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ClickAnalytic

Top 100 Most Followed People on Instagram

Discover the most followed people on Instagram worldwide, from global celebrities and athletes to music icons and digital creators shaping culture and trends.

Jules Carmaux headshotJules Carmaux14 min readLast updated: May 26, 2026

How this list was built

A public shortlist from the ClickAnalytic creator database

ClickAnalytic tracks 400M+ creator profiles. This page gives you a useful public shortlist; inside the platform you can search the full database, compare audience quality and unlock verified contacts.

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The ranking

100 global creators ranked on Instagram

The top 100 global creators, ranked by reach and vetted for engagement, audience quality and commercial fit.

selenagomez
#1
415.0M
Followers
0.48%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

“In The Dark” & “I Said I Love You First…And You Said It Back” Out Now Founder @rarebeauty Founder/CIO @officialwondermind

Audience location
Top country-
-
fake followers / suspicious accounts

Best for: Reach with mixed audience signals. selenagomez reaches 415.0M followers with 0.48% engagement, in line with the ~0.48% median. Their audience looks solid, a solid pick.

aliaabhatt
#2
86.0M
Followers
1.76%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

currently dreaming 💭 @eternalsunshineproduction – Stories that stay with you @edamamma – For the lil beans @tocoexist – For the planet we share

Audience location
Top country-
-
fake followers / suspicious accounts

Best for: Massive reach with strong response. aliaabhatt reaches 86.0M followers with 1.76% engagement, about 267% above the ~0.48% median. Their audience looks solid, a solid pick.

roses_are_rosie
#3
84.0M
Followers
3.59%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

https://bit.ly/rose2024sgkr

Audience location
Top country-
-
fake followers / suspicious accounts

Best for: Massive reach with strong response. roses_are_rosie reaches 84.0M followers with 3.59% engagement, about 648% above the ~0.48% median. Their audience looks solid, a solid pick.

nehakakkar
#4
78.0M
Followers
0.34%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Singer first! 🫶🏼

Audience location
Top country-
-
fake followers / suspicious accounts

Best for: Reach with mixed audience signals. nehakakkar reaches 78.0M followers with 0.34% engagement, about 29% below the ~0.48% median. Their audience looks solid, a solid pick.

karimbenzema
#5
75.0M
Followers
0.73%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

info@thebenzemakarim.com

Audience location
Top country-
-
fake followers / suspicious accounts

Best for: Premium reach at scale. karimbenzema reaches 75.0M followers with 0.73% engagement, about 52% above the ~0.48% median. Their audience looks solid, a solid pick.

beingsalmankhan
#6
72.0M
Followers
2.75%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Artist | Humanitarian

Audience location
Top country-
-
fake followers / suspicious accounts

Best for: Massive reach with strong response. beingsalmankhan reaches 72.0M followers with 2.75% engagement, about 473% above the ~0.48% median. Their audience looks solid, a solid pick.

thv
#7
Mega
69.0M
Followers
11.90%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Winter ahead❄️ Out Now

Audience location
Top country-
-
fake followers / suspicious accounts

Best for: Massive reach with strong response. thv reaches 69.0M followers with 11.90% engagement, about 2379% above the ~0.48% median. Their audience looks solid, a solid pick.

willsmith
#8
69.0M
Followers
0.39%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Same kid from West Philly. Pole To Pole coming Jan 13 on @natgeo!

Audience location
Top country-
-
fake followers / suspicious accounts

Best for: Reach with mixed audience signals. willsmith reaches 69.0M followers with 0.39% engagement, about 19% below the ~0.48% median. Their audience looks solid, a solid pick.

zlatan
#9
Mega
63.0M
Followers
0.65%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

You know who I am

Audience location
Top country-
-
fake followers / suspicious accounts

Best for: Premium reach at scale. zlatan reaches 63.0M followers with 0.65% engagement, about 35% above the ~0.48% median. Their audience looks solid, a solid pick.

ayutingting92
#10
57.0M
Followers
0.15%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Check my new product “@hwasahan.id” Endorsement @sacmanage CP : 087876734391 / 081904762228| 👩‍👧singer Youtube Channel Bunda dan Bilqis

Audience location
Top country-
-
fake followers / suspicious accounts

Best for: Reach with mixed audience signals. ayutingting92 reaches 57.0M followers with 0.15% engagement, about 69% below the ~0.48% median. Their audience looks solid, a solid pick.

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mancity
#11
56.0M
Followers
0.15%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Manchester is blue 🩵

Best for: Reach with mixed audience signals.

mancity reaches 56.0M followers with 0.15% engagement, about 69% below the ~0.48% median. Their audience looks solid, a solid pick.

sunnyleone
#12
56.0M
Followers
0.19%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Building @starstruckbysl | @chicalocanoida | @boobox.in | @suncityconsultingindia | @suncityendeavours | Business- connect@suncityent.com

Best for: Reach with mixed audience signals.

sunnyleone reaches 56.0M followers with 0.19% engagement, about 60% below the ~0.48% median. Their audience looks solid, a solid pick.

jannatzubair29
#13
51.0M
Followers
1.45%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Email – business.jannat@gmail.com @nayaabbyjannat @jzee.official @fomoofficiall @officialjadesign @wellzaventures

Best for: Massive reach with strong response.

jannatzubair29 reaches 51.0M followers with 1.45% engagement, about 202% above the ~0.48% median. Their audience looks solid, a solid pick.

vancityreynolds
#14
50.0M
Followers
0.19%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Owner @aviationgin & @mintmobile @maximumeffort & @wrexham_afc 🇨🇦

Best for: Reach with mixed audience signals.

vancityreynolds reaches 50.0M followers with 0.19% engagement, about 60% below the ~0.48% median. Their audience looks solid, a solid pick.

5.min.crafts
#15
50.0M
Followers
0.03%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Fun DIY projects, crafts, life hacks and more! 💙

Best for: Reach with mixed audience signals.

5.min.crafts reaches 50.0M followers with 0.03% engagement, about 94% below the ~0.48% median. Their audience looks solid, a solid pick.

liverpoolfc
#16
49.0M
Followers
0.29%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Official account of Liverpool Football Club. The Premier League champions. 🔴

Best for: Reach with mixed audience signals.

liverpoolfc reaches 49.0M followers with 0.29% engagement, about 40% below the ~0.48% median. Their audience looks solid, a solid pick.

ruben_onsu
#17
44.0M
Followers
0.14%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

CP : Business Inquiries: +628118283883 @onseaofficial

Best for: Reach with mixed audience signals.

ruben_onsu reaches 44.0M followers with 0.14% engagement, about 71% below the ~0.48% median. Their audience looks solid, a solid pick.

jenniferaniston
#18
44.0M
Followers
1.53%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

My friends call me Jen. Founder, @lolavie.

Best for: Massive reach with strong response.

jenniferaniston reaches 44.0M followers with 1.53% engagement, about 219% above the ~0.48% median. Their audience looks solid, a solid pick.

natashawilona12
#19
42.0M
Followers
0.23%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

@skin1004_indonesia 🤎 @posturejakarta @posebyposture

Best for: Reach with mixed audience signals.

natashawilona12 reaches 42.0M followers with 0.23% engagement, about 52% below the ~0.48% median. Their audience looks solid, a solid pick.

pubity
#20
Mega
42.0M
Followers
0.55%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

☀️ Bringing Entertainment and News to a community of millions 🫂 ⠀ 📧 Contactus@pubitygroup.com

Best for: Reach with mixed audience signals.

pubity reaches 42.0M followers with 0.55% engagement, about 15% above the ~0.48% median. Their audience looks solid, a solid pick.

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judebellingham
#21
41.0M
Followers
3.19%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Real Madrid.🤍 @AdidasFootball & @lucozade Athlete. enquiries@belloandbello.com

Best for: Massive reach with strong response.

judebellingham reaches 41.0M followers with 3.19% engagement, about 565% above the ~0.48% median. Their audience looks solid, a solid pick.

barackobama
#22
40.0M
Followers
1.46%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Dad, husband, President, citizen.

Best for: Massive reach with strong response.

barackobama reaches 40.0M followers with 1.46% engagement, about 204% above the ~0.48% median. Their audience looks solid, a solid pick.

tigerjackieshroff
#23
40.0M
Followers
0.78%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

@prowlactive @mmamatrixgym @matrixdanceacademy @mfn_mma

Best for: Premium reach at scale.

tigerjackieshroff reaches 40.0M followers with 0.78% engagement, about 63% above the ~0.48% median. Their audience looks solid, a solid pick.

disney
#24
Mega
40.0M
Followers
0.29%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Return to Pandora. Experience Avatar: Fire and Ash now playing in theatres.

Best for: Reach with mixed audience signals.

disney reaches 40.0M followers with 0.29% engagement, about 40% below the ~0.48% median. Their audience looks solid, a solid pick.

lamineyamal
#25
40.0M
Followers
6.19%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

“𝗦𝗮𝗺𝘂𝗿𝗮𝗶 𝗝𝗮𝗰𝗸”

Best for: Massive reach with strong response.

lamineyamal reaches 40.0M followers with 6.19% engagement, about 1190% above the ~0.48% median. Their audience looks solid, a solid pick.

lukamodric10
#26
39.0M
Followers
1.86%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

@acmilan football player. @hns_cff team captain. #TheBestThingsNeverComeEasy

Best for: Massive reach with strong response.

lukamodric10 reaches 39.0M followers with 1.86% engagement, about 288% above the ~0.48% median. Their audience looks solid, a solid pick.

bhajanmarg_official
#27
38.0M
Followers
3.89%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

THE OFFICIAL PAGE OF SHRI HIT PREMANAND GOVIND SHARAN JI MAHARAJ

Best for: Massive reach with strong response.

bhajanmarg_official reaches 38.0M followers with 3.89% engagement, about 710% above the ~0.48% median. Their audience looks solid, a solid pick.

indiancricketteam
#28
38.0M
Followers
1.39%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Official account of the Indian Cricket Team

Best for: Massive reach with strong response.

indiancricketteam reaches 38.0M followers with 1.39% engagement, about 190% above the ~0.48% median. Their audience looks solid, a solid pick.

lamborghini
#29
37.0M
Followers
0.53%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Automobili #Lamborghini Driving Humans Beyond. Brave. Unexpected. Authentic.

Best for: Reach with mixed audience signals.

lamborghini reaches 37.0M followers with 0.53% engagement, about 10% above the ~0.48% median. Their audience looks solid, a solid pick.

carlinhos
#30
36.0M
Followers
2.48%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

FÉRIASSSSSSSS

Best for: Massive reach with strong response.

carlinhos reaches 36.0M followers with 2.48% engagement, about 417% above the ~0.48% median. Their audience looks solid, a solid pick.

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instantbollywood
#31
36.0M
Followers
0.11%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

⚡️World’s Largest Bollywood Online Network (80M+) Email – instabollywood@gmail.com

Best for: Reach with mixed audience signals.

instantbollywood reaches 36.0M followers with 0.11% engagement, about 77% below the ~0.48% median. Their audience looks solid, a solid pick.

danialves
#32
35.0M
Followers
0.30%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

“DISCÍPULO DE CRISTO JESÚS”

Best for: Reach with mixed audience signals.

danialves reaches 35.0M followers with 0.30% engagement, about 37% below the ~0.48% median. Their audience looks solid, a solid pick.

sarwendah29
#33
35.0M
Followers
0.29%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Mandarin singer, BA @sarwendahjuiceofficial @swheart.id @dastersarwendahasli @ssshine.id @swily.id @gojelli WA Only 087724031992 Meity 081213714164

Best for: Reach with mixed audience signals.

sarwendah29 reaches 35.0M followers with 0.29% engagement, about 40% below the ~0.48% median. Their audience looks solid, a solid pick.

turki
#34
Mega
35.0M
Followers
0.23%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

A personal account that reflects a personal opinion … could be right could be wrong

Best for: Reach with mixed audience signals.

turki reaches 35.0M followers with 0.23% engagement, about 52% below the ~0.48% median. Their audience looks solid, a solid pick.

actorleeminho
#35
34.0M
Followers
2.24%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

:

Best for: Massive reach with strong response.

actorleeminho reaches 34.0M followers with 2.24% engagement, about 367% above the ~0.48% median. Their audience looks solid, a solid pick.

theshilpashetty
#36
33.0M
Followers
0.93%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Mom, Wife, Actor, Entrepreneur, Mindful Yogi, Wellness Influencer & An Eternally Grateful Positive Thinker. Managed by @bethetribe

Best for: Premium reach at scale.

theshilpashetty reaches 33.0M followers with 0.93% engagement, about 94% above the ~0.48% median. Their audience looks solid, a solid pick.

dlwlrma
#37
33.0M
Followers
5.83%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

The Winning

Best for: Massive reach with strong response.

dlwlrma reaches 33.0M followers with 5.83% engagement, about 1115% above the ~0.48% median. Their audience looks solid, a solid pick.

realstraykids
#38
33.0M
Followers
2.77%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Stray Kids(스트레이 키즈) Official Instagram

Best for: Massive reach with strong response.

realstraykids reaches 33.0M followers with 2.77% engagement, about 477% above the ~0.48% median. Their audience looks solid, a solid pick.

easportsfc
#39
32.0M
Followers
0.18%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Vote for your #TOTY now. Rated (E) for Everyone. Includes In-Game Purchases (Includes Random Items).

Best for: Reach with mixed audience signals.

easportsfc reaches 32.0M followers with 0.18% engagement, about 62% below the ~0.48% median. Their audience looks solid, a solid pick.

icc
#40
Mega
32.0M
Followers
0.26%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

🏆 #U19WorldCup up next 🔜 The official Insta account of the International Cricket Council.

Best for: Reach with mixed audience signals.

icc reaches 32.0M followers with 0.26% engagement, about 46% below the ~0.48% median. Their audience looks solid, a solid pick.

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handemiyy
#41
32.0M
Followers
2.17%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

@idiletisim

Best for: Massive reach with strong response.

handemiyy reaches 32.0M followers with 2.17% engagement, about 352% above the ~0.48% median. Their audience looks solid, a solid pick.

ferrari
#42
32.0M
Followers
0.24%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Welcome to the official account of Ferrari, Italian excellence that makes the world dream.

Best for: Reach with mixed audience signals.

ferrari reaches 32.0M followers with 0.24% engagement, about 50% below the ~0.48% median. Their audience looks solid, a solid pick.

vantara
#43
32.0M
Followers
0.23%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Star of the Forest✨ A movement committed to providing a new beginning for animals in need. GZRRC | RKTEWT

Best for: Reach with mixed audience signals.

vantara reaches 32.0M followers with 0.23% engagement, about 52% below the ~0.48% median. Their audience looks solid, a solid pick.

sidmalhotra
#44
32.0M
Followers
1.77%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Keep it Real.

Best for: Massive reach with strong response.

sidmalhotra reaches 32.0M followers with 1.77% engagement, about 269% above the ~0.48% median. Their audience looks solid, a solid pick.

tirullipa
#45
31.0M
Followers
0.24%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

O palhaço que fez o mundo virar seu palco🎭 •Apresentador •Comediante •Clown🤡 Ingressos pra o @circodotiru 🎪 TIRÚTV📺 e Link Da Sorte🍀concorra 1Milhão👇🏼

Best for: Reach with mixed audience signals.

tirullipa reaches 31.0M followers with 0.24% engagement, about 50% below the ~0.48% median. Their audience looks solid, a solid pick.

ivan_gunawan
#46
31.0M
Followers
0.06%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

* Im AN ACTOR🇮🇩 _MANDJHA IVAN GUNAWAN ❤️KOMPOR SRY ❤️ GIRI PALMA ❤️NASi KULIT MAK IGUN ❤️IVAN GUNAWAN DELUXE

Best for: Reach with mixed audience signals.

ivan_gunawan reaches 31.0M followers with 0.06% engagement, about 87% below the ~0.48% median. Their audience looks solid, a solid pick.

sadiesink_
#47
31.0M
Followers
8.74%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

The Whale now playing in theaters! Get tickets now!

Best for: Massive reach with strong response.

sadiesink_ reaches 31.0M followers with 8.74% engagement, about 1721% above the ~0.48% median. Their audience looks solid, a solid pick.

zaskiasungkar15
#48
31.0M
Followers
0.18%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

@zaskiasungkarjakarta @swizgroup BA @le_mineraleid @fiestanugget @barakat_id @anak.vidoran @bodrexin @autanindonesia @roma.biskuitkelapa

Best for: Reach with mixed audience signals.

zaskiasungkar15 reaches 31.0M followers with 0.18% engagement, about 62% below the ~0.48% median. Their audience looks solid, a solid pick.

rinanose16
#49
30.0M
Followers
0.22%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

🇮🇩artist / 👰🏻‍♀️🤵🏻 @josscy

Best for: Reach with mixed audience signals.

rinanose16 reaches 30.0M followers with 0.22% engagement, about 54% below the ~0.48% median. Their audience looks solid, a solid pick.

rockstargames
#50
30.0M
Followers
2.98%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

The official home of Rockstar Games on Instagram

Best for: Massive reach with strong response.

rockstargames reaches 30.0M followers with 2.98% engagement, about 521% above the ~0.48% median. Their audience looks solid, a solid pick.

rodrigofaro
#51
30.0M
Followers
0.16%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

📺 Apresentador / Ator / Cantor Publicidade: rodrigo@conteudo.art.br

Best for: Reach with mixed audience signals.

rodrigofaro reaches 30.0M followers with 0.16% engagement, about 67% below the ~0.48% median. Their audience looks solid, a solid pick.

jojotodynho
#52
29.0M
Followers
0.65%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Uma mulher real ✨🦋 Palestrante ⚖️ 6/10 @esportesdasorte 🍀 Publi: jojotpubli@gmail.com Imprensa: reglobato@gmail.com

Best for: Premium reach at scale.

jojotodynho reaches 29.0M followers with 0.65% engagement, about 35% above the ~0.48% median. Their audience looks solid, a solid pick.

floydmayweather
#53
29.0M
Followers
0.60%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

@youare_1of1 @aguaplusalkaline @betify

Best for: Reach with mixed audience signals.

floydmayweather reaches 29.0M followers with 0.60% engagement, about 25% above the ~0.48% median. Their audience looks solid, a solid pick.

lestikejora
#54
28.0M
Followers
0.56%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

🇵🇸 @msglowbeauty @moell.id @jajanan.djalu @leslar_entertainment Manager @riffyfie : +628568972539 (WA only)

Best for: Reach with mixed audience signals.

lestikejora reaches 28.0M followers with 0.56% engagement, about 17% above the ~0.48% median. Their audience looks solid, a solid pick.

rohittt_09_
#55
28.0M
Followers
2.35%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

• Fashion | Lifestyle • ⁠Built – @ziro9.official • ⁠#reactionboi

Best for: Massive reach with strong response.

rohittt_09_ reaches 28.0M followers with 2.35% engagement, about 390% above the ~0.48% median. Their audience looks solid, a solid pick.

alnassr
#56
28.0M
Followers
0.43%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

الحساب الرسمي لنادي النصر السعودي ‏Official Account of AlNassr Club ⚽Est.1955 48x🏆 Football Trophies 19x🥇Saudi League Titles 2x 🏆Asian Champions

Best for: Reach with mixed audience signals.

alnassr reaches 28.0M followers with 0.43% engagement, about 10% below the ~0.48% median. Their audience looks solid, a solid pick.

kunaguero
#57
28.0M
Followers
0.23%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

CEO @kruesports Embajador @stake Co Fundador @gomate_drinks Fundador @fitchin_gg

Best for: Reach with mixed audience signals.

kunaguero reaches 28.0M followers with 0.23% engagement, about 52% below the ~0.48% median. Their audience looks solid, a solid pick.

isisvalverde
#58
28.0M
Followers
0.27%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Represented @ilanabrakarz 🇧🇷 isisvalverde@agenciamento.com 🇺🇸 msantino@luberroklin.com Luber Roklin Entertainment

Best for: Reach with mixed audience signals.

isisvalverde reaches 28.0M followers with 0.27% engagement, about 44% below the ~0.48% median. Their audience looks solid, a solid pick.

rosalia.vt
#59
27.0M
Followers
5.37%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

🔥 🔥 💖 🔥 www.ROSALIA.com 🔥 💖 🔥 🔥

Best for: Massive reach with strong response.

rosalia.vt reaches 27.0M followers with 5.37% engagement, about 1019% above the ~0.48% median. Their audience looks solid, a solid pick.

m10_official
#60
27.0M
Followers
0.60%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Former Football Player 〽️⚽️

Best for: Reach with mixed audience signals.

m10_official reaches 27.0M followers with 0.60% engagement, about 25% above the ~0.48% median. Their audience looks solid, a solid pick.

zamzam_brothers_official
#61
27.0M
Followers
0.39%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

CEO Of : www.zamelectproperties.com Num 1 YouTuber in Asia 81 Million+ Subscribers on YouTube For Collaboration +971566181238

Best for: Reach with mixed audience signals.

zamzam_brothers_official reaches 27.0M followers with 0.39% engagement, about 19% below the ~0.48% median. Their audience looks solid, a solid pick.

fortnite
#62
27.0M
Followers
0.66%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Cartmanland: 1.9.26

Best for: Premium reach at scale.

fortnite reaches 27.0M followers with 0.66% engagement, about 38% above the ~0.48% median. Their audience looks solid, a solid pick.

sureshraina3
#63
27.0M
Followers
1.46%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Entrepreneur 🇮🇳 Cricketer 🏏🕉️ @maate Ambassador @aviator.spribe team@sureshraina.com, rg@artkonnect.in Queries @thisisrrg

Best for: Massive reach with strong response.

sureshraina3 reaches 27.0M followers with 1.46% engagement, about 204% above the ~0.48% median. Their audience looks solid, a solid pick.

nina
#64
Mega
27.0M
Followers
2.00%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

I live on the edge… and constantly fall off it 🙄

Best for: Massive reach with strong response.

nina reaches 27.0M followers with 2.00% engagement, about 317% above the ~0.48% median. Their audience looks solid, a solid pick.

kevindebruyne
#65
26.0M
Followers
2.72%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

@officialsscnapoli | @belgianreddevils

Best for: Massive reach with strong response.

kevindebruyne reaches 26.0M followers with 2.72% engagement, about 467% above the ~0.48% median. Their audience looks solid, a solid pick.

jumpman23
#66
26.0M
Followers
0.00%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

OUR TURN

Best for: Reach with mixed audience signals.

jumpman23 reaches 26.0M followers with 0.00% engagement, about 100% below the ~0.48% median. Their audience looks solid, a solid pick.

kevinho
#67
26.0M
Followers
0.65%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

o mlk dos hits Forbes under 30 🫱🏻‍🫲🏼🎤 parcerias: renanfranca.gr6@gmail.com Embaixador @esportesdasorte HORÁRIO DE VERÃO HIT ❤️🏖️🇧🇷👇🏽

Best for: Premium reach at scale.

kevinho reaches 26.0M followers with 0.65% engagement, about 35% above the ~0.48% median. Their audience looks solid, a solid pick.

ramadhaniabakrie
#68
26.0M
Followers
0.34%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

CEO of @grakaladipaka

Best for: Reach with mixed audience signals.

ramadhaniabakrie reaches 26.0M followers with 0.34% engagement, about 29% below the ~0.48% median. Their audience looks solid, a solid pick.

netflixlat
#69
25.0M
Followers
0.33%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Brindis rápido que tengo cita en Hawkins 🍾🚲

Best for: Reach with mixed audience signals.

netflixlat reaches 25.0M followers with 0.33% engagement, about 31% below the ~0.48% median. Their audience looks solid, a solid pick.

jscmila
#70
25.0M
Followers
0.33%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

📧: jscmilagnesia.contact@gmail.com

Best for: Reach with mixed audience signals.

jscmila reaches 25.0M followers with 0.33% engagement, about 31% below the ~0.48% median. Their audience looks solid, a solid pick.

iansomerhalder
#71
25.0M
Followers
0.99%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

I’m trying something really special. Click subscribe to find out. It’s $.99 only. What do you have to lose?

Best for: Massive reach with strong response.

iansomerhalder reaches 25.0M followers with 0.99% engagement, about 106% above the ~0.48% median. Their audience looks solid, a solid pick.

burakozcivit
#72
25.0M
Followers
0.41%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Contact♦️business@burakozcivit.co ♦️

Best for: Reach with mixed audience signals.

burakozcivit reaches 25.0M followers with 0.41% engagement, about 15% below the ~0.48% median. Their audience looks solid, a solid pick.

bn_sj2013
#73
25.0M
Followers
3.72%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

:

Best for: Massive reach with strong response.

bn_sj2013 reaches 25.0M followers with 3.72% engagement, about 675% above the ~0.48% median. Their audience looks solid, a solid pick.

massafera
#74
25.0M
Followers
0.45%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

🌻atriz mãe da Sofia🫶 Contato: Trigo – grazi@trigo.cc

Best for: Reach with mixed audience signals.

massafera reaches 25.0M followers with 0.45% engagement, about 6% below the ~0.48% median. Their audience looks solid, a solid pick.

mustafahosnyofficial
#75
25.0M
Followers
0.21%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

الحساب الرسمي للداعية مصطفى حسني #مصطفى_حسني #MustafaHosny

Best for: Reach with mixed audience signals.

mustafahosnyofficial reaches 25.0M followers with 0.21% engagement, about 56% below the ~0.48% median. Their audience looks solid, a solid pick.

kyliecosmetics
#76
24.0M
Followers
0.26%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

available at @ultabeauty, @douglas_cosmetics and our global retailers 🤍

Best for: Reach with mixed audience signals.

kyliecosmetics reaches 24.0M followers with 0.26% engagement, about 46% below the ~0.48% median. Their audience looks solid, a solid pick.

buzova86
#77
24.0M
Followers
0.28%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

TV presenter, actress, designer, singer 🎤👸🏻 Concert – Aram +7(919)771-17-77 PR/commercial – @Anton_bo +7(968)740-74-74

Best for: Reach with mixed audience signals.

buzova86 reaches 24.0M followers with 0.28% engagement, about 42% below the ~0.48% median. Their audience looks solid, a solid pick.

6ix9ine
#78
24.0M
Followers
0.76%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

FREE 6IX9INE🌈🔓 OFFICIAL MERCH AVAILABLE NOW!!! LIMITED STOCK!!!

Best for: Premium reach at scale.

6ix9ine reaches 24.0M followers with 0.76% engagement, about 58% above the ~0.48% median. Their audience looks solid, a solid pick.

irfanhakim75
#79
23.0M
Followers
0.09%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Job & endorse : AWAN 081311461253 Youtube , KLIK LINK di bawah⬇️⬇️

Best for: Reach with mixed audience signals.

irfanhakim75 reaches 23.0M followers with 0.09% engagement, about 81% below the ~0.48% median. Their audience looks solid, a solid pick.

chloegmoretz
#80
23.0M
Followers
0.00%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

☄️. .✦. * 🪐. . *🌖

Best for: Reach with mixed audience signals.

chloegmoretz reaches 23.0M followers with 0.00% engagement, about 100% below the ~0.48% median. Their audience looks solid, a solid pick.

memezar
#81
23.0M
Followers
0.65%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

📺 The No.1 community for internet culture on Instagram ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀ ⬇️ Join Meme Makers & prove you can make memes too

Best for: Premium reach at scale.

memezar reaches 23.0M followers with 0.65% engagement, about 35% above the ~0.48% median. Their audience looks solid, a solid pick.

itsmebcl
#82
23.0M
Followers
0.17%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

✉️ Team BCL Inquiries: +628176323750 | Alam +6281284409988 | Ita Eternal Love Concert click here ⬇️

Best for: Reach with mixed audience signals.

itsmebcl reaches 23.0M followers with 0.17% engagement, about 65% below the ~0.48% median. Their audience looks solid, a solid pick.

davidluiz23
#83
23.0M
Followers
0.06%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

⚽️ @pafosfc God bless you! #geezers ✉️ davidluiz@alobsports.com.br

Best for: Reach with mixed audience signals.

davidluiz23 reaches 23.0M followers with 0.06% engagement, about 87% below the ~0.48% median. Their audience looks solid, a solid pick.

beinsports
#84
23.0M
Followers
0.13%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

الحساب الرسمي لقنوات beIN SPORTS في الشرق الأوسط وشمال أفريقيا The Official Account for beIN SPORTS Channels in Middle East & North Africa

Best for: Reach with mixed audience signals.

beinsports reaches 23.0M followers with 0.13% engagement, about 73% below the ~0.48% median. Their audience looks solid, a solid pick.

camimendes
#85
23.0M
Followers
4.75%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

café com leite @honor.role

Best for: Massive reach with strong response.

camimendes reaches 23.0M followers with 4.75% engagement, about 890% above the ~0.48% median. Their audience looks solid, a solid pick.

cvillaloboss
#86
23.0M
Followers
0.58%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Actriz, Conductora & Empresaria Colombiana. • Manager: @mclmanager • Prensa: @labullapr

Best for: Reach with mixed audience signals.

cvillaloboss reaches 23.0M followers with 0.58% engagement, about 21% above the ~0.48% median. Their audience looks solid, a solid pick.

domelipa
#87
23.0M
Followers
0.86%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

✩Esencia 📍Monterrey N.L contacto@domelipa.mx

Best for: Premium reach at scale.

domelipa reaches 23.0M followers with 0.86% engagement, about 79% above the ~0.48% median. Their audience looks solid, a solid pick.

ichasoebandono
#88
22.0M
Followers
0.11%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

#tulisanalyssa @detcha.official

Best for: Reach with mixed audience signals.

ichasoebandono reaches 22.0M followers with 0.11% engagement, about 77% below the ~0.48% median. Their audience looks solid, a solid pick.

felicyangelista_
#89
22.0M
Followers
0.21%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

@hitocaesar’s wife @graziellabible_ & @zefanyagraneth_ ‘s mom 👼🏻❤️ Co Founder of @scarlettofficial ⬇️ADMIN ENDORSE: 📞 081315126778 (WA ONLY) ♥️Jesus

Best for: Reach with mixed audience signals.

felicyangelista_ reaches 22.0M followers with 0.21% engagement, about 56% below the ~0.48% median. Their audience looks solid, a solid pick.

rafaavitti
#90
22.0M
Followers
0.19%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Meio achado meio perdido

Best for: Reach with mixed audience signals.

rafaavitti reaches 22.0M followers with 0.19% engagement, about 60% below the ~0.48% median. Their audience looks solid, a solid pick.

russwest44
#91
22.0M
Followers
0.38%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

WHY NOT? @honorthegift

Best for: Reach with mixed audience signals.

russwest44 reaches 22.0M followers with 0.38% engagement, about 21% below the ~0.48% median. Their audience looks solid, a solid pick.

zaskiadyamecca
#92
22.0M
Followers
0.31%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Indonesian Volunteer 🇵🇸🇲🇨 cp INA +62816802069 @chadareeofficial @mamahkejogja @zaskiamecca_id @biabyzaskiamecca @gamplongstudio

Best for: Reach with mixed audience signals.

zaskiadyamecca reaches 22.0M followers with 0.31% engagement, about 35% below the ~0.48% median. Their audience looks solid, a solid pick.

melissamelmaia
#93
22.0M
Followers
2.17%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

🇧🇷 𝐀𝐠𝐞𝐧𝐭𝐞 • eduarda@zecavitorino.com.br | @zvagenciamento 𝐈𝐦𝐩𝐫𝐞𝐧𝐬𝐚• raphael@rvnassessoria.com | @raphito89

Best for: Massive reach with strong response.

melissamelmaia reaches 22.0M followers with 2.17% engagement, about 352% above the ~0.48% median. Their audience looks solid, a solid pick.

oprah
#94
Mega
22.0M
Followers
0.13%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Podcast & Enough Book 👇🏽

Best for: Reach with mixed audience signals.

oprah reaches 22.0M followers with 0.13% engagement, about 73% below the ~0.48% median. Their audience looks solid, a solid pick.

alvaromorata
#95
22.0M
Followers
0.48%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

• ⁠@alicecampello 🔗 • @sefutbol 🇪🇸 • @comofootball 💙

Best for: Reach with mixed audience signals.

alvaromorata reaches 22.0M followers with 0.48% engagement, in line with the ~0.48% median. Their audience looks solid, a solid pick.

lucasvazquez91
#96
22.0M
Followers
1.81%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

@bayer04fussball ⚽️ @adidasfootball @adidas Management: @actalent

Best for: Massive reach with strong response.

lucasvazquez91 reaches 22.0M followers with 1.81% engagement, about 277% above the ~0.48% median. Their audience looks solid, a solid pick.

raditya_dika
#97
22.0M
Followers
0.20%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Storyteller, etc. Contact: +6285775813590 (Fitri). CEO of @ekresaofficial. BA @netciti_persada & @jenia_stationery

Best for: Reach with mixed audience signals.

raditya_dika reaches 22.0M followers with 0.20% engagement, about 58% below the ~0.48% median. Their audience looks solid, a solid pick.

art_dailydose
#98
22.0M
Followers
0.97%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

📍Your Daily Dose of Art on Instagram 🖌️ 🥇The World’s Largest Art Page 📩 business@dailydoseofart.com 👇 Get the art newsletter 💌

Best for: Massive reach with strong response.

art_dailydose reaches 22.0M followers with 0.97% engagement, about 102% above the ~0.48% median. Their audience looks solid, a solid pick.

thedeverakonda
#99
22.0M
Followers
4.80%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

Manas ekam, vachas ekam, karmanyekam, mahatmanam.

Best for: Massive reach with strong response.

thedeverakonda reaches 22.0M followers with 4.80% engagement, about 900% above the ~0.48% median. Their audience looks solid, a solid pick.

fallontonight
#100
21.0M
Followers
1.73%
Engagement rate
-
Avg reel plays
$12.2K+
Est. $/post

The official home of The Tonight Show Starring @JimmyFallon! Weeknights at 11:35/10:35c on @NBC and next day on @Peacock. #FallonTonight

Best for: Massive reach with strong response.

fallontonight reaches 21.0M followers with 1.73% engagement, about 260% above the ~0.48% median. Their audience looks solid, a solid pick.

Creator sizes

Which size of creator should you pick?

Bigger is not always better. The right size depends on whether you mainly want awareness or action. Smaller creators bring a tighter audience and stronger engagement; larger ones bring reach and recognition.

Nano

Emerging creators · 1K-10K

Highest trust and engagement. Best for hyper-local or niche campaigns where authenticity matters most.

Strong trustNiche reach
0 in this list

Micro

Recommended

High-efficiency creators · 10K-50K

Best balance of reach, engagement and cost. Ideal for product launches, DTC brands and performance campaigns.

Best efficiencyProduct fit
0 in this list

Macro

Scale creators · 50K-500K

Broad visibility and recognition. Good for awareness and brand positioning at scale.

Wide reachAwareness
0 in this list

Mega

Celebrity-level creators · 500K+

Mass awareness and cultural reach. Premium pricing; use where broad visibility matters most.

Mass reachPremium
100 in this list

Not sure which size fits your campaign? Match creators to your exact goal and budget.

Find your creators

Instagram Influence & Audience Insights

The most followed people on Instagram dominate global attention and shape digital culture at scale. From football legends and pop superstars to Hollywood actors and internet personalities, these accounts reach billions of users every month.

This ranking is built using verified follower counts, engagement rates, audience demographics, and growth trends, helping brands, marketers, and analysts understand who truly leads the platform in visibility and impact.

The most followed person on Instagram is typically a global celebrity such as Cristiano Ronaldo, Lionel Messi, or Selena Gomez, depending on the latest follower counts. This ranking is based on verified follower counts, engagement rate, audience authenticity, and growth trends. Not always.

While follower count shows reach, real influence also depends on engagement, audience quality, and relevance. Brands collaborate with top Instagram personalities to gain massive visibility, boost credibility, and reach global audiences quickly.

Yes, but partnerships usually require large budgets and strategic alignment. Many brands also choose to work with micro and mid-tier influencers for more targeted and cost-effective campaigns.

For developers & data teams

Put the data behind this ranking in your own stack

The same live data we used to rank global creators, followers, engagement, audience quality and more across 400M+ creators, is available programmatically through the ClickAnalytic Influencer Marketing API.

FAQ

Frequently asked questions

Everything brands ask before shortlisting global creators.

Who is the most followed person on Instagram?

The most followed person on Instagram is typically a global celebrity such as Cristiano Ronaldo, Lionel Messi, or Selena Gomez, depending on the latest follower counts. Rankings change regularly as audiences grow and trends shift.

How is the Top 100 Most Followed People on Instagram ranking calculated?

This ranking is based on verified follower counts, engagement rate, audience authenticity, and growth trends. We analyze public data to ensure accuracy and avoid fake or inflated profiles.

Are the most followed Instagram accounts always the most influential?

Not always. While follower count shows reach, real influence also depends on engagement, audience quality, and relevance. Some smaller accounts can generate higher impact than massive profiles.

Why do brands work with the most followed people on Instagram?

Brands collaborate with top Instagram personalities to gain massive visibility, boost credibility, and reach global audiences quickly. These partnerships are especially powerful for product launches and awareness campaigns.

Can businesses collaborate with the most followed people on Instagram?

Yes, but partnerships usually require large budgets and strategic alignment. Many brands also choose to work with micro and mid-tier influencers for more targeted and cost-effective campaigns.

Jules Carmaux

Written by

Jules Carmaux

Co-Founder and Content Lead at ClickAnalytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated May 26, 202614 min readRefreshed monthly

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