 25: 72%
Australian influencers: 29%

Median engagement rate

the selected 25: 6.7%
Australian influencers: 0.69%

Median Reel views per post

the selected 25: 604,934
Australian influencers: 5,300

Source: the Click Analytic Australian market study, measured 14 September 2026. The market bars show median estimates for Instagram creators in Australia with at least 10,000 followers and at least 1% local-audience share.

Why Bailey Smith is the #1 creator

Bailey Smith tops this ranking with a CA Influence Index of 99 (A+), the joint highest among the selected accounts on this page.

The score breaks down like this

  • Audience in Australia87.0%100/100
  • Engagement against the market median for this size9.33%, 17.0x100/100
  • Average Reels reach against follower count2.8x100/100
  • Share of the audience that is real91%100/100

The top of this list is tight: 12 creators grade A+, so the component bars on each card are what separate them.

Read the full CA Influence Index methodology.

FAQ

Frequently asked questions

The questions brands ask before briefing anyone on this page.

01What did an account need to reach this page?

An Australian base, a following between 10,000 and 1,000,000, at least 30% of the audience in Australia, 2% engagement, 70% real followers, 50,000 average Reel views and a post inside the previous thirty days. Bios were then read one at a time, so clubs, production companies and band accounts came out, and the 25 highest CA Influence Index scores were published.

02Does the biggest following win here?

No. Rose Ruiz (@dietitianrose) holds 924,618 followers, the largest following on the page, and takes an A+ at 94 rather than the top spot, because only 63% of that audience is Australian and 83% of followers read as real; engagement of 2.19% is the lowest here but still more than three times the median for her size. Bailey Smith (@bazlenka) scores 99 on 422,822 followers, an 87% Australian audience and 9.33% engagement.

03What goes into the CA Influence Index?

Four inputs: audience fit, the share of the audience in Australia; engagement judged against accounts of the same size; average Reel views set against follower count; and audience quality, the share of followers scored as real. Follower size is left out on purpose. Twelve cards here earn an A+ and thirteen an A, and all 25 average more Reel views than they hold followers.

04How Australian is the audience behind each name?

The median is 72%. Emma & Jake (@emma__higgins) sit highest at 91% and DIM ilievski (@dim.ilievski) lowest at 34%, and nothing below 30% reached the page. The column matters more than it looks: at 41% local, the 595,425 followers of Chloe Fisher (@chloe.fisher) put fewer people in Australia than the 384,020 of Daniel Gorringe (@danielgorringe_) at 90%.

05What kind of work do these people actually do?

Eight trades, taken from the bios: 10 general entertainment creators, 3 comedians and live performers, 3 podcast and television hosts, 3 adventure and outdoors creators, 2 food creators, 2 footy names, 1 car creator and 1 renovation couple. That adds to 25. A dietitian can carry a nutrition claim and a car creator can carry a parts claim; the follower number tells you neither.

06When were these numbers taken?

In September 2026, with every account on the page having posted inside the thirty days before the reading. Followers, engagement and view averages drift week by week, so the order is a picture of that month rather than a standing table. The underlying records refresh continuously and the page is rebuilt from them.

Written by

Jules Carmaux

Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated 14 Sept 20269 min read

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