224.0K
Followers
2.41%
Engagement rate
LIFESTYLE | FASHION | SPORT | FOOD IT Project Management Köln/Osnabrück ✉️
Osnabrück Influencers
Discover the rising wave of Osnabrück influencers shaping local culture and digital trends. These voices merge creativity with community, connecting audiences in fresh and authentic ways.
Explore how Osnabrück’s vibrant social media scene is making a lasting impact beyond the city limits.
Jules Carmaux8 min readLast updated: 26 May 2026The ranking
60 top German influencers on Instagram
60
Influencers selected
9.9%
Avg engagement
86.8K
Followers
3.22%
Engagement rate
🟣 Offizieller Account vom VfL Osnabrück ⚪️ 🏟️ Bremer Brücke #vfl1899 | #lilaweiss | @vflosnabrueck_nlz
52.8K
Followers
2.11%
Engagement rate
Grog‘n‘Roll aus dem karibischen Osnabrück 🐵 @mr.hurley 🙊 @buckteethbannock 🙈 @pulvermorgan 🙉 @peglegpeggypulveraffen 🏴☠️ S.O.S 💿🛟:
34.2K
Followers
2.15%
Engagement rate
🚔 Offizieller Account der Polizei Osnabrück ❌ KEINE Notrufe, Anzeigen, Hinweise! 📞 Im Notfall 110!
23.7K
Followers
3.20%
Engagement rate
📍Gehrde, Osnabrück 🇩🇪International Dressage Rider
21.1K
Followers
2.57%
Engagement rate
🪩🍸 Food, Drinks & Events in Osnabrück 💜 Wir promoten Events & machen selbst welche – von Osna, für Osna! 💌
15.9K
Followers
13.91%
Engagement rate
🎞️ Gym • Food • Lifestyle • Fashion 📍 Osnabrück 🏋🏽♀️ @teveo: Code „elisax10“ 🍫@fayncom: Code „Elli“ 💍 @claide.de: Code: „ELISA“
14.0K
Followers
3.79%
Engagement rate
lifestyle | comedy | beauty | fitness | ugc mehr Quatsch als geplant. 📍osnabrück
10.1K
Followers
14.83%
Engagement rate
Schubert GbR 2️⃣0️⃣2️⃣0️⃣ 🚜Landwirtschaftliches Lohnunternehmen 📍Melle, Landkreis Osnabrück #TeamSchubert Aus Leidenschaft zur Landwirtschaft 🌾🚜
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9.8K
Followers
48.02%
Engagement rate
✳️ Die besten #Jodel aus #Osnabrück ✳️ 🔥 Beste #Unterhaltung🔥
7.1K
Followers
6.65%
Engagement rate
🏫von @mellehofmann & @mrsdedi seit 2015 🫱🏼🫲🏽 Wir trainieren da, wo andere aufhören 🎙️ @podcast_melle_und_sellyn
6.7K
Followers
2.23%
Engagement rate
60 JAHRE | TEAM HULL 📍Osnabrück, Altstadt Dein Stundenplan⬇️
6.1K
Followers
70.66%
Engagement rate
27/Osnabrück 🇩🇪 Lohnerin 🚜🌽🌾 Springreiterin 🦄 & TikTok: mariekerperin
5.6K
Followers
6.41%
Engagement rate
Offizieller Account der Freiwilligen Feuerwehr Ankum aus dem Landkreis Osnabrück/Niedersachsen.
5.5K
Followers
2.25%
Engagement rate
Prvt acc: @helloo.lauryn 🌷 | Osnabrück/Germany 📍🏡🇩🇪. 🌻 | Student Germanistik und Kunst 👩🏼🎓. 💐 | XVI.III.MMXIX ❤💍. 🌼 | Ballett & Art 💃🏼🎨
5.5K
Followers
15.38%
Engagement rate
Hi, bin der Max und ich mache Videos💁🏽 Und auf TikTok bin ich auch vertreten😁 📍Osnabrück
5.4K
Followers
6.71%
Engagement rate
Pro Dancer | Choreographer | Creative | Coach | Model 🖇️Founder of @bigbombastic.entertainment 📧 📍Osnabrück 🎥TikTok 60k+⤵️
5.3K
Followers
2.32%
Engagement rate
Zum 58. mal findet 2026 das nördlichste deutsche Bergrennen in Borgloh/Uphöfen, südlich von Osnabrück statt.
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Followers
2.37%
Engagement rate
MICHELIN* Weltküche in Osnabrück Open: Mi – Sa ab 18:00 Uhr TEL.: Gutscheine können gerne ab 12:00 Uhr abgeholt werden
4.9K
Followers
2.27%
Engagement rate
Willkommen auf unserem Kanal 🦎🐡🪷 🐶🐱🐠 Hund | Katze | Nager | Aqua | Terra 🎥Expeditionen & Wissen auf YouTube & TikTok Dieser Kanal enthält Werbung
4.9K
Followers
7.15%
Engagement rate
Geschmackskünstler Leidenschaft zum Grillen, BBQ,Kochen und Backen! Kooperation gern per
4.6K
Followers
4.38%
Engagement rate
🐎 💫SdB Sporthorses 📞📧 📍Osnabrück / GER 🇩🇪Showjumper German Champion 2025 🏆 Deutsche Meisterin‘25🥳 & I have the coolest dog in the world 🐶 #dobbydeboer
4.6K
Followers
2.63%
Engagement rate
Deine Kneipe im Herzen Osnabrücks
4.6K
Followers
22.31%
Engagement rate
Drummer (wenn man das so nennen will) bei @mr.hurley_und_die_pulveraffen, eurer Lieblingspiratenband aus dem karibischen Osnabrück.
4.5K
Followers
3.17%
Engagement rate
Hi, ich bin Svenja •moderne und elegante Hochzeitsbilder •Newborn und Familienfotografie •Studio in Osnabrück •Anfragen bitte per Mail⬇️
4.3K
Followers
4.04%
Engagement rate
📍 Osnabrück 🤌🏻 @agentur_lobeca Teamfotograf bei @bwh.damenfussball ⬇️ ZU MEINEN FOTOS ⬇️
4.3K
Followers
2.77%
Engagement rate
Kunst aus Kassettenband und Videotape / Kunst im öffentlichen Raum / Kuration @know.hername / Next ➡️ 14.3.-5.4. „Homegrown“ Kunsthalle Osnabrück
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Followers
4.17%
Engagement rate
Driven by Dreams Zwei Standorte. Eine Leidenschaft. 📍 Osnabrück | Emsbüren Impressum/Datenschutz:
4.1K
Followers
5.58%
Engagement rate
Täglicher Schlittschuh-Spaß von 9:00-12:30 Uhr und 14:30-22:00 Uhr. Spiele, Spaß und natürlich Disco 💦🎉 Alle genaueren Infos findet ihr hier.
3.8K
Followers
4.46%
Engagement rate
AWM13 🇩🇪🇨🇩 Osnabrück #vflosnabrück #bsvrehden #sflotte #tsvvenne Check out my caps @mengaaddy Hol dir deine Cap #AWMXIII
3.7K
Followers
2.44%
Engagement rate
🏀 1. Damen Basketball Bundesliga 🇩🇪🥈Deutscher Vizemeister 20/21 🇩🇪🥉DBBL Saison 22/23 🏆🥈DBBL Pokal 22/23 🏆🥉DBBL Pokal 20/21 🏆🥈DBBL Pokal 18/19
3.7K
Followers
8.72%
Engagement rate
》ᴏsɴᴀʙʀüᴄᴋ 》ʜᴀɴᴅʙᴀʟʟ 𝟹.ʟɪɢᴀ @tvbissendorfholte_1.herren 》ᴘᴇʀsᴏɴᴀʟ ᴛʀᴀɪɴᴇʀ ʟɪᴄᴇɴᴄᴇ ᴄ 》ᴀᴛʜʟᴇᴛɪᴋᴛʀᴀɪɴᴇʀ 》📩
3.6K
Followers
11.11%
Engagement rate
💜VfL Osnabrück💜 💜News für den geilsten Verein der Welt! 🕑Statistiken, News und Zitate ⚡schnellste VfL Newsseite ~
3.6K
Followers
7.37%
Engagement rate
Wir von H&S Bus GmbH befördern euch im Linienverkehr in Osnabrück und Umgebung sowie deutschlandweit im SEV 🚍🔑
3.4K
Followers
3.59%
Engagement rate
➸Hochzeiten | Portrait | Familien ➸authentisch und ungestellt ➸Gewächshaus Shooting Location 💌Anfragen nur über meine Webseite
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Search the creator database3.3K
Followers
27.16%
Engagement rate
💜 Der erste #Podcast rund um den VfL Osnabrück 🎧 Spotify, Apple Podcasts, Deezer & Google ⚽️ Produziert von @noz_de 👇🏻Alle Folgen & Impressum:
3.3K
Followers
6.06%
Engagement rate
NOVEMBER SHOWS💃: Mainz, München, Wien, Osnabrück, Hannover, Hamburg, Köln, Berlin
3.2K
Followers
2.72%
Engagement rate
Wir machen Euch nachhaltig in Osnabrück und im Landkreis mobil! #wirsindwoihrseid #ÖPNV #bus #fif
3.2K
Followers
2.78%
Engagement rate
Türkische Spezialitäten & vegane Highlights 🥙 Bester Döner in Osnabrück (2022, 2018) 🌱 Bester veganer Döner (2019) 🍕 Frisch. Hausgemacht. Für alle.
3.2K
Followers
7.84%
Engagement rate
We’re all born naked and the rest is drag. 🩷💜💙 Netzmatrosin @mr.hurley_und_die_pulveraffen 📍Osnabrück
3.1K
Followers
12.12%
Engagement rate
📍Hamburg // Osnabrück 🎤 unterwegs für @welt.nachrichtensender @newstime.digital @rtl_de
3.1K
Followers
3.84%
Engagement rate
📍Hagen a.T.W. | Osnabrück So #regional und #nachhaltig wie möglich. #bbq #cooking #hobbygriller #camping #caravan
3.0K
Followers
3.05%
Engagement rate
📍Osnabrück •Hochzeiten•Newborn•Babybauch*Babys•Familie•Paare•Business•Bewerbung•Events ❗️360 VIDEOBOX & Fotobox mieten #anders #mitreissend #echt
2.9K
Followers
50.65%
Engagement rate
Das härteste Jodel Pflaster in ganz Deutschland😎 – Gegen Homophobie🏳️🌈 – Kooperation🤝, Kritik🤓, Hass😡 und Liebesbriefe💌 bitte per
2.9K
Followers
2.44%
Engagement rate
🇩🇪 | Germany • Osnabrück 💌 | ⚡️ | gaming • makeup • lifestyle • trash 👾 | twitch: @fabsbabs_
2.8K
Followers
2.50%
Engagement rate
Dauerhafte Haarentfernung zum Einheitspreis Hannover | Bielefeld | Osnabrück | Bremen | Braunschweig
2.8K
Followers
3.09%
Engagement rate
😵💫 🧍🧍🧍 zealu wie silo 🌾 OSNABRÜCK 🪩 TICKETS👇 mache so lang musik bis ich @blond.official supporten darf daschwappteimjaderKaffeausderTasse
2.8K
Followers
4.91%
Engagement rate
📍Lesung| Musik DAS KLEINSTE IST NICHT ZU KLEIN 10|4 Neuenkirchen/ Osnabrück 17|4 Hoyerswerda 24|4 Oberhausen 25|4 Münster 26|4 Münster
2.8K
Followers
22.67%
Engagement rate
Eine Initiative zum Erhalt der Bremer Brücke als Fußballstandort in Osnabrück.
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Osnabrück Influencer Market Insights
In Osnabrück, a city in Lower Saxony, Germany, there is a thriving community of social media influencers who are making waves in various niches such as fashion, fitness, travel, and sustainability. These influencers have built a significant following by creating engaging content that resonates with their audience.
They often collaborate with brands to promote products and services, leveraging their unique perspectives and creative storytelling skills to captivate their followers. With a range of interests and expertise, Osnabrück’s influencers are shaping local and national conversations on social media platforms.
Whether it’s showcasing the latest fashion trends, sharing fitness routines, or highlighting hidden travel gems, these influencers are increasingly becoming pivotal figures in the digital marketing landscape.
They are not only popular locally but also contribute to broader discussions on lifestyle, beauty, and environmental issues. By tapping into these influencer networks, brands can connect with a diverse audience and build brand awareness in a more personalized and effective way.
Osnabrück’s creators thrive on balance - small-city calm mixed with youthful creativity. Their content feels real, cozy, and often highlights everyday beauty. Instagram dominates for lifestyle and aesthetics, while TikTok is growing fast among students for humor, trends, and local experiences.
Mostly students, young professionals, and locals interested in sustainable, relatable, and wholesome content. They showcase Osnabrück’s old-town charm, its bike-friendly lifestyle, and the strong connection between nature, culture, and community.
Methodology
How we selected these influencers
The figures above are a snapshot pulled on May 1, 2026, not a live feed.
For developers & data teams
Put the data behind this ranking in your own stack
The same live data we used to rank German creators, followers, engagement, audience quality and more across 400M+ creators, is available programmatically through the Click Analytic Influencer Marketing API.
FAQ
Frequently asked questions
What makes the influencer scene in Osnabrück unique?
Osnabrück’s creators thrive on balance, small-city calm mixed with youthful creativity. Their content feels real, cozy, and often highlights everyday beauty.
Which platforms are most popular in Osnabrück’s influencer community?
Instagram dominates for lifestyle and aesthetics, while TikTok is growing fast among students for humor, trends, and local experiences.
What kind of audiences do Osnabrück influencers attract?
Mostly students, young professionals, and locals interested in sustainable, relatable, and wholesome content.
How do Osnabrück influencers reflect their city’s identity?
They showcase Osnabrück’s old-town charm, its bike-friendly lifestyle, and the strong connection between nature, culture, and community.
Photos and figures reflect the data snapshot date and may differ from the current profiles.
Written by
Jules Carmaux
Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.
Last updated 26 May 20268 min read
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