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Top 10 UK Vegan Influencers to Follow in 2022

Are you searching for an influencer that’s all about keeping it green? Or are you looking to promote a new plant-based product to a huge eco-friendly audience?

Here’s our list of the top performing Vegan Influencers in the United Kingdom to follow on Instagram: 

#01

@lucywatson

 Lucy Watson

1.22M
Followers

0.28%
Eng. Rate

Average Audience Overall Quality

#02

 

 

           @earthlinged

                     Earthling Ed

 

 

 

                         598.85K                         Followers

 

 

                       3.42%                                          Eng. Rate

Good
Audience Overall Quality

@earthlinged is a best-selling author, public speaker and macro vegan influencer from London. He designs clothing for the brand I.D.E.A. Studios, and has an audience authenticity score of 84.71%. His Instagram audience’s main area of interest is restaurants, food and groceries with an amazing score of 62.14%.

#03

@bakinghermann

Julius Fiedler

288.07K
Followers

11.1%
Eng. Rate

Good Audience Overall Quality

@bakinghermann is a plant-based food enthusiast, Slow Food UK ambassador and super vegan influencer from London. Julius’ audience authenticity score is an impressive 80.81%, and despite being a UK-based vegan influencer, has a predominantly American audience. This is an influencer who appeals to overseas audiences, in turn expanding your reach.

#04

@frankiepdarling

Frankie Darling

135.62K
Followers

33.95%
Eng. Rate

Good Audience Overall Quality

@frankiepdarling is a vegan and cruelty-free self-taught MUA and super vegan influencer from London. Creating looks that stun via Instagram Reels, this creator takes a different approach to typical vegan influencing. Frankie has an audience authenticity score of 83.42% and a main audience interest surrounding beauty and cosmetics with a very good interest score of 52.67%.

#05

@doctorbowl

Divya Sharma

122.68K
Followers

2.8%
Eng. Rate

Average Audience Overall Quality

@doctorbowl is a vegan cook, doctor and super vegan influencer from London. Known for posting simple, quick and scrumptious recipes that require less than 10 ingredients, she has an audience with a strong 86.03% interest in restaurants, food and groceries. She is also a Mom – Click here to check out our Top 10 US Based Mom Influencers.

#06

@veganbrownting

Abby! Vegan Food Blogger

102.1K
Followers

12.59%
Eng. Rate

Good Audience Overall Quality

@veganbrownting is a vegan food, beauty and lifestyle lover. She is also an Alpro ambassador and super vegan influencer from London. Known for her ‘What I eat in a day’ videos, Abby immerses her audience in every aspect of the Vegan lifetsyle, and has an audience authenticity score of 85.68%.

#07

@vegangirlboss

Adina • Vegan Girlboss

76.56K
Followers

71.17%
Eng. Rate

Average Audience Overall Quality

@vegangirlboss posts content surrounding vegan recipes, health & wellness and what she labels as ‘that girl energy.’ She is a super vegan influencer from Birmingham. Adina has an audience with an amazing level of interest in restaurants, food and groceries, boasting a score of 76.14%.

#08

@bensvegankitchen

Ben’s Vegan Kitchen

55.8K
Followers

3.51%
Eng. Rate

Good Audience Overall Quality

@bensvegankitchen is CEO of PLANTBOIIS and shares vegan food content. He is a super vegan influencer from London. Ben’s Instagram features his own show ‘3 and In,’ where he cooks up yummy plant-based recipes using three base ingredients chosen by his commenters. He has a brilliant audience authenticity score of 85.86%.

#09

@johnnymeatless

J • M | Foodie History Lessons

44.26K
Followers

18.08%
Eng. Rate

Good Audience Overall Quality

@johnnymeatless is a vegan food enthusiast, videographer and photographer. He is a micro vegan influencer from London. Johnny also produces ‘Fun Fact Friday’ history lessons surrounding tasty treats on his Instagram, accompanying his cooking with knowledge and insight. His audience’s main interest is restaurants, food and groceries, with an amazing score of 77.88%. 

#10

@celinesveganeats

Celine | vegan foodie

19.46K
Followers

17.97%
Eng. Rate

Good Audience Overall Quality

@celinesveganeats posts vegan recipes and recommendations. She is a micro vegan influencer from Edinburgh. Celine also posts about travel, and shares her second hand fashion recommendations to her Instagram stories. This is a vegan influencer with a highly engaged audience and a quality audience authenticity score of 85.71%.