🏆 Key Achievements:
👉 Forbes 30 Under 30 (2021)
👉 First French influencer at Met Gala (2022 & 2024)
👉 Book “Always More” – 370,000+ copies sold
👉 Climbed Mount Kilimanjaro
👉 Acting debut in British horror film (2025)
Who is Léna Situations?
Léna Mahfouf, known as Léna Situations, is a French-Algerian social media star, author, podcaster, and fashion entrepreneur born November 19, 1997, in Asnières-sur-Seine, France.
Her father, Karim Mahfouf, is a comics author, illustrator, and puppeteer. Her mother is a former fashion designer. Her parents moved to Paris from Algeria to escape the Algerian Civil War, which heavily influenced Léna’s creative upbringing.
She graduated from the Moda Domani Institute business school before launching her digital career.
Léna started her journey in 2012 by launching a blog called “Léna Situations,” where she shared advice on fashion, beauty, and Parisian lifestyle recommendations. She burst onto the scene with her YouTube channel in 2017 and quickly gained a massive following.
Today she is the most famous French influencer according to Launchmetrics’ Media Impact Value rankings, and yet you can still find her strolling the streets of Paris.
Léna Situations Social Media Stats (2025 Updated)
I used my favourite influencer marketing platform to learn about Léna Situations’ social media stats. Here’s what I found:
Subscribers
Followers
Followers
📊 Total Following: 11+ Million
✅ YouTube engagement rate: ~5% (above industry standard)
✅ Instagram engagement rate: 4.89%
✅ TikTok engagement rate: 6%
Léna Situations Net Worth
Estimated Net Worth
Multiple income streams including YouTube, brand deals, Hôtel Mahfouf, book sales, and podcast
💰 Income Sources
$19K-$938K/year
Dior, Prada, L’Oréal
Fashion & lifestyle brand
370,000+ copies sold
“Canapé Six Places”
$4.72 Million
Is Léna Situations Dating? Boyfriend Seb la Frite
Yes! Léna Situations has been in a relationship with Sébastien Frit, known professionally as Seb la Frite, since February 2020.
Seb la Frite is also a popular French YouTuber, gamer, and vlogger known for his comedy skits and challenge videos. He has over 5.2 million YouTube subscribers and millions more across Instagram, Twitter, and TikTok.
The couple first met in 2019 at a YouTubers convention in Switzerland. They publicly announced their relationship in February 2020, though Léna later shared she felt pressured to reveal it due to gossip accounts threatening to break the news first.
She’s the person I admire most in the world
Seb frequently appears in Léna’s Summer Vlogs and on her podcast. They’ve shared many adventures together, including climbing Mount Kilimanjaro and visiting the Harry Potter Studio in London.
What content does Léna Situations create?
Léna’s content covers a range of topics, including daily vlogs, fashion advice, and lifestyle tips.
@lenasituations c’est pas compliqué: wear your SPF 😅 vous aussi il y a des phrases d’adulte que vous dites à vos parents hahahha ? #teamsituations #spf #makeup #supergoop #parent collaboration @Supergoop ♬ son original – Lena Situations
Her genuine self-expression and willingness to show her true self in glamorous and everyday moments resonate deeply with her audience.
She regularly collaborates with other popular influencers such as Sundy, Bilal Hassani, Jules, Sulivan Gwen, and Marcus.
📖 Bestselling Author
Léna published her personal development book, “Always More” (Toujours Plus), in September 2020. It became the #1 bestseller in France!
📚 370,000+ copies sold by August 2021
🎬 Met Gala & Entertainment
In 2022, she became the first French influencer invited to the Met Gala. She returned in 2024, wearing a stunning Schiaparelli Fall 2021 couture gown designed by Daniel Roseberry, paired with Cartier jewelry!
She has also appeared as a guest judge on Drag Race France (August 2023) and made her acting debut in a British horror film in 2025!
Léna Situations Summer Vlogs (Vlogs d’Août)
The Summer Vlogs are Léna Situations’ signature content format that made her famous.
📺 Season 9 (2025) Stats
Total Views
Avg. Views
New Subs
For Season 9, Léna and her team (including boyfriend Seb, and friends Solène and Marcus) traveled across the Mediterranean – visiting Morocco, Greece, Italy, Monaco, and several French cities.
Léna described Season 9 as “the end of a cycle,” leading fans to wonder about the future of this beloved format.
Hôtel Mahfouf: Léna’s Fashion Brand
Léna launched Hôtel Mahfouf, a clothing and lifestyle brand, in June 2022. The brand is known for its immersive pop-up experiences that transform retail into entertainment!
🏨 All Pop-Up Stores
🎙️ Podcast: “Canapé Six Places”
Her podcast on Spotify has become one of France’s favorites, featuring celebrity guests like Zendaya, Eva Longoria, Anna Wintour, and Cindy Bruna!
👥 Audience Interests:
📊 41% interested in fashion
📊 37% interested in family & relationships
📊 34% interested in travel
What brand collaborations did Léna Situations work on?
$4.72M Media Impact Value
In 2021, Léna became the world’s most valuable fashion influencer according to Launchmetrics. Her Dior collaboration significantly elevated her status in the luxury fashion world.
First French Woman Co-Creator
In November 2022, Léna partnered with Adidas to create a sneaker collection – 4 pairs designed with 150 subscribers. She also raised €31,000+ for charity Cékedubonheur during her 2025 Summer Vlogs!
Paris Fashion Week
In September 2025, Léna participated in L’Oréal Paris’ Le Défilé during Paris Fashion Week – an empowerment-focused runway show.
More Collaborations
What does the future hold for Léna Situations?
My final thoughts
With ongoing brand collaborations, new business projects, her acting debut, and her ever-growing social media presence (now exceeding 11 million followers), Léna Situations is poised to reach even greater heights.
Her ability to innovate and connect with her audience ensures that she will continue to influence all of us.
🚀 Want to Find Influencers Like Léna?
Discover creators, analyze their stats, and track campaigns with our platform.
Whether you’re interested in her social media stats, net worth, relationship with Seb la Frite, or her next Hôtel Mahfouf pop-up, Léna Situations remains the French influencer to watch in 2025 and beyond.
