Top 25 Tulum Influencers on Instagram

Tulum's creator scene includes working photographers, artists, tattoo specialists, trainers, musicians, property voices and local lifestyle creators. This revised shortlist uses the exact Tulum location ID and keeps only active profiles with at least 1% engagement and at least 70% real-looking audience.

The result is a smaller-reach but substantially cleaner group for campaigns that need a genuine local point of view rather than a hotel directory or a location-free fallback.

Denis Golubev4 min readLast updated: 24 Jul 2026

How this list was built

A public shortlist from the Click Analytic creator database

Click Analytic tracks 400M+ creator profiles. We found 1,617 profiles matching this ranking and selected 25 for the public shortlist; inside the platform you can search the full set, compare audience quality and unlock verified contacts.

Search all 1,617 matching creators

The ranking

Tulum creators show a 2.42% median engagement rate

The selected creators reach 393.3K followers combined. Median engagement is 2.42%, and the average real-looking audience is 81%.

inakiencasasIñaki Ayvar | Curated Real Estate & Stays

Iñaki Ayvar | Curated Real Estate & StaysMacro

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194.2K

Followers

2.52%

Engagement rate

101.3K

Avg views

$2.6K-5.7K

Typical $/post

Helping You Buy and Rent Dream Homes in Mexico DM for Buy or Sell @aruhrealestate | @aruhcollection Discover Your Next Home 👇🏻

Audience gender

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Female

Male

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5.0%

Good: clean audience

fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Best for: Property and stay planning. Iñaki creates around buying, renting and curated stays in Mexico, giving property and destination-planning campaigns an individual voice.

frann.cappieloFrancesca🤍

Francesca🤍Micro

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30.3K

Followers

4.40%

Engagement rate

42.3K

Avg views

$114-679

Typical $/post

Caribeña 🌞 Fitness girl 💕 | healthy lifestyle 🥥

Audience gender

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Female

Male

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18.0%

Average: some noise

fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Best for: Fitness and healthy lifestyle. Francesca focuses on fitness and healthy Caribbean living, with a personal format suited to wellness, activewear and routine-led content.

mayoorquiinTulum Photographer

Tulum PhotographerMicro

Get email View full profile

18.1K

Followers

1.29%

Engagement rate

1.2K

Avg views

$114-679

Typical $/post

Couples • Maternity • Portraits Cenote & Beach Sessions 📍Tulum, Mexico DM to book

Audience gender

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Female

Male

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25.0%

Poor: high risk

fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Best for: Tulum portrait photography. This Tulum photographer works across couples, maternity, portraits, cenotes and beaches, creating a clear visual and destination format.

mike_xw_artsXw Art

Xw ArtMicro

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17.6K

Followers

3.40%

Engagement rate

6.9K

Avg views

$114-679

Typical $/post

Tattoo maker at 👉🏾@inktulum_tattoo_tulum ⚡️ @xw_arts_paintings🎨 ⚡️ @tulum_tattoo_fest🇲🇽 ⚡️

Audience gender

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Female

Male

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29.0%

Poor: high risk

fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Best for: Tattoo and visual art. Mike works through a Tulum tattoo studio and local art projects, making the account relevant to body art and creative culture.

crazyviking.revolution_tulumMAGNUS ANDERSSON

MAGNUS ANDERSSONMicro

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14.2K

Followers

1.10%

Engagement rate

3.8K

Avg views

$114-679

Typical $/post

Professional Muay Thai Fighter Owner of @revolutiongym_tulum Available for personal training 2x World Champion 67 Fights

Audience gender

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Female

Male

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22.0%

Average: some noise

fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Best for: Combat sports and training. Magnus is a professional fighter and Tulum gym owner whose content supports training, fitness and active lifestyle campaigns.

nataliatatttṅatalịa ⊹ tụlum ŧaṫṭoos

ṅatalịa ⊹ tụlum ŧaṫṭoosMicro

Get email View full profile

10.4K

Followers

1.92%

Engagement rate

11.5K

Avg views

$114-679

Typical $/post

ㅤ ⊹ @latininktattootulum @natilosco ✧ ⊹ dm to reserve ✧ ⊹

Audience gender

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Female

Male

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12.0%

Good: clean audience

fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Best for: Tulum tattoo art. Natalia works with a Tulum tattoo studio and publishes an artist-led format suited to body art and local creative culture.

so__gil.artSofía Gil | Smag ✦

Sofía Gil | Smag ✦Nano

Get email View full profile

7.9K

Followers

2.41%

Engagement rate

4.6K

Avg views

$114-679

Typical $/post

Audience gender

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Female

Male

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27.0%

Poor: high risk

fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Best for: Murals and creative experiences. Sofía creates murals, custom art and creative experiences and connects her work to a Tulum creative club.

marco_buryMarco Pregnolato

Marco PregnolatoNano

Get email View full profile

7.2K

Followers

1.06%

Engagement rate

2.8K

Avg views

$114-679

Typical $/post

Marco BURY. Italian Tattoo Artist SINCE 2008 Based in Tulum at @studiohokusai_by_marcobury

Audience gender

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Female

Male

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16.0%

Average: some noise

fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Best for: Tattoo art. Marco is an Italian tattoo artist based in Tulum, offering a specialist format for body art, design and local studio discovery.

maurocaveworldMauro Bordignon

Mauro BordignonNano

Get email View full profile

7.2K

Followers

3.55%

Engagement rate

6.3K

Avg views

$114-679

Typical $/post

Cave explorer, IANTD/TDI Cave and DPV Cave Instructor. Fathom CCR Instructor & GUE fundies instructor. Santi, K01 and Nautec Ambassador.

Audience gender

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Female

Male

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13.0%

Good: clean audience

fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Best for: Cave exploration and diving. Mauro is a cave explorer and technical instructor, creating a focused format for diving, outdoor equipment and regional adventure.

#10

pacorochartPACO ROCHA

PACO ROCHANano

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6.9K

Followers

1.22%

Engagement rate

1.5K

Avg views

$114-679

Typical $/post

Contemporary Artist based in Tulum Paintings, sculptures & engravings inspired by mysticism, nature, emotion & the subconscious

Audience gender

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Female

Male

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15.0%

Average: some noise

fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Best for: Contemporary art. Paco is a contemporary artist based in Tulum whose work draws on nature, emotion and mysticism.

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#11

maimedinaaMai Medina

Mai MedinaNano

Get email View full profile

6.9K

Followers

2.75%

Engagement rate

4.3K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 21.0%Average: some noise

Doing things passionately • Photographer & Video Architecture | Lifestyle | Documentary Tulum Based

Best for: Photography and video.

Mai is a Tulum-based photographer and videographer working across architecture, lifestyle and documentary projects.

#12

estefania_monroyEstefania Monroy

Estefania MonroyNano

Get email View full profile

6.9K

Followers

1.47%

Engagement rate

2.5K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 29.0%Poor: high risk

📍 Tulum Wellness | Lifestyle | Travel Entrepreneur & Fitness Coach Founder & Coach @wellness_studio_tulum_

Best for: Wellness and fitness.

Estefania identifies with Tulum wellness, travel and fitness and runs a local coaching studio.

#13

berni.bernarditaBerni

BerniNano

Get email View full profile

6.4K

Followers

3.58%

Engagement rate

4.1K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 16.0%Average: some noise

artist 🇦🇷 en Tulum 🇲🇽 Bookings:

Best for: Art and performance.

Berni is an Argentine artist working in Tulum and offers an individual creative format for local arts campaigns.

#14

topanga_.loveXimena Gama

Ximena GamaNano

Get email View full profile

6.3K

Followers

1.20%

Engagement rate

2.7K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 29.0%Poor: high risk

SIRENA 🧜🏻‍♀️ ELÉCTRICA Muse/ Mother 📍Tulúm,México✨ Projects: @era.de.acuario @psych.out.mx

Best for: Motherhood and local lifestyle.

Ximena identifies with Tulum and combines motherhood, personal style and creative projects.

#15

japadirty13JapaDirty13

JapaDirty13Nano

Get email View full profile

5.8K

Followers

5.45%

Engagement rate

2.6K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 14.0%Good: clean audience

The Most High Reggae 🇯🇲 🎙️ Sing 🎸 Bass 🥁 Drums 🎸 Guitar 🎧 Dj 🇧🇷 🇲🇽 📍Tulum

Best for: Music and performance.

Japa is a multi-instrumentalist and DJ based in Tulum, with a clear live music and performance format.

#16

cuevasfotografoAdrian Cuevas Photography

Adrian Cuevas PhotographyNano

Get email View full profile

5.7K

Followers

2.42%

Engagement rate

3.0K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 28.0%Poor: high risk

I help brands create high-converting visuals in Tulum Swimwear | Fashion | Campaigns Published Photographer 📍Tulum 📩 Work with me ↓

Best for: Fashion and brand photography.

Adrian creates conversion-focused photography for swimwear, fashion and brand campaigns in Tulum.

#17

eliramanauskas𝑬𝒍𝒊 𝑹𝒂𝒎𝒂𝒏𝒂𝒖𝒔𝒌𝒂𝒔

𝑬𝒍𝒊 𝑹𝒂𝒎𝒂𝒏𝒂𝒖𝒔𝒌𝒂𝒔Nano

Get email View full profile

5.3K

Followers

1.45%

Engagement rate

1.7K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 29.0%Poor: high risk

Mama ♡ Walking by faith Old soul • Slow living Finding beauty in simplicity. Founder @hindraboutiquetulum 🇦🇷 in Tulum Mexico

Best for: Slow living and boutique style.

Eli documents motherhood, faith and slow living while connecting her work to a Tulum boutique.

#18

fridagil.mFrida Gil

Frida GilNano

Get email View full profile

5.2K

Followers

4.77%

Engagement rate

2.2K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 16.0%Average: some noise

Nacida en Tulum 🌴 Recomendaciones reales en @foodie.tulum

Best for: Local food discovery.

Frida was born in Tulum and publishes local recommendations through a dedicated food discovery project.

#19

_____pri.agueroPRI AGÜERO

PRI AGÜERONano

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5.2K

Followers

2.94%

Engagement rate

3.7K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 18.0%Average: some noise

DJ, Music selector 📍Tulum, Mexico ⭕️ @microfreakk DM for Bookings

Best for: DJ and music selection.

Pri is a DJ and music selector based in Tulum, offering a direct format for nightlife, events and music culture.

#20

leanagusperez.okLeandro Perez

Leandro PerezNano

Get email View full profile

4.8K

Followers

2.07%

Engagement rate

2.3K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 11.0%Good: clean audience

Tulum 🇲🇽 Participante de La voz 2021, Canta Conmigo 2022 y Bienvenidos A Ganar 2023 Contrataciones: () CANTANTE, GUITARRISTA, SESION

Best for: Music and live performance.

Leandro is a singer and guitarist based in Tulum with television performance experience and a booking-led format.

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#21

kukul.balamKukul Balam

Kukul BalamNano

Get email View full profile

4.6K

Followers

1.23%

Engagement rate

2.3K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 11.0%Good: clean audience

📍Tulum, 🇲🇽 🫀Artist of the Spirit 🐸Bufo facilitator 🪶Harmonic throat singer & musician 🐆Sacred Intimacy Artistry 🔥Men work

Best for: Music and performance art.

Kukul is a Tulum-based musician and performance artist whose work can support carefully matched arts and culture campaigns.

#22

vichoforcadaDavid Forcada

David ForcadaNano

Get email View full profile

4.3K

Followers

3.03%

Engagement rate

2.6K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 23.0%Average: some noise

Viviendo en Tulum...

Best for: Tulum lifestyle.

David explicitly describes himself as living in Tulum and provides a personal local lifestyle format.

#23

marianithatamayoMarianita 🌸

Marianita 🌸Nano

Get email View full profile

4.2K

Followers

6.28%

Engagement rate

9.1K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 16.0%Average: some noise

TULUM🌴☀️

Best for: Tulum lifestyle.

Marianita explicitly identifies with Tulum and provides a personal format for locally relevant lifestyle campaigns.

#24

maarnunezMartina Nuñez

Martina NuñezNano

Get email View full profile

4.1K

Followers

19.68%

Engagement rate

2.5K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 12.0%Good: clean audience

📍Tulum

Best for: Tulum personal creator.

Martina explicitly identifies with Tulum and has a high-response personal creator format that should be matched through recent content.

#25

vtaboadaᴠɪʀ🪽

ᴠɪʀ🪽Nano

Get email View full profile

3.7K

Followers

1.43%

Engagement rate

2.9K

Avg views

$114-679

Typical $/post

fake followers / suspicious accounts: 16.0%Average: some noise

📍 ᴮᴬˢᴱᴰ ᴵᴺ ᵀᵁᴸᵁᴹ 🇲🇽|🇦🇷 @vt_prop @almacendecuadros_ @_clubdelaconsciencia ____________________

Best for: Property and creative lifestyle.

The profile is explicitly based in Tulum and connects personal content with property and creative projects.

Niche analytics

Who's on this list

The revised group includes locally based photographers, artists, tattoo professionals, trainers, musicians and independent creators. Public bios provide direct Tulum signals for the selected profiles, while the exact creator-location filter supplies the underlying location match.

The 25 creators reach 393.3K followers combined. The median account has 6.4K followers, median engagement is 2.42% and the average real-looking audience is 81%. The list now favors defensible local relevance and audience quality over inflated reach.

3.3%

avg engagement rate

81%

avg real audience

$114-679

estimated price per post

Click Analytic pricing model, how we worked this out

What they post

Travel and staysWellness routinesIndependent musicTattoo and body artFood and local lifeArchitecture and property

Who they are

Music connectors

DJs, musicians and promoters linked to Tulum's event and creative ecosystem.

Local experience storytellers

Travel, hospitality and food voices that frame the destination through a personal lens.

Independent makers

Tattoo artists, photographers and designers whose work is central to the content itself.

Wellness and movement voices

Creators who publicly focus on fitness, yoga, wellbeing or active routines.

Creator sizes

Nano

Emerging creators · 1K-10K

19 in this list

Micro

High-efficiency creators · 10K-50K

5 in this list

Mid + Macro

Scale creators · 50K-500K

1 in this list

Mega

Celebrity-level creators · 500K+

0 in this list

Not sure which size fits your campaign? Match creators to your exact goal and budget.

Find your creators

Brand fit

Best brand fits for Tulum creators influencers

Read fit through the format a creator publishes, not through a generic destination label.

Hospitality launches

Strong

Useful when recent content shows a credible local-experience lens, not just a destination mention.

Wellness and movement

Good

Best matched to creators whose public work already centers on fitness, yoga or wellbeing.

Culture and nightlife

Best fit

DJs, musicians and promoters offer a more direct route into event-led briefs.

Design, property and stays

Good

Several profiles make architecture, real estate or curated stays part of their public point of view.

Fit cues come from public bios and content themes. Confirm relevance, availability and current local activity before outreach.

Proprietary data

The Tulum creators creator economy in numbers

These charts describe the 25 quality-filtered profiles shown, not every visitor or account that has posted from Tulum.

2.42%

Median engagement rate

81%

Average real audience

393.3K

Combined reach of the shortlist

Engagement-rate distribution

% of creators above each threshold

100.0%

Above 1%

36.0%

Above 3%

8.0%

Above 6%

Reach - average reel views

% of creators above each views threshold

4.0%Over 50k

4.0%Over 100k

0.0%Over 250k

Audience quality

share of real, credible followers

81.0%mostly real audience

Good

Every selected profile is active, has at least 1% engagement and has at least 70% real-looking audience in the current data pull.

Explore more Tulum creators

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Click Analytic tracks 1,617 Instagram creators with a Tulum location signal. This page shows 25 people selected from that live market slice.

Click Analytic creator database · July 2026

Music has a real place in this group. Paige, Leo Figuer, Leonardo Prakash, Gustavo Corcuera and Demian Naimed represent different entry points, from DJ sets and event promotion to original releases, composition and multidisciplinary performance. That creates options for culture-led campaigns, but each collaboration still needs a recent-content review.

Our verdict

Start with the segment that matches the brief. For music and event work, review Paige, Leo Figuer, Leonardo Prakash, Gustavo Corcuera and Demian Naimed first. For a quieter local-experience angle, compare photographers, tattoo artists, chefs and travel voices by their latest posts, audience signals and contact details.

Methodology

How we selected these creators

Every creator was screened on five signals, each measured directly inside Click Analytic, to surface profiles that are genuinely engaged, watched and credible, not just big.

How we built this Tulum shortlist.

We started with public Instagram accounts carrying a Tulum creator-location signal, then selected people rather than hotels, venues, restaurants or agencies.
The final 25 were reviewed for a public creator identity and a usable content angle. Location is a signal, not proof of permanent residence.
The figures above are a snapshot pulled on July 24, 2026, not a live feed.

Every signal is measured live inside Click Analytic

Why Click Analytic

Every signal above runs on one platform

Click Analytic tracks 400M+ creators worldwide with fake-follower detection, audience-quality scoring and verified contact data. Build the same vetted shortlist for your niche in minutes.

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For developers & data teams

Put the data behind this ranking in your own stack

The same live data we used to rank Tulum creators creators, followers, engagement, audience quality and more across 400M+ creators, is available programmatically through the Click Analytic Influencer Marketing API.

Explore the API Browse the influencer database Read the Creator Economy Report →

Keep exploring

Explore more influencer rankings

More live rankings from the same database, by industry and by country.

More rankings in Mexico

FAQ

Frequently asked questions

What brands should know before shortlisting Tulum creators.

How were these Tulum influencers selected?

We started with public Instagram accounts carrying a Tulum location signal, then excluded obvious hotel, venue, restaurant and agency accounts. This is a shortlist, not a claim that every person suits every brand.

Why are DJs and musicians included?

Tulum's public creator scene includes DJs and musicians connected to local events, promoters or releases. They are included where the public profile shows a creator identity rather than a venue account.

Are all of these creators permanently based in Tulum?

No. A location signal can reflect where someone works, creates or is publicly associated with. Check recent posts and contact details before treating a creator as locally available.

How should a brand choose from this list?

Begin with the content format that matches the brief, then review recent posts, audience signals, creator size and commercial fit. A local location tag alone is not enough.

Can I find contact details for Tulum creators?

Click Analytic helps teams search and filter the wider creator market, then review available contact and audience information before outreach.

How current is this ranking?

The shortlist is built from the current data pull. Public profiles, location signals and performance measures can change, so recheck a creator before planning a campaign.

How we know this

Where the numbers on this page come from.

Click Analytic indexes 400M+ creator accounts across Instagram, TikTok and YouTube. The figures in this ranking come from querying that database, cross-referenced with the Creator Economy Report 2026; card figures reflect the snapshot date shown on this page.

400M+ creator databaseThe source every stat is pulled from Creator Economy Report 2026Our benchmarks for engagement, pricing and real audience Audience quality scoringHow we measure real versus fake followers Creator pricing modelHow the estimated price per post is calculated

Photos and figures reflect the data snapshot date and may differ from the current profiles.

Written by

Denis Golubev

Marketer at Click Analytic, turning live data on 400M+ creators into rankings brands can actually act on.

Last updated 24 Jul 20264 min read

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