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Top 25 New Orleans Influencers on Instagram

We screened 3,106 New Orleans based Instagram accounts between 10,000 and 500,000 followers, for a 15% New Orleans audience, 1.5% engagement, 60% real followers, 1,000 average Reel views and a post in the last thirty days, then ranked 25 selected creators by the CA Influence Index.

Jules CarmauxJules Carmaux9 min readLast updated: 19 Sept 2026

The ranking

25 top New Orleans influencers on Instagram

The 25 below are ranked by the CA Influence Index. They include a professional dancer, a flag football champion, a personal trainer, an Ironman athlete working construction, several hairstylists, a walking tour guide of Carrollton, a bartender named a 2026 Top 4 Bartender of the Year, a shopkeep and paper artist, a DJ and event manager, and an esthetician grad.

25
Influencers selected
6.1%
Avg engagement
78%
Avg real audience
Matthew Rafeedie
#1

matthewrafeedieeMatthew Rafeedie

Matthew RafeedieNano
24.9K
Followers
5.15%
Engagement rate
100.5K
Avg views
10.0%
fake followers / suspicious accounts

I dance 📍New Orleans 📩

Audience location
New Orleans52.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Matthew Rafeedie says he dances and posts from New Orleans. A+ 99 is the top score here, built on a 52% New Orleans audience against 100,486 average Reel views.

Why A+ on the CA Influence Index™

Audience fit52% New Orleans
Engagement6.5x median
View power4.0x followers
Audience quality90% real
Darrell Housh Doucette III
#2

yo_everythingDarrell Housh Doucette III

Darrell Housh Doucette IIINano
26.8K
Followers
11.34%
Engagement rate
131.4K
Avg views
20.0%
fake followers / suspicious accounts

2026 @fanatics Flag Football Champion MVP #NOLA⚜️🎭 #XulaALUM🎓 @usafootball World Games Gold Medalist 🥇 6x Gold 🥇Medalist

Audience location
New Orleans19.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Darrell Housh Doucette III calls himself a 2026 flag football champion and MVP, a Xula alum, and a USA Football World Games gold medalist. A 89 pairs an 11.34% engagement rate with 131,406 average Reel views, on a following of 26,757.

Why A on the CA Influence Index™

Audience fit19% New Orleans
Engagement14.4x median
View power4.9x followers
Audience quality80% real
Derrick Johnson Jr
#3

laugh4laderrickDerrick Johnson Jr

Derrick Johnson JrMid
141.0K
Followers
9.96%
Engagement rate
302.6K
Avg views
12.0%
fake followers / suspicious accounts

New Orleans ⚜️ PROUD DAD 🥇 Rest Pops💔 Rest Dooh 💔 - Owner of ⤵️• @supafunnykustoms• @supafunnykennels• @supafunnystable

Audience location
New Orleans16.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Derrick Johnson Jr describes himself as a proud dad from New Orleans and owner of three tagged businesses. A 88 measures 302,612 average Reel views, much the widest reach on the page, against a 16% New Orleans audience, the narrowest share here.

Why A on the CA Influence Index™

Audience fit16% New Orleans
Engagement15.5x median
View power2.1x followers
Audience quality88% real
AyyyyKdot
#4

kdotrobAyyyyKdot

AyyyyKdotNano
15.1K
Followers
3.29%
Engagement rate
17.5K
Avg views
17.0%
fake followers / suspicious accounts

The Culture of Louisiana Football NEW ORLEANS📍 #MoveTheNeedle

Audience location
New Orleans35.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

AyyyyKdot describes the account's subject as the culture of Louisiana football, posting from New Orleans. A 86 sets 17,462 average Reel views against 83% real followers, on a following of 15,085.

Why A on the CA Influence Index™

Audience fit35% New Orleans
Engagement4.2x median
View power1.2x followers
Audience quality83% real
Harlem berry
#5

hb.25kHarlem berry

Harlem berryNano
32.2K
Followers
3.94%
Engagement rate
35.1K
Avg views
15.0%
fake followers / suspicious accounts

God First RB @LSUfootball Marketing inquiries: @ab_xplode

Audience location
New Orleans30.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Harlem berry names God first and plays running back for LSU football. A 85 reads a 30% New Orleans audience and 3.94% engagement, against 35,066 average Reel views.

Why A on the CA Influence Index™

Audience fit30% New Orleans
Engagement5.0x median
View power1.1x followers
Audience quality85% real
breionasimone
#6
15.7K
Followers
14.43%
Engagement rate
18.8K
Avg views
28.0%
fake followers / suspicious accounts

LOVE STORI E.👼🏼🦋💕 Psalm 46:5 Ceo & Founder of @simonebeautyb @thelovelistudio

Audience location
New Orleans36.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

The breionasimone account calls itself CEO and founder of two named ventures. A 85 pairs 14.43% engagement with 18,771 average Reel views, on a 72% real following.

Why A on the CA Influence Index™

Audience fit36% New Orleans
Engagement18.3x median
View power1.2x followers
Audience quality72% real
Christian Bordelon
#7

christianbordelon_Christian Bordelon

Christian BordelonNano
20.0K
Followers
4.29%
Engagement rate
18.8K
Avg views
14.0%
fake followers / suspicious accounts

Ironman Athlete| working construction| Be Present, Have fun. Do hard things @lsuhno.son nursing student

Audience location
New Orleans37.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Christian Bordelon calls himself an Ironman athlete, working construction and studying to become a nurse. A 83 weighs 18,826 average Reel views and 86% real followers against a following of 20,003.

Why A on the CA Influence Index™

Audience fit37% New Orleans
Engagement5.4x median
View power0.9x followers
Audience quality86% real
Ronald Charles Chavis
#8

ronaldcharleschavisRonald Charles Chavis

Ronald Charles ChavisNano
42.1K
Followers
5.80%
Engagement rate
56.0K
Avg views
36.0%
fake followers / suspicious accounts

🎭 @thekrewecollective @brownagency 💪🏾Personal Trainer💪🏾 📍New Orleans 💚💜💛

Audience location
New Orleans26.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Ronald Charles Chavis works as a personal trainer in New Orleans and is represented by a named agency. A 82 sets 56,012 average Reel views against the lowest real-follower reading of any A-grade card here, 64%.

Why A on the CA Influence Index™

Audience fit26% New Orleans
Engagement7.3x median
View power1.3x followers
Audience quality64% real
Self taught Nola hairstylist
#9

lifelikedesssyyyySelf taught Nola hairstylist

Self taught Nola hairstylistNano
19.3K
Followers
2.42%
Engagement rate
16.5K
Avg views
15.0%
fake followers / suspicious accounts

I CAN DO ALL THINGS THROUGH CHRIST WHO STRENGTHENS ME 🙏🏽 4:13 #Nolahairstylist⚜️ BOOKINGS OPEN ON THE 20th OF EACH MONTH

Audience location
New Orleans35.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

The lifelikedesssyyyy account calls itself a Nola hairstylist with bookings opening on the 20th of each month. A 82 pairs a 35% New Orleans audience with 85% real followers, against 16,537 average Reel views.

Why A on the CA Influence Index™

Audience fit35% New Orleans
Engagement3.1x median
View power0.9x followers
Audience quality85% real
Kayy the hairstylist
#10

_.ksevenKayy the hairstylist

Kayy the hairstylistNano
12.9K
Followers
6.84%
Engagement rate
13.0K
Avg views
30.0%
fake followers / suspicious accounts

Nola🖤 CEO of @thekayystage_

Audience location
New Orleans45.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Kayy the hairstylist calls herself CEO of a named business in Nola. A 82 combines a 45% New Orleans audience with 6.84% engagement, on 12,969 average Reel views.

Why A on the CA Influence Index™

Audience fit45% New Orleans
Engagement8.7x median
View power1.0x followers
Audience quality70% real

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Emily Mangér
#11

thecarrolltonianEmily Mangér

Emily MangérNano
16.7K
Followers
2.43%
Engagement rate
13.3K
Avg views
25.0%
fake followers / suspicious accounts

Mostly Carrollton, all New Orleans ⚜️ Book a walking tour with me!

Audience location
New Orleans42.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Emily Mangér calls Carrollton home inside New Orleans and offers to book a walking tour with her. A 80 reads a 42% New Orleans audience against 13,347 average Reel views, on a following of 16,658.

Why A on the CA Influence Index™

Audience fit42% New Orleans
Engagement3.1x median
View power0.8x followers
Audience quality75% real
Wandalyn Johnson
#12

itz.lynnnWandalyn Johnson

Wandalyn JohnsonNano
12.4K
Followers
2.49%
Engagement rate
10.4K
Avg views
23.0%
fake followers / suspicious accounts

Wife💍 Mother👑 Photographer 📸 @perfect.shotss___ Click the link below to schedule a session ⬇️

Audience location
New Orleans45.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Wandalyn Johnson calls herself a wife, a mother and a photographer taking booked sessions. The smallest account among the A grades, 12,365 followers, still carries A 80 on a 45% New Orleans audience.

Why A on the CA Influence Index™

Audience fit45% New Orleans
Engagement3.2x median
View power0.8x followers
Audience quality77% real
Thenenvy Designs
#13

theyenvy_designsThenenvy Designs

Thenenvy DesignsNano
14.9K
Followers
3.07%
Engagement rate
11.6K
Avg views
25.0%
fake followers / suspicious accounts

🧵🪡Skilled seamstress specializing in alterations, tailoring, and custom garment designs👗👚👖#NoRefunds #Nolaseamstress #noladesigner

Audience location
New Orleans41.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Thenenvy Designs is a skilled seamstress specializing in alterations, tailoring and custom garment designs. B 79 sets a 41% New Orleans audience against 11,590 average Reel views, on 3.07% engagement.

Why B on the CA Influence Index™

Audience fit41% New Orleans
Engagement3.9x median
View power0.8x followers
Audience quality75% real
naewwae
#14
14.1K
Followers
14.10%
Engagement rate
10.7K
Avg views
24.0%
fake followers / suspicious accounts

USA VETERAN🇺🇸 Future Nurse💉

Audience location
New Orleans36.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

The naewwae account calls itself a USA veteran training to become a nurse. B 79 sets 14.1% engagement against 10,749 average Reel views, on a following of 14,121.

Why B on the CA Influence Index™

Audience fit36% New Orleans
Engagement17.8x median
View power0.8x followers
Audience quality76% real
Megan Olsen
#15

krewe_of_olsenMegan Olsen

Megan OlsenNano
11.9K
Followers
2.90%
Engagement rate
10.2K
Avg views
35.0%
fake followers / suspicious accounts

Shopkeep @viceandgraft Paper Artist @meganolsenart Always up to no good w/ @olsenventures @louisianavintagefestival French Quarter, New Orleans

Audience location
New Orleans36.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Megan Olsen calls herself a shopkeep and a paper artist working from the French Quarter in New Orleans. B 79 pairs a 36% New Orleans audience with 65% real followers, against a following of 11,854.

Why B on the CA Influence Index™

Audience fit36% New Orleans
Engagement3.7x median
View power0.9x followers
Audience quality65% real
J'Nai Angelle Williams
#16

jnai.angelleJ'Nai Angelle Williams

J'Nai Angelle WilliamsNano
17.0K
Followers
3.09%
Engagement rate
11.6K
Avg views
16.0%
fake followers / suspicious accounts

New Orleans 📍 Bartending, Cocktail & Spirits Education 🍸 2026 TOTC Top 4 Bartender of the Year 🎉 Founder of @prettymagiccocktails @magichousemadeit

Audience location
New Orleans28.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

J'Nai Angelle Williams works in bartending and cocktail education in New Orleans and was named a 2026 Top 4 Bartender of the Year. B 78 sets 11,610 average Reel views against 84% real followers, on a following of 16,977.

Why B on the CA Influence Index™

Audience fit28% New Orleans
Engagement3.9x median
View power0.7x followers
Audience quality84% real
Vockah Redu
#17

vockahreduVockah Redu

Vockah ReduNano
12.3K
Followers
3.70%
Engagement rate
7.4K
Avg views
17.0%
fake followers / suspicious accounts

Vockah Redu is an American Music Performing Artist & Musician Vockah is an Afro-Futuristic Bounce Music Innovator!

Audience location
New Orleans34.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Vockah Redu calls himself an American music performing artist and an Afro-Futuristic Bounce Music innovator. B 78 reads a 34% New Orleans audience and 3.7% engagement, against 7,410 average Reel views.

Why B on the CA Influence Index™

Audience fit34% New Orleans
Engagement4.7x median
View power0.6x followers
Audience quality83% real
Quinn L Bishop
#18

quinnlbishopQuinn L Bishop

Quinn L BishopNano
19.2K
Followers
3.38%
Engagement rate
10.0K
Avg views
16.0%
fake followers / suspicious accounts

Professional history nerd, filmmaker, and writer based in New Orleans 🏳️‍⚧️ Send inquiries to

Audience location
New Orleans48.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Quinn L Bishop calls himself a professional history nerd, filmmaker and writer based in New Orleans. The widest New Orleans audience among the B grades, 48%, carries B 77 on 9,968 average Reel views.

Why B on the CA Influence Index™

Audience fit48% New Orleans
Engagement4.3x median
View power0.5x followers
Audience quality84% real
Brett LaBauve
#19

bouffantbouffantBrett LaBauve

Brett LaBauveNano
11.3K
Followers
3.31%
Engagement rate
6.2K
Avg views
17.0%
fake followers / suspicious accounts

▪️ New Orleans• Cajun ▪️Party @gimme_areason ▪️Design @brettlabauve

Audience location
New Orleans27.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Brett LaBauve names Cajun New Orleans home and tags a party account and a design account of his own. B 75 combines 83% real followers with a following of 11,262, on 3.31% engagement.

Why B on the CA Influence Index™

Audience fit27% New Orleans
Engagement4.2x median
View power0.6x followers
Audience quality83% real
DJ TR33
#20

djtr33DJ TR33

DJ TR33Nano
35.9K
Followers
2.41%
Engagement rate
17.1K
Avg views
31.0%
fake followers / suspicious accounts

🎧 DJTr33| New Orleans’ Premier DJ 🎶 Tour DJ| Concert DJ| Event Manager| A&R

Audience location
New Orleans47.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

DJ TR33 calls himself New Orleans' premier DJ, working as a tour and concert DJ, event manager and A&R. B 74 sets a 47% New Orleans audience against 2.41% engagement, on a following of 35,944.

Why B on the CA Influence Index™

Audience fit47% New Orleans
Engagement3.1x median
View power0.5x followers
Audience quality69% real

25 on this page, 400M+ in the app

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Chris Olsen
#21

olsenventuresChris Olsen

Chris OlsenNano
26.3K
Followers
2.22%
Engagement rate
19.7K
Avg views
39.0%
fake followers / suspicious accounts

Nostalgia & Vice with @krewe_of_olsen French Quarter, New Orleans @viceandgraft| @swamprags @secondlineestatesales| @louisianavintagefestival

Audience location
New Orleans32.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Chris Olsen works from the French Quarter in New Orleans and tags four ventures of his own. The lowest engagement rate on this page, 2.22%, still carries B 74 on 19,671 average Reel views.

Why B on the CA Influence Index™

Audience fit32% New Orleans
Engagement2.8x median
View power0.7x followers
Audience quality61% real
Ron Franklin Jr.
#22

_lahronRon Franklin Jr.

Ron Franklin Jr.Nano
14.4K
Followers
4.59%
Engagement rate
8.9K
Avg views
9.0%
fake followers / suspicious accounts

Baller 1 Peter 5:7 New Orleans, La 🔥|@thefirefighters #23 @ekubaseball Alum Tik Tok: ronfranklinjr

Audience location
New Orleans23.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

The _lahron account calls itself a baller from New Orleans and names an alum tie to ekubaseball and a team tagged the firefighters. The highest real-follower reading on this page, 91%, is what B 73 measures against a following of 14,376.

Why B on the CA Influence Index™

Audience fit23% New Orleans
Engagement5.8x median
View power0.6x followers
Audience quality91% real
theylovepari
#23
11.7K
Followers
9.56%
Engagement rate
4.8K
Avg views
29.0%
fake followers / suspicious accounts

NOLAMADE⚜️ Esthetician Grad 🎓

Audience location
New Orleans36.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

The theylovepari account calls itself NOLA-made and an esthetician grad. B 73 sets 9.56% engagement against a 36% New Orleans audience, on a following of 11,702.

Why B on the CA Influence Index™

Audience fit36% New Orleans
Engagement12.1x median
View power0.4x followers
Audience quality71% real
Coco
#24

court__Coco

CocoNano
10.9K
Followers
23.21%
Engagement rate
3.1K
Avg views
19.0%
fake followers / suspicious accounts

Fitness| Girl Therapy🫧

Audience location
New Orleans36.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Coco describes the account as fitness content she calls Girl Therapy. By far the highest engagement rate on this page, 23.21%, comes from the smallest account here, 10,891 followers, and B 73 is what that combination is worth.

Why B on the CA Influence Index™

Audience fit36% New Orleans
Engagement29.4x median
View power0.3x followers
Audience quality81% real
Lolly
#25

lookatlollyyLolly

LollyMid
373.9K
Followers
5.73%
Engagement rate
222.8K
Avg views
27.0%
fake followers / suspicious accounts

Owner of @mxviskin ✨ Author of New Orleans ABC’s 📖

Audience location
New Orleans23.0%
CA Influence Index™

CA Influence Index: real influence in New Orleans, 0 to 99

Market-relative score

Lolly names herself owner of a tagged business and author of a New Orleans ABC's book. Much the largest account on this page at 373,943 followers, B 70 measures 5.73% engagement and 222,750 average Reel views against that size.

Why B on the CA Influence Index™

Audience fit23% New Orleans
Engagement10.2x median
View power0.6x followers
Audience quality73% real

Ranking method

CA Influence Index™ (CII): how we grade New Orleans influencers

CII is a market-relative score from 0 to 99. It combines local audience fit, engagement against creators of the same size, average Reel views, and estimated real-audience share. The creators above are ordered by this score, not by follower count.

25%of the score

Audience fit

How much of the audience sits in the American market. Full marks once 30% of it is there.

30%of the score

Engagement

Likes and comments against creators of the same size here. Full marks at 3x that median.

30%of the score

View power

Average Reel views against follower count. Full marks at twice the following.

15%of the score

Audience quality

Share of followers reading as real people. Full marks at 90%.

Engagement is scored against the American median for a creator’s own size: around 0.8% under 50K followers, around 0.6% above 250K. Both are rounded, because the study measures them by search rather than by census.

  • A+90-99
  • A80-89
  • B65-79
  • C50-64
  • Dunder 50

The score is capped at 99 so it never implies certainty. Read the full CA Influence Index methodology. The benchmark is national, not global. Here is the market behind it.

Market benchmark

The American Instagram market behind this ranking

The American Instagram study covers 929,228 accounts with at least 10K followers. The 25 selected profiles are compared with that study below.

Read the United States Creator Economy Report, the measurement this chart is scored against.

How the selected 25 compare with the American Instagram market

Pink = the 25 New Orleans influencers above.

Grey = every American Instagram account we measure with at least 10,000 followers, all 929,228 of them.

Each bar is the share above the threshold, so a longer pink bar means the influencers above reach it more often than the market does.

Engagement rate of 5% or better

selected: 40%
market: 13%

Averages 100K+ Reel views per post

selected: 16%
market: 4.8%

Source: the Click Analytic American creator market study of 929,228 Instagram accounts, measured 15 September 2026. The market side is read from that study; the pink side is computed from the cards above.

Why Matthew Rafeedie is the #1 New Orlean creator

Matthew Rafeedie tops this ranking with a CA Influence Index of 99 (A+), the highest among the selected accounts on this page.

The score breaks down like this

  • Audience in New Orleans52.0%100/100
  • Engagement against the market median for this size5.15%, 6.5x100/100
  • Average Reels reach against follower count4.0x100/100
  • Share of the audience that is real90%100/100

Among the selected accounts, this creator has the highest combined score.

The full database

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FAQ

Frequently asked questions

These cover why the audience figure is a New Orleans figure, how large the accounts run, and what the score does and does not measure.

01Why is the audience percentage on each card a New Orleans percentage?

Because both the creator's own location and the audience location were set to New Orleans rather than to the whole country. A metro carries a lower bar than a nation in this programme, 30% rather than the national line, and this selection's own median sits at 36%, comfortably past it.

02How large are the accounts on this list?

Between 10,891 and 373,943 followers. Rank and follower count do not move together here: the smallest account on the page sits 24th by score and the largest, at nearly 374,000 followers, sits 25th, last of all, because the index weighs reach and audience quality well ahead of raw follower count.

03What can the score not tell me?

Only what four measurements taken on a single day can show: how local the audience is, how engaged it is, how far Reels actually travel, and how much of the following reads as real. It says nothing about a creator's rate card, current availability, or whether last week's posts fit any specific brief; ask directly for those.

04Why would a New Orleans influencer screen return schools and shops, and where did they go?

A location tag on the platform catches an organisation exactly as easily as a person, and this screen returned plenty of both. Two schools, a marching band, a run club, a nonprofit and a stadium all carried the tag; none of them is a person a brand could actually book, so all were pulled out.

05Is this page mostly musicians?

It is not. New Orleans's music reputation shows up more as a removal risk than as a pattern on the page: two bios were dropped for selling a release or a ticketed date, not for the fact of being musicians. The ones who stayed described a craft instead, and that distinction, not the subject matter, decided who remained.

06What else came off the list, and why?

Bios that gave a home elsewhere, four of them a move to the same other city; four people whose living is reporting the news, among them a meteorologist; four accounts built around gang or crew branding; three bios centred on a medical condition; a reality-television cast member; and two accounts that passed every other condition but were still pulled for how they would print on the card, one because the handle itself contains slang profanity and one because its own phrasing read as an adult hint rather than a craft. None of those is really about New Orleans at all, which is why each came off by editorial judgement rather than by any automatic rule.

Jules Carmaux

Written by

Jules Carmaux

Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated 19 Sept 20269 min read

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