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Lübeck Influencers

Explore the vibrant world of Lübeck influencers, who are shaping local culture and trends through their engaging content and collaborations. From sailing enthusiasts to culinary experts, discover how these influencers are bringing unique perspectives to social media platforms.

By tapping into their diverse interests, Lübeck's top influencers are fostering a dynamic community that reflects the city's rich heritage and contemporary style.

Jules CarmauxJules Carmaux9 min readLast updated: 26 May 2026

The ranking

90 top German influencers on Instagram

90
Influencers selected
6.4%
Avg engagement
appelbanne
#7
8.1K
Followers
3.53%
Engagement rate

Knitwear Designer 🧶 Author✍️ Mom of 👧👧👦 Knitter 🧶 like Sewing, knitting, photography and the Scandinavian Style 😀 Lübeck

nadine5.2
#9
7.5K
Followers
15.64%
Engagement rate

❤️🔒 BEAUTY | FASHION | INSPOS Lübeck/Ostsee 🌊 Mommy of 2 Girls Mit meinem Code spart ihr 10% NE0924AF

malleeeeee.e
#10
7.3K
Followers
5.29%
Engagement rate

▪️𝗞𝗶𝗲𝗹/𝗟𝘂̈𝗯𝗲𝗰𝗸, 𝗚𝗲𝗿𝗺𝗮𝗻𝘆 📍 ▪️ life as a festival & music lover ♫ ▪️ 🔜 @hohfestival

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elli_lembke
#11
7.3K
Followers
2.99%
Engagement rate

🪩 Leben passiert, wenn DU dich auf den Weg machst. ⚓️ Marzipanstadt Lübeck 🙋🏼‍♀️ 🔜🍹🥊🏋🏼‍♀️🔥🏃🏼‍♀️🧘🏼‍♀️📚💸👩🏼‍🏫💻💃🏼🥂🎧🎵🌊☀️

alex.in.motionn
#16
5.8K
Followers
3.80%
Engagement rate

Moin, ich bin Alex 🙋🏻‍♀️ 🚴🏻‍♀️Mein aktives Leben – mit Fokus auf Balance 🗺️Draußen, unterwegs, immer in Bewegung 📍 Lübeck

funfairblog
#17
5.6K
Followers
5.40%
Engagement rate

🎢 #Freizeitpark #Kirmes #Achterbahn 🎡 📍 #Lübeck ✉ 👍 Funfairblog.com #funfairblog @funfairblog

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xlennardxofficialx
#24
3.6K
Followers
3.83%
Engagement rate

🥷🏿Cars | Bikes | Lifestyle🥷🏿 📍𝖦𝖾𝗋𝗆𝖺𝗇𝗒 | 𝖫ü𝖻𝖾𝖼𝗄📍 •🔐• 🌪 Supporter of @bikerevolutionbw 🌪

combatsports_hl
#26
3.5K
Followers
2.47%
Engagement rate

Headcoach Combat Sports Lübeck MuayThai Trainer B-Lizenz MTBD, Senior RKC Kettlebelltraining https://www.youtube.com/user/combatsportsluebeck

julia_wriedt
#29
3.2K
Followers
2.47%
Engagement rate

🌞 Mum & Unternehmerin 💛 Familienalltag & Vanlife 👩🏽‍💻 Business, Konfetti & Kaffee 📍Lübeck💍 @thorben_wriedt 🤰🏽 @team.elterngeld 👩🏽‍💻 @team.wriedt

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erixx_holstein
#31
3.2K
Followers
12.74%
Engagement rate

Wir sind erixx Holstein und fahren in Schleswig-Holstein durch den echten Norden! Von #Lüneburg bis nach #Lübeck und #Kiel⚓️🌊 #erixxfährtbunt 🏳️‍🌈

gutmoenkhof
#33
3.1K
Followers
2.78%
Engagement rate

✨Stilvolle Hochzeiten & Events 💍 Boho, Vintage & elegant 🤍 Idyllische Oase 10 min HL & 60 min HH 🏰 Ferienhäuser 🐑 Hofzauber 💌 Termine anfragen ↓

domzuluebeck
#34
3.0K
Followers
3.61%
Engagement rate

• Haus Gottes und Haus für Menschen • Alte Mauern. Neue Wege. Seit 1173 • Gemeinsam glauben, feiern, fragen • Offen für dich – egal, wo du stehst.

luebeck_photography
#35
2.9K
Followers
20.57%
Engagement rate

Atemberaubende, interessante und hochauflösende Bilder für alle Lübecker, Reisenden und Heimweh-geplagten. Verwende #hl_love für deine Lübeck Fotos.

die.mollis
#37
2.8K
Followers
3.11%
Engagement rate

🌱 𝙼𝚘𝚖𝚕𝚒𝚏𝚎 | 35 | 𝙻𝚞̈𝚋𝚎𝚌𝚔 🤱🏼 𝙼𝚘𝚖 𝚘𝚏 𝟹 | 𝙼.[7] 𝙽.[5] 𝙾.[2] 💍 @debamo_89 🥣 𝙺𝚛𝚎𝚊𝚝𝚒𝚟 𝚖𝚒𝚝 𝙺𝚎𝚛𝚊𝚏𝚕𝚘𝚝𝚝, 𝙿𝚕𝚘𝚝𝚝𝚎𝚛 & 𝙻𝚊𝚜𝚎𝚛 @lauter.schoenigkeiten 🧁 𝙷𝚘𝚋𝚋𝚢𝚋𝚊̈𝚌𝚔𝚎𝚛𝚒𝚗

bartschwork
#39
2.7K
Followers
2.57%
Engagement rate

künstlerin, freelancerin. auftragsarbeiten. anfragen per dm oder mail. webseite: www.celinabartsch.de. hamburg, germany ↓ WORKSHOPS LÜBECK ↓

movement_mexx
#40
2.7K
Followers
2.68%
Engagement rate

🔒💍 @romina_dfnk – open minded – CoffeeJunky☕️🤯 Foto•Video•Print•Agency 📸🎨👕 📍 Lübeck

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luebeckmanagement
#41
2.7K
Followers
2.28%
Engagement rate

Lübeck Management e.V. zur Förderung der Stadtentwicklung in der Hansestadt Lübeck. Zu unseren Mitgliedern zählen “GUTE UNTERNEHMEN für Lübeck“

feuerwehr_mori
#42
2.6K
Followers
4.81%
Engagement rate

Im Notfall 112📞 anrufen! Die freiwillige Feuerwehr Mori ist eine von 11 Feuerwehren der Gemeinde Stockelsdorf bei Lübeck. 2026 – 100j FF Mori 🎉

whoopwhoopgermany
#43
2.6K
Followers
2.37%
Engagement rate

- die Hotspot Party des Nordens. 💕Lübeck 💃Hamburg 🔥Berlin ☀️Rostock 🍻Flensburg 🕺🏽Kiel 🥂Stuttgart 🎉Sylt 🔈Lüneburg

schnaeppchenfee.hl
#44
2.6K
Followers
3.02%
Engagement rate

♥️ Lübeck ♥️ 🌸 Produkttesterin 🌸 Cashback 🌸 Produktneuheiten 🚫Kein Amazon! 🙂Anfragen zu Kooperationen gerne per private Nachricht

stellabeautyartist
#47
2.5K
Followers
3.93%
Engagement rate

🏅Certified MUA, Autorin, Lektorin, Dozentin Beauty, Lashes & Brows Expert✨ 👰 mobiles Brautstyling | Destination Wedding 🔥 Book your upgrade now👇🏻

grueneluebeck
#49
2.4K
Followers
2.15%
Engagement rate

Moin! Hier posten der Grüne Kreisverband und die Bürgerschaftsfraktion aus dem wunderschönen #lübeck 🌻 #lübeckgrünmachen

dlrgluebeck
#52
2.3K
Followers
7.97%
Engagement rate

Dies ist der offizielle Account der DLRG Lübeck e.V. Wasserrettung / Ausbildung / Technik / Jugendarbeit / Sanitätsdienst / Wettkämpfe #dlrglübeck

obsthofquast
#53
2.3K
Followers
4.65%
Engagement rate

Wochenmarktzeiten •Delmenhorst: Rathausplatz Mi & Sa 7:00-13:00 Uhr •Oldenburg: Pferdemarkt Do 7:00-13:30 Uhr •Lübeck: Hanseplatz Fr 7:00-13:00 Uhr

johanniter_shso
#54
2.2K
Followers
4.10%
Engagement rate

Johanniter-Unfall-Hilfe Regionalverband Schleswig-Holstein Süd/Ost 📍 Lübeck 🚑 Ostholstein 🚨 Herzogtum Lauenburg ⛑ Segeberg 💉 Stormarn ❤️ Pinneberg

andreas1977hl
#55
2.2K
Followers
2.47%
Engagement rate

Vorsitzender #DieLinke #hansestadt #Lübeck #Stralsund #Socialsm #SocialJustice #Peace #ClimateJustice #TaxTheRich #161 #Antifa

braunstein_photography
#62
1.9K
Followers
3.33%
Engagement rate

🙋‍♂️ | Hey, schön, dass du da bist! Ich bin Daniel 📷 | Hochzeitsfotograf 👰‍♀️🤵‍♂️ ❤️ | emotionsgeladene Bilder 💥 ⭐︎ | über 300 Hochzeiten 🙌

samtweissundbling
#63
1.9K
Followers
2.55%
Engagement rate

Fotografin Norddeutschland & Dänemark Für Paare, die sich vor der Kamera wohl fühlen natürlich • ungestellt Hamburg | Lübeck | Kopenhagen

luebeck.memes
#64
1.8K
Followers
18.25%
Engagement rate

SATIRE SATIRE SATIRE SATIRE Wöchentlich frisch aus dem Ofen Erste Lübecker M3m3 Seite 2.Acc -> @kafa.lesch Gefolgt vom Bürgermeister

kurzer1612
#65
1.8K
Followers
4.98%
Engagement rate

Lübeck (Germany), Photography, Sport Weiterer Insta-Account: @appix_hl Folgt mir auf Facebook: APPix / #appix #appix_hl #appixhl

feuerwehr_luebeck_24
#66
1.8K
Followers
7.06%
Engagement rate

🚒 Offizieller Account der Feuerwehr Lübeck-Vorwerk. ❗️Hier findet ihr News und Updates ⚠️Fotos © FF Vorwerk! #feuerwehrlübeck #ehrenamt #blaulicht

_lisa.411
#69
1.7K
Followers
6.35%
Engagement rate

•Lübeck // Honda CBR600RR PC37 ‘03 Honda CBR600RR PC40 ’07, ’09 + 155er IMR-Mini-Moped in Lisa-Größe

msfotophotography
#70
1.7K
Followers
13.24%
Engagement rate

📍Hamburg|Lübeck|Ahrensburg 🧳 2024 Dublin 🇮🇪 Paris 🇫🇷 Iceland 🇮🇸 🧳 2025 London 🏴󠁧󠁢󠁥󠁮󠁧󠁿 Japan 🇯🇵 🧳 08/26 Iceland 🇮🇸 08/26 Greenland 🇬🇱 Ireland 🇮🇪

oh_fyo
#77

oh_fyo

Nano
1.7K
Followers
5.86%
Engagement rate

Alt-Pop from Germany/Lübeck ———————————————————- WE‘RE ON TOUR, COME SEE US LIVE!

dppogge
#78
1.7K
Followers
9.23%
Engagement rate

🏡 Köln | Lübeck ⚽️ SC Fortuna Köln @fortunakoeln #17 💼 Swiss Life Select 📚 PFH Göttingen (M.A.)

feuerwehr_buntekuh21
#79
1.6K
Followers
6.86%
Engagement rate

Dienst Freiwillige Feuerwehr: alle 2 Wochen, Freitags 19 Uhr Dienst Jugendfeuerwehr: jeden Montag, 18 Uhr (außer in den Ferien) 📞 Notruf: 112 🚒 110 🚓

jlstnnlt
#80
1.6K
Followers
13.74%
Engagement rate

📍Lübeck 🌊 weightlifting🥇🥉🥉🏋🏻‍♀️ athlete & owner @moinmoinathletik ⚓️

mm.make.up
#81
1.6K
Followers
4.61%
Engagement rate

No Detail is too small. 📍 Professionelles Braut Make-Up 📍10+ Jahre Erfahrung 📍Hausbesuche in Lübeck und Umgebung 📍 Terminvergabe über DM möglich

madlendietel
#82
1.6K
Followers
8.47%
Engagement rate

• Permanent Make up: @madlendietel.pmu • individuell & Elegant • Brautstyling • Hair & Make up 📍Lübeck | Timmendorfer Strand | Hamburg

The full database

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Lübeck Influencer Market Insights

The influencer landscape in Lübeck is vibrant and dynamic, featuring creators across diverse niches such as sailing, travel, technology, and lifestyle.

These influencers boast engaged audiences and offer valuable opportunities for brands looking to build awareness, create authentic content, and drive sales in the region.

Lübeck-based content creators vary in reach, extending from micro-influencers with highly engaged local followers to larger profiles with extensive audiences, providing options for targeted marketing strategies.

Many influencers seamlessly blend personal passions with professional expertise, reflecting Lübeck’s unique cultural and geographic context, including its maritime heritage and modern lifestyle trends.

For brands and marketers interested in this northern German city, connecting with Lübeck influencers offers access to a community that is both authentic and influential within the local and broader digital ecosystem.

Numerous platforms provide tools to discover, engage, and collaborate with these creators, facilitating streamlined campaign management and maximizing return on investment. This growing influencer community continues to impact social media trends and brand engagement in Lübeck throughout 2025 and beyond.

It’s all about coastal charm meets heritage. Lübeck creators blend medieval backdrops with chill Baltic Sea aesthetics - think cozy cafés, vintage lanes, and seafront sunsets.

They often highlight the Hanseatic vibe - red-brick beauty, marzipan traditions, and harbor life - while mixing in modern lifestyle and travel content. Many collaborate with local tourism boards to promote old-town experiences, harbor tours, and regional coastal getaways.

Mostly young adults and families interested in travel, eco-living, and authentic European culture. A big one - green living, eco-tourism, and zero-waste cafés are often highlighted, reflecting the city’s environmentally conscious vibe.

Methodology

How we selected these influencers

The figures above are a snapshot pulled on April 30, 2026, not a live feed.

For developers & data teams

Put the data behind this ranking in your own stack

The same live data we used to rank German creators, followers, engagement, audience quality and more across 400M+ creators, is available programmatically through the Click Analytic Influencer Marketing API.

FAQ

Frequently asked questions

What defines the influencer culture in Lübeck?

It’s all about coastal charm meets heritage. Lübeck creators blend medieval backdrops with chill Baltic Sea aesthetics, think cozy cafés, vintage lanes, and seafront sunsets.

How do Lübeck influencers showcase the city’s identity?

They often highlight the Hanseatic vibe, red-brick beauty, marzipan traditions, and harbor life, while mixing in modern lifestyle and travel content.

How do influencers in Lübeck connect with tourism?

Many collaborate with local tourism boards to promote old-town experiences, harbor tours, and regional coastal getaways.

What kind of audience do Lübeck influencers typically attract?

Mostly young adults and families interested in travel, eco-living, and authentic European culture.

What role does sustainability play in Lübeck influencer content?

A big one, green living, eco-tourism, and zero-waste cafés are often highlighted, reflecting the city’s environmentally conscious vibe.

Photos and figures reflect the data snapshot date and may differ from the current profiles.

Jules Carmaux

Written by

Jules Carmaux

Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated 26 May 20269 min read

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