Varanasi Influencers

by | Nov 14, 2025 | Uncategorised

Varanasi Influencers

Varanasi's digital landscape is thriving with content creators who blend ancient spiritual traditions with modern social media storytelling. From spiritual knowledge sharers and fashion lifestyle creators to tech enthusiasts and relatable video creators, these influencers showcase the city's vibrant culture to audiences across India and beyond. Whether capturing the mystique of the Ganges, celebrating sacred rituals, or sharing trending content, Varanasi's top influencers have become influential voices shaping how the world perceives this timeless city.
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Paul Boulet . 1 min read . Nov 14, 2025

Last date updated: May 14, 2026. Showing 30 of 649 profiles.
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# 30
_banaras_ki_galiya_ profile picture
_banaras_ki_galiya_
India
Get Email
DM FOR- PAID COLLAB,PROMOTION & PHOTOGRAPHY ,TRAVELS
Admin – @sanjay_kashyap_29
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Followers:

38.4k
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Engagement rate:

2.14%
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Fake followers:

12.3%
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Average Reel plays:

7.7k

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# 29
ankitpatel_arts profile picture
ankitpatel_arts
India
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🎨𝘾𝙧𝙚𝙖𝙩𝙚 𝙩𝙤 𝙞𝙣𝙨𝙥𝙞𝙧𝙚✨
💌 Dm for orders/collaborations
📧 [email protected]
📍 Varanasi
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Followers:

45.1k
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Engagement rate:

5.93%
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Fake followers:

11.3%
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Average Reel plays:

11.6k

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# 28
kashi.ki.reels profile picture
kashi.ki.reels
India
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𝗣𝗹𝗮𝗻 𝘆𝗼𝘂𝗿 𝗞𝗮𝘀𝗵𝗶 𝗬𝗮𝘁𝗿𝗮 𝘄𝗶𝘁𝗵 𝗺𝗲
@tourbuddy.kashi📿
🎬 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗥𝗲𝗲𝗹 𝗦𝗵𝗼𝗼𝘁𝘀 𝗔𝘃𝗮𝗶𝗹𝗮𝗯𝗹𝗲
📩 𝗗𝗠 / 𝗠𝗮𝗶𝗹 𝗳𝗼𝗿 𝗣𝗮𝗶𝗱 𝗣𝗿𝗼𝗺𝗼𝘁𝗶𝗼𝗻
🔱 𝗞𝗮𝘀𝗵𝗶 | 𝗖𝘂𝗹𝘁𝘂𝗿𝗲 | 𝗦𝘁𝗼𝗿𝗶𝗲𝘀
𝗠𝗮𝗵𝗮𝗱𝗲𝘃 ❤️
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Followers:

45.4k
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Engagement rate:

6.69%
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Fake followers:

20.3%
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Average Reel plays:

57.4k

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# 27
liveinvaranasi_ profile picture
liveinvaranasi_
India
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• A CREATOR OF BANARAS 📍
• BANARAS/KASHI/VARANASI 🔱
• LETS EXPLORE TOGETHER 🤟
• DM For paid collaborations/ promotion ✍🏻
#savekashi #धरोहरबचाओ
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Followers:

47.3k
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Engagement rate:

2.34%
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Fake followers:

12.6%
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Average Reel plays:

18.6k

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# 26
walkwithshubham profile picture
walkwithshubham
India
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🤫Dishes that Varanasi Hides
📍Varanasi
👀Searching Unknown Untold Unseen
📩 For Collab
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Followers:

48.6k
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Engagement rate:

14.69%
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Fake followers:

11.7%
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Average Reel plays:

353k

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# 25
nomadic_ashiiiii profile picture
nomadic_ashiiiii
India
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बनारasi 🔱
Exploring Beyond The limits ⏭️🌎
Travel✈️ | Foodie😋| Vlogger📸
DM For Paid Collaboration / Promotion ✍🏻
📧 [email protected]
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Followers:

48.7k
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Engagement rate:

5.4%
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Fake followers:

15.0%
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Average Reel plays:

28.5k

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# 24
shubhamxfilms profile picture
shubhamxfilms
India
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• Photo / Film
• BANARAS📍
📩[email protected]
Founder @freelance_shubham
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Followers:

49.2k
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Engagement rate:

6.11%
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Fake followers:

16.6%
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Average Reel plays:

40.4k

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# 23
nites_h4290 profile picture
nites_h4290
India
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Fashion | lifestyle | modelling
Varanasi (UP 65)
#nites_h4290
👉 DM for paid collaboration 💸 promotion
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Followers:

51.9k
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Engagement rate:

3.2%
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Fake followers:

26.9%
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Average Reel plays:

5.6k

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# 22
karanguru47 profile picture
karanguru47
India
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“ॐ नमः शिवाय” 🚩
Uttar pradesh⚜️
VARANASI 📍
कलाकार ✨
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Followers:

57.3k
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Engagement rate:

2.13%
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Fake followers:

23.1%
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Average Reel plays:

16.6k

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# 21
divyanshuasthanaa profile picture
divyanshuasthanaa
India
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Travel | Lifestyle | Films | Stories
📷 Turning journeys into stories worth watching
📩 Collabs / Work – [email protected]
📍 Delhi / Varanasi 🇮🇳
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Followers:

66.5k
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Engagement rate:

4.13%
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Fake followers:

13.4%
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Average Reel plays:

10.4k

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# 20
talesofvaranasi profile picture
talesofvaranasi
India
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Dive into the city of Mahadev 🔱
गाड़ियों का जाम हर शहर में ,नावों का बस बनारस में
📥[email protected]
Admin – Anushka
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Followers:

72.4k
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Engagement rate:

5.64%
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Fake followers:

19.2%
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Average Reel plays:

42.9k

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# 19
varanasi.officials profile picture
varanasi.officials
India
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ई बनारस ह गुरु, ईहाँ न अईबा ते कहां जईबा? 🛶
𝗕𝗵𝗮𝗸𝘁𝗶🛕| 𝗧𝗿𝗲𝗻𝗱𝘀📈 | 𝗧𝗿𝗮𝘃𝗲𝗹✈️
𝗖𝗼𝗻𝘁𝗮𝗰𝘁 𝗳𝗼𝗿 𝗣𝗔𝗜𝗗 𝗣𝗥𝗢𝗠𝗢𝗧𝗜𝗢𝗡𝗦💸🤝🏻
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Followers:

74.8k
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Engagement rate:

5.69%
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Fake followers:

17.5%
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Average Reel plays:

19.9k

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# 18
bsb_vlogs profile picture
bsb_vlogs
India
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Banaras | Varanasi | Kashi✨
Photographer | Explorer | Editor ❤
Dm For Ads / Promo 📥
7398222291
[email protected]
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Followers:

75.3k
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Engagement rate:

3.68%
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Fake followers:

28.2%
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Average Reel plays:

54.4k

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# 17
the__.wings profile picture
the__.wings
India
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𝐋𝐨𝐜𝐚𝐭𝐢𝐨𝐧 ::— 𝐎𝐩𝐩𝐨𝐬𝐢𝐭𝐞 𝐒ale 𝐓ax 𝐎𝐟𝐟𝐢𝐜𝐞 𝐆𝐚𝐭e 𝐧𝐨 𝟐 𝐂𝐡𝐞𝐭𝐠𝐚𝐧𝐣 𝐕𝐚𝐫𝐚𝐧𝐚𝐬𝐢
📲 8️⃣8️⃣8️⃣1️⃣1️⃣3️⃣3️⃣3️⃣2️⃣0️⃣
📞 time ⏱️ 11Am to 8:30 pm
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Followers:

75.8k
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Engagement rate:

2.66%
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Fake followers:

10.2%
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Average Reel plays:

58.3k

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# 16
sachin_smartness profile picture
sachin_smartness
India
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☠️ 𝗩𝗔𝗥𝗔𝗡𝗔𝗦𝗜 ✘
🔥 𝗣𝗥𝗢𝗠𝗢𝗧𝗜𝗢𝗡 𝗦𝗔𝗟𝗘 🔥
💸 𝗧𝗢𝗗𝗔𝗬 𝗢𝗡𝗟𝗬 50% 𝗢𝗙𝗙
🚀 𝗥𝗘𝗘𝗟𝗦 𝗣𝗥𝗢𝗠𝗢𝗧𝗜𝗢𝗡
📈 𝗜𝗡𝗦𝗧𝗔𝗡𝗧 𝗚𝗥𝗢𝗪𝗧𝗛
⚡ 𝗟𝗜𝗠𝗜𝗧𝗘𝗗 𝗦𝗟𝗢𝗧𝗦
📩 𝗗𝗠 “𝗢𝗙𝗙𝗘𝗥”
🔥 𝗗𝗢𝗡’𝗧 𝗠𝗜𝗦𝗦 𝗜𝗧
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Followers:

77.4k
Engagement icon, from Click Analytic

Engagement rate:

5.57%
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Fake followers:

23.0%
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Average Reel plays:

109k

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# 15
queen_of_hell18 profile picture
queen_of_hell18
India
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🧿 Rule Breaker & Troublemaker
📍Varanasi ૐ
📮DM – ‘Collab’ for Promotion/Ads
or mail [email protected]
🪷Also:@vaishnavii_official
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Followers:

80.3k
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Engagement rate:

3.53%
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Fake followers:

21.6%
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Average Reel plays:

76.2k

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# 14
brahman_parashuram profile picture
brahman_parashuram
India
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[Adv. SATYAM PANDEY ]
🚩Founderer- परशुराम सेना संघ(भारत.)
🏘️ #varanasi🔁Chandauli
जय श्री परशुराम 🙏
जय भवानी 🚩🙏
#ugc_rollback
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Followers:

90.0k
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Engagement rate:

7.67%
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Fake followers:

14.9%
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Average Reel plays:

23.8k

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# 13
vivekfilm profile picture
vivekfilm
India
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@ivivektiwarii__
Varanasi 📍
Capturing Nature ✨
Videographer 🎥
Traveller 🏔️
Dm/mail for collaborations/ Promotions ✨[email protected]
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Followers:

104k
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Engagement rate:

7.39%
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Fake followers:

17.4%
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Average Reel plays:

22.9k

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# 12
theth__banarasi profile picture
theth__banarasi
India
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Kashi /Banaras/Varanasi 🔱
“Exploring stories from the heart of Banaras.”📍
DM for Promotions ✉️
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Followers:

134k
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Engagement rate:

4.01%
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Fake followers:

19.5%
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Average Reel plays:

44.5k

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# 11
anupk_vines profile picture
anupk_vines
India
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🎥 Content creator | Be creative and real
• जय श्री राम 🙏🏻🇮🇳
• Mumbai 🔁 Varanasi
• शुद्ध कॉमेडी 🎭
•Managed by @thelazypandamonkeyco
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Followers:

140k
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Engagement rate:

6.32%
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Fake followers:

18.4%
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Average Reel plays:

137k

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# 10
adiituuu12 profile picture
adiituuu12
India
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कलाकार | Films• Web Series•| Collaboration
19 June🤌🏻🌸
Mail ✉️:[email protected]
📍Varanasi / Lucknow
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Followers:

157k
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Engagement rate:

10.75%
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Fake followers:

21.9%
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Average Reel plays:

583k

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# 09
amisharai_official06 profile picture
amisharai_official06
India
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BHOLENATH KI DIWANI🌏
Varanasi 📍
DM for Paid Collaboration/ Promotions 💰💸
STUDENT of COSMETOLOGY from LAKME ACADEMY sigra VARANASI ll
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Followers:

165k
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Engagement rate:

2.87%
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Fake followers:

25.9%
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Average Reel plays:

4.5k

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# 08
9t9.edits profile picture
9t9.edits
India
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Gods plan 🧿
From Varanasi 📍
Admin : @maybeuditya
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Followers:

252k
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Engagement rate:

11.59%
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Fake followers:

19.5%
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Average Reel plays:

30.7k

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# 07
black.stories__ profile picture
black.stories__
India
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𝖢𝗋𝖾𝖺𝗍𝗂𝗇𝗀 𝗐𝗁𝖺𝗍 𝖨 𝖿𝖾𝖾𝗅 | 𝗏𝗂𝗌𝗎𝖺𝗅𝗌 𝗐𝗂𝗍𝗁 𝗆𝖾𝖺𝗇𝗂𝗇𝗀 📷
Varanasi 📍
𝗗𝗺 𝗼𝗻 @kushadityaa 𝗳𝗼𝗿 𝗮𝗻𝘆 𝘄𝗼𝗿𝗸 𝗼𝗿 𝗾𝘂𝗲𝗿𝗶𝗲𝘀
Followers icon, from Click Analytic

Followers:

298k
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Engagement rate:

30.44%
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Fake followers:

16.5%
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Average Reel plays:

231k

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# 06
sakshidubey_8181 profile picture
sakshidubey_8181
India
Get Email
राधे राधे 🙏🏻❤️
👈🏻भौकाल टाइट फ्यूचर ब्राइट⚔️
Paid 📩- [email protected]
Varanasi 📍(Up)
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Followers:

351k
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Engagement rate:

12.99%
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Fake followers:

28.2%
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Average Reel plays:

390k

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# 05
arbaznaseer profile picture
arbaznaseer
India
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Youtuber | Influencer
DM For Paid Promotion
Collabration: [email protected]
📍Varanasi India 🇮🇳
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Followers:

351k
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Engagement rate:

2.28%
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Fake followers:

24.3%
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Average Reel plays:

146k

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# 04
miss_devotee_sonali profile picture
miss_devotee_sonali
India
Get Email
|| Krishndiwaniiii……..🦚📿
|| Varanasi,Delhi 📍
|| Fly High ✈️🦋
|| You Tube 🔗👇🏻
Followers icon, from Click Analytic

Followers:

431k
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Engagement rate:

4.63%
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Fake followers:

25.0%
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Average Reel plays:

115k

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# 03
tuiya_26 profile picture
tuiya_26
India
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अजीब सा शोर है इन सन्नाटो में 🖤
16million+ subscribers on YouTube ❤️
promotion/collaboration 📩
📍Indore–Varanasi
26 feb🎂🥂
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Followers:

499k
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Engagement rate:

4.75%
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Fake followers:

27.3%
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Average Reel plays:

531k

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# 02
adult_banarasi profile picture
adult_banarasi
India
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हमारे साथ❤️ श्री रघुनाथ 🙏🏼तो किस बात 🤓की चिंता ❤️🥰
For Business – @fearless_pandit18
Location📍- Varanasi
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Followers:

523k
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Engagement rate:

15.87%
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Fake followers:

16.4%
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Average Reel plays:

2.7M

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# 01
manasa5varanasi profile picture
manasa5varanasi
India
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Creatively aroused
Actor | Former Miss World India
🌏🎥💃🏽🌱👑🎙️✨
For queries: @anudeep_munna
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Followers:

833k
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Engagement rate:

24.49%
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Fake followers:

28.3%
Average Reel plays icon, from Click Analytic

Average Reel plays:

1.4M

Engagement rate benchmark

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Varanasi Influencers Market Insights

“Varanasi has a dynamic and growing community of social media influencers across diverse niches such as lifestyle, fashion, beauty, travel, food, education, and cultural storytelling. Influencers from this city bring authentic regional perspectives and engage actively with their audiences, helping brands connect meaningfully with local and global consumers. The influencer landscape here includes creators ranging from micro to mega-influencers, with follower counts and engagement rates that vary widely but consistently show strong interaction and influence. Specialized tools and platforms continuously monitor and verify data on Varanasi-based influencers to provide accurate rankings and actionable insights for brand campaigns. These platforms use metrics like average likes, follower growth, comments, video views, and engagement rates to score creators and ensure up-to-date information. Brand marketers benefit from easy access to contact details and verified influencer profiles to build genuine collaborations that drive results. This thriving influencer ecosystem in Varanasi is supported by ongoing community efforts and technology-driven marketplaces that help brands find the right creators for their campaigns efficiently. Whether for promoting products, sharing cultural stories, or driving educational content, influencers in Varanasi offer impactful content and authentic engagement suited to varied marketing goals.”

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Top Winter Olympics Athletes on Instagram

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by | Feb 24, 2026 |

Winter sports are no longer just about medals and podium finishes, they’re also about influence beyond the slopes and the ice. The top Winter Olympics athletes on Instagram are building massive global audiences by sharing their training routines, behind-the-scenes moments, and everyday lifestyle with fans around the world.

Frequently asked questions about influencer rankings

Who can become an influencer in Varanasi?
Anyone who creates consistent, engaging content can become an influencer in Varanasi. The city’s influencer scene includes a variety of niches such as travel, culture, spirituality, food, lifestyle, fashion, and education. Whether you’re a photographer showcasing Varanasi’s ghats or a local foodie exploring the street food scene, there’s room for creativity and originality.
Which platforms are most popular for Varanasi influencers?
Instagram and YouTube are the leading platforms for influencers in Varanasi. Instagram Reels and YouTube Shorts are great for quick, visually appealing content, while long-form vlogs, tutorials, and guides do well on YouTube. Additionally, platforms like Moj and Josh are gaining traction, especially for local, Hindi-language content.
Do I need a large following to get brand deals in Varanasi?
No. Micro- and nano-influencers (1K–50K followers) are highly sought after because they offer genuine engagement and a strong, localized audience. Many brands in Varanasi prefer smaller creators who have high interaction rates with their followers, especially those who reflect the local culture and community.
Can Varanasi influencers collaborate with national brands?
Yes, Varanasi influencers can definitely collaborate with national brands. Many companies targeting the Indian spiritual or tourism market, such as travel agencies, wellness brands, or food products, seek out creators who have a connection to Varanasi. With good content quality, engagement, and consistency, Varanasi-based influencers can work with national and international brands.

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