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Top 25 Tulum Influencers on Instagram

Tulum's creator scene includes working photographers, artists, tattoo specialists, trainers, musicians, property voices and local lifestyle creators. This revised shortlist uses the exact Tulum location ID and keeps only active profiles with at least 1% engagement and at least 70% real-looking audience.

The result is a smaller-reach but substantially cleaner group for campaigns that need a genuine local point of view rather than a hotel directory or a location-free fallback.

Denis Golubev headshotDenis Golubev4 min readLast updated: Jul 24, 2026

How this list was built

A public shortlist from the ClickAnalytic creator database

ClickAnalytic tracks 400M+ creator profiles. We found 1,617 profiles matching this ranking and selected 25 for the public shortlist; inside the platform you can search the full set, compare audience quality and unlock verified contacts.

Search all 1,617 matching creators

The ranking

Tulum creators show a 2.42% median engagement rate

The selected creators reach 393.3K followers combined. Median engagement is 2.42%, and the average real-looking audience is 81%.

Iñaki Ayvar | Curated Real Estate & Stays
#1
inakiencasas
Iñaki Ayvar | Curated Real Estate & StaysMacro
Get emailView full profile
194.2K
Followers
2.52%
Engagement rate
101.3K
Avg views
$2.6K-5.7K
Est. $/post

Helping You Buy and Rent Dream Homes in Mexico DM for Buy or Sell @aruhrealestate | @aruhcollection Discover Your Next Home 👇🏻

Audience location
Top country-
Audience gender
Start free trial to unlock
5.0%
Good: clean audience
fake followers / suspicious accounts

Best for: Property and stay planning. Iñaki creates around buying, renting and curated stays in Mexico, giving property and destination-planning campaigns an individual voice.

Francesca🤍
#2
frann.cappielo
Francesca🤍Micro
Get emailView full profile
30.3K
Followers
4.40%
Engagement rate
42.3K
Avg views
$114-679
Est. $/post

Caribeña 🌞 Fitness girl 💕 | healthy lifestyle 🥥

Audience location
Top country-
Audience gender
Start free trial to unlock
18.0%
Average: some noise
fake followers / suspicious accounts

Best for: Fitness and healthy lifestyle. Francesca focuses on fitness and healthy Caribbean living, with a personal format suited to wellness, activewear and routine-led content.

Tulum Photographer
#3
mayoorquiin
Tulum PhotographerMicro
Get emailView full profile
18.1K
Followers
1.29%
Engagement rate
1.2K
Avg views
$114-679
Est. $/post

Couples • Maternity • Portraits Cenote & Beach Sessions 📍Tulum, Mexico DM to book

Audience location
Top country-
Audience gender
Start free trial to unlock
25.0%
Poor: high risk
fake followers / suspicious accounts

Best for: Tulum portrait photography. This Tulum photographer works across couples, maternity, portraits, cenotes and beaches, creating a clear visual and destination format.

Xw Art
#4
mike_xw_arts
Xw ArtMicro
Get emailView full profile
17.6K
Followers
3.40%
Engagement rate
6.9K
Avg views
$114-679
Est. $/post

Tattoo maker at 👉🏾@inktulum_tattoo_tulum ⚡️ @xw_arts_paintings🎨 ⚡️ @tulum_tattoo_fest🇲🇽 ⚡️

Audience location
Top country-
Audience gender
Start free trial to unlock
29.0%
Poor: high risk
fake followers / suspicious accounts

Best for: Tattoo and visual art. Mike works through a Tulum tattoo studio and local art projects, making the account relevant to body art and creative culture.

MAGNUS ANDERSSON
#5
crazyviking.revolution_tulum
MAGNUS ANDERSSONMicro
Get emailView full profile
14.2K
Followers
1.10%
Engagement rate
3.8K
Avg views
$114-679
Est. $/post

Professional Muay Thai Fighter Owner of @revolutiongym_tulum Available for personal training 2x World Champion 67 Fights

Audience location
Top country-
Audience gender
Start free trial to unlock
22.0%
Average: some noise
fake followers / suspicious accounts

Best for: Combat sports and training. Magnus is a professional fighter and Tulum gym owner whose content supports training, fitness and active lifestyle campaigns.

ṅatalịa ⊹ tụlum ŧaṫṭoos
#6
nataliatattt
ṅatalịa ⊹ tụlum ŧaṫṭoosMicro
Get emailView full profile
10.4K
Followers
1.92%
Engagement rate
11.5K
Avg views
$114-679
Est. $/post

ㅤ ⊹ @latininktattootulum @natilosco ✧ ⊹ dm to reserve ✧ ⊹

Audience location
Top country-
Audience gender
Start free trial to unlock
12.0%
Good: clean audience
fake followers / suspicious accounts

Best for: Tulum tattoo art. Natalia works with a Tulum tattoo studio and publishes an artist-led format suited to body art and local creative culture.

Sofía Gil | Smag ✦
#7
so__gil.art
Sofía Gil | Smag ✦Nano
Get emailView full profile
7.9K
Followers
2.41%
Engagement rate
4.6K
Avg views
$114-679
Est. $/post

🌈 Múrales | Cuadros | Rótulos | Custom | Bodypaint|Glitter Bar | Art experiences 🌈 Art dealer🎨 💌 so.gil.pinta@gmail.com 🌸owner: @clubcreativotulum 🌸

Audience location
Top country-
Audience gender
Start free trial to unlock
27.0%
Poor: high risk
fake followers / suspicious accounts

Best for: Murals and creative experiences. Sofía creates murals, custom art and creative experiences and connects her work to a Tulum creative club.

Marco Pregnolato
#8
marco_bury
Marco PregnolatoNano
Get emailView full profile
7.2K
Followers
1.06%
Engagement rate
2.8K
Avg views
$114-679
Est. $/post

Marco BURY. Italian Tattoo Artist SINCE 2008 Based in Tulum at @studiohokusai_by_marcobury

Audience location
Top country-
Audience gender
Start free trial to unlock
16.0%
Average: some noise
fake followers / suspicious accounts

Best for: Tattoo art. Marco is an Italian tattoo artist based in Tulum, offering a specialist format for body art, design and local studio discovery.

Mauro Bordignon
#9
maurocaveworld
Mauro BordignonNano
Get emailView full profile
7.2K
Followers
3.55%
Engagement rate
6.3K
Avg views
$114-679
Est. $/post

Cave explorer, IANTD/TDI Cave and DPV Cave Instructor. Fathom CCR Instructor & GUE fundies instructor. Santi, K01 and Nautec Ambassador.

Audience location
Top country-
Audience gender
Start free trial to unlock
13.0%
Good: clean audience
fake followers / suspicious accounts

Best for: Cave exploration and diving. Mauro is a cave explorer and technical instructor, creating a focused format for diving, outdoor equipment and regional adventure.

PACO ROCHA
#10
pacorochart
PACO ROCHANano
Get emailView full profile
6.9K
Followers
1.22%
Engagement rate
1.5K
Avg views
$114-679
Est. $/post

Contemporary Artist based in Tulum Paintings, sculptures & engravings inspired by mysticism, nature, emotion & the subconscious

Audience location
Top country-
Audience gender
Start free trial to unlock
15.0%
Average: some noise
fake followers / suspicious accounts

Best for: Contemporary art. Paco is a contemporary artist based in Tulum whose work draws on nature, emotion and mysticism.

You're seeing 25 of 1,617

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Filter all 1,617 Tulum creators creators by engagement, audience location, audience quality and commercial fit, then export verified contacts.

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Mai Medina
#11
maimedinaa
Mai MedinaNano
Get emailView full profile
6.9K
Followers
2.75%
Engagement rate
4.3K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 21.0%Average: some noise

Doing things passionately • Photographer & Video Architecture | Lifestyle | Documentary Tulum Based

Best for: Photography and video.

Mai is a Tulum-based photographer and videographer working across architecture, lifestyle and documentary projects.

Estefania Monroy
#12
estefania_monroy
Estefania MonroyNano
Get emailView full profile
6.9K
Followers
1.47%
Engagement rate
2.5K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 29.0%Poor: high risk

📍 Tulum Wellness | Lifestyle | Travel Entrepreneur & Fitness Coach Founder & Coach @wellness_studio_tulum_

Best for: Wellness and fitness.

Estefania identifies with Tulum wellness, travel and fitness and runs a local coaching studio.

Berni
#13
berni.bernardita
BerniNano
Get emailView full profile
6.4K
Followers
3.58%
Engagement rate
4.1K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 16.0%Average: some noise

artist 🇦🇷 en Tulum 🇲🇽 Bookings: konektlagency.mx@gmail.com

Best for: Art and performance.

Berni is an Argentine artist working in Tulum and offers an individual creative format for local arts campaigns.

Ximena Gama
#14
topanga_.love
Ximena GamaNano
Get emailView full profile
6.3K
Followers
1.20%
Engagement rate
2.7K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 29.0%Poor: high risk

SIRENA 🧜🏻‍♀️ ELÉCTRICA Muse/ Mother 📍Tulúm,México✨ Projects : @era.de.acuario @psych.out.mx

Best for: Motherhood and local lifestyle.

Ximena identifies with Tulum and combines motherhood, personal style and creative projects.

JapaDirty13
#15
japadirty13
JapaDirty13Nano
Get emailView full profile
5.8K
Followers
5.45%
Engagement rate
2.6K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 14.0%Good: clean audience

The Most High Reggae 🇯🇲 🎙️ Sing 🎸 Bass 🥁 Drums 🎸 Guitar 🎧 Dj 🇧🇷 🇲🇽 📍Tulum

Best for: Music and performance.

Japa is a multi-instrumentalist and DJ based in Tulum, with a clear live music and performance format.

Adrian Cuevas Photography
#16
cuevasfotografo
Adrian Cuevas PhotographyNano
Get emailView full profile
5.7K
Followers
2.42%
Engagement rate
3.0K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 28.0%Poor: high risk

I help brands create high-converting visuals in Tulum Swimwear | Fashion | Campaigns Published Photographer 📍Tulum 📩 Work with me ↓

Best for: Fashion and brand photography.

Adrian creates conversion-focused photography for swimwear, fashion and brand campaigns in Tulum.

𝑬𝒍𝒊 𝑹𝒂𝒎𝒂𝒏𝒂𝒖𝒔𝒌𝒂𝒔
#17
eliramanauskas
𝑬𝒍𝒊 𝑹𝒂𝒎𝒂𝒏𝒂𝒖𝒔𝒌𝒂𝒔Nano
Get emailView full profile
5.3K
Followers
1.45%
Engagement rate
1.7K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 29.0%Poor: high risk

Mama ♡ Walking by faith Old soul • Slow living Finding beauty in simplicity. Founder @hindraboutiquetulum 🇦🇷 in Tulum Mexico

Best for: Slow living and boutique style.

Eli documents motherhood, faith and slow living while connecting her work to a Tulum boutique.

Frida Gil
#18
fridagil.m
Frida GilNano
Get emailView full profile
5.2K
Followers
4.77%
Engagement rate
2.2K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 16.0%Average: some noise

Nacida en Tulum 🌴 Recomendaciones reales en @foodie.tulum

Best for: Local food discovery.

Frida was born in Tulum and publishes local recommendations through a dedicated food discovery project.

PRI AGÜERO
#19
_____pri.aguero
PRI AGÜERONano
Get emailView full profile
5.2K
Followers
2.94%
Engagement rate
3.7K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 18.0%Average: some noise

DJ, Music selector 📍Tulum, Mexico ⭕️ @microfreakk DM for Bookings

Best for: DJ and music selection.

Pri is a DJ and music selector based in Tulum, offering a direct format for nightlife, events and music culture.

Leandro Perez
#20
leanagusperez.ok
Leandro PerezNano
Get emailView full profile
4.8K
Followers
2.07%
Engagement rate
2.3K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 11.0%Good: clean audience

Tulum 🇲🇽 Participante de La voz 2021, Canta Conmigo 2022 y Bienvenidos A Ganar 2023 Contrataciones: (+529842396662) CANTANTE , GUITARRISTA , SESION

Best for: Music and live performance.

Leandro is a singer and guitarist based in Tulum with television performance experience and a booking-led format.

You're seeing 25 of 1,617

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Kukul Balam
#21
kukul.balam
Kukul BalamNano
Get emailView full profile
4.6K
Followers
1.23%
Engagement rate
2.3K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 11.0%Good: clean audience

📍Tulum, 🇲🇽 🫀Artist of the Spirit 🐸Bufo facilitator 🪶Harmonic throat singer & musician 🐆Sacred Intimacy Artistry 🔥Men work

Best for: Music and performance art.

Kukul is a Tulum-based musician and performance artist whose work can support carefully matched arts and culture campaigns.

David Forcada
#22
vichoforcada
David ForcadaNano
Get emailView full profile
4.3K
Followers
3.03%
Engagement rate
2.6K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 23.0%Average: some noise

Viviendo en Tulum...

Best for: Tulum lifestyle.

David explicitly describes himself as living in Tulum and provides a personal local lifestyle format.

Marianita 🌸
#23
marianithatamayo
Marianita 🌸Nano
Get emailView full profile
4.2K
Followers
6.28%
Engagement rate
9.1K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 16.0%Average: some noise

TULUM🌴☀️

Best for: Tulum lifestyle.

Marianita explicitly identifies with Tulum and provides a personal format for locally relevant lifestyle campaigns.

Martina Nuñez
#24
maarnunez
Martina NuñezNano
Get emailView full profile
4.1K
Followers
19.68%
Engagement rate
2.5K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 12.0%Good: clean audience

📍Tulum

Best for: Tulum personal creator.

Martina explicitly identifies with Tulum and has a high-response personal creator format that should be matched through recent content.

ᴠɪʀ🪽
#25
vtaboada
ᴠɪʀ🪽Nano
Get emailView full profile
3.7K
Followers
1.43%
Engagement rate
2.9K
Avg views
$114-679
Est. $/post
fake followers / suspicious accounts: 16.0%Average: some noise

📍 ᴮᴬˢᴱᴰ ᴵᴺ ᵀᵁᴸᵁᴹ 🇲🇽|🇦🇷 @vt_prop @almacendecuadros_ @_clubdelaconsciencia ____________________

Best for: Property and creative lifestyle.

The profile is explicitly based in Tulum and connects personal content with property and creative projects.

Niche analytics

Who's on this list

The revised group includes locally based photographers, artists, tattoo professionals, trainers, musicians and independent creators. Public bios provide direct Tulum signals for the selected profiles, while the exact creator-location filter supplies the underlying location match.

The 25 creators reach 393.3K followers combined. The median account has 6.4K followers, median engagement is 2.42% and the average real-looking audience is 81%. The list now favors defensible local relevance and audience quality over inflated reach.

3.3%
avg engagement rate
81%
avg real audience
$114-679
estimated price per post

ClickAnalytic pricing model, how we worked this out

What they post
Travel and staysWellness routinesIndependent musicTattoo and body artFood and local lifeArchitecture and property
Who they are

Music connectors

DJs, musicians and promoters linked to Tulum's event and creative ecosystem.

Local experience storytellers

Travel, hospitality and food voices that frame the destination through a personal lens.

Independent makers

Tattoo artists, photographers and designers whose work is central to the content itself.

Wellness and movement voices

Creators who publicly focus on fitness, yoga, wellbeing or active routines.

Creator sizes

Which size of creator should you pick?

Bigger is not always better. The right size depends on whether you mainly want awareness or action. Smaller creators bring a tighter audience and stronger engagement; larger ones bring reach and recognition.

Nano

Emerging creators · 1K-10K

Highest trust and engagement. Best for hyper-local or niche campaigns where authenticity matters most.

Strong trustNiche reach
19 in this list

Micro

Recommended

High-efficiency creators · 10K-50K

Best balance of reach, engagement and cost. Ideal for product launches, DTC brands and performance campaigns.

Best efficiencyProduct fit
5 in this list

Macro

Scale creators · 50K-500K

Broad visibility and recognition. Good for awareness and brand positioning at scale.

Wide reachAwareness
1 in this list

Mega

Celebrity-level creators · 500K+

Mass awareness and cultural reach. Premium pricing; use where broad visibility matters most.

Mass reachPremium
0 in this list

Not sure which size fits your campaign? Match creators to your exact goal and budget.

Find your creators

Brand fit

Best brand fits for Tulum creators influencers

Read fit through the format a creator publishes, not through a generic destination label.

Hospitality launches
Strong

Useful when recent content shows a credible local-experience lens, not just a destination mention.

Wellness and movement
Good

Best matched to creators whose public work already centers on fitness, yoga or wellbeing.

Culture and nightlife
Best fit

DJs, musicians and promoters offer a more direct route into event-led briefs.

Design, property and stays
Good

Several profiles make architecture, real estate or curated stays part of their public point of view.

Fit cues come from public bios and content themes. Confirm relevance, availability and current local activity before outreach.

Music has a real place in this group. Paige, Leo Figuer, Leonardo Prakash, Gustavo Corcuera and Demian Naimed represent different entry points, from DJ sets and event promotion to original releases, composition and multidisciplinary performance. That creates options for culture-led campaigns, but each collaboration still needs a recent-content review.

Our verdict

Start with the segment that matches the brief. For music and event work, review Paige, Leo Figuer, Leonardo Prakash, Gustavo Corcuera and Demian Naimed first. For a quieter local-experience angle, compare photographers, tattoo artists, chefs and travel voices by their latest posts, audience signals and contact details.

For developers & data teams

Put the data behind this ranking in your own stack

The same live data we used to rank Tulum creators creators, followers, engagement, audience quality and more across 400M+ creators, is available programmatically through the ClickAnalytic Influencer Marketing API.

Explore the API Browse the influencer databaseRead the Creator Economy Report →
Browse nearby listings

Related influencer rankings

Jump straight to the same niche in another market, or another niche in the same one.

FAQ

Frequently asked questions

What brands should know before shortlisting Tulum creators.

How were these Tulum influencers selected?

We started with public Instagram accounts carrying a Tulum location signal, then excluded obvious hotel, venue, restaurant and agency accounts. This is a shortlist, not a claim that every person suits every brand.

Why are DJs and musicians included?

Tulum's public creator scene includes DJs and musicians connected to local events, promoters or releases. They are included where the public profile shows a creator identity rather than a venue account.

Are all of these creators permanently based in Tulum?

No. A location signal can reflect where someone works, creates or is publicly associated with. Check recent posts and contact details before treating a creator as locally available.

How should a brand choose from this list?

Begin with the content format that matches the brief, then review recent posts, audience signals, creator size and commercial fit. A local location tag alone is not enough.

Can I find contact details for Tulum creators?

ClickAnalytic helps teams search and filter the wider creator market, then review available contact and audience information before outreach.

How current is this ranking?

The shortlist is built from the current data pull. Public profiles, location signals and performance measures can change, so recheck a creator before planning a campaign.

How we know this

Every number on this page is measured, not guessed.

ClickAnalytic indexes 400M+ creator accounts across Instagram, TikTok and YouTube. The averages, medians and real-audience figures in this ranking come from querying that database live, then cross-referencing the Creator Economy Report 2026.

400M+ creator databaseThe live source every stat is pulled fromCreator Economy Report 2026Our benchmarks for engagement, pricing and real audienceAudience quality scoringHow we measure real versus fake followersCreator pricing modelHow the estimated price per post is calculated
Denis Golubev

Written by

Denis Golubev

Marketer at ClickAnalytic, turning live data on 400M+ creators into rankings brands can actually act on.

Last updated Jul 24, 20264 min readRefreshed monthly
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