Top 25 Italian food influencers

Best for: Practical kitchen solutions.

Offers simple solutions to everyday kitchen dilemmas, with a direct tone and an agency contact in bio. A fit for brands of practical, everyday-use products.

Best for: Star chef and events.

MasterChef winner and executive chef of his own restaurant, with a contact for consulting and events in bio. Strong for high-end dining, events and professional collaborations, even as a business account.

Best for: Cooking for enthusiasts.

A no-frills profile for people who love to cook, with a high real-audience share. Versatile for food brands that want a simple, direct tone aimed at enthusiasts.

Best for: Cooking with active collaborations.

Ambassador for an appliance brand with a promo code in bio and the highest interaction among the large food profiles on the list. Natural for kitchen brands that want a very reactive community.

Best for: Easy Italian recipes.

An English-language format on food experiences and easy Italian recipes, with a catering background. A fit for food brands and campaigns that also want to reach an audience abroad.

Best for: Chef and dining.

MasterChef finalist and restaurant owner, with the highest real-audience share on the list, around 90 percent. A good choice for dining and food brands that value an authentic following.

Best for: Roman cooking and dining.

A profile tied to a Roman-cooking fraschetteria, with a very real, locally rooted audience. A fit for dining, typical Lazio products and local campaigns.

Best for: Family and food entertainment.

Tells food and family stories with a light, ironic angle, strong on TikTok too. A fit for food and lifestyle brands that want entertainment more than technical recipe, even as a business account.

Best for: Modern cakes and baking.

A Bake Off Italia alum, offers modern cakes and sells her own e-book, with a very real audience. Ideal for pastry, cake-decoration and cake-design equipment brands.

Best for: Home and family cooking.

A mum and content creator who cooks everything at home, across firsts, desserts, pizza and sushi, based in Verona. A fit for food and family brands with an everyday angle.

Best for: Family cooking and video.

A cross-platform profile very active on YouTube and TikTok, with one of the highest interactions of the group. Good for food brands that want a reactive community and a homely, direct tone.

Best for: Cake design and pastry.

Introduces himself as the creator in a denim apron devoted to dessert creations, with good reactivity and a real audience. A fit for pastry, decoration and dessert-ingredient brands.

Best for: Pasta and live events.

All centered on pasta, with over 300 events around the world and a live-show format. Natural for pasta brands, food events and experiential activations.

Best for: Everyday recipes.

A no-frills recipe profile with a high real-audience share, close to 90 percent. Versatile for food brands that want an authentic following more than a sharp thematic niche.

Best for: Recipes and light storytelling.

A pharmacist who shares recipes when the mood strikes, with an ironic tone and his own venue cited in bio. A fit for food brands and dining that want lightness and personality.