Influencer brands are totally shaking up the biz world! 🌟

Guess what? 

Over 60% of young adults are making purchases based on influencer recommendations. That’s a whole new shopping revolution! 😱

Here at Click Analytic, we’re zooming in on the coolest influencer brands you need to follow, stat.

From fashion moguls to tech wizards, these influencers are creating brands that are super hard to ignore.

Strap in, folks! We’re about to take a whirlwind tour of 13 influencer brands redefining cool and cashing in big time. 🤑💥

Ready to meet the trendsetters turning their online fame into brand-name game-changers? 

Here are 13 influencer brands to inspire and motivate you to find influencers. 

Let’s roll! 👇🌈

Feastables is a shining example of influencer marketing genius. 🧑‍🔬

Within months of launching, the brand made $10 million in revenue. 🤑

Crafted by MrBeast, the YouTube sensation known for his grand gestures and viral challenges, Feastables merges the worlds of entertainment and ethical snacking. 

This brand offers an experience of fun, ethics, and deliciousness.

👉 Why is it so successful?

The magic of Feastables lies in its unique blend of quality and interactivity. 

Each bar has a QR code leading to exclusive online games and contests, turning every bite into an interactive adventure. 

It’s like Willy Wonka went digital, and everyone’s invited to the party!

👉 What can we learn from this influencer brand?

Feastables is a textbook case for influencer brand success. 

MrBeast’s massive following is a community ready to engage, share, and purchase.

The brand leverages its influence to create customers. 

For marketing managers, Feastables teaches us how to harness an influencer’s power to create an authentic, engaging, and socially responsible brand.

PRIME is where influencer prowess meets the sports hydration game. 🏉

Conceived by Logan Paul and KSI, two of YouTube’s most notable personalities, PRIME has turned the tide in the sports drink arena. 

The two influencers have 70 million YouTube subscribers combined. 

The official prime account has 1.2 million. 

What does this mean?

This gives them a massive audience of potential customers itching to get their hands on a bottle. 💸

👉 Why is it so successful?

PRIME teaches us the power of influencer credibility in uncharted territory. 

Logan Paul and KSI didn’t just endorse a product; they created one that embodies their personal brand ethos. 

It’s a masterstroke in aligning personal brand values with product attributes, creating a seamless, authentic marketing narrative.

👉 What can we learn from this influencer brand?

PRIME is a case study of leveraging influencer clout to break into competitive markets. 

The brand capitalises on its founders’ massive, engaged audiences, turning followers into customers. 

It’s about understanding and mirroring your audience’s values in your product.

Chiara Ferragni’s journey from a fashion blogger to a global style icon is nothing short of a modern-day fairytale. 🧚

Starting with her blog, The Blonde Salad, Ferragni has evolved into a full-fledged fashion line that encapsulates her unique style and entrepreneurial spirit. 

It’s a dazzling mix of digital influence and fashion-forward thinking.

Today, with almost 14 Million followers on Instagram and a turnover of 30 million Euros, Chiara Ferragni is the most popular fashion blogger in the world.

👉 Why is it so successful?

Chiara’s transition from influencer to designer shows us how to leverage personal branding. 💃

She’s used her influence and understanding of her audience to create a fashion line that’s both aspirational and attainable.

👉 What can we learn from this influencer brand?

Chiara Ferragni’s fashion line is a prime example of how to evolve a personal brand into a commercial success. 

It’s about understanding your audience, staying true to your roots, and seamlessly integrating your personal brand into your business. 

Her approach to mixing high fashion with streetwear elements while maintaining a solid digital presence is a blueprint for modern brand building.

Here’s another drink on our list of epic influencer brands to follow.

Founded by Ben Goodwin and David Lester, Olipop is a sparkling tonic that packs a punch of prebiotics, plant fibre, and botanicals, all while keeping it low on sugar. 

Today, Olipop has a market reach of over $200M. 🤯

👉 Why is it so successful?

Olipop’s success story is a masterclass in market disruption. 

It’s not about battling giants on their turf; it’s about creating a new playing field. 

By addressing the growing demand for healthier options without compromising taste, Olipop also shows us the power of innovation in crowded markets.

👉 What can we learn from this influencer brand?

Olipop is a testament to understanding and responding to consumer trends, turning a classic product on its head to appeal to modern preferences. 

Olipop’s journey from concept to cult favourite is a blueprint for brands looking to make a similar splash in their sectors.

Founded by Monique Rodriguez, a registered nurse turned beauty entrepreneur, Mielle Organics is a movement in the natural hair care and beauty industry. 💇

This brand is all about harnessing the power of herbs, minerals, and essential oils to nourish and rejuvenate.

👉 Why is it so successful?

Monique’s transparent and authentic approach to sharing her hair care journey resonated with a vast audience. 

She created a brand that’s personal, relatable, and rooted in real experiences. 

By addressing specific hair care needs, Mielle Organics tapped into a market niche craving attention and quality products.

Speaking of staying on brand, her audience is 20.71% male and 79.29% female.

👉 What can we learn from this influencer brand?

Mielle Organics shows us how to build brand loyalty through authenticity and community engagement. 

The brand’s approach to educating its audience about hair health and an honest, relatable social media presence turned customers into brand advocates.

Poppi is more than just another player in the crowded soda market. 🥤

This influencer brand is a sparkling story of real-world insight. 

Created by husband and wife duo Allison and Stephen Ellsworth, Poppi combines the fun of a fizzy drink with the health benefits of apple cider vinegar.

👉 Why is it so successful?

The Ellsworths smartly leveraged their appearance on Shark Tank, turning TV exposure into a social media sensation. 

They seized an opportunity and transformed it into a compelling brand story that resonates with health-conscious consumers.

👉 What can we learn from this influencer brand?

For marketing gurus, Poppi is a lesson in the power of authenticity and strategic storytelling. 

The brand doesn’t just sell a product.

Poppi offers a lifestyle choice that’s relatable and desirable. 

From its transparent ingredient list to its eye-catching design, Poppi teaches us how to create a product that speaks directly to modern consumers’ desires and values.

MrBeast, aka Jimmy Donaldson, is not just an internet sensation; he’s a philanthropic powerhouse. 

Known for his over-the-top YouTube challenges, MrBeast has taken a giant leap from creating viral content to championing charitable causes. 

His philanthropic ventures are redefining what it means to be an influencer in the best way possible.

👉 Why is it so successful?

MrBeast’s approach to philanthropy is a goldmine of insights for marketers and brands. 🕵️

He shows that authenticity and a genuine passion for causes can resonate deeply with a global audience. 

His strategy of integrating entertainment with charity work demonstrates how brands can create impactful campaigns that are both meaningful and engaging.

👉 What can we learn from this influencer brand?

MrBeast’s ability to turn viral challenges into fundraising campaigns illustrates the potential of influencer platforms in driving real-world change. 

It’s a new marketing narrative that combines social influence with social responsibility.

Kristen Addis, the mastermind behind Be My Travel Muse, is a beacon of inspiration for solo travellers, especially women. 🧳

Trading her steady investment banking job for a backpack and a world of adventures, Kristen has transformed her passion for travel into a thriving brand that empowers and guides female travellers across the globe.

👉 Why is it so successful?

Kristen’s approach to sharing honest, in-depth travel experiences resonates with an audience seeking authenticity and courage. 

Her journey is a testament to the power of niche targeting and genuine content.

👉 What can we learn from this influencer brand?

Marketers can learn a lot from Be My Travel Muse. 

Kristen shows how to build a brand by being a relatable figure who shares valuable insights and connects with her audience on a personal level. 

Her brand is a blend of inspiration, practical advice, and a strong, supportive community – a perfect recipe for influencer success.

William LaChance, a contemporary artist known for his vibrant and kaleidoscopic pieces, is painting his way into the hearts of art lovers and the Instagram crowd alike. 🎨

His work, a colourful blend of abstract identity and narrative expression, transcends the traditional boundaries of high art, bringing a fresh perspective to both galleries and public spaces.

👉 Why is it so successful?

LaChance’s journey from a canvas artist to a multi-dimensional creative force is a vibrant lesson in versatility and audience engagement for brands. 

His ability to apply his artistic vision across various mediums shows the power of adaptability in reaching wider audiences. 

👉 What can we learn from this influencer brand?

William LaChance’s art is both unique and universally appealing. 

His brand demonstrates how others can create a diverse yet cohesive identity. 

And collaborations? 

They range from urban murals to luxury brands and showcase the potential of creative partnerships in expanding brand reach.

Rebecca Lueck, the creative force behind Becca Jean Photography, has turned her passion for photography into a vibrant brand that celebrates life’s joyful moments. 📸

Swapping her teacher’s hat for a camera lens, Rebecca has crafted a unique niche in photography, focusing on family, laughter, and the natural beauty of the Pacific Northwest.

👉 Why is it so successful?

Rebecca’s journey from a teacher to a sought-after photographer teaches her followers to follow their passion and leverage their strengths. 

She built her brand on authenticity, a deep understanding of her audience (moms and families), and a keen eye for capturing the beauty in everyday moments.

👉 What can we learn from this influencer brand?

Becca Jean Photography is an excellent example of how to create a strong, relatable brand identity. 

Rebecca shows that understanding your audience and catering to their specific needs can turn a personal passion into a thriving business. 

Her brand resonates because it’s genuine, relatable, and filled with joy – qualities that make for a compelling brand story in any industry.

Step into the dreamy, colour-drenched world of Paul Fuentes, where mid-century Americana meets modern whimsy. 

Fuentes, an artist with a flair for blending the familiar with the fantastical, has created a unique niche with his multi-layered photographic art.

 His collections, inspired by the endless summer of Palm Springs and his love for big cats, offer a refreshing take on contemporary art. 🦁

👉 Why is it so successful?

Paul Fuentes’ artistic journey offers vibrant insights for brand builders. 

He demonstrates the power of a distinct style and thematic consistency in creating a recognisable brand. 

👉 What can we learn from this influencer brand?

For marketers, his work is a lesson in using visual storytelling to captivate and engage audiences, showing how a consistent theme can weave through various products to create a strong, unified brand identity.

His collections show how to create a compelling brand narrative that can translate across different mediums and resonate with a diverse audience.

Abi Connick went from brand designer to educator and entrepreneur. 

Abi has created a platform that showcases her design prowess and equips other creatives with the skills and confidence to succeed in the competitive design industry.

👉 Why is it so successful?

Abi Connick’s journey from a practising designer to a mentor and resource creator is a fantastic example of brand evolution. 

Addressing the real-world challenges designers face and offering practical solutions is a blueprint for brands looking to provide value and build loyalty. 

👉 What can we learn from this influencer brand?

Abi Connick’s brand teaches establishing authority and trust within a specific niche. 

Her resources show the importance of understanding your audience’s needs and providing valuable, actionable content. 

It’s about turning a personal brand into a hub of knowledge and inspiration, creating a community of loyal followers and customers.

Kailash Saravanan is not just a UI/UX designer; he’s a digital visionary. 

With a keen focus on digital well-being, inclusivity, and ethics, Kailash has carved a niche in the UI/UX world. 

His journey from an online portfolio to influencing and mentoring in the design community demonstrates the transformative power of skill and passion.

👉 Why is it so successful?

Kailash Saravanan’s emphasis on understanding user needs and integrating ethical considerations into design is a lesson in building products that resonate with users.

His work highlights the importance of empathy and responsibility in creating digital experiences for brands.

👉 What can we learn from this influencer brand?

Kailash Saravanan’s work is an example of how to leverage specialised skills to establish brand authority. 

His focus on mentoring and community building within the design space shows the power of sharing knowledge and fostering connections.

And there you have it: 13 epic influencer brands to follow today. These influencers went from celebrity to business owner.

Why?

Because they understood the power of influencer marketing. Are you ready to use this power? Grab a free trial of our influencer marketing platform and start making money.