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Top 25 Italian football influencers

In Italy, football is the conversation that never stops, from Serie A to the national team.

The list mixes Serie A players and Italians abroad, former champions turned pundits, and football creators who live off reels and social commentary.

The biggest names come from the pitch, but the strongest reactions often sit with the younger players and pure content creators, who post constantly for the same community of fans.

Denis GolubevDenis Golubev4 min readLast updated: 16 Jun 2026

The ranking

25 top influencers from 4,392 Italian football profiles

Across the 4,392 Italian football creators we track, audiences engage about 3.9x more per post than a typical account of the same size, and their followers read as about 79% real on average.

25 / 4.4K
Influencers selected
70%
Avg Italian audience
5.2%
Avg engagement
79%
Avg real audience
Lorenzo Insigne
#1

lorinsigneofficialLorenzo Insigne

Lorenzo InsigneMega
1.9M
Followers
1.76%
Engagement rate
941.0K
Avg views

Official Account #LorenzoInsigne For collaborations & ADV @li24adv @pescaracalcio1936

Audience location
Italy68.0%
20.0%
fake followers / suspicious accounts
Average: some noise
Best for: Football and sports sponsors.

Attacking winger with an official account and an ADV contact already in the bio. A wide, recognisable account, a fit for sports sponsors and brands looking for a known face of Italian football.

Ivan Perišić
#2

ivanperisic444Ivan Perišić

Ivan PerišićMega
1.8M
Followers
1.66%
Engagement rate
643.9K
Avg views

4 HNK Hajduk Split 14 Croatian National Team

Audience location
Italy33.0%
25.0%
fake followers / suspicious accounts
Poor: high risk
Best for: International football.

Croatia international with a following that blends Italian and Eastern European fans. A fit for sports brands that want to reach supporters beyond national borders.

Gianluca Lapadula
#3

gianluca_lapadula_officialGianluca Lapadula

Gianluca LapadulaMega
1.7M
Followers
1.29%
Engagement rate
364.1K
Avg views

⚽️ @speziacalcio 🇵🇪 @labicolor 💥 @gl9_official 📩 marketing: 👟 @adidaspe 📩 agente:

Audience location
Italy69.0%
27.0%
fake followers / suspicious accounts
Poor: high risk
Best for: Football and structured collaborations.

Striker with an audience that blends Italian and Peruvian fans. He already lists marketing and agent contacts in the bio, handy for anyone seeking organised collaborations.

Fabian Ruiz Peña
#4

fabianruiz52Fabian Ruiz Peña

Fabian Ruiz PeñaMega
1.6M
Followers
2.21%
Engagement rate
273.6K
Avg views

Jugador del @psg y de la @sefutbol 🇪🇸 @adidasfootball athlete

Audience location
Italy61.0%
19.0%
fake followers / suspicious accounts
Average: some noise
Best for: Technical sponsors and football abroad.

PSG and Spain midfielder, an adidas athlete as noted in the bio. A fit for technical brands and campaigns aimed at an international football audience.

Federico Dimarco 32
#5

federicodimarcoFederico Dimarco 32

Federico Dimarco 32Mega
1.4M
Followers
9.78%
Engagement rate
1.4M
Avg views

⚫️🔵 @inter 🌍 @giulymazzocato, Chloe & Nicholas 🐶 Jordan 💎 @rocnationsi

Audience location
Italy76.0%
29.0%
fake followers / suspicious accounts
Poor: high risk
Best for: Football and a reactive community.

Inter full-back with very high interaction for his size, a sign of a deeply engaged football community. Strong for sports campaigns that want reaction as well as reach.

Daniele Rugani
#6

danirugaDaniele Rugani

Daniele RuganiMega
1.2M
Followers
1.27%
Engagement rate
1.3M
Avg views

Player of @acffiorentina 🇮🇹

Audience location
Italy54.0%
27.0%
fake followers / suspicious accounts
Poor: high risk
Best for: Club football.

Fiorentina defender with a clean, club-focused profile. A fit for sports sponsors and initiatives aimed at fans of the Italian league.

Alessandro Nesta
#7

nestaAlessandro Nesta

Alessandro NestaMega
1.2M
Followers
1.26%
Engagement rate
293.7K
Avg views

PR & Collabs: @thesobeclub

Audience location
Italy44.0%
28.0%
fake followers / suspicious accounts
Poor: high risk
Best for: Legends and football heritage.

Former world-champion defender, now a recognisable face with a PR contact in the bio. A fit for aspirational and celebratory campaigns tied to the history of Italian football.

Roberto Baggio
#8

robybaggio_officialRoberto Baggio

Roberto BaggioMega
985.3K
Followers
1.00%
Engagement rate
196.7K
Avg views

For any business inquiries, please contact @v_baggio 💙

Audience location
Italy88.0%
10.0%
fake followers / suspicious accounts
Good: clean audience
Best for: Icons and a very real audience.

An Italian football legend with one of the highest real-audience shares on the list. A prestige profile for institutional and image campaigns rather than frequent posting.

Giovanni Di Lorenzo
#9

dilorenzo22Giovanni Di Lorenzo

Giovanni Di LorenzoMega
866.8K
Followers
4.94%
Engagement rate
1.3M
Avg views

@officialsscnapoli

Audience location
Italy75.0%
20.0%
fake followers / suspicious accounts
Average: some noise
Best for: Football and club support.

Napoli captain with an audience tightly tied to the team and good reactivity. A fit for sports sponsors and campaigns across the Campania region.

Simon Kjær
#10

simonkjaer.officialSimon Kjær

Simon KjærMega
697.4K
Followers
5.28%
Engagement rate
445.7K
Avg views

Former player and captain of Denmark, @herrelandsholdet 🇩🇰 Twitter: simonkjaer1989

Audience location
Italy66.0%
12.0%
fake followers / suspicious accounts
Good: clean audience
Best for: Football and a Northern European audience.

Former Denmark captain with a wide community and a high real-audience share. Useful for brands that want to blend Italian and Scandinavian fans.

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Lorenzo Pellegrini
#11

lorepelle7Lorenzo Pellegrini

Lorenzo PellegriniMega
637.2K
Followers
2.74%
Engagement rate
931.2K
Avg views

Football player of @officialasroma and @gp.soccer ⚽️ #LP7

Audience location
Italy70.0%
23.0%
fake followers / suspicious accounts
Average: some noise
Best for: Football and Roma support.

Roma midfielder and club symbol, with a strongly identity-driven audience tied to the club. A fit for sports sponsors and initiatives aimed at Giallorossi fans.

Facu Colidio
#12

facucolidioFacu Colidio

Facu ColidioMega
631.5K
Followers
14.40%
Engagement rate
1.6M
Avg views

🇦🇷

Audience location
Italy42.0%
20.0%
fake followers / suspicious accounts
Average: some noise
Best for: Reactive community and South American football.

Argentine striker with interaction among the highest on the list relative to his size. Strong for campaigns seeking a small but very reactive community.

Andrea Panciroli
#13

ilpancioAndrea Panciroli

Andrea PanciroliMega
613.9K
Followers
2.03%
Engagement rate
254.7K
Avg views

Quello che dico non deve avere senso perché faccio il comico 🎙️ Host•Comico•Telecronista ⚽️ @ocwsport @calcio.selvaggio 💡 @senzaluci In Elenco AGCOM

Audience location
Italy94.0%
16.0%
fake followers / suspicious accounts
Average: some noise
Best for: Comedy and social commentary.

Comedian and commentator who tells football with humour, with one of the highest real-audience shares. A fit for entertainment campaigns and sports media that bank on reactivity.

Antonio Cassano
#14

antoniocassanoAntonio Cassano

Antonio CassanoMega
582.5K
Followers
2.46%
Engagement rate
900.4K
Avg views

DIGITAL: @_____pair_____

Audience location
Italy91.0%
12.0%
fake followers / suspicious accounts
Good: clean audience
Best for: Pundits and football culture.

Former playmaker now a closely followed voice in the football debate, with a real audience among the highest on the list. A fit for opinion formats, sports media and campaigns built around football storytelling.

Radu Dragusin
#15

radudragusin3Radu Dragusin

Radu DragusinMega
535.7K
Followers
5.55%
Engagement rate
693.4K
Avg views

Player of @spursofficial 🤍 Hard work beats talent ⚔

Audience location
Italy55.0%
22.0%
fake followers / suspicious accounts
Average: some noise
Best for: Football abroad and young defenders.

Tottenham and Romania defender with good reactivity and a growing audience. A fit for sports brands backing a young, international profile.

Federico Barba
#16

fedebarba19Federico Barba

Federico BarbaMacro
472.5K
Followers
13.40%
Engagement rate
1.8M
Avg views

🇮🇹 Facebook: FedericoBarbaOfficial

Audience location
Italy70.0%
30.0%
fake followers / suspicious accounts
Poor: high risk
Best for: Very reactive community.

Defender with very high interaction relative to his size, a sign of a small but loyal audience. Useful for targeted campaigns that want reaction over raw reach.

Allan Marques
#17

allanmarques91Allan Marques

Allan MarquesMacro
471.3K
Followers
3.14%
Engagement rate
318.1K
Avg views

Atleta de Futebol

Audience location
Italy57.0%
22.0%
fake followers / suspicious accounts
Average: some noise
Best for: Football and a Brazilian audience.

Brazilian midfielder with a following tied to the Italian league and Brazil. A fit for sports brands that want to reach fans across two markets.

Alex Meret
#18

alex_meretAlex Meret

Alex MeretMacro
441.5K
Followers
6.64%
Engagement rate
134.9K
Avg views
Audience location
Italy83.0%
19.0%
fake followers / suspicious accounts
Average: some noise
Best for: Goalkeepers and specialist sponsors.

Napoli goalkeeper with good reactivity for the role. A fit for glove brands, goalkeeper gear and sports sponsors tied to the club.

Sebastiano Esposito
#19

espositosebastianoSebastiano Esposito

Sebastiano EspositoMacro
436.6K
Followers
3.95%
Engagement rate
315.9K
Avg views

@cagliaricalcio ❤️💙 Nano🐶 9️⃣4️⃣ for collab:

Audience location
Italy84.0%
16.0%
fake followers / suspicious accounts
Average: some noise
Best for: Young talents and collaborations.

Striker on loan with a collaboration contact already in the bio and a high real-audience share. A good pick for brands that want to back a rising young player.

Pepe Reina
#20

preinaofficialPepe Reina

Pepe ReinaMacro
431.7K
Followers
2.00%
Engagement rate
102.2K
Avg views

💛 @villarrealcf Academy Coach 📩 Imagen/Comunicación:

Audience location
Italy57.0%
24.0%
fake followers / suspicious accounts
Average: some noise
Best for: Goalkeepers and a Spanish audience.

Former goalkeeper now a goalkeeping coach at Villarreal, with a following that blends Italy and Spain. A fit for specialist goalkeeper brands and bilingual campaigns.

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Pio Esposito
#21

pioespositoPio Esposito

Pio EspositoMacro
419.0K
Followers
29.71%
Engagement rate
917.9K
Avg views

@inter @nike

Audience location
Italy91.0%
21.0%
fake followers / suspicious accounts
Average: some noise
Best for: Fast-rising young players.

Young Inter striker with by far the highest interaction on the list, a sign of an audience following his rise closely. Strong for brands that want to back an emerging talent.

FiusGamer
#22

fiusgamerFiusGamer

FiusGamerMacro
412.7K
Followers
3.03%
Engagement rate
264.2K
Avg views

Ocho

Audience location
Italy95.0%
19.0%
fake followers / suspicious accounts
Average: some noise
Best for: Gaming and football for a young audience.

Creator who mixes football, video games and challenges for a young, very reactive community. A fit for consoles, football titles and tech brands aimed at younger viewers.

Edoardo Bove
#23

edo_boveEdoardo Bove

Edoardo BoveMacro
392.5K
Followers
6.25%
Engagement rate
396.3K
Avg views

@watfordfcofficial Football player @adidasita athlete

Audience location
Italy80.0%
21.0%
fake followers / suspicious accounts
Average: some noise
Best for: Football and emerging profiles.

Midfielder and adidas athlete, with good reactivity and a growing profile. A fit for technical sponsors and campaigns backing a young Serie A name.

Fabio Quagliarella
#24

fabioquagliarella27_officialFabio Quagliarella

Fabio QuagliarellaMacro
377.9K
Followers
1.71%
Engagement rate
191.7K
Avg views

Iscriviti a @fantastabia tramite il mio link e inserisci il codice sconto FABIO10 PAGHI 90€ AL POSTO DI 100€

Audience location
Italy84.0%
20.0%
fake followers / suspicious accounts
Average: some noise
Best for: Veterans and a loyal audience.

A long-career striker with a devoted audience and a bio that already uses discount codes and links. A fit for brands wanting an experienced face used to direct promotions.

Stefanobeltrame
#25

stefano_beltrameStefanobeltrame

StefanobeltrameMacro
370.2K
Followers
1.43%
Engagement rate
205.6K
Avg views

Professional football player @biellese1902 Biella 🇮🇹 🏠 📥 Mkt: @10.agency

Audience location
Italy71.0%
23.0%
fake followers / suspicious accounts
Average: some noise
Best for: Niche football and management.

Professional player with a management contact in the bio and a smaller but defined audience. A fit for targeted collaborations handled through an agency.

The full database

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Search all 4,392 matching influencers by niche, audience, engagement, views, growth and more. Verified contact emails included.

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Keep exploring

Explore more influencer rankings

More live rankings from the same database, by industry and by country.

Brand fit

Best brand fits for Italian football influencers

How to read these matches: they are suggestions drawn from bios and content themes, meant to guide a first selection, not to certify past collaborations.

Sportswear and football gear
Best fit

Players and goalkeepers are the natural ground for technical brands, boots, balls and gloves: several already name sponsors like adidas or Nike in their bios.

Nutrition and performance supplements
Best fit

Active players and football faces speak to an audience focused on training and recovery, a fit for supplements and sports nutrition.

Betting, fantasy football and sports media
Strong

Analysis creators and social commentators gather highly engaged fans, in line with prediction platforms, fantasy football and sports publishers.

Gaming and technology
Strong

Profiles like FiusGamer combine football and video games, useful for consoles, football titles and tech brands aimed at a young male audience.

Lifestyle, cars and watches
Good

The best-known players can carry aspirational campaigns for fashion, cars and accessories, where image matters as much as reach.

Events, ticketing and sports tourism
Niche

Former champions and pundits with tours and live appearances fit events, ticketing and initiatives tied to fan travel.

Many profiles already list a management contact or a dedicated collaboration email in their bio, a sign of creators used to working with brands, and several players flag technical sponsors like adidas or Nike. According to the Click Analytic Creator Economy Report, about 39% of creators on Instagram have a public email, in line with the contacts you can read here.

Among the most-followed, players carry the weight, but the most reactive audiences often sit with the younger profiles, the analysis creators and those who mix football and gaming, who post consistently and speak to very defined communities. Several profiles are listed in the AGCOM register, a recurring detail among the more structured Italian football creators.

Our verdict

This ranking works well as a quick map of the most-followed Italian football profiles on Instagram, from the Serie A pitches to the creators born online.

For reach alone, the best-known players and former champions are the natural starting point; for campaigns with highly reactive communities, look to the younger faces, the analysis creators and those who mix football and gaming, who often post the highest interaction in the group.

The 25 in the ranking are only a public selection. To filter by role, audience size, follower quality and verified contact, you can explore the 4,392 Italian football creators we track inside Click Analytic.

Methodology

How we selected these influencers

How we picked this list. We start from football creators associated with Italy who have an active audience on Instagram, then rank by a combination of followers, interaction rate and audience quality.

Profiles must be recognisable people, players, former players or football creators, recently active, with metrics that belong to the same Instagram account shown. Club pages, newsrooms and football apps are left out.

The 25 in the ranking are the public selection; the full slice of Italian football creators we track is much larger and is accessible inside the platform.

The figures above are a snapshot pulled on June 16, 2026, not a live feed.

For developers & data teams

Put the data behind this ranking in your own stack

The same live data we used to rank Italian football creators, followers, engagement, audience quality and more across 400M+ creators, is available programmatically through the Click Analytic Influencer Marketing API.

FAQ

Frequently asked questions

Everything brands ask before shortlisting Italian football creators.

How is this ranking of Italian football creators ordered?

The 25 profiles are ranked by combining followers, interaction rate and audience quality on Instagram. It is not a simple list by follower count: how much fans react and how real the audience looks both matter.

Why are there players who play abroad in the ranking?

The list gathers football creators tied to Italy with a strong Italian following. That is why you find Italians abroad like Fabian Ruiz at PSG, and foreigners followed heavily in Italy like Simon Kjaer and Radu Dragusin, alongside Serie A players.

Did you include team pages or football newsrooms?

No. This is a ranking of people: players, former players and football creators. We excluded official club pages, publications, fantasy football apps and sports media accounts, which describe teams or companies rather than a single creator.

How do you assess audience quality and fake followers?

For each profile we calculate a real-audience share, the part of the following that looks authentic and is not inflated by suspicious accounts. Across the 25 shown, that share averages around 79 percent. On the full database you can see the same AQS score creator by creator.

Can I contact these football creators for a collaboration?

Many profiles already list a management contact or a collaboration email in their bio, as with Gianluca Lapadula and Sebastiano Esposito. According to the Click Analytic Creator Economy Report, about 39% of creators on Instagram have a public email, and on the database you get verified contacts to reach the right profiles without manual searches.

How much does a collaboration with these football creators cost?

It depends on profile size. According to the Click Analytic Creator Economy Report, an Instagram post in the 500,000 to 1 million follower band is estimated between 5,900 and 12,200 dollars. It is a reference estimate, not a price list, and it varies by niche and engagement.

Photos and figures reflect the data snapshot date and may differ from the current profiles.

Denis Golubev

Written by

Denis Golubev

Marketer at Click Analytic, turning live data on 400M+ creators into rankings brands can actually act on.

Last updated 16 Jun 20264 min read

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