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Top 25 Australian Influencers on Instagram (Sep 2026)

We screened 109,447 Australian Instagram accounts between 10,000 and 1,000,000 followers for a 30% Australian audience, 2% engagement, 70% real followers, 50,000 average Reel views and a post in the last thirty days, and ranked them by the CA Influence Index.

Jules CarmauxJules Carmaux9 min readLast updated: 14 Sept 2026

The ranking

25 top influencers from 109,447 Australian profiles

The 25 below are the strongest of them on the CA Influence Index. They are working professionals: 10 general entertainment creators, 3 comedians and live performers, 3 podcast and television hosts, 3 adventure and outdoors creators, 2 food creators, 2 footy names, 1 car creator and 1 renovation couple.

25
Influencers selected
68%
Avg Australian audience
9.3%
Avg engagement
84%
Avg real audience
Bailey Smith ≽^
#1

bazlenkaBailey Smith ≽^

Bailey Smith ≽^Mid
422.8K
Followers
9.33%
Engagement rate
1.2M
Avg views
9.0%
fake followers / suspicious accounts

@barrysdrink @monsterenergy @newbalance

Audience location
Australia87.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Bailey Smith tops the page on a verified account that carries no self-description at all, just three tagged brand accounts. A+ at 99 comes from 1,185,921 average Reel views on 422,822 followers, 9.33% engagement, an 87% Australian audience and 91% real followers.

Why A+ on the CA Influence Index™

Audience fit87% Australia
Engagement17.0x median
View power2.8x followers
Audience quality91% real
Shabana Azeez
#2

shabanaazeez_Shabana Azeez

Shabana AzeezMid
339.0K
Followers
10.31%
Engagement rate
984.0K
Avg views
12.0%
fake followers / suspicious accounts

don’t hate the player

Audience location
Australia83.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Shabana Azeez posts to a verified account that states no trade, only a one-line joke, and ties the joint highest grade on this page. A+ at 99 rests on 983,957 average Reel views against 339,028 followers, 10.31% engagement, an 83% Australian audience and 88% real followers.

Why A+ on the CA Influence Index™

Audience fit83% Australia
Engagement18.7x median
View power2.9x followers
Audience quality88% real
Rob Parsons
#3

robparsons___Rob Parsons

Rob ParsonsMid
401.5K
Followers
20.18%
Engagement rate
1.2M
Avg views
17.0%
fake followers / suspicious accounts

Tasmanian Adventurer - Uncovering gold, precious gemstones, lost history & wild stories.

Audience location
Australia78.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Rob Parsons digs for minerals and relics across Tasmania, filming the hunt and the yarns that come with it. A+ at 98 comes from 20.18% engagement and 1,222,427 average Reel views on 401,521 followers, with 78% of that audience in Australia and 83% real followers.

Why A+ on the CA Influence Index™

Audience fit78% Australia
Engagement36.7x median
View power3.0x followers
Audience quality83% real
Luca Kante
#4

lucakanteLuca Kante

Luca KanteMid
314.4K
Followers
9.33%
Engagement rate
572.9K
Avg views
12.0%
fake followers / suspicious accounts

Come On Cuz

Audience location
Australia76.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Luca Kante fronts a verified account built on a single catchphrase, with no stated trade and no contact listed. A+ at 96 comes from 572,883 average Reel views on 314,367 followers, 9.33% engagement, a 76% Australian audience and 88% real followers.

Why A+ on the CA Influence Index™

Audience fit76% Australia
Engagement17.0x median
View power1.8x followers
Audience quality88% real
Rose Ruiz
#5

dietitianroseRose Ruiz

Rose RuizMacro
924.6K
Followers
2.19%
Engagement rate
2.7M
Avg views
17.0%
fake followers / suspicious accounts

I’m a dietitian & foodie 🍌 Helping you fuel your body Where nourishment meets fun! ↓ PRE-ORDER MY DEBUT COOKBOOK

Audience location
Australia63.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Rose Ruiz is an accredited practising dietitian with a first cookbook on the way, and holds the largest following on this page. A+ at 93 comes from 2,712,022 average Reel views on 924,618 followers, a 63% Australian audience and 83% real followers, on the lowest engagement here at 2.19%.

Why A+ on the CA Influence Index™

Audience fit63% Australia
Engagement4.0x median
View power2.9x followers
Audience quality83% real
Daniel Gorringe
#6

danielgorringe_Daniel Gorringe

Daniel GorringeMid
384.0K
Followers
6.44%
Engagement rate
612.2K
Avg views
11.0%
fake followers / suspicious accounts

El Presidente at @dandoesfooty Poppy’s World

Audience location
Australia90.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Daniel Gorringe fronts a footy show and a second series under a separate name, on a verified account. A+ at 94 comes from a 90% Australian audience, the highest in the top ten, with 612,242 average Reel views on 384,020 followers, 6.44% engagement and 89% real followers.

Why A+ on the CA Influence Index™

Audience fit90% Australia
Engagement11.7x median
View power1.6x followers
Audience quality89% real
BIZZZAAA
#7

bizzzaa_BIZZZAAA

BIZZZAAAMid
364.7K
Followers
10.15%
Engagement rate
658.2K
Avg views
15.0%
fake followers / suspicious accounts

• @adidasau 🉐• @youknow_clothing 🥋• Glory2God✞ 🇼🇸x🇨🇳x🇨🇴• A&C 🧸🌎 @salamoeshatoo_ 💍• founder of @universe7.co 💼• Enquiries📩 @ultramanagement

Audience location
Australia72.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

@bizzzaa_ runs a verified account and is a founder, with a separate company and two clothing labels tagged in the bio. A+ at 94 comes from 658,222 average Reel views on 364,739 followers, 10.15% engagement, a 72% Australian audience and 85% real followers.

Why A+ on the CA Influence Index™

Audience fit72% Australia
Engagement18.5x median
View power1.8x followers
Audience quality85% real
Josh Macqueen
#8

dra_macqueenJosh Macqueen

Josh MacqueenMid
289.9K
Followers
14.32%
Engagement rate
604.9K
Avg views
5.0%
fake followers / suspicious accounts

🦘

Audience location
Australia59.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Josh Macqueen gives one emoji and nothing else in the bio, so this account has to be read from the numbers. A+ at 94 rests on the cleanest audience on the page, 95% real followers, with 14.32% engagement and 604,934 average Reel views on 289,852 followers.

Why A+ on the CA Influence Index™

Audience fit59% Australia
Engagement26.0x median
View power2.1x followers
Audience quality95% real
James Donald Forbes McCann
#9

jdfmccannJames Donald Forbes McCann

James Donald Forbes McCannMid
238.5K
Followers
2.22%
Engagement rate
357.7K
Avg views
12.0%
fake followers / suspicious accounts

USA TOUR on sale now

Audience location
Australia84.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

James Donald Forbes McCann is a touring performer with overseas dates on sale, and works the account without a verification badge. A+ at 92 comes from an 84% Australian audience and 357,736 average Reel views against 238,460 followers, with 2.22% engagement and 88% real followers.

Why A+ on the CA Influence Index™

Audience fit84% Australia
Engagement4.0x median
View power1.5x followers
Audience quality88% real
Jordan Riki
#10

jordanrikiJordan Riki

Jordan RikiMid
295.9K
Followers
10.95%
Engagement rate
498.8K
Avg views
15.0%
fake followers / suspicious accounts

Aotearoa/Māori 🇳🇿| Family First 🤎| @brisbanebroncos #262 @elitesuppsaustralia ambassador ‘RIKI’

Audience location
Australia68.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Jordan Riki is a club footballer, listed in the bio beside a squad number and one supplement partnership. A+ at 91 comes from 10.95% engagement and 498,823 average Reel views on 295,857 followers, with 68% of the audience in Australia and 85% real followers.

Why A+ on the CA Influence Index™

Audience fit68% Australia
Engagement19.9x median
View power1.7x followers
Audience quality85% real

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William Gibb
#11

_willgibb_William Gibb

William GibbMid
289.6K
Followers
5.78%
Engagement rate
404.3K
Avg views
12.0%
fake followers / suspicious accounts

🎥 Co-Founder of @rover.stream 🎙 @youwouldntpod for all my hot takes ✉️ Business: 🎫 PERTH COMEDY SHOW TIX ⬇️

Audience location
Australia85.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

William Gibb co-founded a streaming venture, co-hosts a podcast of hot takes and sells tickets to a comedy night in Perth. A+ at 91 comes from an 85% Australian audience, 404,343 average Reel views on 289,650 followers, 5.78% engagement and 88% real followers.

Why A+ on the CA Influence Index™

Audience fit85% Australia
Engagement10.5x median
View power1.4x followers
Audience quality88% real
Brittany Hockley Siegrist
#12

brittany_hockleyBrittany Hockley Siegrist

Brittany Hockley SiegristMid
294.9K
Followers
2.22%
Engagement rate
420.4K
Avg views
21.0%
fake followers / suspicious accounts

Host @lifeuncutpodcast Tv host @stanaustralia Live between Aus&Italy because I married a footballer.Just working it out

Audience location
Australia84.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Brittany Hockley Siegrist hosts a long-running podcast and presents for a local streaming service, splitting the year between two countries. A+ at 90 comes from an 84% Australian audience and 420,381 average Reel views on 294,880 followers, with 2.22% engagement and 79% real followers.

Why A+ on the CA Influence Index™

Audience fit84% Australia
Engagement4.0x median
View power1.4x followers
Audience quality79% real
Bron Lewis
#13

bronlewiscomedyBron Lewis

Bron LewisMid
359.7K
Followers
2.58%
Engagement rate
471.5K
Avg views
11.0%
fake followers / suspicious accounts

Comedian, author, mother. 2026 AUS/UK tour SOLD OUT! Bookings:

Audience location
Australia87.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Bron Lewis works stand-up and writes books, with a 2026 run of Australian and British dates already sold out. A+ at 90 comes from an 87% Australian audience and 471,468 average Reel views on 359,656 followers, with 89% real followers and 2.58% engagement.

Why A on the CA Influence Index™

Audience fit87% Australia
Engagement4.7x median
View power1.3x followers
Audience quality89% real
Stride Catman ~Adventure Hero~
#14

catman6701Stride Catman ~Adventure Hero~

Stride Catman ~Adventure Hero~Macro
876.7K
Followers
4.74%
Engagement rate
1.6M
Avg views
14.0%
fake followers / suspicious accounts

❤️Walking for Peace❤️ I will become the world’s greatest superhero🔥 <Cycling across Australia>🇦🇺 Sydney⇨Perth

Audience location
Australia52.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Stride Catman rides across the continent under a superhero persona, documenting the long haul from Sydney towards Perth. A at 88 comes from 1,612,625 average Reel views on 876,698 followers, the second largest account here, with 4.74% engagement and 52% of the audience in Australia.

Why A on the CA Influence Index™

Audience fit52% Australia
Engagement8.6x median
View power1.8x followers
Audience quality86% real
James Petrie
#15

r32.gtr.jamesJames Petrie

James PetrieMid
251.8K
Followers
12.90%
Engagement rate
515.6K
Avg views
25.0%
fake followers / suspicious accounts

💍C.C Car content creator. 🏎Nitto Rb32 R32-GTR VspecII

Audience location
Australia49.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

James Petrie builds and films one heavily modified performance car, and states that trade plainly on a verified account. A at 88 comes from 12.9% engagement and 515,584 average Reel views on 251,757 followers, with 49% of the audience in Australia and 75% real followers.

Why A on the CA Influence Index™

Audience fit49% Australia
Engagement23.5x median
View power2.0x followers
Audience quality75% real
Austin Gosney
#16

austin.gosneyAustin Gosney

Austin GosneyMid
362.2K
Followers
34.00%
Engagement rate
3.8M
Avg views
18.0%
fake followers / suspicious accounts

📍 Gold Coast 📧

Audience location
Australia44.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Austin Gosney posts from the Gold Coast behind a bio that names a location and nothing else, and pulls the loudest numbers on this page. A at 88 comes from 34% engagement, 61.82x the Australian median for this size, and 3,803,761 average Reel views on 362,213 followers, 10.5 views for every follower.

Why A on the CA Influence Index™

Audience fit44% Australia
Engagement61.8x median
View power10.5x followers
Audience quality82% real
Shammi Uncut
#17

shammiuncutShammi Uncut

Shammi UncutMid
297.0K
Followers
23.23%
Engagement rate
802.2K
Avg views
13.0%
fake followers / suspicious accounts

Email: Access Shammi and the crew like never before! Click below ⬇️

Audience location
Australia41.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Shammi Uncut fronts a crew act and points followers to a separate channel for more of it, on an account with no verification badge. A at 87 comes from 23.23% engagement, the second highest here, with 802,209 average Reel views on 297,012 followers and 87% real followers.

Why A on the CA Influence Index™

Audience fit41% Australia
Engagement42.2x median
View power2.7x followers
Audience quality87% real
Emma & Jake
#18

emma__higginsEmma & Jake

Emma & JakeMid
245.3K
Followers
2.64%
Engagement rate
296.3K
Avg views
16.0%
fake followers / suspicious accounts

EMMA & JAKE👷🏼‍♂️👷🏼‍♀️ Renovating our first home together,🏚️🔜🏡 plus sharing our every day life💕 💌 📦 maffra vic 3860

Audience location
Australia91.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Emma & Jake work through a fixer-upper as a couple, posting the progress and the ordinary days in between. A at 87 rests on the highest Australian audience share on the page, 91%, with 296,292 average Reel views on 245,252 followers, 2.64% engagement and 84% real followers.

Why A on the CA Influence Index™

Audience fit91% Australia
Engagement4.8x median
View power1.2x followers
Audience quality84% real
TEDDY
#19

tedstheticsTEDDY

TEDDYMacro
522.6K
Followers
3.40%
Engagement rate
578.7K
Avg views
15.0%
fake followers / suspicious accounts

🇦🇺🇲🇦 🍔 @smashdistrictburgers 📮

Audience location
Australia80.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

TEDDY carries a verified account whose only stated interest is a burger brand tagged in the bio. A at 86 comes from an 80% Australian audience, 578,729 average Reel views on 522,582 followers, 3.4% engagement and 85% real followers.

Why A on the CA Influence Index™

Audience fit80% Australia
Engagement6.2x median
View power1.1x followers
Audience quality85% real
CHLOE FISHER
#20

chloe.fisherCHLOE FISHER

CHLOE FISHERMacro
595.4K
Followers
6.70%
Engagement rate
1.3M
Avg views
24.0%
fake followers / suspicious accounts

Girl Mum to Bobbi & Andi 🎀 Author of Always You - a memoir on love, loss & motherhood 🪶 Link below Co-host @darlingshine.podcast

Audience location
Australia41.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Chloe Fisher wrote a memoir and co-hosts a podcast, posting family life to a verified account. A at 85 comes from 1,349,555 average Reel views on 595,425 followers and 6.7% engagement, exactly the page median, with 41% of the audience in Australia.

Why A on the CA Influence Index™

Audience fit41% Australia
Engagement12.2x median
View power2.3x followers
Audience quality76% real

You're seeing 20 of 109,447

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GAEL
#21

gaellcameronGAEL

GAELMid
364.8K
Followers
8.35%
Engagement rate
953.3K
Avg views
28.0%
fake followers / suspicious accounts

Riding currents, Chasing turtles, Exploring the planet 🌊 ⚓️Below Deck Med Season 9, 10 & 11 📧 Collabs: 🇮🇩🏴󠁧󠁢󠁳󠁣󠁴󠁿🇦🇺

Audience location
Australia43.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

GAEL works on the water and appeared across three seasons of a yachting series, posting ocean and travel footage between jobs. A at 85 comes from 8.35% engagement and 953,331 average Reel views on 364,842 followers, with 43% of the audience in Australia and 72% real followers, the lowest real share here.

Why A on the CA Influence Index™

Audience fit43% Australia
Engagement15.2x median
View power2.6x followers
Audience quality72% real
Mitch Dale
#22

moneymitchauMitch Dale

Mitch DaleMid
232.5K
Followers
5.81%
Engagement rate
290.3K
Avg views
16.0%
fake followers / suspicious accounts

📩 📩 Klook Discount Code: MONEYMITCH

Audience location
Australia72.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Mitch Dale runs a verified account built around a booking-platform discount code, with a talent manager listed for enquiries. A at 85 comes from 290,345 average Reel views on 232,536 followers, a 72% Australian audience that matches the page median, and 5.81% engagement.

Why A on the CA Influence Index™

Audience fit72% Australia
Engagement10.4x median
View power1.2x followers
Audience quality84% real
DIM ilievski
#23

dim.ilievskiDIM ilievski

DIM ilievskiMid
231.4K
Followers
17.70%
Engagement rate
1.9M
Avg views
15.0%
fake followers / suspicious accounts

📍Gold coast. 📧 🦒giraffe tools 10% off code dimandaustin

Audience location
Australia34.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

DIM ilievski posts from the Gold Coast with a tools discount code in the bio, and holds the smallest following on this page. A at 85 comes from 1,937,743 average Reel views on 231,428 followers, 17.7% engagement and 85% real followers, though only 34% of that audience is in Australia, the lowest share here.

Why A on the CA Influence Index™

Audience fit34% Australia
Engagement31.7x median
View power8.4x followers
Audience quality85% real
Nikki Osborne
#24

nikkiosborneofficialNikki Osborne

Nikki OsborneMacro
512.7K
Followers
2.37%
Engagement rate
571.1K
Avg views
27.0%
fake followers / suspicious accounts

🇦🇺 More Talent

Audience location
Australia79.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

Nikki Osborne works through a talent agency named in the bio, which is all the account states about the trade. A at 84 comes from a 79% Australian audience and 571,149 average Reel views on 512,737 followers, with 2.37% engagement and 73% real followers.

Why A on the CA Influence Index™

Audience fit79% Australia
Engagement4.3x median
View power1.1x followers
Audience quality73% real
El Pullin
#25

ellidy_El Pullin

El PullinMid
375.0K
Followers
3.81%
Engagement rate
476.1K
Avg views
15.0%
fake followers / suspicious accounts

Minnie & Rummi’s mum 💄Australia’s @covergirlanz @darlingshine.podcast ♻️ @_futurefur_ bookings:

Audience location
Australia66.0%
CA Influence Index™

CA Influence Index: real influence in Australia, 0 to 99

Market-relative score

El Pullin is named in the bio as a beauty brand's Australian face and co-hosts a podcast, with bookings handled by an agency. A at 84 comes from 476,126 average Reel views on 375,030 followers, a 66% Australian audience, 3.81% engagement and 85% real followers.

Why A on the CA Influence Index™

Audience fit66% Australia
Engagement6.9x median
View power1.3x followers
Audience quality85% real

Ranking method

CA Influence Index™ (CII): how we grade Australian influencers

CII is a market-relative score from 0 to 99. It combines local audience fit, engagement against creators of the same size, average Reel views, and estimated real-audience share. The creators above are ordered by this score, not by follower count.

25%of the score

Audience fit

How much of the audience sits in the Australian market. Full marks once 80% of it is there.

30%of the score

Engagement

Likes and comments against creators of the same size here. Full marks at 3x that median.

30%of the score

View power

Average Reel views against follower count. Full marks at twice the following.

15%of the score

Audience quality

Share of followers reading as real people. Full marks at 90%.

Engagement is scored against the Australian median for a creator’s own size: around 0.7% under 50K followers, around 0.6% above 250K. Both are rounded, because the study measures them by search rather than by census.

  • A+90-99
  • A80-89
  • B65-79
  • C50-64
  • Dunder 50

The score is capped at 99 so it never implies certainty. Read the full CA Influence Index methodology. The benchmark is local, not global. Here is the market behind it.

Market benchmark

The Australian Instagram market behind this ranking

The 25 influencers above against the Australian Instagram market: each row puts their median next to the market's.

How the selected 25 compare with Australia

  • Pink = the 25 influencers above
  • Grey = a typical Australian Instagram account with 10K+ followers
  • Each bar is a median, not an average, so one very large account cannot pull a row up

Median Australian audience share

selected 25 list: 72%
Australian influencers: 29%

Median engagement rate

selected 25 list: 6.7%
Australian influencers: 0.69%

Median Reel views per post

selected 25 list: 604,934
Australian influencers: 5,300

Source: the Click Analytic Australian market study, measured 2026-09-14. The grey bars are the Instagram accounts with at least 10,000 followers whose creator location is Australia. That population is counted twice by two runs: the market study above and this median run, which agree to within twenty accounts. The bars are rounded because a median found by search is a bracket rather than a point; the pink bars are computed from the 25 cards above.

Why Bailey Smith ≽^ is the #1 creator

Bailey Smith ≽^ tops this ranking with a CA Influence Index of 99 (A+), the top score in a pool of 109,884 Australia-based Instagram accounts with 10,000+ followers.

The score breaks down like this

  • Audience in Australia87.0%100/100
  • Engagement against the market median for this size9.33%, 17.0x100/100
  • Average Reels reach against follower count2.8x100/100
  • Share of the audience that is real91%100/100

The top of this list is tight: 12 creators grade A+, so the component bars on each card are what separate the first calls.

The full database

Need more than the top 25?

Search all 109,447 matching influencers by niche, audience, engagement, views, growth and more. Verified contact emails included.

Search all 109,447 matching influencers

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More live rankings from the same database, by industry and by country.

FAQ

Frequently asked questions

The questions brands ask before briefing anyone on this page.

01How were these 25 chosen?

We searched Instagram for Australian accounts holding 10,000 to 1,000,000 followers, which returned 109,447. Each one then had to clear a 30% Australian audience, 2% engagement, 70% real followers, 50,000 average Reel views and a post in the last thirty days. We read every surviving bio by hand, dropped club accounts, production brands and band accounts, and published the 25 that ranked highest on the CA Influence Index.

02Why is the biggest account not at the top?

Rose Ruiz (@dietitianrose) carries 924,618 followers, more than anyone else here, and comes eighth with an A+ at 93, because 63% of that audience sits in Australia and engagement runs 2.19%, the lowest figure on this page. Bailey Smith (@bazlenka) leads on 422,822 followers with an 87% Australian audience, 9.33% engagement and 1,185,921 average Reel views. Five of the 25 are bigger than the leader.

03What does the CA Influence Index measure?

Audience quality, the share of followers scored as real, engagement measured against accounts of the same size, average Reel views relative to followers, and how recently the account posted. Follower count is not scored. This page holds thirteen A+ grades and twelve A grades, and every one of the 25 averages more Reel views than it has followers.

04How much of each audience is in Australia?

The median here is 72%. Emma & Jake (@emma__higgins) are highest at 91% and DIM ilievski (@dim.ilievski) lowest at 34%. Nothing under 30% got through the screen. For an Australian campaign, read this column before follower count: at 41% local, the 595,425 followers of Chloe Fisher (@chloe.fisher) reach a smaller Australian audience than the 384,020 of Daniel Gorringe (@danielgorringe_) at 90%.

05Who is actually on this list?

Read from the bios: 10 general entertainment creators, 3 comedians and live performers, 3 podcast and television hosts, 3 adventure and outdoors creators, 2 food creators, 2 footy names, 1 car creator and 1 renovation couple. That adds to 25. The trade matters more than the follower count when you decide who can carry a product claim.

06How current is this data?

Every figure was pulled in September 2026, and every account here had posted within thirty days of that pull. Follower counts, engagement and view averages move week to week, so read these numbers as a September 2026 reading rather than a permanent order. Click Analytic refreshes the underlying data continuously and this page is rebuilt from it.

Jules Carmaux

Written by

Jules Carmaux

Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated 14 Sept 20269 min read

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