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Top 25 Italian fitness influencers

Italian fitness grew up outside the gyms, inside Instagram feeds.

The list runs from IFBB and natural bodybuilders to calisthenics creators, running coaches and trainers who debunk workout myths, with Reels on technique, transformations and behind the scenes from competitions.

Almost all of them already work with brands, with nutrition and gym discount codes in their bios, and that is exactly what keeps their audiences close and reactive.

Denis GolubevDenis Golubev4 min readLast updated: 16 Jun 2026

How this list was built

A public shortlist from the ClickAnalytic creator database

ClickAnalytic tracks 400M+ creator profiles. We found 3,516 profiles matching this ranking and selected 25 for the public shortlist; inside the platform you can search the full set, compare audience quality and unlock verified contacts.

Search all 3,516 matching creators

The ranking

Italian creators here engage their audience 6.5x more than the platform average

Across the 3,516 Italian fitness creators we track, audiences engage about 6.5x more per post than a typical account of the same size, and their followers read as about 82% real on average.

Carlo Fiorentini
#1
carlofiorentini__
Carlo FiorentiniMacro
Get emailView full profile
284.3K
Followers
5.22%
Engagement rate
472.2K
Avg views
$2.6K-5.7K
Typical $/post

probabilmente sto mangiando 📮 🥇 Se vuoi rimetterti in forma dai un occhio alle storie in evidenza👇🏽 in elenco AGCOM

Audience location
Italy65.0%
Audience gender
Start free trial to unlock
26.0%
Poor: high risk
fake followers / suspicious accounts

Best for: Fitness and entertainment. The most-followed fitness creator on the list, with a light, ironic tone and solid response for his size. A fit for nutrition and activewear brands wanting broad reach beyond the gym niche alone.

Daniel Marinelli🌱
#2
nacciflex
Daniel Marinelli🌱Macro
Get emailView full profile
267.7K
Followers
3.48%
Engagement rate
298.5K
Avg views
$2.6K-5.7K
Typical $/post

🌱 Vegano e grosso. 🧠 Smonto i falsi miti del fitness 🛒 @prozis: CODICE NACCI-10% 🔴 YouTube 120k · ⚫ TikTok 530k 👇 Video completi su YouTube

Audience location
Italy95.0%
Audience gender
Start free trial to unlock
20.0%
Average: some noise
fake followers / suspicious accounts

Best for: Nutrition and education. A vegan fitness face who debunks workout myths, with a supplement discount code already in his bio. Ideal for sports nutrition and plant-based brands that want a credible, explanatory tone.

Luca Mastrapasqua
#3
lucamastra_fit
Luca MastrapasquaMacro
Get emailView full profile
251.4K
Followers
13.47%
Engagement rate
306.8K
Avg views
$2.6K-5.7K
Typical $/post

𝐆𝐎𝐃 𝐅𝐈𝐑𝐒𝐓. Professional Natural Athlete🏆 @tsunaminutrition —> MASTRA15 @dlgym_official —> MASTRA 📩

Audience location
Italy95.0%
Audience gender
Start free trial to unlock
16.0%
Average: some noise
fake followers / suspicious accounts

Best for: Natural bodybuilding. A professional natural athlete with very high engagement for his size and an audience that reads as mostly real. Strong for nutrition and apparel brands tied to natural bodybuilding and competition prep.

Silvia Likki 🇮🇹
#4
silvialikki
Silvia Likki 🇮🇹Macro
Get emailView full profile
210.0K
Followers
2.93%
Engagement rate
98.6K
Avg views
$2.6K-5.7K
Typical $/post

🏋🏻‍♀️ Italian Athlete 💊 @prozis cod: SILVIALIKKI

Audience location
Italy73.0%
Audience gender
Start free trial to unlock
10.0%
Good: clean audience
fake followers / suspicious accounts

Best for: Women's fitness. An Italian athlete with one of the highest real-audience shares on the list. A good choice for supplement and activewear brands wanting to reach a female audience interested in training.

Luca Tarantino
#5
luca.tarantino03
Luca TarantinoMacro
Get emailView full profile
177.9K
Followers
13.30%
Engagement rate
64.6K
Avg views
$2.6K-5.7K
Typical $/post

📩

Audience location
Italy94.0%
Audience gender
Start free trial to unlock
18.0%
Average: some noise
fake followers / suspicious accounts

Best for: Training and response. A fitness profile with one of the highest engagement levels among the larger accounts on the list. Useful for campaigns chasing a very reactive community rather than audience size alone.

Luca Pistolato
#6
luca_pistolato_ifbbpro
Luca PistolatoMacro
Get emailView full profile
158.7K
Followers
1.05%
Engagement rate
110.5K
Avg views
$2.6K-5.7K
Typical $/post

🚀 COACHING ONLINE @physiquelabsrl 👇🏼 🎓 Dott. In Chinesiologia 🎁 @prozis e @beinsanestone -10% Codice PISTO ⭐️ Esperto in ricomposizione corporea

Audience location
Italy86.0%
Audience gender
Start free trial to unlock
21.0%
Average: some noise
fake followers / suspicious accounts

Best for: Coaching and recomposition. A kinesiologist and online coach who specializes in body recomposition, with supplement discount codes in his bio. A fit for nutrition and coaching brands, keeping in mind engagement that is lower for his size.

Carlo Figus
#7
scarxlus_
Carlo FigusMacro
Get emailView full profile
138.9K
Followers
4.37%
Engagement rate
83.5K
Avg views
$2.6K-5.7K
Typical $/post

10 YEARS EXPERIENCE @gornation ATHLETE 🟰 SCAR10 for -10% Italian Champion 2025🏆 ⬇️SCARXLUS TRANSFORMATION⬇️

Audience location
Italy39.0%
Audience gender
Start free trial to unlock
18.0%
Average: some noise
fake followers / suspicious accounts

Best for: Calisthenics and street workout. A calisthenics athlete and Italian champion tied to a bodyweight training apparel brand. Ideal for street workout, activewear and calisthenics equipment brands.

Andrea Assirelli
#8
_andrew.ace
Andrea AssirelliMacro
Get emailView full profile
132.2K
Followers
6.41%
Engagement rate
166.5K
Avg views
$2.6K-5.7K
Typical $/post

❤️Codice prozis🤍: “ASSO” I social siano mezzo per maggiore consapevolezza 💪 🖤 collaborazioni:

Audience location
Italy96.0%
Audience gender
Start free trial to unlock
14.0%
Good: clean audience
fake followers / suspicious accounts

Best for: Fitness and mindset. A creator who uses social as a tool for awareness, with good response and a mostly real audience. A fit for nutrition and wellness brands wanting a positive message beyond performance.

Lorenzo Bianca
#9
lorenzobianca01
Lorenzo BiancaMacro
Get emailView full profile
104.1K
Followers
16.35%
Engagement rate
97.8K
Avg views
$2.6K-5.7K
Typical $/post

TikTok: 600k +

Audience location
Italy94.0%
Audience gender
Start free trial to unlock
14.0%
Good: clean audience
fake followers / suspicious accounts

Best for: Young audience and video. A profile with very high engagement and a wide community on TikTok too. Strong for video campaigns and fitness brands targeting a young audience with highly shareable content.

Erik Il Drago Lugli
#10
calisteriklugli
Erik Il Drago LugliMacro
Get emailView full profile
101.8K
Followers
1.11%
Engagement rate
60.1K
Avg views
$2.6K-5.7K
Typical $/post

Netflix: physical da 100 a 1 (dall’11/9/26) Tik tok: @erikildragolugli 140k Link del canale YouTube 👇

Audience location
Italy92.0%
Audience gender
Start free trial to unlock
14.0%
Good: clean audience
fake followers / suspicious accounts

Best for: Calisthenics and TV reach. A calisthenics athlete whose visibility has grown beyond Instagram. A good choice for street workout and equipment brands, given engagement that is lower relative to his reach.

You're seeing 10 of 3,516

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Chiara Sergi
#11
chiara.savage_
Chiara SergiMacro
Get emailView full profile
101.4K
Followers
1.90%
Engagement rate
65.7K
Avg views
$2.6K-5.7K
Typical $/post
Audience location: Italy 95.0%fake followers / suspicious accounts: 16.0%Average: some noise

-Professional dancer • pizzica Salentina dancer -Flexibility • Calisthenics -Handstand • acrobatics -Ambassador @gymbeam.it SAVAGE5

Best for: Flexibility and acrobatics.

A dancer and athlete in calisthenics, handstands and flexibility, ambassador for a nutrition brand. A fit for mobility, apparel and bodyweight training accessory brands aimed at a female audience.

Dennis Callà - Natural BB Coach & Online Coach
#12
denniss_calla
Dennis Callà - Natural BB Coach & Online CoachMid
Get emailView full profile
82.9K
Followers
1.55%
Engagement rate
30.4K
Avg views
$899-1.5K
Typical $/post
Audience location: Italy 92.0%fake followers / suspicious accounts: 18.0%Average: some noise

🔱 Aiuto ragazzi a ottenere un fisico estetico @_fit_elite_ 🥇X5 Campione Nazionale NBFI 📱DM per info 🌍 Il mio mondo👇🏼

Best for: Aesthetic coaching.

A multi-time national champion natural coach, focused on people chasing an aesthetic physique. Useful for coaching and nutrition brands, bearing in mind engagement that is lower for his profile size.

Mirco fila
#13
mirco_fila
Mirco filaMid
Get emailView full profile
81.6K
Followers
2.03%
Engagement rate
65.6K
Avg views
$899-1.5K
Typical $/post
Audience location: Italy 87.0%fake followers / suspicious accounts: 27.0%Poor: high risk

🏋🏻Coach of @team_presti_coaching 👕Atleta @fgm04cosmetica ➡️ “FILA” 🧬 Atleta @tsunaminutrition ➡️ “FILATP15” 👨‍🎓 SCIENZE MOTORIE 📖 IN CORSO

Best for: Bodybuilding and coaching.

An athlete and coach with sports science studies and two brand discount codes in his bio. A fit for sports nutrition and apparel brands wanting a creator already used to ongoing collaborations.

Sick
#14
giulio.sicari
SickMid
Get emailView full profile
64.1K
Followers
2.70%
Engagement rate
40.6K
Avg views
$899-1.5K
Typical $/post
Audience location: Italy 59.0%fake followers / suspicious accounts: 27.0%Poor: high risk

Founder @sick.runners @virtuscoachingonline codice sconto “SICK” | @1supps @kingsgym.it @kaizen_athletica

Best for: Running and hybrid training.

Founder of a runners group and an online coach, he blends running and the gym. Ideal for fitness apps, running shoes and performance brands speaking to people who train endurance and strength.

Pietro monti
#15
__pietromonti__
Pietro montiMid
Get emailView full profile
60.6K
Followers
5.77%
Engagement rate
60.2K
Avg views
$899-1.5K
Typical $/post
Audience location: Italy 90.0%fake followers / suspicious accounts: 15.0%Average: some noise

Se non mi trovi sono in montagna o perso nel mondo 📥: Represented by @hoopytalent Como | Milano | Dentist In elenco AGCOM

Best for: Fitness and outdoor lifestyle.

A fitness creator with a profile tied to the mountains and outdoors, represented by a talent agency. A good choice for activewear, outdoor and lifestyle brands wanting a face beyond the gym alone.

Chiara Monteforte | Bikini Athlete
#16
kiamonteforte
Chiara Monteforte | Bikini AthleteMid
Get emailView full profile
55.3K
Followers
1.23%
Engagement rate
24.0K
Avg views
$899-1.5K
Typical $/post
Audience location: Italy 92.0%fake followers / suspicious accounts: 14.0%Good: clean audience

🌺Trasformazione fisica & Body Confidence | Donne 🏆Coach & Posing Coach @fgm04cosmetica | CHIARAM @esncom.it | KIA 📩 DM “START”

Best for: Bikini athlete and body confidence.

A bikini athlete and posing coach focused on transformation and body confidence for women, with brand discount codes in her bio. A fit for supplement and activewear brands aimed at a female audience.

💘 CHIARA BASILE 💁🏼‍♀️
#17
claires.cj
💘 CHIARA BASILE 💁🏼‍♀️Mid
Get emailView full profile
51.9K
Followers
2.93%
Engagement rate
15.9K
Avg views
$899-1.5K
Typical $/post
Audience location: Italy 43.0%fake followers / suspicious accounts: 22.0%Average: some noise

HEI BABY, TI PORTO CON ME💘 NELLA MIA QUOTIDIANITÀ CHE POTRÀ ESSERTI UTILE😛 📍MILAN Collab:✉️

Best for: Everyday life and lifestyle.

A profile that shares her fit everyday life with a direct, personal tone. Versatile for lifestyle and consumer collaborations aimed at a young audience interested in wellbeing and training.

SIMONE | ONLINE COACH
#18
simonetinifit
SIMONE | ONLINE COACHMid
Get emailView full profile
50.9K
Followers
3.26%
Engagement rate
82.3K
Avg views
$899-1.5K
Typical $/post
Audience location: Italy 94.0%fake followers / suspicious accounts: 26.0%Poor: high risk

👨🏼‍🎓 @accademiaitalianafitness DIPLOMA ASI/CONI 🧬 @prozis -10/15% + 🎁 CODICE “𝐓𝐈𝐍𝐈𝟏𝟎” 🍑 @fgm04cosmetica -10% CODICE “𝐓𝐈𝐍𝐈𝟏𝟎” 👇 COACHING ONLINE

Best for: Online coaching.

A certified online coach with two brand discount codes in his bio. A fit for sports nutrition and apparel brands wanting a coach with a well-defined audience and collaborations already active.

Marty Di cRust Asti
#19
_martina_bragagnolo_
Marty Di cRust AstiMicro
Get emailView full profile
48.6K
Followers
3.00%
Engagement rate
54.0K
Avg views
$114-679
Typical $/post
Audience location: Italy 94.0%fake followers / suspicious accounts: 10.0%Good: clean audience

💼 @crust_asti 📍Asti 🧸 🏋️‍♀️ Bodybuilding 📸 Per collaborazioni👇🏻

Best for: Women's bodybuilding.

A bodybuilding athlete with the highest real-audience share on the list. A good choice for supplement and activewear brands wanting an authentic, loyal female audience.

Samuel Luca Fortuna
#20
samuellfortuna
Samuel Luca FortunaMicro
Get emailView full profile
41.6K
Followers
8.97%
Engagement rate
37.5K
Avg views
$114-679
Typical $/post
Audience location: Italy 82.0%fake followers / suspicious accounts: 29.0%Poor: high risk

Classic Physique Mr. Natural Olympia x1 🌎 YouTube | Samuel & Gaia @tsunaminutrition Codice “SAM15” @beinsanestone Codice “SAM10” ⬇️COACHING⬇️

Best for: Classic Physique and coaching.

An international-level Classic Physique athlete with nutrition discount codes in his bio. Strong for supplement and apparel brands tied to aesthetic bodybuilding and competition prep.

You're seeing 20 of 3,516

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Alex Rizzi
#21
alexrizzii_
Alex RizziMicro
Get emailView full profile
40.9K
Followers
4.72%
Engagement rate
104.6K
Avg views
$114-679
Typical $/post
Audience location: Italy 90.0%fake followers / suspicious accounts: 19.0%Average: some noise

YouTube | Alex Rizzi 2x🥇World Title Mp IFBB @myproteinit athlete | code “ALEX” @beinsanestone | code “ALEX” @onepercentlifting for Coaching Coaching🔻

Best for: Bodybuilding and nutrition.

An IFBB athlete with international titles and ambassador for a protein brand. A fit for sports nutrition and coaching brands wanting competition credentials and an audience that loves bodybuilding.

Daniela Castells
#22
danielacastells
Daniela CastellsMicro
Get emailView full profile
40.4K
Followers
9.10%
Engagement rate
135.7K
Avg views
$114-679
Typical $/post
Audience location: Italy 94.0%fake followers / suspicious accounts: 17.0%Average: some noise

la tua gym crush 🩷@bombafit.it: CASTE10 🧬@tsunaminutrition: CASTE15 🖤@daemon_gymwear: CASTE10

Best for: Women's fitness and lifestyle.

A fitness creator with high engagement and several brand discount codes in her bio. A fit for supplement, apparel and accessory brands wanting a reactive female face already used to collaborations.

RICCARDO BENEDETTI
#23
riccardobenedetti_pt
RICCARDO BENEDETTIMicro
Get emailView full profile
33.1K
Followers
2.16%
Engagement rate
20.3K
Avg views
$114-679
Typical $/post
Audience location: Italy 95.0%fake followers / suspicious accounts: 14.0%Good: clean audience

🎓Laurea Scienze Motorie • Online coach @rbcoachonline • Pt @fitactivesegrate • @myproteinit RICMP PRENOTA UNA CONSULENZA GRATUITA⬇️

Best for: Personal training.

A personal trainer with a sports science degree, a free consultation in his bio and a mostly real audience. A fit for nutrition and coaching brands that lean on expertise and personalized programs.

Jacopo Tassinari
#24
jaco_tassinari
Jacopo TassinariMicro
Get emailView full profile
32.5K
Followers
2.84%
Engagement rate
7.5K
Avg views
$114-679
Typical $/post
Audience location: Italy 90.0%fake followers / suspicious accounts: 17.0%Average: some noise

🇮🇹🇨🇴 💻 Coaching Online: scrivimi in direct 💊 @yamamotonutrition Codice: JACO5 🏛️ @stanzadellospirito_edeltempo_ 🦁 @billino_il_volpino 🏡 Faenza

Best for: Online coaching.

An online coach with a nutrition brand discount code and a solid, real audience. A good choice for supplement brands and coaching services aimed at people wanting a personalized following.

Christian Zagarella
#25
zagarella_ifbb_pro
Christian ZagarellaMicro
Get emailView full profile
31.9K
Followers
2.15%
Engagement rate
21.2K
Avg views
$114-679
Typical $/post
Audience location: Italy 60.0%fake followers / suspicious accounts: 21.0%Average: some noise

🏋🏻IFBB Pro | Top 6 ⭕️lympia 👨🏻‍💻Online Coach 💊 My sponsor @yamamotonutrition 🔳 Codice Sconto ZAGARELLA15

Best for: IFBB Pro and nutrition.

An IFBB Pro athlete with a top placing at international competitions and a nutrition sponsor in his bio. A fit for supplement and coaching brands wanting credentials at the top level of bodybuilding.

Niche analytics

Who's on this list

These are Italian fitness creators who live off training, not looks alone. The top of the list leans on the most-followed profiles, from Carlo Fiorentini to natural bodybuilders like Luca Mastrapasqua, but the group stays consistent: people who teach, compete or explain, not brand accounts or gym chains.

Inside the list, several distinct worlds sit side by side. There are IFBB Pro and natural bodybuilding athletes, calisthenics and street workout creators, hybrid running faces, women coaches focused on the female physique, and educators who break down nutrition and technique. Many are personal trainers and online coaches with a sports science degree noted in their bio, and almost all already show a supplement or apparel discount code: these are creators used to working with brands, not just enthusiasts.

83%
avg Italian audience
4.9%
avg engagement rate
81%
avg real audience
$899-1.5K
estimated price per post

ClickAnalytic pricing model, how we worked this out

What they post
Technique and exercise ReelsPhysical transformationsBehind the scenes from competitionsTraining plans and programsNutrition adviceCalisthenics challengesDiscount codes and collaborations
Who they are

IFBB athletes and natural bodybuilders

From Luca Pistolato to Christian Zagarella, competition profiles with national titles and Pro cards, showing prep, posing and dieting ahead of contests.

Calisthenics and street workout creators

Carlo Figus, Erik Lugli and Chiara Sergi bring bodyweight skills, handstands and flexibility, with highly shareable clips and a young audience.

Running and hybrid training faces

Profiles like Sick, founder of a runners group, blend running and the gym and speak to people chasing performance beyond looks alone.

Women's fitness coaches

Silvia Likki, Chiara Monteforte and Daniela Castells work on transformation, posing and body confidence for a female audience, often with dedicated programs.

Educators and myth-busters

Daniel Marinelli, a vegan, debunks workout myths: a strand of creators who explain the science behind diet and training in an accessible way.

Personal trainers and online coaches

Many are PTs and online coaches with a sports science degree, using their profile to sell personalized programs and consultations in the DMs.

Creator sizes

Nano

Emerging creators · 1K-10K

0 in this list

Micro

High-efficiency creators · 10K-50K

7 in this list

Mid + Macro

Scale creators · 50K-500K

18 in this list

Mega

Celebrity-level creators · 500K+

0 in this list

Not sure which size fits your campaign? Match creators to your exact goal and budget.

Find your creators

Brand fit

Best brand fits for Italian influencers

How to read these matches: they are inferred from bios and content themes, useful to guide a first shortlist, not to certify past collaborations.

Supplements and sports nutrition
Best fit

Almost every creator already shows a supplement discount code in their bio: natural ground for sports nutrition, protein and pre-workout brands.

Gym apparel and accessories
Best fit

Profiles who train on camera every day suit activewear, training shoe and gym accessory brands.

Gyms, coaching and equipment
Strong

Many run online coaching or are tied to gyms and teams: useful for gym chains, equipment makers and training platforms.

Fitness, health and recovery apps
Good

The running and hybrid training faces already talk about performance and routine: a fit for fitness apps, wearables and recovery brands.

Personal care and grooming
Good

The calisthenics and women's fitness profiles carry visual campaigns for body care, beauty supplements and skin products.

Fit food and nutrition
Niche

Several coaches talk about diet and body recomposition: room for high-protein foods, meal prep and ingredients made for people who train.

Recommendations are inferred from bios and content themes, not invented sponsorship history.

Proprietary data

The Italian creator economy in numbers

The engagement figures below describe the 25 profiles in the ranking, not the whole market. The useful comparison is between the 25 shown and the 3,516 Italian fitness creators we track: it shows where engagement and audience quality concentrate, not a national average.

6.5x
Engagement vs platform average
82%
Average real audience
2.6M
Combined reach of the shortlist
Engagement-rate distribution
% of creators above each threshold
100.0%
Above 1%
52.0%
Above 3%
24.0%
Above 6%
Reach - average reel views
% of creators above each views threshold
68.0%Over 50k
28.0%Over 100k
12.0%Over 250k
Audience quality
share of real, credible followers
82.0%mostly real audience
Good

Detailed audience demographics, by age and gender, are available in the database but not shown at this level.

Go beyond this Italian fitness shortlist

This page shows a hand-picked preview. Inside ClickAnalytic you can search and filter all 3,516 Italian fitness creators we track, with contact emails and full audience data.

Create a free account

Across the 3,516 fitness creators in Italy, audiences engage about 6.5 times more per post than a typical account of the same size, and about 83% have a mostly real audience.

ClickAnalytic creator database (live) ·

Almost all of these profiles already show a supplement or apparel brand discount code in their bio, from Prozis to Tsunami Nutrition to FGM04: these are creators used to ongoing collaborations, not one-off campaigns. Many add a sports science degree or competition titles from IFBB and natural federations, a signal of expertise that weighs on the choice of a partner.

The group covers distinct corners of Italian fitness: bodybuilding and Classic Physique, calisthenics and street workout, hybrid running and women's training, all the way to educators who explain nutrition and technique.

It is a distinction that matters when choosing a partner, because on Instagram 61% of creators have at least 60% real followers according to the Creator Economy Report 2026, and across this list the real-audience share stays around 80% on average.

Our verdict

This ranking works well as a quick map of the most-followed Italian fitness on Instagram, from bodybuilding to calisthenics to running. For reach alone, the biggest competition athletes are the starting point; for campaigns with highly reactive communities, look to the micro creators, where engagement stays high and the audience is more defined.

The 25 shown are only a public selection. To filter by sub-niche, audience size, follower quality and verified contact, you can explore the 3,516 Italian fitness creators we track inside ClickAnalytic.

Methodology

How we selected these creators

How we picked this list. We start from fitness creators with an active Italian audience on Instagram, then sort by a combination of followers, engagement rate and audience quality.

We include only real fitness people, from bodybuilders to coaches: brand accounts, supplement companies and gym chains stay out, even when a profile is run as a business account.

Profiles must be recently active, with metrics that belong to the same Instagram account shown. The 25 ranked are the public selection; the full slice of Italian fitness creators we track is much wider and accessible inside the platform.

The figures above are a snapshot pulled on June 16, 2026, not a live feed.

For developers & data teams

Put the data behind this ranking in your own stack

The same live data we used to rank Italian creators, followers, engagement, audience quality and more across 400M+ creators, is available programmatically through the ClickAnalytic Influencer Marketing API.

Explore the API Browse the influencer databaseRead the Creator Economy Report →
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Related influencer rankings

Jump straight to the same niche in another market, or another niche in the same one.

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FAQ

Frequently asked questions

Everything brands ask before shortlisting Italian fitness creators.

How is this ranking of Italian fitness influencers ordered?

The 25 profiles are ordered by combining followers, engagement rate and audience quality on Instagram. It is not a simple list by follower count: how much the community reacts to content and how real the audience looks both count too.

Why are there only people on the list and not supplement brands or gyms?

The list is built for real fitness creators: athletes, coaches and educators. We keep out company accounts, supplement brands and gym chains, even when a creator runs their profile as a business account, so the ranking stays useful for anyone looking for faces to collaborate with.

How do you assess audience quality and fake followers?

For every profile we calculate a real-audience share, the part of the following that looks authentic and not inflated by suspicious accounts. Across the 25 shown this share averages around 80 percent. On the full database you can see the same score creator by creator.

Does the list only cover Instagram?

Yes. All the metrics shown, followers, engagement and audience quality, refer to Instagram profiles. Many of these creators are also active on YouTube or TikTok, and some have even larger communities there, but the ranking numbers describe Instagram only.

How do I find all the other Italian fitness creators beyond these 25?

The 25 ranked are only a selection. Inside ClickAnalytic you can search the 3,516 Italian fitness creators we track, filtering by sub-niche like bodybuilding or calisthenics, city, audience size and follower quality.

Can I contact these fitness creators for a collaboration?

Many already list an email or a management contact for collaborations in their bio, and most show supplement brand discount codes, a sign they work with sponsors regularly. On the database you also get verified contacts, so you can reach the right creators without manual research.

How we know this

Where the numbers on this page come from.

ClickAnalytic indexes 400M+ creator accounts across Instagram, TikTok and YouTube. The figures in this ranking come from querying that database, cross-referenced with the Creator Economy Report 2026; card figures reflect the snapshot date shown on this page.

400M+ creator databaseThe source every stat is pulled fromCreator Economy Report 2026Our benchmarks for engagement, pricing and real audienceAudience quality scoringHow we measure real versus fake followersCreator pricing modelHow the estimated price per post is calculated

Photos and figures reflect the data snapshot date and may differ from the current profiles.

Denis Golubev

Written by

Denis Golubev

Marketer at ClickAnalytic, turning live data on 400M+ creators into rankings brands can actually act on.

Last updated 16 Jun 20264 min read
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