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Click Analytic

Top 25 St. Louis Influencers on Instagram

We screened 1,270 St. Louis accounts with 5K to 500K followers. Here are the 25 that stand out.

Jules Carmaux9 min readLast updated: 19 Sept 2026

How we picked these 25

They combine the strongest views, high engagement and the largest US-based audience. See how our CA Influence Index works.

25
Influencers selected
89%
Avg American audience
5.6%
Avg engagement
81%
Avg real audience
#1

cam_janssen25Cam Janssen

Cam JanssenNano Influencer

Bio: Former NHL St. Louis Blue & New Jersey Devil “Cam and Strick Podcast” @camandstrick 🇺🇸

15.2K
Followers
5.15%
Engagement rate
42.3K
Avg views
19.0%
fake followers / suspicious accounts
Audience location
United States83.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#2

you_in_the_louAlyssa Barber

Alyssa BarberNano Influencer

Bio: 🎒 Things to do in St. Louis + beyond 🍔 Food• Events• Hidden Gems 📍Local recs for your next STL adventure 📧 @newlifestyleabb

9.9K
Followers
10.48%
Engagement rate
33.6K
Avg views
16.0%
fake followers / suspicious accounts
Audience location
United States95.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#3

justin_robinson1Justin Robinson

Justin RobinsonNano Influencer

Bio: God is king 2023 USA indoor 400m champion 🥇 2023 2x World Champion 🥇🥇 2019 pan-American 🥈&🥉 st. Louis native

7.3K
Followers
12.68%
Engagement rate
22.4K
Avg views
19.0%
fake followers / suspicious accounts
Audience location
United States87.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#4

coachstixRashawn Chapman

Rashawn ChapmanNano Influencer

Bio: ✝️ Jesus is my Savior 🏀 High Performance Skills Coach 🌎 Traveling the world developing athletes 🎥 Coach Stix TV|📍St. Louis 👤Founder| @f1rstxclass

5.3K
Followers
4.40%
Engagement rate
12.4K
Avg views
17.0%
fake followers / suspicious accounts
Audience location
United States97.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#5

styles_4_usalonLa’Conia

La’ConiaNano Influencer

Bio: St. Louis📍 Artist Platinum Specialist “Accepting Transformations Only” 1:1 Classes Appointment Only ↘️ Start Your Transformation

49.5K
Followers
6.59%
Engagement rate
105.2K
Avg views
32.0%
fake followers / suspicious accounts
Audience location
United States84.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#6

anna.braseAnna Brase

Anna BraseNano Influencer

Bio: St. Louis| @teamfredbird STL @westmodelmgmt KC @voicesandmodels NPC fit model

6.0K
Followers
2.25%
Engagement rate
9.9K
Avg views
11.0%
fake followers / suspicious accounts
Audience location
United States97.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#7

shaebaestlShae Bae

Shae BaeNano Influencer

Bio: 🎙️ Interviewer & Content Creator 🌟 Influencer & Brand Partnerships| DM me 🎤 Radio Host| 📺 TV Personality 📍St. Louis, Missouri

14.9K
Followers
3.37%
Engagement rate
21.8K
Avg views
19.0%
fake followers / suspicious accounts
Audience location
United States94.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#8

phill_winsPhill Wins

Phill WinsNano Influencer

Bio: St. Louis 🏠 🏀Player PBL,IBA,CBA,NPBA,MSBA,ABA Army💪🏾 🐶breeder @wins_kennel Come get a drink @jartender_jarrtender 🍹 🎓FP&HSSU 🎓

14.2K
Followers
2.38%
Engagement rate
19.3K
Avg views
21.0%
fake followers / suspicious accounts
Audience location
United States95.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#9

strictlyspritzingAinsley Moses

Ainsley MosesNano Influencer

Bio: my life & my bites & my favorite outfits🍦 currently in St. Louis adjusting to post grad life!

7.5K
Followers
7.14%
Engagement rate
9.1K
Avg views
3.0%
fake followers / suspicious accounts
Audience location
United States99.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#10

tylerx_tat2Powerful Tattooing

Powerful TattooingNano Influencer

Bio: ♠️♥️♣️♦️ 🎭 @encoretattooshop 🎭 🌹ST. LOUIS, MISSOURI 🌹 ⚫️ 🟡🔴🟢🟤🔵

5.2K
Followers
3.19%
Engagement rate
5.7K
Avg views
20.0%
fake followers / suspicious accounts
Audience location
United States90.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#11

mollieonpopmollie

mollieNano Influencer

Bio: professional fan girl 🎧🎶💿 music + pop culture 🎙️ @talkmileytomepodcast 🎥 YouTube: mollieonpop 📍 St. Louis ✉️

6.5K
Followers
2.45%
Engagement rate
6.6K
Avg views
15.0%
fake followers / suspicious accounts
Audience location
United States94.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#12

curlswreceRece Rainey

Rece RaineyMid-tier Influencer

Bio: 📍St. Louis, Missouri Led by faith My books open monthly for the following month SUPPORT RILEY 🪽⬇️

231.2K
Followers
2.54%
Engagement rate
197.0K
Avg views
8.0%
fake followers / suspicious accounts
Audience location
United States97.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#13

louspeedracingLou Speed

Lou SpeedNano Influencer

Bio: St. Louis, MO 📍🇲🇽🏁 Business email: @corbeauseatsusa @diodedynamics ambassador Follow us on our other pages linked below!

14.3K
Followers
22.89%
Engagement rate
69.6K
Avg views
31.0%
fake followers / suspicious accounts
Audience location
United States36.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#14

pawsthat.echoArlo & Rush & Delta + Ashley

Arlo & Rush & Delta + AshleyNano Influencer

Bio: 📍St. Louis, MO 🙋🏼‍♀️Ashley PT DPT CCRT 🐶canine rehab| hiking| dog sports 🌈In Memory of Echo 🍄 🐾

7.6K
Followers
2.43%
Engagement rate
8.0K
Avg views
11.0%
fake followers / suspicious accounts
Audience location
United States71.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#15

mrsmurphLAUREN MURPHY

LAUREN MURPHYNano Influencer

Bio: Mom of boys 🩵 📍St. Louis, MO 🩵Grateful 🤍Easy, elevated style• Real talk• Mindful growth• healthy-ish living Wellness made easy ⬇️

5.1K
Followers
2.52%
Engagement rate
4.9K
Avg views
18.0%
fake followers / suspicious accounts
Audience location
United States90.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#16

davidlemonrealtorThe St. Louis Realtor

The St. Louis RealtorMicro Influencer

Bio: ⚜️St. Louis’ Realtor 🍋 LMN Real Estate 🏠Residential 🏙️ Multi-fam 🏢 Commercial

59.3K
Followers
2.88%
Engagement rate
51.5K
Avg views
14.0%
fake followers / suspicious accounts
Audience location
United States96.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#17

jeskircherJessica Kircher

Jessica KircherNano Influencer

Bio: St. Louis, MO Lash/Brow Artist + Owner ♡ @cloud9beauty.llc

6.9K
Followers
9.95%
Engagement rate
7.6K
Avg views
40.0%
fake followers / suspicious accounts
Audience location
United States89.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#18

the_real_lin_shadyLindy G

Lindy GMicro Influencer

Bio: hair, home, and style! st. louis area @house.of.albert

73.3K
Followers
2.70%
Engagement rate
45.1K
Avg views
12.0%
fake followers / suspicious accounts
Audience location
United States92.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#19

ashleykrekovich_Ashley Krekovich

Ashley KrekovichNano Influencer

Bio: St. Louis Commercial Real Estate Broker life + my style🫶🏼✈️ 💚🌱🧘🏼‍♀️ @ashkrek_healthylife

7.8K
Followers
4.93%
Engagement rate
7.0K
Avg views
39.0%
fake followers / suspicious accounts
Audience location
United States90.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#20

sebas_estiloSebastian Tomas

Sebastian TomasNano Influencer

Bio: 𝐒𝐄𝐁𝐀𝐒 𝐄𝐒𝐓𝐈𝐋𝐎 - 𝑹𝒆𝒗𝒆𝒂𝒍𝒊𝒏𝒈 𝒕𝒉𝒆 𝒃𝒆𝒔𝒕 𝒊𝒏 𝒚𝒐𝒖 -• Perms| Haircuts| Color St. Louis, MO🇻🇦

7.4K
Followers
11.62%
Engagement rate
6.3K
Avg views
25.0%
fake followers / suspicious accounts
Audience location
United States76.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#21

karlathecreator_STL

STLNano Influencer

Bio: 📍St. Louis Pro Hair + Makeup Artist @theartisteditstl Bridal + Hair & Makeup that’s unmistakably you 🤍 Book your appointment ⤵️

6.6K
Followers
3.32%
Engagement rate
4.2K
Avg views
21.0%
fake followers / suspicious accounts
Audience location
United States94.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#22

coach_stewardAJ Steward

AJ StewardNano Influencer

Bio: ◽️Disciple of Jesus| Galatians 6:9 ◽️Proud Husband and Father ◽️UCLA RB’s Coach @uclafootball ◽️Born and Raised in St. Louis, MO

5.8K
Followers
6.87%
Engagement rate
3.7K
Avg views
16.0%
fake followers / suspicious accounts
Audience location
United States96.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#23

jrwiderJR Wider

JR WiderMid-tier Influencer

Bio: Cooking & entertaining enthusiast. St. Louis, Missouri 🇺🇸 Email: @matl.ent

224.5K
Followers
1.86%
Engagement rate
136.7K
Avg views
23.0%
fake followers / suspicious accounts
Audience location
United States96.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#24

reddoorfsKate

KateNano Influencer

Bio: Red Door Fibre Studio• Dyed by hand in St. Louis, MO• Currently Dyeing: Greatest Hits🎶• Seasonal Mini: The Mighty Nein✨ #RedDoorFibres

13.9K
Followers
2.84%
Engagement rate
7.4K
Avg views
14.0%
fake followers / suspicious accounts
Audience location
United States80.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score
#25

zoewoodphotogZoe Wood

Zoe WoodNano Influencer

Bio: intentional photographs of your best memories 🦢 stl based| worldwide digital + film photography 🎞️ booking 2027 weddings now

5.3K
Followers
1.63%
Engagement rate
5.9K
Avg views
5.0%
fake followers / suspicious accounts
Audience location
United States95.0%
CA Influence Index™
CII

CA Influence Index: real influence in the United States, 0 to 99

Market-relative score

Keep exploring

Explore more influencer rankings

More live rankings from the same market.

Market benchmark

How these 25 influencers compare to the US market

The American Instagram study covers 929,228 accounts with at least 10K followers. The 25 selected profiles are compared with that study below.

Read the United States Creator Economy Report, the measurement this chart is scored against.

How the selected 25 compare with the American Instagram market

Audience at least 60% based in the United States

the selected 25: 96%
market: 52%

Engagement rate of 5% or better

the selected 25: 36%
market: 13%

Averages 100K+ Reel views per post

the selected 25: 12%
market: 4.8%

Source: the Click Analytic American market study, measured 15 September 2026. The market bars show shares of the 929,228 Instagram accounts in the United States with at least 10,000 followers and at least 1% local-audience share.

Why Cam Janssen is the #1 St. Louis creator

Cam Janssen tops this ranking with a CA Influence Index of 99 (A+), the joint highest among the selected accounts on this page.

The score breaks down like this

  • Audience in United States83.0%100/100
  • Engagement against the market median for this size5.15%, 6.5x100/100
  • Average Reels reach against follower count2.8x100/100
  • Share of the audience that is real81%90/100

The top of this list is tight: 7 creators grade A+, so the component bars on each card are what separate them.

Read the full CA Influence Index methodology.

FAQ

Frequently asked questions

These answer why the audience figure reads United States rather than St. Louis, how large these accounts run, and what the score cannot tell you.

01Why does the audience figure say United States instead of St. Louis?

Because the location filters available for this analysis have no St. Louis, Missouri entry to measure a city share against. The screen set creator location to Missouri and required the phrase St. Louis in the bio, and the percentage on each card counts how much of that account's audience lives in the country, not the city. Nothing on this page states how much of anyone's audience actually lives inside St. Louis itself.

02How can a city this size be missing from the data?

It is not unique to St. Louis: audience location data does not break out some other large US cities either. Where that happens, we search across the state, keep only creators who name the city in their own bio, and label the audience share for what it measures rather than present it as a city figure.

03What does requiring the phrase in the bio do to the roster?

It finds people who identify with St. Louis strongly enough to write it into their own bio, which is a narrower group than everyone who actually lives or works there. A St. Louis creator who never writes the city into their bio is not reachable by this method and is not on this page, and a few bios that only named a same-sounding street or a different city under a similar name had to be taken out rather than assumed in.

04Why does this page start at 5,000 followers instead of a higher floor?

This selection starts at 5,000 followers and also requires a St. Louis connection in the profile bio. That includes smaller local accounts that a 10,000-follower minimum would exclude. The smallest published account sits just above the stated floor; compare its local audience and content with the needs of your campaign.

05Who was removed, and why?

Institutions, teams, shops and venues posting as creators; bios with no stated trade to write about; a handful of bio-phrase false positives naming a different place entirely; two journalists; a minor; a musician mid-release; three pet accounts; a masked slur; and a small number of elected officials, kept off this kind of roster on editorial judgment rather than a written rule.

06What does the score leave out?

Price, availability, whether a creator's recent work fits your brief, and whether a campaign actually converts. It measures four things on one day, only across the creators on this page. Read the posts and confirm terms directly before booking anyone.

Written by

Jules Carmaux

Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.

Last updated 19 Sept 20269 min read

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