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Top 25 Louisville Influencers on Instagram

We screened 1,923 Louisville based Instagram accounts between 10,000 and 500,000 followers, for a 15% Louisville audience, 1.5% engagement, 60% real followers, 1,000 average Reel views and a post in the last thirty days, then ranked 25 selected creators by the CA Influence Index.

Jules CarmauxJules Carmaux8 min readLast updated: 19 Sept 2026

The ranking

25 top Louisville influencers on Instagram

The 25 below are ranked by the CA Influence Index. They include a professional baseball player, a certified financial planner who once played college basketball, an international footballer, an NBA player, a Grammy winning orchestra conductor, a dentist, a preacher, a construction company owner and a boutique owner.

25
Influencers selected
8.5%
Avg engagement
81%
Avg real audience
Daylen Lile
#1

_daylen_lileDaylen Lile

Daylen LileNano
12.3K
Followers
24.07%
Engagement rate
55.7K
Avg views
14.0%
fake followers / suspicious accounts

•Follower of Christ✝️•Professional Baseball Player @nationals @nikediamond

Audience location
Louisville26.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Daylen Lile calls himself a follower of Christ and a professional baseball player, and tags the Nationals and a Nike baseball programme. A+ 96 is the top score on this page, built on 55,697 average Reel views against a following of 12,289.

Why A+ on the CA Influence Index™

Audience fit26% Louisville
Engagement30.5x median
View power4.5x followers
Audience quality86% real
Skimp Ceo
#2

skimp_ceoSkimp Ceo

Skimp CeoNano
18.7K
Followers
2.79%
Engagement rate
88.4K
Avg views
18.0%
fake followers / suspicious accounts

Kentucky 💵 Music 🎶🎤 Independent Music Artist 🛥🌆 #trending #louisville booking and features contact my manager @

Audience location
Louisville26.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Skimp Ceo works as an independent music artist in Kentucky and routes booking and feature requests through a named manager. A+ 95 sets 88,435 average Reel views against 2.79% engagement, on a following of 18,654.

Why A+ on the CA Influence Index™

Audience fit26% Louisville
Engagement3.5x median
View power4.7x followers
Audience quality82% real
Ryan McMahon
#3

ryanmcmahonRyan McMahon

Ryan McMahonNano
17.5K
Followers
26.89%
Engagement rate
88.8K
Avg views
22.0%
fake followers / suspicious accounts

Ryan McMahon, CFP®| Ranch Capital Advisors Former Louisville Basketball #30

Audience location
Louisville26.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Ryan McMahon holds the certified financial planner mark at an advisory firm and played basketball for Louisville wearing number 30. A+ 95 pairs a 26.89% engagement rate with 88,810 average Reel views, on a following of 17,477.

Why A+ on the CA Influence Index™

Audience fit26% Louisville
Engagement34.0x median
View power5.1x followers
Audience quality78% real
Jump
#4

jumpjacobsJump

JumpNano
12.1K
Followers
4.01%
Engagement rate
20.6K
Avg views
11.0%
fake followers / suspicious accounts

Fashion Stylist| Content Creator 👕 Fashion• Lifestyle• Comedy 📍Louisville, KY 📩 Collabs / Bookings ↓

Audience location
Louisville30.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Jump works as a fashion stylist in Louisville and lists fashion, lifestyle and comedy as the three things the account covers. A+ 95 combines an 89% real following with 20,558 average Reel views, on a following of 12,095.

Why A+ on the CA Influence Index™

Audience fit30% Louisville
Engagement5.1x median
View power1.7x followers
Audience quality89% real
Cecy
#5

cecylinzeyCecy

CecyNano
21.1K
Followers
14.62%
Engagement rate
99.3K
Avg views
22.0%
fake followers / suspicious accounts

drinking on the job @mrandmrsbourboncompany creating on the side @madgood.studio louisville 🤠

Audience location
Louisville23.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Cecy says she drinks on the job for a bourbon company and creates on the side for a design studio, and her bio tags both. A+ 92 reads 99,312 average Reel views on a following of 21,052, with 14.62% engagement.

Why A+ on the CA Influence Index™

Audience fit23% Louisville
Engagement18.5x median
View power4.7x followers
Audience quality78% real
KG
#6

ka1ebglennKG

KGNano
14.7K
Followers
29.71%
Engagement rate
27.0K
Avg views
25.0%
fake followers / suspicious accounts

502 @michiganstatebasketball 🎱

Audience location
Louisville26.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

The ka1ebglenn account opens on the Louisville area code and tags the Michigan State basketball programme it plays for. The highest engagement rate on this page, 29.71%, still leaves A+ 92 resting on 26,963 average Reel views.

Why A+ on the CA Influence Index™

Audience fit26% Louisville
Engagement37.6x median
View power1.8x followers
Audience quality75% real
Emina Ekić
#7

emina_ekic10Emina Ekić

Emina EkićNano
12.4K
Followers
4.49%
Engagement rate
14.5K
Avg views
10.0%
fake followers / suspicious accounts

🇧🇦 Bosnia & Herzegovina International Management: @neverlandmanagement

Audience location
Louisville42.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Emina Ekić plays international football for Bosnia and Herzegovina and names the agency that manages her. The cleanest following on this page, 90% real, lifts A 88 alongside a 42% Louisville audience.

Why A on the CA Influence Index™

Audience fit42% Louisville
Engagement5.7x median
View power1.2x followers
Audience quality90% real
flo
#8
45.6K
Followers
4.39%
Engagement rate
556.0K
Avg views
17.0%
fake followers / suspicious accounts

part time graphic designer, full time diva @florencethediva

Audience location
Louisville16.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Flo describes herself as a part-time graphic designer and a full-time diva, and points to a second account under the same name. Much the largest account here at 45,600 followers, A 87 measures 555,982 average Reel views, by far the widest reach on the page, against a 16% Louisville audience.

Why A on the CA Influence Index™

Audience fit16% Louisville
Engagement5.6x median
View power12.2x followers
Audience quality83% real
Ryne Conn
#9

rjxspeedRyne Conn

Ryne ConnNano
18.3K
Followers
27.79%
Engagement rate
23.2K
Avg views
19.0%
fake followers / suspicious accounts

📍Louisville, KY ⚔️ @district.jp @gabefarrellproductions| @enthuzstapparel| @lb.motorsports| @cj_on_32s

Audience location
Louisville28.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Ryne Conn posts from Louisville and tags a motorsport team, an apparel label and two production companies he works with. A 86 sets a 27.79% engagement rate against 23,209 average Reel views, on 81% real followers.

Why A on the CA Influence Index™

Audience fit28% Louisville
Engagement35.2x median
View power1.3x followers
Audience quality81% real
George Washington lll
#10

3dubbshoopGeorge Washington lll

George Washington lllNano
10.5K
Followers
4.26%
Engagement rate
16.7K
Avg views
14.0%
fake followers / suspicious accounts

@fgcu_mbb 🦅 @Top100Camp Alum @SIGsports NIL I love Jesus, my family, and basketball!

Audience location
Louisville21.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

George Washington lll plays college basketball in Florida, names a national camp and an NIL agency, and lists Jesus, family and basketball. The smallest account on this page at 10,513 followers still draws 16,659 average Reel views, and A 86 is what that ratio is worth.

Why A on the CA Influence Index™

Audience fit21% Louisville
Engagement5.4x median
View power1.6x followers
Audience quality86% real

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Aw-Ree
#11

aurii__24Aw-Ree

Aw-ReeNano
13.8K
Followers
2.82%
Engagement rate
16.0K
Avg views
31.0%
fake followers / suspicious accounts

♏️ 🦂 Fitness & Lifestyle Creator✨

Audience location
Louisville35.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Aw-Ree opens her bio with her star sign and describes herself as a fitness and lifestyle creator. A 84 weighs 16,034 average Reel views and a 35% Louisville audience against 69% real followers.

Why A on the CA Influence Index™

Audience fit35% Louisville
Engagement3.6x median
View power1.2x followers
Audience quality69% real
Joey Wagner
#12

joeywagnerJoey Wagner

Joey WagnerNano
17.7K
Followers
4.22%
Engagement rate
16.7K
Avg views
16.0%
fake followers / suspicious accounts

• Owner @JWagnerGroup 🚀• @BeeSceneAgency 🐝• @DerbyVIP 🐎• @Jocktails 🥃 📍Louisville, Kentucky 🔌🐎🥃• Phillippians 4:13 🙏🏼

Audience location
Louisville49.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Joey Wagner owns a marketing group and tags three further ventures, an agency, a Derby hospitality business and a cocktail brand. The widest Louisville audience on this page, 49%, carries A 83 on 16,741 average Reel views.

Why A on the CA Influence Index™

Audience fit49% Louisville
Engagement5.3x median
View power0.9x followers
Audience quality84% real
Teddy Abrams
#13

teddyconductsTeddy Abrams

Teddy AbramsNano
12.8K
Followers
1.80%
Engagement rate
15.8K
Avg views
14.0%
fake followers / suspicious accounts

Grammy Winning Composer and Conductor Music Director of the @louisvilleorchestra

Audience location
Louisville42.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Teddy Abrams is a Grammy winning composer and conductor and the music director of the Louisville Orchestra. The lowest engagement rate on this page, 1.8%, still carries A 81 on 15,797 average Reel views.

Why A on the CA Influence Index™

Audience fit42% Louisville
Engagement2.3x median
View power1.2x followers
Audience quality86% real
Jaden
#14

gudgrooveJaden

JadenNano
10.6K
Followers
9.93%
Engagement rate
8.4K
Avg views
15.0%
fake followers / suspicious accounts

“Louis Bag”w/@Etheprofit Out Now. Management

Audience location
Louisville39.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Jaden records music with a collaborator his bio credits and routes management through a Louisville firm. A 81 pairs 9.93% engagement with an 85% real following, against a following of just 10,561.

Why A on the CA Influence Index™

Audience fit39% Louisville
Engagement12.6x median
View power0.8x followers
Audience quality85% real
Kelan Martin
#15

kelanmartinnKelan Martin

Kelan MartinNano
14.6K
Followers
10.40%
Engagement rate
22.8K
Avg views
18.0%
fake followers / suspicious accounts

Indiana Pacers 🏀

Audience location
Louisville15.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Kelan Martin gives his bio over to one thing, the Indiana Pacers, the basketball team he plays for. The narrowest Louisville audience on this page, 15%, is what holds A 80 against 22,839 average Reel views.

Why A on the CA Influence Index™

Audience fit15% Louisville
Engagement13.2x median
View power1.6x followers
Audience quality82% real
WHEREISMEECHIE
#16

whereismeechieWHEREISMEECHIE

WHEREISMEECHIENano
30.1K
Followers
2.79%
Engagement rate
20.6K
Avg views
15.0%
fake followers / suspicious accounts

Twitter/Tik Tok: WhereIsMeechie

Audience location
Louisville37.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

The whereismeechie account works as an open format DJ in Louisville and gives its handle on two other platforms. B 79 sets a following of 30,126 against 20,575 average Reel views, on 85% real followers.

Why B on the CA Influence Index™

Audience fit37% Louisville
Engagement3.5x median
View power0.7x followers
Audience quality85% real
Ruth
#17

rpowrottermanRuth

RuthNano
19.3K
Followers
5.94%
Engagement rate
12.8K
Avg views
12.0%
fake followers / suspicious accounts

Louisville resident. Real life dentist. Chronic online shopper. Shop my picks below! 👇 📧

Audience location
Louisville29.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Ruth calls herself a Louisville resident, a real life dentist and a chronic online shopper. B 79 combines 5.94% engagement with an 88% real following, against 12,840 average Reel views.

Why B on the CA Influence Index™

Audience fit29% Louisville
Engagement7.5x median
View power0.7x followers
Audience quality88% real
Janayah Standard
#18

naayyyyy___Janayah Standard

Janayah StandardNano
10.7K
Followers
4.44%
Engagement rate
4.4K
Avg views
12.0%
fake followers / suspicious accounts

your favorite black CURVY girl. luxury•travel•sneakers•fashion. MSIP Courtney💔|ΖΦΒ| 💙

Audience location
Louisville37.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Janayah Standard describes herself as a curvy black creator and lists luxury, travel, sneakers and fashion. B 76 rests on an 88% real following and a 37% Louisville audience, held back by 4,375 average Reel views.

Why B on the CA Influence Index™

Audience fit37% Louisville
Engagement5.6x median
View power0.4x followers
Audience quality88% real
Dave Stone
#19

davestone920Dave Stone

Dave StoneNano
21.4K
Followers
2.93%
Engagement rate
10.2K
Avg views
14.0%
fake followers / suspicious accounts

husband to 1, father to 3, Papa D to 11, preacher to many, friend to all.

Audience location
Louisville28.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Dave Stone counts himself husband to one, father to three, grandfather to eleven and a preacher to many. B 75 reads 10,198 average Reel views and an 86% real following, on 2.93% engagement.

Why B on the CA Influence Index™

Audience fit28% Louisville
Engagement3.7x median
View power0.5x followers
Audience quality86% real
FDO
#20

wavythekingFDO

FDONano
21.3K
Followers
6.77%
Engagement rate
13.4K
Avg views
39.0%
fake followers / suspicious accounts

Disciple. Husband. Father 26 Telling the testimony… one song at a time “FDO” 🔜 🔥🫣

Audience location
Louisville31.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

FDO calls himself a disciple, a husband and a father, and says he tells his testimony one song at a time. The lowest real-follower reading on this page, 61%, still carries B 75 on 6.77% engagement.

Why B on the CA Influence Index™

Audience fit31% Louisville
Engagement8.6x median
View power0.6x followers
Audience quality61% real

25 on this page, 400M+ in the app

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5
#21

srt.rees5

5Nano
17.2K
Followers
3.00%
Engagement rate
10.9K
Avg views
38.0%
fake followers / suspicious accounts

Come join this journey with me turning my RT 👀into a hellcat 📩

Audience location
Louisville36.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

The srt.rees account invites followers to come along while it turns an SRT into a Hellcat. B 75 balances a 62% real following with a 36% Louisville audience, against 10,884 average Reel views.

Why B on the CA Influence Index™

Audience fit36% Louisville
Engagement3.8x median
View power0.6x followers
Audience quality62% real
Thaddeus Major
#22

thadmajorThaddeus Major

Thaddeus MajorNano
15.0K
Followers
6.08%
Engagement rate
6.3K
Avg views
22.0%
fake followers / suspicious accounts

Owner of @mcconstructiopros & @majorpromotions_

Audience location
Louisville43.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Thaddeus Major owns a construction company and a promotions business, and his bio tags them both. B 74 sets 6.08% engagement against a 43% Louisville audience, on just 6,328 average Reel views.

Why B on the CA Influence Index™

Audience fit43% Louisville
Engagement7.7x median
View power0.4x followers
Audience quality78% real
Matt Arnold
#23

the_mattarnoldMatt Arnold

Matt ArnoldNano
12.1K
Followers
2.80%
Engagement rate
4.0K
Avg views
13.0%
fake followers / suspicious accounts

Model/Actor NYC: @bellaagency LA: @bellaagencyla ATL: @helenwellsagency

Audience location
Louisville41.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Matt Arnold works as a model and actor and names the agencies representing him in New York, Los Angeles and Atlanta. The narrowest reach on this page, 4,006 average Reel views, is what holds B 74 to an 87% real following.

Why B on the CA Influence Index™

Audience fit41% Louisville
Engagement3.5x median
View power0.3x followers
Audience quality87% real
My name is Miracle
#24

_lexeecappaMy name is Miracle

My name is MiracleNano
37.3K
Followers
2.77%
Engagement rate
12.9K
Avg views
26.0%
fake followers / suspicious accounts

A girl from Kentucky 🐴 Model @breezysangelsworldwide ♡ Pray ✝️✝️triple ble$$$ed♡ 333 CEO @yatttedbymiri @fluffagirls @miraclethejeweler

Audience location
Louisville34.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

The _lexeecappa account calls itself a girl from Kentucky and a model, and tags three businesses of its own. B 73 sets a following of 37,290 against 12,859 average Reel views, on 74% real followers.

Why B on the CA Influence Index™

Audience fit34% Louisville
Engagement3.5x median
View power0.3x followers
Audience quality74% real
Raven Spencer
#25

shes.so.rebelliousRaven Spencer

Raven SpencerNano
22.8K
Followers
3.52%
Engagement rate
9.0K
Avg views
29.0%
fake followers / suspicious accounts

Shop with me @truerebel502 🛍️

Audience location
Louisville38.0%
CA Influence Index™

CA Influence Index: real influence in Louisville, 0 to 99

Market-relative score

Raven Spencer runs a Louisville boutique her bio tags and asks followers to shop with her there. B 73 reads a 38% Louisville audience and 3.52% engagement, against 8,955 average Reel views.

Why B on the CA Influence Index™

Audience fit38% Louisville
Engagement4.5x median
View power0.4x followers
Audience quality71% real

Ranking method

CA Influence Index™ (CII): how we grade Louisville influencers

CII is a market-relative score from 0 to 99. It combines local audience fit, engagement against creators of the same size, average Reel views, and estimated real-audience share. The creators above are ordered by this score, not by follower count.

25%of the score

Audience fit

How much of the audience sits in the American market. Full marks once 30% of it is there.

30%of the score

Engagement

Likes and comments against creators of the same size here. Full marks at 3x that median.

30%of the score

View power

Average Reel views against follower count. Full marks at twice the following.

15%of the score

Audience quality

Share of followers reading as real people. Full marks at 90%.

Engagement is scored against the American median for a creator’s own size: around 0.8% under 50K followers, around 0.6% above 250K. Both are rounded, because the study measures them by search rather than by census.

  • A+90-99
  • A80-89
  • B65-79
  • C50-64
  • Dunder 50

The score is capped at 99 so it never implies certainty. Read the full CA Influence Index methodology. The benchmark is national, not global. Here is the market behind it.

Market benchmark

The American Instagram market behind this ranking

The American Instagram study covers 929,228 accounts with at least 10K followers. The 25 selected profiles are compared with that study below.

Read the United States Creator Economy Report, the measurement this chart is scored against.

How the selected 25 compare with the American Instagram market

Pink = the 25 Louisville influencers above.

Grey = every American Instagram account we measure with at least 10,000 followers, all 929,228 of them.

Each bar is the share above the threshold, so a longer pink bar means the influencers above reach it more often than the market does.

Engagement rate of 5% or better

selected: 40%
market: 13%

Averages 100K+ Reel views per post

selected: 4%
market: 4.8%

Source: the Click Analytic American creator market study of 929,228 Instagram accounts, measured 15 September 2026. The market side is read from that study; the pink side is computed from the cards above.

Why Daylen Lile is the #1 Louisville creator

Daylen Lile tops this ranking with a CA Influence Index of 96 (A+), the highest among the selected accounts on this page.

The score breaks down like this

  • Audience in Louisville26.0%87/100
  • Engagement against the market median for this size24.07%, 30.5x100/100
  • Average Reels reach against follower count4.5x100/100
  • Share of the audience that is real86%96/100

The top of this list is tight: 6 creators grade A+, so the component bars on each card are what separate them.

The full database

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FAQ

Frequently asked questions

These cover why the audience figure is a Louisville figure, how large the accounts run, and what the score does and does not measure.

01Why is the audience percentage on each card a Louisville percentage?

Because creator location and audience location were both set to Louisville rather than to the country. Louisville is a metro rather than a nation, so this programme grades that share against a 30% subnational threshold rather than the wider national bar it uses on pages with no city at all. The median share on this selection is 31%, just above that line.

02How large are the accounts on this list?

From 10,513 to 45,600 followers. The smallest ranks tenth on the page and the largest eighth, which is the index doing its job: reach and audience quality outweigh raw follower count once every account clears the follower floor.

03What can the score not tell me?

It is a comparison between the accounts on this page alone, built from four things measured on one day: Louisville audience fit, engagement, Reel reach and real-follower share. It says nothing about pricing, availability, or whether a creator's most recent posts fit any specific brief. Confirm both directly before reaching out.

04Why would a Louisville influencer screen return high schools and shops, and where did they go?

A location query returns everything the platform has tagged as based in Louisville, and that includes institutions posting under their own name as readily as individual creators. Two high schools, an event venue, a beauty shop, a facial bar and a women's networking account all read as creators on the platform and were all removed, because an organisation cannot be booked the way a person can.

05Is this page mostly athletes?

No, but sport is unusually well represented. Six of the 25 selected accounts play or played a sport at a professional or college level, alongside a certified financial planner, a dentist, a preacher and several small business owners. A bare city query without a niche word returns whoever the platform tags as based here, and this time that included an unusually credentialed set of names.

06What else came off the list, and why?

Bios naming somewhere else as home, on the rule that a bio outranks a location tag; a Pulitzer winning photojournalist, on the working-journalist rule; a class of 2027 high school recruit, who is a minor; an account recruiting for a multi-level marketing company; and roughly twenty bios with no trade at all to write a sentence from, the largest single removal class.

Jules Carmaux

Written by

Jules Carmaux

Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated 19 Sept 20268 min read

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