Influencer marketing software for creator managers
See where each creator on your roster would rank against the creators brands already shortlist, then pitch with an audience report that backs it up.
A brand weighs your creator against a ranked list before it replies
Your pitch lands next to a shortlist the brand already trusts. If you do not know where your creator sits on it, the brand decides for you.
Media kits are self-reported
Screenshots from the creator's own app are easy to doubt and hard to compare. A brand wants the audience from a source that is not the creator.
No yardstick for the pitch
Saying a creator engages well means little on its own. Engagement only reads as strong against accounts of the same size in the same market.
The next brand is a guess
Pitching brands that have never paid a creator is slow work. The shorter list is the brands already paying creators with an audience like your creator's.
Find the brands working in your niche
Search creators like the ones you represent by bio keywords, country and follower range, then keep those who have posted sponsored content. A search by mentions or hashtags shows which creators name a given brand.
The report a brand would pull anyway
Pull the report a brand would pull on each creator you manage. It breaks the followers down by country, age, gender and interests. On Instagram it also estimates how many followers are real people.
Pitch from your own inbox
Pitch brands from your own Gmail account inside the app. Notes and briefs sit on the record of the creator they concern, so the history of every deal stays with the right person.
Proof of every delivered post
Tracking gathers your creator's sponsored posts for each campaign. Show the brand what was delivered without asking the creator for screenshots.
A recap the brand can forward
Export the delivered posts with engagement per creator, white-label if you want your management company's name on it. A clean recap is how the next booking starts.
A week of roster work
Report on each creator
Pull an audience report for every creator on the roster before you pitch them.
Open the matching listing
Find our published listing for your creator's country and niche. Its floors and its ranked creators are the bar a brand is looking at.
Place your creator on it
Set your creator's audience share in the market, engagement against the size median, views and real-audience share beside the ranked creators. You will see roughly where they would fall.
List brands that already pay
Search creators in the same niche who have posted sponsored content, and note which brands they mention.
Pitch with the comparison
Send the pitch from your inbox with the audience report and your placement against the listing attached.
Managing a roster: screenshots or reports
- Audience proofScreenshots from the creator's own analytics
- BenchmarkYour follower count against a rival's follower count
- Brand prospectingScrolling other creators' tagged posts
- Campaign recapAsking the creator for screenshots
- Audience proofAn audience report from a source other than the creator
- BenchmarkEngagement against the median for the same size and market
- Brand prospectingCreators with sponsored posts, searched by niche and mentions
- Campaign recapEvery tracked post, exported in one report
Pitch a creator's specific work, not a category label
A talent manager needs to connect an individual creator's strengths to a brand's brief. Build a roster view around demonstrated formats: product tutorials, recipe development, outfit styling, interviews or local reviews. Include examples the creator is comfortable offering commercially, and confirm their current interests before proposing a deal.
For each pitch, identify the audience the brand wants to reach and the work it needs delivered. A creator may be excellent at long-form education and a poor fit for a heavily scripted short ad. Make that distinction before quoting a package.
What a clear specialism looks like
A roster line that reads lifestyle, fashion, travel tells a brand nothing it can brief. Budget travel for families, with the costs on screen, tells it exactly what it would get. Write each creator's line as the format they deliver and the viewer it reaches, and keep a link to the proof next to it.
Proposing a tutorial with licensed excerpts
For a creator who already teaches a relevant tool category, propose the main tutorial separately from short excerpts, paid advertising rights and exclusivity. Confirm whether the brand needs raw footage, how long it may use the work and which channels are included. A single organic post and a broad advertising licence are different purchases.
Provide recent, platform-specific performance with the measurement date. Use comparable content where available and identify whether a result came from a sponsorship. Do not add followers across platforms and call the sum unique people. The brand should be able to see what the evidence does and does not cover.
Protect delivery and the creator relationship
Keep availability, competing commitments, approval dates and invoicing responsibilities on the same deal record. Agree how a product delay or a late brand response changes the posting schedule. Avoid filling a creator's calendar with provisional holds that have no decision date.
After delivery, collect the agreed reporting and feedback. Discuss which audience questions the content answered, whether the format suited the creator and whether the brand met its own obligations. Use that record to shape the next proposal instead of promising that every subsequent post will repeat the strongest historical result.
What roster managers want to know
Can I see where my creator would rank on a Click Analytic listing?
You can place them yourself. Each listing states its floors and ranks by the CA Influence Index. Pull your creator's report, check each floor, then set their engagement against the size median beside the ranked creators.
What is the CA Influence Index?
Our 0 to 99 score for ranking creators inside one market. It combines audience fit, engagement against the size median, view power and audience quality. Grades run from A+ at 90 to 99 down to D below 50.
Does a smaller creator lose out on the index?
Not for being small. Engagement is compared with accounts of a similar follower size in the same market, so a creator is measured against peers, not against the biggest names.
Can I get an audience report for a creator I represent?
Yes, for any public Instagram, TikTok or YouTube account on your roster. Each report covers audience country, age, gender and interests, and the Instagram report adds the real-follower share.
How do I find brands to pitch?
Search creators in your creator's niche, keep those who have posted sponsored content, and search by mentions or hashtags to see which brands come up.
Check where one creator from your roster would rank
Pull the report, open our listing for their country and niche, and compare. Start free, and move to Launch at $79 a month once roster checks become weekly work.
See where my creator ranks