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Let’s get into our curated list of the top UK YouTubers this year.

Psst! Here’s a secret tip: don’t forget to grab the free influencer marketing tools (like email templates, a contract, a brief, and more) at the bottom of this list. 🤫

Here’s the ultimate list of popular UK YouTubers. 👇

32. Campbellteaching

influencer profile picture

Followers:

3.1M

Eng. rate:

0.84%

Audience Location: UK:

15.27%

Dr. John Campbell is a popular YouTuber from the UK who shares his knowledge about health and medicine with the world.

With over 3 million subscribers, he makes videos that help people understand complex medical topics in a simple way. He often talks about current health news and gives tips on how to stay healthy.

Dr. Campbell believes in educating people, so he never puts ads in the middle of his videos, making sure his viewers get straight to the good stuff. His channel is a go-to place for anyone wanting to learn more about their health in an easy-to-follow way.

 

31. pixi2woo

influencer profile picture

Followers:

3.1M

Eng. rate:

0.25%

Audience Location: UK:

28.90%

Tanya Burr is a well-known YouTuber from the UK with a big smile and an even bigger following of over 3 million people!

She loves to share parts of her life, from exciting travel vlogs to cozy Q&A sessions. Her fans enjoy watching her house tours, beach adventures, and friendly hangouts, getting a glimpse into her stylish life.

Tanya’s channel is a mix of personal stories, fun times with friends, and her sunny personality, making it a favorite spot for those who enjoy lifestyle content with a personal touch.

30 Top UK YouTubers to follow this year!

30. CarThrottle

influencer profile picture

Followers:

3.2M

Eng. rate:

0.49%

Audience Location: UK:

18.30%

Car Throttle is a thrilling UK YouTube channel for anyone who loves cars, especially the classics!

With over 3 million followers, they are all about discovering old beauties, taking on wild challenges, and having a ton of fun with four wheels.

Their videos take you on exciting journeys, like saving an old car that’s been forgotten for years, and they make it super entertaining.

Whether you’re a car expert or just like watching cool car stuff, Car Throttle’s channel has something for everyone who shares a passion for automobiles.

29. SynxcV2

influencer profile picture

Followers:

3.3M

Eng. rate:

0.58%

Audience Location: UK:

21.47%

SV2 is a UK YouTube sensation, famous for his energetic and inventive football content. Boasting 3.58 million subscribers, he turns the love of the game into creative videos like building a secret football stadium right in his room!

His channel is a football fan’s dream, packed with challenges, matches, and even giving away cool prizes.

If you’re into football and want to see some seriously fun and unique takes on the sport, SV2’s channel is the place to be. It’s not just about scoring goals; it’s about having a blast with every kick of the ball.

28. MorgzMum

influencer profile picture

Followers:

3.3M

Eng. rate:

0.96%

Audience Location: UK:

25.42%

Morgz Mum, also known as the “Queen of YouTube,” is a lively and entertaining YouTuber who brings joy and laughter to over 3.3 million subscribers.

She is known for her fun challenges, like the epic $10,000 cook-offs, where she goes head-to-head with Morgz in hilarious competitions.

Her channel is full of energy, family-friendly pranks, and outrageous games that keep her fans coming back for more. If you’re looking for a good laugh and some creative family antics, Morgz Mum’s channel is your go-to destination on YouTube!

27. ChunkzEast

influencer profile picture

Followers:

3.4M

Eng. rate:

1.58%

Audience Location: UK:

42.00%

Chunkz is a UK-based YouTuber who is a true entertainer at heart, bringing his 3.45 million subscribers a blend of comedy, challenges, and music.

He’s famous for his dynamic personality and hilarious videos, like the time he spent £100,000 on MrBeast’s credit card — it’s as wild as it sounds!

Chunkz’s videos are a rollercoaster of laughs and surprises, where he often collaborates with friends to up the fun.

Whether it’s a laugh-out-loud challenge or showcasing his musical talent, Chunkz’s channel is all about having a great time and sharing it with the world.

26. ConnorAndLiana

influencer profile picture

Followers:

3.4M

Eng. rate:

2.02%

Audience Location: UK:

27.83%

Connor and Liana are a heartwarming duo who share their family adventures with over 3.5 million subscribers on YouTube.

Their channel is a cozy corner of the internet where they post videos about their life together with their little one.

They open up their world to viewers, offering a mix of personal stories, family milestones, and the joys and challenges of parenthood.

Whether they’re making tough decisions or just having fun, Connor and Liana’s channel is a sweet snapshot of family life that invites you to be a part of their journey.

25 Top UK YouTubers with the most followers

25. AllyLaws

influencer profile picture

Followers:

3.5M

Eng. rate:

0.52%

Audience Location: UK:

23.16%

Ally Law is an adrenaline junkie and YouTube personality who has gained a massive following of 3.49 million subscribers for his daring escapades.

He’s known for his heart-pounding rooftop explorations, which often include close calls and nail-biting escapes.

His channel is a hub for those who crave adventure and the thrill of the chase, featuring videos that showcase his climbing skills and nerve-wracking police escapes.

If living on the edge (quite literally) is your thing, Ally Law’s channel offers an exhilarating window into the world of urban exploration.

24. PointlessBlogTv

influencer profile picture

Followers:

3.6M

Eng. rate:

0.47%

Audience Location: UK:

31.94%

Alfie Deyes is a charismatic UK YouTuber who takes his 3.61 million subscribers along for the ride in his daily life with his vlogs.

His channel, Alfie Deyes Vlogs, is a diary in video form, filled with personal experiences, adventures in London, and special moments like celebrating birthdays.

His easy-going personality and genuine love for sharing his life’s journey create a connection with viewers looking for a mix of entertainment, lifestyle, and a friend in the digital world.

Whether he’s exploring new places or just having a chat, Alfie’s videos are like catching up with an old pal.

23. Beardmeatsfood

influencer profile picture

Followers:

3.8M

Eng. rate:

2.44%

Audience Location: UK:

23.91%

BeardMeatsFood is the ultimate channel for food challenge enthusiasts, with a whopping 3.86 million subscribers tuning in to watch the bearded gastronomic gladiator take on some of the biggest and most outrageous eating challenges.

From tackling mammoth pizzas to devouring mountains of burgers, his channel is a banquet of epic proportions.

If you have a hunger for watching food feats and cheering on a good-natured eating champion as he sets new records, then BeardMeatsFood is your go-to UK YouTube destination for larger-than-life culinary adventures!

22. MarcusButlerTV

influencer profile picture

Followers:

3.8M

Eng. rate:

0.36%

Audience Location: UK:

24.52%

Marcus Butler is a UK YouTuber with a channel full of laughs and good times. With 3.81 million subscribers, he’s become popular for his humorous take on different types of people, cheeky challenges, and relatable skits about everyday situations.

His playful content often features collaborations with other YouTubers, adding to the fun and variety of his videos.

Marcus knows how to keep things light and entertaining, which is why so many people enjoy tuning in to his channel.

Whether he’s joking about the quirks of YouTube culture or pulling pranks, his channel is a place to kick back and enjoy some comedic relief.

21. AmazingPhil

influencer profile picture

Followers:

3.9M

Eng. rate:

0.81%

Audience Location: UK:

17.60%

AmazingPhil brings his unique blend of humor and quirkiness to the internet, sharing his “strange life” with a community of 3.9 million subscribers.

His content often includes humorous commentary on everyday oddities, like giving his hot takes on the wildest mansions for sale.

With his offbeat charm and witty observations, AmazingPhil turns the ordinary into the extraordinary, making viewers feel like they’re hanging out with a funny friend who always has a great story to tell.

Whether he’s exploring the internet’s curiosities or just chatting about life’s random happenings, his channel is a place where you can always expect to smile and laugh.

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Top 20 most famous UK YouTubers

20. TheGamingLemon

influencer profile picture

Followers:

4.0M

Eng. rate:

0.93%

Audience Location: UK:

18.15%

TheGamingLemon is a hit on YouTube, with 4 million subscribers who can’t get enough of his hilarious and creative gaming content.

Brad, the man behind the channel, has a talent for making people laugh with his unique take on video games.

He adds a twist of humor to everything he does, whether he’s sharing his experience with the latest game release or just having a bit of fun with gaming culture.

His channel is a great spot for gamers looking for a good chuckle while watching someone who truly enjoys playing and sharing their gaming moments.

19. BlueJumperGaming

influencer profile picture

Followers:

4.0M

Eng. rate:

1.93%

Audience Location: UK:

29.71%

W2S, also known as Wroetoshaw, is a well-known UK YouTuber who’s all about making his 3.98 million subscribers laugh with his spontaneous and often outrageous content.

On his W2S+ channel, he shares all sorts of random videos, from reaction content to high-stakes gaming moments.

Known for his humor and often unpredictable antics, he keeps fans entertained and guessing what he’ll post next.

Whether he’s facing a loss in a game or just having a laugh, W2S’s videos are about sharing fun moments and not taking life too seriously. His channel is the perfect spot for those looking to mix up their YouTube feed with some unexpected fun.

18. OfficialCallux

influencer profile picture

Followers:

4.0M

Eng. rate:

0.57%

Audience Location: UK:

35.84%

Callux is a UK creator who brings a whole lot of energy and creativity to his 4.03 million subscribers on YouTube.

His content is all about taking on life with a sense of adventure and a good dose of humor.

From trying to survive in the cold mountain wilderness to taking on golf challenges and even creating a sneaker brand by accident, his channel is a mixed bag of wild escapades and laughs.

Plus, with pranks and friendly competitions thrown into the mix, there’s never a dull moment. If you’re into content that’s as unpredictable as it is entertaining, then you’re going to want to check out Callux’s videos!

17. JackSucksAtMinecraft

influencer profile picture

Followers:

4.4M

Eng. rate:

1.00%

Audience Location: UK:

16.02%

JackSucksAtLife turns the camera on himself and the world of YouTube, sharing his adventures and misadventures with a following of 4.43 million subscribers.

His channel is a vibrant collage of content, featuring everything from community-driven fun and challenges to exploring quirky aspects of YouTube itself.

With an upbeat approach and a self-deprecating sense of humor, Jack’s videos are a blend of entertainment, information, and often just pure silliness.

He’s built a community that not only watches content but joins in the fun, making his channel a dynamic place to be.

16. Behzinga

influencer profile picture

Followers:

5.0M

Eng. rate:

1.81%

Audience Location: UK:

33.67%

Behzinga, known offscreen as Ethan, is one part of the popular YouTube group the Sidemen and has a substantial following of his own with 5 million subscribers on his channel.

He’s all about having a good time, whether it’s sharing the thrill of picking up a new Lamborghini Urus or taking on various challenges and vlogs that give an insight into his life.

With a mix of fitness journeys, lifestyle content, and plenty of collaboration videos with the rest of the Sidemen crew, Behzinga’s channel offers a wide range of entertaining content for viewers who enjoy both laughs and inspiration.

15 Top YouTubers in the UK with the most followers

15. BettySchwallocks

influencer profile picture

Followers:

5.0M

Eng. rate:

3.72%

Audience Location: UK:

41.86%

WillNE is a UK YouTuber who definitely knows how to capture an audience with his quirky and daring content, amassing over 5 million subscribers.

His channel is a wild mix of challenges and experiments, like spending 100 hours on a luxury train, sharing bank details on a billboard, or even building his own tiny house.

He’s also known for pushing boundaries with stunts like running a marathon in heels or exploring places where the sun never sets.

WillNE’s videos are all about diving into the absurd and coming out with a story to tell, making his channel a go-to for anyone looking for a laugh and some unconventional adventures.

14. TheDiaryOfACEO

influencer profile picture

Followers:

5.2M

Eng. rate:

0.55%

Audience Location: UK:

23.63%

The Diary Of A CEO is a YouTube channel run by Steven Bartlett, a British entrepreneur.

The channel offers an unfiltered look at the life of a CEO, with interviews from high-profile business people, behind-the-scenes clips, and advice on entrepreneurship.

With over 5.2 million subscribers, The Diary Of A CEO is a great resource for aspiring entrepreneurs and anyone interested in the world of business.

13. Sirhcchris2010

influencer profile picture

Followers:

6.6M

Eng. rate:

2.06%

Audience Location: UK:

27.24%

ChrisMD is a prominent UK YouTuber who has turned his passion for football into a thriving channel with over 6.63 million subscribers.

His content is a vibrant mix of football challenges, match predictions, and reactions to iconic football moments.

With a keen eye for the game and a knack for engaging storytelling, ChrisMD brings his audience along for a journey through the beautiful game.

Whether he’s reacting to Cristiano Ronaldo’s football videos or sharing his own skills on the pitch, ChrisMD’s channel is the perfect spot for football enthusiasts looking for entertainment and insightful commentary.

12. TGFbro

influencer profile picture

Followers:

6.2M

Eng. rate:

1.30%

Audience Location: UK:

40.34%

TGFbro is a wild YouTube channel created by two mates, Jamie “Jay” Swingler and Romell Henry, way back in 2012.

If you’re into pranks, stunts, and challenges that push the limits, then TGFbro is your go-to channel. They’ve also got a bunch of vlogs, music videos, and hilarious throwdowns mixed in for good measure.

With over 1.46 billion views and 6.2 million subscribers as of April 2024, these guys are YouTube veterans. Their most popular video, “Extreme Driving Test With TGF (CAR FLIPPED),” has over 10 million views, and they’ve even been featured in the national media for their crazy antics.

So, if you’re looking for a good laugh and a dose of adrenaline, check out TGFbro!

11. dicasp

influencer profile picture

Followers:

6.6M

Eng. rate:

0.23%

Audience Location: UK:

19.72%

Caspar Lee is a British-South African YouTuber and investor who has found success with his mix of humor and life observations.

Lee’s channel boasts 6.6 million subscribers and features a variety of content, including challenges, celebrity interviews, and comedic skits.

Lee has also ventured beyond YouTube, being named “Chief Vision Officer” of Influencer Ltd, a British influencer marketing agency, and co-founding several companies including Proper Living, a student accommodation company.

In 2022, Lee launched Creator Ventures, a venture capital fund focused on early-stage consumer-internet startups.

10 Top YouTubers in the United Kingdom

10. RussellBrand

influencer profile picture

Followers:

6.8M

Eng. rate:

0.35%

Audience Location: UK:

18.37%

Russell Brand is a comedian and actor with a popular YouTube channel that delves into current events, politics, and social issues.

Brand uploads frequently, with uploads ranging from interviews with guests like Tucker Carlson to comedic takes on Amazon or the latest news.

With over 6.8 million subscribers, Brand’s channel offers a unique perspective delivered in his signature comedic style. He also encourages viewers to follow his live show on Rumble.

9. MessYourself

influencer profile picture

Followers:

6.9M

Eng. rate:

0.26%

Audience Location: UK:

16.79%

MessYourself, whose real name is Brandon Temasfieldt, is a British YouTuber known for his funny gaming videos.

His channel features a wide variety of games, all delivered with his signature sarcastic and hilarious commentary.

MessYourself ’s channel has over 6.9 million subscribers and is a go-to for viewers looking for laughs alongside their gaming fix.

8. omilana7

influencer profile picture

Followers:

7.4M

Eng. rate:

9.79%

Audience Location: UK:

27.48%

Niko Omilana is a British YouTuber known for his pranks and comedic content. His YouTube channel has over 7.45 million subscribers and features a mix of pranks, challenges, vlogs, and parodies.

Omilana is also the founder of the “Niko Defence League” and a member of the popular YouTube group “Beta Squad.”

In 2021, Omilana even ran for Mayor of London, although he was not successful.

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7. Dazblackgames

influencer profile picture

Followers:

8.5M

Eng. rate:

0.39%

Audience Location: UK:

26.26%

With over 8.5 million subscribers, Daz Games creates a variety of gaming content, including playthroughs, walkthroughs, and try not to laugh challenges.

They also create reaction videos to viral videos and internet trends. In addition to gaming, Daz Games also uploads ghost hunt videos.

6. RubyandBonnie

influencer profile picture

Followers:

8.8M

Eng. rate:

0.06%

Audience Location: UK:

21.82%

Ruby and Bonnie are sisters who run a popular YouTube channel featuring educational, funny, and entertaining videos for families and children.

Their channel showcases their creative and lively personalities as they engage in various activities, skits, and challenges often focused on educational themes or kid-friendly topics.

With over 8.81 million subscribers and hundreds of videos, Ruby and Bonnie have built a dedicated fan base by providing entertaining and engaging content that appeals to both children and parents alike.

5 Most-watched UK YouTubers this year

5. BetaSquad

influencer profile picture

Followers:

8.9M

Eng. rate:

2.07%

Audience Location: UK:

25.37%

Beta Squad is a popular YouTube channel run by a group of five British friends and entertainers. Their channel is built around capturing the hilarious antics and adventures that ensue when they come together.

Known for their outrageous stunts, over-the-top challenges, and playful competitive spirit, the Beta Squad has cultivated a massive following of over 8.9 million subscribers.

With new videos released every Saturday, their dedicated fanbase tunes in to witness the charismatic group’s camaraderie and wild shenanigans unfold.

While their content is primarily comedic, the Beta Squad also participates in philanthropic initiatives and uses their platform to raise awareness about important causes.

Their relatable personalities and genuine friendship have resonated widely, cementing their status as one of the most beloved and entertaining YouTube groups from the UK.

4. Morgz

influencer profile picture

Followers:

12.8M

Eng. rate:

0.54%

Audience Location: UK:

18.43%

Morgz is a hugely popular British YouTuber with over 12.8 million subscribers.

He’s known for his loud, energetic personality and outrageous challenges and stunts that he films for his channel.

Some of his most popular videos involve pushing limits by doing things for extraordinarily long durations, like wearing virtual reality headsets for 100 hours straight.

Morgz has built a massive following, especially among younger audiences, by showcasing his daring feats and over-the-top antics.

His content provides pure entertainment value through his reactionary persona and willingness to take on extreme challenges.

While his videos can be wild and unconventional, they’ve resonated widely, cementing Morgz as one of the biggest YouTuber celebrities from the UK.

3. KSIOlajidebtHD

influencer profile picture

Followers:

16.3M

Eng. rate:

0.49%

Audience Location: UK:

19.53%

JJ Olatunji is a popular British YouTuber with over 16.3 million subscribers.

He’s known for his energetic and comedic personality, often featuring his brother Deji in entertaining reaction videos and challenge formats.

JJ’s channel provides a fun and lively space where he engages with his audience, reacts to hilarious clips, and partakes in humorous antics alongside his brother.

Their dynamic brotherly banter and willingness to poke fun at each other adds an entertaining element to the channel.

While comedy is a core focus, JJ also shares insights into his boxing pursuits, having competed in several high-profile influencer matches.

2. Sidemen

influencer profile picture

Followers:

20.9M

Eng. rate:

1.39%

Audience Location: UK:

23.14%

The Sidemen are a seven-strong force in British YouTube, known for their hilarious challenges, collaborations, and energetic personalities.

With nearly 21 million subscribers, their videos consistently pull in millions of views. Not only are they entertaining, but they’re charitable too, having raised nearly £400,000 for good causes through their football matches.

They started out as friends appearing on each other’s channels, and their down-to-earth vibe continues to resonate with their audience. You might even find a chocoholic, a juggling champion, and a mystery movie star amongst them!

This year’s top UK YouTuber

1. ksi

influencer profile picture

Followers:

24.1M

Eng. rate:

0.31%

Audience Location: UK:

17.24%

KSI, also known as Olajide Olayinka Williams Olatunji, is a British influencer with a massive online following.

He boasts over 41 million subscribers across his three YouTube channels, where he’s known for his gaming commentary videos, pranks, and comedic skits.

He’s also a chart-topping musician and a professional boxer, having headlined several high-profile fights. KSI is a multi-faceted entertainer who has leveraged his online presence to build a loyal fanbase and branch out into various creative fields.

How we found the best UK YouTubers

What metrics did we use to find the trendiest UK influencers on YouTube? 

We asked our influencer marketing platform to find UK YouTubers with these metrics:

👉 Followers: On the up

All of these top UK YouTubers have growing audiences. Our AI-powered influencer database identified them based on audience growth over the last 6 months.

👉 Engagement rate: Above industry standard

Nobody wants to work with a dull influencer or one with fake followers. 

Who’s got time to use a fake follower checker

We used our platform to analyse the audience and ensure they engaged with the content. 

The higher the engagement, the better.

👉 Audience location: High

That’s right. Our platform further analysed the audience of each UK social media influencer. 

Why? 

To ensure the audience resides in the United Kingdom.

👉 Activity level: Active

We also used our platform to find active UK YouTubers. There are no duds here.

How to use this list of UK YouTube influencers

So what’s next?

Easy!

You identified the best influencer for your brand.

Next, grab some of these freebies:

👉 Learn how to find someone’s Instagram email.

👉 Use these 5 free influencer marketing email templates to simplify your outreach.

👉 Download this free influencer marketing brief.

👉 And this free influencer marketing contract.

👉 Then, learn to recognise the 7 essential influencer marketing metrics to monitor.

You are officially on your way to making money with influencers. 🤑

Frequently asked questions about UK YouTubers

Got some burning questions about UK YouTubers? 🔥

Check out the answers here. 👇

Who are the top UK YouTubers?

The top UK influencers on YouTube include KSIOlajidebtHDSidemen, ksi and more. Influencers are constantly jocking for the top place. Use an influencer marketing platform to stay updated with the top UK YouTube  creators.

How do you find the top UK influencers on YouTube?

The easiest method to find the top UK YouTubers is by using an influencer marketing platform.

Is it a good idea to work with the best UK YouTubers?

Only ever work with an influencer if they match your brand’s personality. Influencers with audiences not interested in your brand aren’t a good fit. Avoid them.

How do I contact UK YouTubers on Instagram?

There are several ways to contact UK YouTubers on Instagram. Use an influencer vetting platform, or check out this detailed guide on finding someone’s email on Instagram.

How do UK YouTubers make money?

Monetization for UK YouTubers comes from several sources. They can earn revenue through ads displayed on their videos, sponsorships with brands, selling merchandise, and even channel memberships where viewers pay a monthly fee for exclusive content.

What kind of content do UK YouTubers create?

The beauty of UK YouTubers is their variety! You’ll find channels dedicated to gaming, beauty tutorials, vlogging, travel, comedy skits, cooking demonstrations, educational content, and more. The UK scene thrives on creativity and caters to a wide range of interests.

Who are the Sidemen and why are they so popular?

The Sidemen are a crew of seven British YouTubers known for their hilarious challenges, collaborations, and down-to-earth personalities. They’ve built a massive following (over 21 million subscribers) with their engaging content that goes beyond just gaming. From charity football matches raising hundreds of thousands for good causes to wacky challenges and sketches, they keep things fresh and entertaining.

How can I find UK YouTubers who interest me?

Exploring YouTube browsing features and searching by category is a great way to discover new UK YouTubers. You can also check out trendy hashtags, see who your favorite YouTubers collaborate with, or follow recommendations from friends and online communities.