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Top 25 American Influencers on Instagram

We screened 100 US-based Instagram accounts between 20,000 and one million followers for a 50% US audience, 1.5% engagement, 70% real followers, 1,000 average Reel views and a post in the last thirty days, then ranked 25 selected creators by the CA Influence Index.

Jules CarmauxJules Carmaux7 min readLast updated: 7 Sept 2026

The ranking

25 top American influencers on Instagram

The 25 below are our selection from the 100 candidate accounts reviewed. They include a school principal, a former Michelin cook, a writer with rescue dogs, a farmer, a schoolhouse renovator, filmmakers and an animator, alongside family, comedy, gaming and recipe creators.

25
Influencers selected
75%
Avg American audience
3.9%
Avg engagement
83%
Avg real audience
TheSkorys
#1

theskorysTheSkorys

TheSkorysMacro
953.9K
Followers
4.86%
Engagement rate
2.3M
Avg views
19.0%
fake followers / suspicious accounts
Audience location
United States67.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

The Skorys are an Arizona sibling group whose account is built around shared entertainment and humour. A+ at 94 pairs 2,273,565 average Reel views with 67% US audience and 81% real followers.

Why A+ on the CA Influence Index™

Audience fit67% United States
Engagement8.7x median
View power2.4x followers
Audience quality81% real
Chelcie Lynn
#2

chelcielynn_Chelcie Lynn

Chelcie LynnMacro
988.8K
Followers
4.39%
Engagement rate
1.2M
Avg views
5.0%
fake followers / suspicious accounts

🤬🍗🌪🌮🔪🖕🏽🦅 👻Snapchat • chelcieyes9 🚬Alter Ego • @trailertrashtammyy 🤠Co host of @theviralpodcast & @trailertalespod ⬇️⬇️⬇️

Audience location
United States89.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Chelcie Lynn combines the Trailer Trash Tammy character with co-hosting The Viral Podcast and Trailer Tales. The A score of 88 reflects 4.39% engagement and 1,212,727 average Reel views, with 89% of the audience in the US.

Why A on the CA Influence Index™

Audience fit89% United States
Engagement7.8x median
View power1.2x followers
Audience quality95% real
Cliff Benfield
#3

spaceskitsCliff Benfield

Cliff BenfieldMacro
969.3K
Followers
6.01%
Engagement rate
1.6M
Avg views
14.0%
fake followers / suspicious accounts
Audience location
United States58.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Cliff Benfield creates animated sketches through the spaceskits account in New York. At A 87, the measured profile combines 1,565,739 average Reel views with 86% real followers.

Why A on the CA Influence Index™

Audience fit58% United States
Engagement10.7x median
View power1.6x followers
Audience quality86% real
Isabel Klee
#4

simonsitsIsabel Klee

Isabel KleeMacro
986.8K
Followers
11.53%
Engagement rate
1.2M
Avg views
10.0%
fake followers / suspicious accounts

#1 NYT bestselling author writer in brooklyn with lots of rescue dogs 💚 ✉️:

Audience location
United States69.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Isabel Klee is a Brooklyn writer whose account centres on life with rescue dogs. 1,234,927 average Reel views and a 69% US audience contribute to the A grade at 85.

Why A on the CA Influence Index™

Audience fit69% United States
Engagement20.6x median
View power1.3x followers
Audience quality90% real
A S H L E Y C O T T O
#5

ashleyannelA S H L E Y C O T T O

A S H L E Y C O T T OMacro
978.9K
Followers
4.36%
Engagement rate
812.3K
Avg views
19.0%
fake followers / suspicious accounts

God First | 🇵🇷 Mommy of 6. Fashion. Comedy. Family I love interior design ✨ 💌: @juss_intimehd 💍❤️

Audience location
United States86.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Ashley Cotto brings together family comedy, fashion and interior design while raising six children. The A grade at 81 incorporates 4.36% engagement, 812,254 average Reel views and 81% real followers.

Why A on the CA Influence Index™

Audience fit86% United States
Engagement7.8x median
View power0.8x followers
Audience quality81% real
Kevin Cooney
#6

kevincooneyyKevin Cooney

Kevin CooneyMacro
962.2K
Followers
4.13%
Engagement rate
760.2K
Avg views
16.0%
fake followers / suspicious accounts
Audience location
United States85.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Kevin Cooney connects his social video work with The Cooneys Show podcast. With 760,247 average Reel views and 85% US audience, the combined index reads A at 81.

Why A on the CA Influence Index™

Audience fit85% United States
Engagement7.4x median
View power0.8x followers
Audience quality84% real
Stacie Grissom
#7

schoolhousehomesteadStacie Grissom

Stacie GrissomMacro
983.3K
Followers
2.21%
Engagement rate
583.5K
Avg views
14.0%
fake followers / suspicious accounts
Audience location
United States76.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Stacie Grissom is converting a century-old school in Franklin, Indiana into a family home. B at 77 places 583,486 average Reel views alongside 2.21% engagement in the same measured profile.

Why B on the CA Influence Index™

Audience fit76% United States
Engagement3.9x median
View power0.6x followers
Audience quality86% real
Gerry Brooks
#8

gerrybrooksprinGerry Brooks

Gerry BrooksMacro
975.9K
Followers
3.27%
Engagement rate
430.3K
Avg views
9.0%
fake followers / suspicious accounts
Audience location
United States94.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Gerry Brooks identifies himself as a principal and educator, alongside his roles as a father and grandfather. B at 77 pairs 430,321 average Reel views with 94% US audience and 91% real followers.

Why B on the CA Influence Index™

Audience fit94% United States
Engagement5.8x median
View power0.4x followers
Audience quality91% real
Cassie Yeung
#9

cassyeungmoneyCassie Yeung

Cassie YeungMacro
971.3K
Followers
2.00%
Engagement rate
564.8K
Avg views
23.0%
fake followers / suspicious accounts
Audience location
United States92.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Cassie Yeung is the author of Bad B*tch in the Kitch. The B score of 77 reflects 2% engagement and 564,799 average Reel views, with 92% of the audience in the US.

Why B on the CA Influence Index™

Audience fit92% United States
Engagement3.6x median
View power0.6x followers
Audience quality77% real
erin
#10

erinscozykitchenerin

erinMacro
968.1K
Followers
3.83%
Engagement rate
655.6K
Avg views
22.0%
fake followers / suspicious accounts

baking + cooking 🧑‍🍳 📍atx 💌 recipes are here! ⬇️

Audience location
United States68.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Erin focuses on baking and cooking, with recipes linked from her account. At B 74, the measured profile combines 655,625 average Reel views with 78% real followers.

Why B on the CA Influence Index™

Audience fit68% United States
Engagement6.8x median
View power0.7x followers
Audience quality78% real

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Kevin Lee
#11

chefboyleeKevin Lee

Kevin LeeMacro
967.6K
Followers
7.40%
Engagement rate
822.5K
Avg views
17.0%
fake followers / suspicious accounts

Ex Michelin cook LA | 🇰🇷🇨🇦🇺🇸

Audience location
United States55.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Kevin Lee identifies as a former Michelin cook based in Los Angeles. 822,460 average Reel views and a 55% US audience contribute to the B grade at 74.

Why B on the CA Influence Index™

Audience fit55% United States
Engagement13.2x median
View power0.9x followers
Audience quality83% real
Victoria Lawson
#12

imvictorialawsonVictoria Lawson

Victoria LawsonMacro
997.9K
Followers
2.55%
Engagement rate
773.3K
Avg views
24.0%
fake followers / suspicious accounts

· follower of Jesus · mama to Haven & Zion 🤍 · wife to @zvcmusic • realistic lifestyle as a new mom

Audience location
United States61.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Victoria Lawson shares family life with her two children, Haven and Zion. The B grade at 73 incorporates 2.55% engagement, 773,346 average Reel views and 76% real followers.

Why B on the CA Influence Index™

Audience fit61% United States
Engagement4.6x median
View power0.8x followers
Audience quality76% real
ALX JAMES
#13

alxjamesALX JAMES

ALX JAMESMacro
990.4K
Followers
5.22%
Engagement rate
377.7K
Avg views
27.0%
fake followers / suspicious accounts

God is my passion, Jesus is my savior, Comedy is my personality NC 📍 Business

Audience location
United States86.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

ALX JAMES identifies comedy as his creative focus and North Carolina as his base. With 377,666 average Reel views and 86% US audience, the combined index reads B at 73.

Why B on the CA Influence Index™

Audience fit86% United States
Engagement9.3x median
View power0.4x followers
Audience quality73% real
Mary Beth Wilhelm
#14

livinwithmbMary Beth Wilhelm

Mary Beth WilhelmMacro
947.6K
Followers
1.77%
Engagement rate
283.2K
Avg views
18.0%
fake followers / suspicious accounts
Audience location
United States92.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Mary Beth Wilhelm shares a modern cottage project alongside year-round Christmas decor and wigs. B at 73 places 283,236 average Reel views alongside 1.77% engagement in the same measured profile.

Why B on the CA Influence Index™

Audience fit92% United States
Engagement3.2x median
View power0.3x followers
Audience quality82% real
Kate
#15
1000.0K
Followers
1.67%
Engagement rate
626.6K
Avg views
18.0%
fake followers / suspicious accounts
Audience location
United States60.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Kate documents renovating a family home and preparing a countryside home, with DIY and interior design at the centre. B at 72 pairs 626,584 average Reel views with 60% US audience and 82% real followers.

Why B on the CA Influence Index™

Audience fit60% United States
Engagement3.0x median
View power0.6x followers
Audience quality82% real
Darius & Dominic Jones
#16

jonesbrotherstvDarius & Dominic Jones

Darius & Dominic JonesMacro
976.9K
Followers
4.95%
Engagement rate
337.4K
Avg views
26.0%
fake followers / suspicious accounts
Audience location
United States78.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Darius and Dominic Jones document the process of making their first feature film. The B score of 72 reflects 4.95% engagement and 337,449 average Reel views, with 78% of the audience in the US.

Why B on the CA Influence Index™

Audience fit78% United States
Engagement8.8x median
View power0.3x followers
Audience quality74% real
Megan Trahan/ CONTENT CREATOR
#17

themeganpatriceMegan Trahan/ CONTENT CREATOR

Megan Trahan/ CONTENT CREATORMacro
964.0K
Followers
1.75%
Engagement rate
150.8K
Avg views
13.0%
fake followers / suspicious accounts

Megan Trahan works as a content creator and identifies herself as a founder and producer of The House. At B 72, the measured profile combines 150,772 average Reel views with 87% real followers.

Audience location
United States98.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Megan Trahan works as a content creator and identifies herself as a founder and producer of The 1 Way House. At B 72, the measured profile combines 150,772 average Reel views with 87% real followers.

Why B on the CA Influence Index™

Audience fit98% United States
Engagement3.1x median
View power0.2x followers
Audience quality87% real
Immanuel Kelly
#18

mannythemanzzImmanuel Kelly

Immanuel KellyMacro
966.3K
Followers
1.76%
Engagement rate
308.5K
Avg views
15.0%
fake followers / suspicious accounts

⚫️Binge my page ⚫️Business: ⚫️Disney Channel in real life ⚫️All platforms ↙️

Audience location
United States66.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Immanuel Kelly describes his entertainment account as Disney Channel in real life. 308,479 average Reel views and a 66% US audience contribute to the B grade at 70.

Why B on the CA Influence Index™

Audience fit66% United States
Engagement3.1x median
View power0.3x followers
Audience quality85% real
Stacy Kemp Ferrari
#19

stacykempferrariStacy Kemp Ferrari

Stacy Kemp FerrariMacro
937.9K
Followers
6.88%
Engagement rate
12.7K
Avg views
11.0%
fake followers / suspicious accounts
Audience location
United States98.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Stacy Kemp Ferrari identifies herself as a producer and personal injury lawyer. The B grade at 70 incorporates 6.88% engagement, 12,724 average Reel views and 89% real followers.

Why B on the CA Influence Index™

Audience fit98% United States
Engagement12.3x median
View power0.0x followers
Audience quality89% real
MaxIsNicee
#20

maxisniceeMaxIsNicee

MaxIsNiceeMacro
933.0K
Followers
2.08%
Engagement rate
427.0K
Avg views
23.0%
fake followers / suspicious accounts
Audience location
United States65.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

MaxIsNicee names basketball comedy as the focus of his Los Angeles-based account. With 426,977 average Reel views and 65% US audience, the combined index reads B at 70.

Why B on the CA Influence Index™

Audience fit65% United States
Engagement3.7x median
View power0.5x followers
Audience quality77% real

You're seeing 20

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Kianna Johnson
#21

therealkiannajayKianna Johnson

Kianna JohnsonMacro
970.7K
Followers
2.71%
Engagement rate
115.0K
Avg views
28.0%
fake followers / suspicious accounts
Audience location
United States88.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Kianna Johnson identifies television production and writing as part of her work. B at 69 places 114,975 average Reel views alongside 2.71% engagement in the same measured profile.

Why B on the CA Influence Index™

Audience fit88% United States
Engagement4.8x median
View power0.1x followers
Audience quality72% real
Briana Bosch
#22

blossomandbranchfarmBriana Bosch

Briana BoschMacro
963.1K
Followers
2.21%
Engagement rate
127.0K
Avg views
17.0%
fake followers / suspicious accounts
Audience location
United States74.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Briana Bosch combines regenerative gardening and agriculture with sustainable home and decor topics. B at 69 pairs 126,959 average Reel views with 74% US audience and 83% real followers.

Why B on the CA Influence Index™

Audience fit74% United States
Engagement3.9x median
View power0.1x followers
Audience quality83% real
Sabrina Cesta
#23

sabrinacestaSabrina Cesta

Sabrina CestaMacro
938.1K
Followers
3.12%
Engagement rate
365.9K
Avg views
4.0%
fake followers / suspicious accounts

gym rat on two wheels |📍LA • calisthenics • lifestyle • good vibes ☽。⋆ » @youngla @younglaforher | -15% code ‘SABRINA’ 📩:

Audience location
United States50.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Sabrina Cesta combines calisthenics with a motorcycle-focused lifestyle in Los Angeles. The B score of 66 reflects 3.12% engagement and 365,896 average Reel views, with 50% of the audience in the US.

Why B on the CA Influence Index™

Audience fit50% United States
Engagement5.6x median
View power0.4x followers
Audience quality96% real
LaurenzSide
#24

laurenzsideLaurenzSide

LaurenzSideMacro
988.3K
Followers
3.24%
Engagement rate
141.5K
Avg views
17.0%
fake followers / suspicious accounts

YouTuber (10M+) showing what my life looks like outside of my channel. 💜 Mom • Gamer • Graphic Novel Creator Trying to find the humor in everything.

Audience location
United States57.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

LaurenzSide describes her work across YouTube, gaming and graphic novels while sharing life outside the channel. At C 64, the measured profile combines 141,482 average Reel views with 83% real followers.

Why C on the CA Influence Index™

Audience fit57% United States
Engagement5.8x median
View power0.1x followers
Audience quality83% real
Grant Etzler
#25

yourfavoritenarratorGrant Etzler

Grant EtzlerMacro
959.3K
Followers
2.86%
Engagement rate
152.8K
Avg views
16.0%
fake followers / suspicious accounts
Audience location
United States53.0%
CA Influence Index™

CA Influence Index: real influence in United States, 0 to 99

Market-relative score

Grant Etzler creates YouTube content as Your Narrator and identifies himself as one of The Boys. 152,800 average Reel views and a 53% US audience contribute to the C grade at 63.

Why C on the CA Influence Index™

Audience fit53% United States
Engagement5.1x median
View power0.2x followers
Audience quality84% real

Ranking method

CA Influence Index™ (CII): how we grade American influencers

CII is a market-relative score from 0 to 99. It combines local audience fit, engagement against creators of the same size, average Reel views, and estimated real-audience share. The creators above are ordered by this score, not by follower count.

25%of the score

Audience fit

How much of the audience sits in the United States market. Full marks once 80% of it is there.

30%of the score

Engagement

Likes and comments against creators of the same size here. Full marks at 3x that median.

30%of the score

View power

Average Reel views against follower count. Full marks at twice the following.

15%of the score

Audience quality

Share of followers reading as real people. Full marks at 90%.

Engagement is scored against the United States median for a creator’s own size: around 0.8% under 50K followers, around 0.6% above 250K. Both are rounded, because the study measures them by search rather than by census.

  • A+90-99
  • A80-89
  • B65-79
  • C50-64
  • Dunder 50

The score is capped at 99 so it never implies certainty. Read the full CA Influence Index methodology. The benchmark is local, not global. Here is the market behind it.

Market benchmark

The American Instagram market behind this ranking

The American Instagram study covers 929,228 accounts with at least 10K followers. This page's separate discovery pool contains 100 accounts; 25 were selected.

Read the United States Creator Economy Report - the measurement this chart is scored against.

How the selected 25 compare with the American Instagram market

Pink = the 25 influencers above.

Grey = every American Instagram account we measure with at least 10,000 followers, all 929,228 of them.

Each bar is the share that clears the threshold, so a longer pink bar means more of the shortlist clears it than of the market.

Audience at least 60% based in United States

selected: 80%
market: 52%

Engagement rate of 5% or better

selected: 20%
market: 13%

Averages 1M+ Reel views per post

selected: 16%
market: 0.4%

Source: the Click Analytic American creator market study of 929,228 Instagram accounts, measured 2026-09-15. The market side is read from that study; the shortlist side is computed from the cards above.

Why TheSkorys is the #1 creator

TheSkorys tops this ranking with a CA Influence Index of 94 (A+), the highest among the selected accounts on this page. The source pool contains 100 Saved candidate accounts from the US query.

The score breaks down like this

  • Audience in United States67.0%84/100
  • Engagement against the market median for this size4.86%, 8.7x100/100
  • Average Reels reach against follower count2.4x100/100
  • Share of the audience that is real81%90/100

Among the selected accounts, this creator has the highest combined score.

The full database

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FAQ

Frequently asked questions

These questions explain the selection, its coverage and the limits of the underlying measurements.

01How were these American influencers selected?

We reviewed 100 saved accounts from two consecutive pages of the same US Instagram query and selected 25 identifiable people or creator-led groups. Their source screen covered audience location, engagement, real followers, Reel views and recent activity. The final order uses the CA Influence Index.

02Does this ranking cover every American influencer?

No. It is a curated selection from 100 downloaded candidate accounts, downloaded with larger accounts first. It does not establish an exhaustive national top 25, and the separate US market study is used as a benchmark rather than as the list of creators reviewed.

03Which kinds of influencers are represented?

Home renovation includes Kate and Stacie Grissom, while Briana Bosch covers gardening and sustainable home topics. Kevin Lee and Erin contribute cooking, Cliff Benfield animation and Gerry Brooks education. These roles describe this selected roster, rather than the distribution of professions across all US influencers.

04What does US audience share mean here?

It is the measured share of each account's audience located in the United States, not a statement about the creator's citizenship. The selected accounts have a median US audience share of 74%. Creator location was a separate filter in the saved source query.

05Which market benchmark is used for the index?

The comparison uses the United States Instagram study dated 15 September 2026. Its engagement medians are 0.79% for the 10K-50K band and 0.56% for 250K-plus accounts. Candidate measurements come from 7 September, so the two sources retain their separate dates.

06Does a high grade prove an influencer will deliver sales?

No. The score combines measured audience fit, engagement, relative Reel reach and real-audience share. It does not measure campaign sales, guarantee availability or quote a sponsorship price. Review recent relevant content and request campaign-specific terms before deciding whom to approach.

Jules Carmaux

Written by

Jules Carmaux

Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated 7 Sept 20267 min read

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