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Top Food Instagram Influencers in Brazil

Jules CarmauxJules Carmaux3 min readLast updated: 26 May 2026

The ranking

45 top Brazilian influencers on Instagram

45
Influencers selected
5.9%
Avg engagement

You're seeing 10

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igoreckert
#26

igoreckert

Macro
View full profile
276.0K
Followers
2.06%
Engagement rate

Se você quer receber análises criteriosas e detalhadas de artigos científicos toda semana, clique abaixo e entre no Reviews 👇

minharocinhaqueridaoficial
#28

minharocinhaqueridaoficial

Macro
View full profile
273.0K
Followers
4.03%
Engagement rate

Minha família é meu primeiro ministério🙌🏼 Vivendo com fé,amor e humor Deus • Família • Maternidade 📍Brasília de Minas MG

nataliacsalvesoficial
#29

nataliacsalvesoficial

Macro
View full profile
271.0K
Followers
2.38%
Engagement rate

Te ensino a fazer BOLOS incríveis e compartilho um pouco da minha Rotina mãe de 2 Meninas 📍SOROCABA/SP Parcerias:

guiacampinas
#30

guiacampinas

Macro
View full profile
260.0K
Followers
3.65%
Engagement rate

📍Tá em Campinas? A gente te mostra o que vale a pena conhecer 🍻 Do boteco ao restaurante chique, a gente mostra tudo 📲Contato/Divulgação⤵️

You're seeing 30

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rauljvcorrea
#32

rauljvcorrea

Macro
View full profile
237.0K
Followers
6.51%
Engagement rate

👨🏻‍🍳proprietário,chef de cozinha/cozinheiro @restaurante_lurain 🏠Campestrinho, Divinolândia-SP.

jaquedocesoficiall
#35

jaquedocesoficiall

Macro
View full profile
222.0K
Followers
4.94%
Engagement rate

🌎 +2200 alunos em 6 países 👸🏼Te ensino a começar do zero e vender +500 reais por dia com doces gourmet 🔥 ME CHAMA AQUI 👇🏼

flaviomolinarip
#37

flaviomolinarip

Macro
View full profile
206.0K
Followers
20.11%
Engagement rate

Restaurateur Por aqui te ensino como transformar o simples em algo extraordinário ♥️

aquela.miranda
#39

aquela.miranda

Macro
View full profile
191.0K
Followers
6.34%
Engagement rate

• comediante • atriz • roteirista • cronista • Humor para mal humorados 📩

manuvieirasc
#40

manuvieirasc

Macro
View full profile
189.0K
Followers
4.44%
Engagement rate

🖊 Vereadora reeleita de Floripa 🇧🇷 Empreendedorismo, educação e segurança 📊 Líder @redeclp 👇 do gabinete

You're seeing 40

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danielli_gimenes
#41

danielli_gimenes

Macro
View full profile
188.0K
Followers
3.11%
Engagement rate

🔥Faço churrasco para seu evento 🥩Parrilla 🔥Fogo de Chão 📍Engenheiro Beltrão – Paraná Faça seu orçamento agora 👇🏻

carecadoqueijo
#42

carecadoqueijo

Macro
View full profile
180.0K
Followers
5.02%
Engagement rate

Queijos Doces Atacado Revenda Vendo Ensino Você a Vender Mais Tudo De Minas Aqui Atendimento 100% Presencial 📞 👇

ademirmartinez
#43

ademirmartinez

Macro
View full profile
173.0K
Followers
4.88%
Engagement rate

VENCEDOR DO PRÊMIO INFLUENCIADOR DO ANO 2025 | JP – Gastronomia. JURADO DO @paletaatlantida 2026 – O Maior Churrasco do Mundo. “BÃO!”

oh.my.brigadeiro
#44

oh.my.brigadeiro

Macro
View full profile
167.0K
Followers
2.33%
Engagement rate

🔮Há mais de 7 anos ensinando calda de açúcar que não derrete 🇧🇷🇨🇦 📚12k alunos pelo 🌎

What the data says about the selected 45

Brazil Food Influencer Market Insights

Brazil has one of the richest and most diverse food cultures in the world, and its influencer community reflects that diversity.

From street food in São Paulo to traditional dishes in Minas Gerais, barbecue culture in the South, and tropical flavors in the Northeast, Brazilian food influencers drive discovery, cravings, and purchase decisions every day.

This ranking is built using verified engagement rates, audience demographics, follower growth, and content performance to help brands partner with creators who truly influence what people eat and buy.

The full database

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Keep exploring

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More live rankings from the same database, by industry and by country.

Food influencers around the world

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FAQ

Frequently asked questions

01How do you rank food influencers in Brazil?

We rank Brazilian food influencers based on verified engagement, audience authenticity, follower growth, content consistency, and influence within the food and culinary space. This ensures the ranking highlights real impact, not just follower count.

02Why are Brazilian food influencers so effective?

Brazilian creators are known for high-energy content, strong storytelling, and visually rich food videos. Their audiences are highly engaged and trust their recommendations, making them powerful drivers of restaurant visits, product trials, and brand discovery.

03Which food niches perform best in Brazil?

Street food, home cooking, barbecue (churrasco), desserts, healthy recipes, and regional Brazilian cuisine perform especially well. There is also strong growth in vegan, fitness food, and gourmet content.

04Are micro food influencers valuable for brands in Brazil?

Absolutely. Many micro and mid-size food influencers have loyal local communities and high trust. They often deliver better engagement and conversion than large celebrity accounts, especially for restaurants and local brands.

05How can brands find food influencers in specific Brazilian cities?

With Click Analytic, brands can filter influencers by city, audience location, engagement rate, growth trends, and food niche. This makes it easy to build targeted lists for São Paulo, Rio de Janeiro, Belo Horizonte, Recife, and beyond.

Jules Carmaux

Written by

Jules Carmaux

Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated 26 May 20263 min read
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