B2B Influencer Marketing Platform

B2B Influencer Marketing Platform

ClickAnalytic helps B2B marketing teams find credible niche experts, build thought leadership programs, and track creator content that reaches the buyers your sales team is already chasing.

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Trusted by 100+ influencer marketing agencies worldwide

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B2B brands don’t lose pipeline on the idea.
They lose it on the wrong audience.

Finding creators with large reach is easy.
Finding one whose audience is your actual buyer is a different problem entirely.
The problem isn’t discovery. It’s proving audience quality before you spend budget on the wrong voice.

Audience mismatch

A creator with 80K followers looks strong on paper. You check the audience and it is 70% consumers in a region that is not your market. That is not your buyer. Follower count tells you nothing about ICP fit.

Niche expert scarcity

B2B thought leaders do not look like Instagram influencers. They are analysts, practitioners, and specialists with smaller but highly engaged audiences. Standard search tools are built for consumer niches and will never surface them.

Stakeholder ROI gap

Your leadership team wants to know what the creator program did for pipeline. Without creator-level performance data, you cannot answer that question. So the program never gets approved for next quarter.

Why B2B marketing teams get results faster

B2B influencer marketing starts with a different question: not who has the most followers, but whose audience is my buyer. ClickAnalytic is built for that workflow.

400M+

creator profiles with full audience data
Filter by niche, audience industry, engagement quality, and content topic. Find expert voices that already reach your buyer ICP.

28.8%

show prior brand deals
Nearly a third of creators in the database have already run paid partnerships. For B2B brands, this means you can filter for expert creators with category experience before reaching out.

Niche-first

filter by topic, not volume
B2B marketing is about category authority, not viral reach. Filter by niche, audience alignment, and engagement depth to find expert voices your buyers already follow.

B2B influencer marketing platform built for expert discovery

Find Influencers Mass Outreach Simplified Seeding Track Campaigns UGC Marketplace
✨

Find expert creators that match your buyer profile

Search 400M+ creator profiles across Instagram, YouTube, and TikTok. Filter by niche, location, engagement, and follower size to find expert creators that already reach your buyer ICP.

Follower size by size and niche to discover the perfect influencers for your business. Say goodbye to limited tools showing you the same profiles!

Plus – vet their audience + performance stats to make sure each influencer is the right fit.

Find Influencers for free
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✨

Reach niche experts with credible, targeted outreach

Contact hundreds of creators daily with our built-in email sender. Easily automate your influencer outreach by creating unlimited email sequences and follow-ups effortlessly. No more export or import hassle. Just build your workflow, select your creator list, and start reaching out. Automate follow-ups so no creator brief falls through the cracks.

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✨

Run always-on thought leadership programs without the chaos

Track expert creator outreach and program status directly in ClickAnalytic. Manage follow-ups, monitor responses, and keep your thought leadership program on track without switching between tools. View creator program status and engagement data in one place.
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✨

Track expert program performance and prove it to stakeholders

Track campaign performance per creator effortlessly. No more screenshotting or requesting reports. ClickAnalytic monitors each creator’s content (including stories), measures performance and gathers the content for you. Connect your shop to track sales and affiliate performance directly with custom links or promo codes. 

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✨

Hire credible B2B expert voices in minutes

Stop wasting time and juggling multiple tools for UGC deals. Our Marketplace is packed with top-quality UGC creators ready for collaborations. Create your brief, add creators, and get your UGC content directly on Click Analytic. Once the campaign is done, payments can be automated effortlessly.
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Built for expert-led B2B influencer programs

Identify which expert voice fits each buyer stage. Thought leadership content builds category authority, expert interviews build trust, and sponsored expert posts reach buyers at the decision point.

A circular graphic illustrates four influencer marketing strategies: Pay Per Post, Long Term Collabs, UGC Ads, and Affiliate Deals. The central logo is surrounded by illustrations depicting each strategy.

Why B2B teams switch from
generic influencer tools

What B2B teams needGeneric creator toolsClickAnalytic
Find expert creators by niche and buyer audienceBroad search by follower sizeFilter by topic expertise, audience industry, engagement quality
Verify audience matches buyer ICPSurface follower metrics onlyAudience demographics, industry alignment, follower quality score
Prove audience quality to leadershipManual research and guessworkVerified engagement data and authenticity score per creator
Run always-on thought leadership programsOne-off campaign workflowOngoing program management across multiple expert creators
Report program impact to stakeholdersExport and rebuild manuallyCreator-level and program-level performance reports, ready to share

39% of creators have a public email listed

Outreach efficiency comes from finding the right expert first, not from sending more volume. Niche creators with small but professional audiences respond better to informed, specific outreach.

28.8% show prior brand-deal history

There is a clear difference between a creator with reach and an expert your buyers trust. B2B authority cannot be built on follower count alone.

70%+ of high-growth creators are in the 10K–50K tier

Niche expert creators drive the most credible engagement for B2B buyers. These insights are based on ClickAnalytic’s analysis of 400M+ creator profiles and 23.6M creators studied in the 2026 Creator Economy Report.

These insights are based on ClickAnalytic’s analysis of 400M+ creator profiles and 23.6M creators studied in the 2026 Creator Economy Report.

What actually improves for B2B marketing teams

The practical difference ClickAnalytic makes across a B2B expert creator program

Expert voices found, not guessed

Filter 400M+ profiles by niche, audience demographics, and engagement quality to find creators whose followers are your actual buyers.

Audience credibility before commitment

Check follower authenticity, audience industry alignment, and prior brand history before investing budget in any creator relationship.

Expert outreach that gets responses

Send targeted outreach to niche experts at scale. Track responses and manage creator relationships in one place without scattered email threads.

Stakeholder reporting that holds up

Creator-level performance data in one report. Show your marketing leadership which expert voices drove reach, engagement, and category visibility.

The expert creator workflow B2B teams actually run

From expert discovery to program-level report. No spreadsheets. No manual tracking. No repeated stakeholder questions. One system your marketing team runs across every creator relationship.

01 Define your buyer ICP

Map your ideal buyer: industry, job title, platform behavior, content they consume. That ICP profile becomes the search filter. No guesswork, no mass outreach to irrelevant creators.

02 Search by niche and expert topic

Filter by topic expertise, audience industry, platform, and engagement quality. Surface niche experts whose audience overlaps with your buyer segment. Not by follower size alone.

03 Verify audience and expert credibility

Check follower authenticity, audience demographics, engagement depth, and prior brand deal history. All visible before reaching out. No surprises after you commit budget to the relationship.

04 Reach out to expert creators

Send personalized outreach to credible niche voices. Track opens, responses, and agreements in one place. No DM threads, no scattered email chains across your team.

05 Run your thought leadership program

Coordinate content briefs, publishing schedules, and creator deliverables in one place. Manage multiple expert voices without losing track of who is producing what.

06 Track reach, engagement, and program impact

Creator-level and program-level performance data in one report. Show your marketing leadership which expert voices built category visibility and what the program produced.

B2B marketing teams trust ClickAnalytic

Trusted by B2B marketing teams building expert creator programs

4.8
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4.8
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"We run always-on expert programs across three B2B verticals. ClickAnalytic cut our expert creator research from two days to a few hours, and stakeholder reporting that used to take manual compilation now exports in minutes."
Sophie Hartley Terrier Agency

Sophie Hartley

Terrier Agency

Head of Influencer, TERRIER AGENCY

"Before ClickAnalytic we lost two days per brief just sourcing and vetting creators. Now we run one search, filter by engagement and audience authenticity, and send the shortlist to the client the same afternoon."
Marc Brillet Digital Natives Content

Marc Brillet

Digital Natives Content

Campaign Director, DIGITAL NATIVES CONTENT

"Our clients ask for campaign data constantly. ClickAnalytic gives us live performance numbers we can share instantly. We stopped spending Fridays copying stats into spreadsheets."
Anna Kovacs DR Communications

Anna Kovacs

DR Communications

Account Lead, DR COMMUNICATIONS

“It helped us set up and scale our influencer program to generate +10K new sign up’s in less than a month. Click Analytic has helped me to reach a wider audience and achieve impressive results.”
Mari Li Cambly

Mary Li

Cambly Logo

Digital Growth & Operations, CAMBLY

“As a B2B SaaS marketing team, verifying that a creator’s audience actually matched our buyer ICP used to take hours of manual research. ClickAnalytic made audience verification instant and gave us data we could present to our leadership.”
Mari Li Cambly

Louise Alips

Cambly Logo

CEO, Shop Balou

“Great Insights Has Helped Immensely with TIKTOK”
Mari Li Cambly

Navneet N.

Digital Marketing Specialist | E-Commerce Manager Mid-Market(51-1000 emp.)

“It helped to search influencers to promote my brand on Instagram. Using that tool, I can search influencers on a daily basis while making sure that they are the right fit for my objectives (audience demographics etc.). I selected +10 influencers and gained 1k followers really quickly and several sales on my website.”
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Karine Alips

CEO and founder / Small-Business(50 or fewer emp.)

“Click has really good and accessible prices and it is really easy to understand using the software.”
Mari Li Cambly

Karen T.

Digital Marketing

“Click was life changing for our team… It’s a great addition to our skillset during creator identification”
Mari Li Cambly

Beckii Flint

Cambly Logo

CEO, Pepper Studio

“Click Analytic helped us find over 500 UGC creators, generating 300,000 impressions for Skyn ICELAND globally.”
Mari Li Cambly

Célia Courthial

Cambly Logo

Global Marketing Director, Skyn ICELAND

“Click Analytic is very useful to find nano and micro influencers that perfectly match my audience. The data provided and their analysis are relevant and helpful. I appreciate the highlighted insights. It frees up a significant amount of time in the long run. I found the price correct, given the usefulness and time saved. There are many filters, which makes the tool quite easy to use.”
Mari Li Cambly

Lucie L.

Content manager

“I really like the size of the database. More than 400M+ creator profiles are available on this platform, so it's helpful to find the good one who perfectly fit our project! The price is correct compare to another platform where the plans started at $499 +”
Mari Li Cambly

Martin

Marketing Manager

“You can try for free many features on their website to see beforehand if you want to invest your time and money into it, unlike other companies that don't offer that for free.”
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Arina G.

Small-Business (50 or fewer emp.)

“Super simple UI and UX make Click Analytics the perfect choice for influencer tracking. It does what it should do in a straightforward and efficient way.”
Mari Li Cambly

Tony

Retail company

WHY THIS MATTERS FOR B2B PIPELINE

01
Expert creators build category authority over time.
02
Authority reduces buyer hesitation across long sales cycles.
03
Shorter hesitation means pipeline moves faster.

B2B brands that build credible expert programs become the category reference their buyers trust before the sales conversation even starts.

What B2B teams prove with ClickAnalytic

Category authority isn’t built on one post. It’s built by consistently reaching the right audience with credible expert voices. See how B2B brands use data from the Creator Economy Report to build stronger creator programs. Every shortlist, every campaign, every result is a case you build or lose.

Audience alignment is not a guess

Audience demographics, industry alignment, engagement rate, follower quality score. Every expert you approach is backed by data your leadership team can read. No more guessing whether the creator reaches your buyer.

Budget is justified by benchmarks

Compare creator rates against market benchmarks for their tier and niche. Show your marketing leadership why the budget allocation makes sense. Turn budget approval conversations from friction into confidence.

Results are tracked, not claimed

Campaign performance is logged per creator automatically. No more asking creators to send screenshots. You report real numbers. You show what worked. You come back next quarter with proof.

Why B2B marketing teams run expert programs in ClickAnalytic

B2B marketing teams don’t lose pipeline on reach. They lose it when they can’t prove audience quality, justify creator investment, or report program impact to leadership. ClickAnalytic fixes all three.

Brief-to-shortlist in hours

Filter 400M+ profiles by niche, audience industry, engagement quality, and creator expertise. Find expert voices that match your buyer ICP in minutes, not days of manual spreadsheet work.

Leadership-ready shortlists your team can present

Export expert creator profiles with audience breakdowns, engagement metrics, and content samples. Share with your marketing leadership without extra calls or manual slide decks.

Campaign reporting without manual screenshots

Track creator performance across your entire program automatically. No screenshotting stats, no chasing creators for numbers. Your leadership team gets clean reports while your team manages the next creator relationship.

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Used by B2B marketing teams across the US, UK, DACH, and Nordics

From lean startup marketing teams to enterprise demand generation departments. B2B brands at every stage run expert creator programs in ClickAnalytic. Estimate creator reach with the Creator Economy Report.

Terrier Agency

Long-term user on a growth plan. Runs an always-on expert creator program across multiple B2B verticals. Uses ClickAnalytic as their primary expert discovery and performance tracking tool.

Digital Natives Content

Uses ClickAnalytic for niche expert discovery, audience vetting, and program tracking across B2B technology verticals at scale.

DR Communications

Uses the platform for expert creator discovery and audience quality analysis across technology and business verticals, with multiple thought leadership programs running in parallel.

FAQ: B2B influencer marketing

Have questions? We’ve got answers

How does ClickAnalytic help B2B brands find the right expert creators?
ClickAnalytic lets you filter 400M+ creator profiles by niche topic, audience demographics, engagement quality, and platform. For B2B brands, that means finding experts whose followers match your buyer ICP rather than anyone with a large following. You can check audience industry alignment and follower authenticity before making contact.
Can we filter creators by professional audience and industry topic?
Yes. ClickAnalytic includes audience demographic filters covering age, location, gender, and engagement depth. You can narrow results to creators whose audience matches specific industries or professional interests. For B2B campaigns, buyer ICP alignment matters more than raw follower reach.
How do we verify that a creator's audience matches our buyer profile?
Every creator profile in ClickAnalytic includes an audience authenticity score, follower quality breakdown, engagement rate by content type, and prior brand deal history. You review all of this before committing to any creator relationship. No surprises after the agreement is signed.
Can ClickAnalytic support always-on thought leadership programs?
Yes. ClickAnalytic is built for ongoing creator programs, not just one-off campaigns. You can manage multiple expert creators simultaneously, track content publishing over time, and monitor cumulative performance across a 6 to 12 month program. This is the primary use case for B2B brands building category authority.
How does ClickAnalytic handle outreach to expert creators who are not traditional influencers?
39% of creators in the ClickAnalytic database have a public email listed. For B2B expert creators who prefer professional contact over social DMs, this means direct outreach through the platform. All responses and follow-up threads are tracked in one place, not across scattered inboxes.
What platforms does ClickAnalytic cover for B2B creator discovery?
ClickAnalytic covers Instagram, TikTok, and YouTube. For B2B brands, YouTube is the primary platform for expert-led content. The database includes 1.9M YouTube creator profiles with full audience data, engagement metrics, and brand history. Instagram and TikTok are also useful for B2B brands in visually-driven or practitioner-heavy industries.
Can B2B marketing teams share program performance with internal stakeholders?
Yes. ClickAnalytic generates creator-level and program-level performance reports including reach, engagement rate, content frequency, and audience quality data. These reports are designed to be shared with marketing leadership and finance teams who need clear data before approving the next program cycle.
Is ClickAnalytic a good fit for B2B SaaS companies specifically?
Yes, particularly for B2B SaaS companies targeting practitioner audiences: developers, operations leaders, marketing professionals, and industry specialists. ClickAnalytic helps you find niche expert creators who already speak to that audience, verify their following is genuinely in your target segment, and run a credible program that builds category presence over time.

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