Who is Jordan Powell?
United States Instagram creator with 47,490 followers, a 76.6% female audience and a second market in Brazil at 32.5%
Jules Carmaux·Profile updated: 30 Aug 2026
Jordan Powell posts as @jordnpowll on Instagram, measured Aug 5, 2026 at 47,490 followers. The account's own bio describes it as a restart after bans at 100,000 and 230,000 followers. Five posts were on the profile at that measurement, though at least thirteen went up between Aug 12, 2023 and Jun 20, 2025. The following has fallen in every month since February 2026, from 52,858 to 47,490.
| Click Analytic grade | 82.9 / 100 Instagram audience credibility measured Aug 5, 2026: 82.9% of the following passes the screen, so about 8,102 of the 47,490 accounts do not. Counted separately by account type, 64.8% are real accounts, 21.4% mass followers, 8.1% suspicious and 5.7% other influencers. |
|---|---|
| Known as | Jordan Powell |
| Based in | United States |
| Category | Lifestyle / Entertainment |
| Top platform | |
| Audience | Measured Aug 5, 2026: the Instagram audience is 42.6% United States and 32.5% Brazil, 76.6% women, with 51.7% aged 18 to 24. |
| Estimated value per post | Unlock free with a trial |
Who is Jordan Powell?
At a glance
Jordan Powell posts as @jordnpowll on Instagram, the account measured for this profile, and as @thetwitterguy on TikTok, where he had 614,100 followers in September 2026. It held 47,490 followers when Click Analytic measured it on Aug 5, 2026, it is based in the United States and it is not verified. This profile covers what is on the account, how those 47,490 followers respond to it, who they are, and why the numbers here read differently from most accounts of this size.
The account calls itself a restart after two bans
The account's own bio describes it as a new account, following bans at 100,000 and 230,000 followers. The same bio names a TikTok account under the handle thetwitterguy and points followers to a second Instagram account it calls its own. This profile covers @jordnpowll on Instagram.
Five posts on the profile, thirteen published
Five posts were on the profile at the Aug 5, 2026 measurement. At least thirteen posts went up between Aug 12, 2023 and Jun 20, 2025, so work that once sat on the account has come off it. That is the first practical fact about booking this account: a placement here is not certain to stay up, and a contract should say how long the post has to remain live.
A following down in every month since February 2026
The monthly measurements run 52,858 followers in February 2026, then 51,796, 51,043, 50,295, 49,351, 48,248 and 47,490 in August. That is six consecutive falls and 5,368 followers lost, 10.2% of where the account started the year. Average likes held near 25,800 through that slide and then came in at 19,076 in the August measurement, a quarter below the July figure of 25,597.
Brands Jordan Powell has worked with
No disclosed sponsorship in the posts reviewed
No disclosed sponsored post or brand tag appears in the @jordnpowll posts reviewed. A new placement should be priced without assuming a proven sponsored-performance history.
The audience leans mass-market and entertainment
The followers' own brand affinity ranks Walt Disney first, then Apple, Netflix, Starbucks, DC Entertainment, Shein, Walmart, Amazon and Marvel Entertainment. That is a mass-market, entertainment-heavy list rather than a luxury one, and it describes the audience rather than the account. The order compares audience interests, but it does not show how many followers prefer any one brand.
What a campaign would actually reach
The figures a brief should plan on are smaller than the follower count. 82.9% of the following passes the credibility screen, about 39,388 accounts. 42.6% of the audience is in the United States, about 20,220, and 54.5% is English-speaking, about 25,880. An average post on this account has taken 19,076 likes. Read those as a ceiling rather than an expectation, because the average is built on the five posts that were live and the following has fallen for six consecutive months.
Two clauses worth writing into a contract
Posts do not stay on this account. Five were live at the Aug 5, 2026 measurement while at least thirteen went up between Aug 2023 and Jun 2025, so a paid placement should name a minimum period the post stays up and a link to it should not be treated as permanent. The second clause is the age profile: 9.7% of this audience is 13 to 17, which rules out age-restricted categories before the creative is discussed.
Per-platform analytics
Followers, engagement and average views on each platform, free tiles below, full breakdown with a trial.
This profile covers @jordnpowll on Instagram.
Personal photo posts with two-word captions
His posts are personal photo posts carrying captions of a word or two: "xoxo", "hey", "new beginnings <3", "so tired...". One of them reads "idk heres a selfie", which describes the set fairly. Across his thirteen posts there is no series, no recurring format and no product in shot. A brand placing here is placing into a personal feed where the picture is the post and the caption is an aside.
19,076 likes on an average post, 40.17% of the following
Measured Aug 5, 2026, the account averages 19,076 likes and 361 comments per post. Those 19,076 likes are exactly 40.17% of the 47,490 following, which is the account's engagement rate. Five posts were on the profile at that measurement, so any average across its posts rests on a very small base and should be read as what the surviving posts collected over time, not as what a new post does in its first week.
The largest measured post is from May 2025
The most-liked post reviewed was published on May 30, 2025 and took 39,570 likes, 704 comments and 6,007 shares. The next two are older: Jan 3, 2024 at 30,429 likes, and Mar 18, 2024 at 29,782. The newest post reviewed is dated Jun 20, 2025 and took 21,304 likes, more than a year before the account was measured.
Shares run about three times comments
Five of the measured posts report a share count, and across those five the account collected 11,554 shares against 3,730 comments, a little over three shares for every comment. The May 30, 2025 post is the extreme case at 6,007 shares against 704 comments. The account's own averages tell the same story from the other side: 19,076 likes and 361 comments is about one comment for every 53 likes. This audience forwards a post privately rather than talking underneath it, which suits something a person sends to a friend and does not suit a brief scored on comment threads.
The account is small and unusually loud. Captions are one or two words, often throwaway, and the posts are self-portraits with no product and no brand in any of the six posts shown.
The arithmetic is the story. On 47,490 followers his top posts take between 25,043 and 39,570 likes, which means a typical top post is liked by more than half the following. Comment counts sit between 500 and 1,088. Click Analytic measures engagement at 40.17%.
Read the 40.17% rate alongside the small 47,490 follower count. It describes engagement on posts already published, not what a new post or campaign will achieve.
Who follows Jordan Powell?
Audience data measured on Instagram, 5 Aug 2026.
Where Jordan Powell's Instagram followers are, as a share of the audience we measured.
42.6% of them are in the United States and 32.5% in Brazil. The 5 markets shown cover 82.6% of the measured audience.
How old Jordan Powell's Instagram followers are.
The largest group is 18-24 at 51.7%. With 25-34 that is 86% of the measured followers. 9.7% sit in the 13-17 bracket, which matters if what you are selling is age-gated.
The gender split of Jordan Powell's Instagram followers.
23.4% male76.6% female
What Jordan Powell's Instagram followers are made of: real accounts, suspicious accounts, mass followers and other creators.
What Jordan Powell's Instagram followers care about, beyond this account.
We track more of Jordan Powell's audience interests than the ones shown here. See full profile insights
Two countries hold three quarters of the audience
The following sits in two markets. 42.6% is in the United States, about 20,220 accounts, and 32.5% is in Brazil, about 15,450. Nothing else clears 3%: the United Kingdom and Italy are both at 2.8%, Mexico at 1.8% and Australia at 1.7%. Language follows the same split, with 54.5% of the audience English-speaking and 33.8% Portuguese-speaking, so an English-only caption reaches roughly 25,880 of the 47,490 followers and leaves the second market out of the conversation.
76.6% women, and half the audience is 18 to 24
The split is 76.6% women and 23.4% men, which is one-sided: a brief built for the smaller side speaks to under a quarter of the following. By age, 51.7% is 18 to 24 and 34.2% is 25 to 34, so 85.9% of this audience is between 18 and 34. Young women in the United States and Brazil is a narrow and coherent target, and it is the only one this account offers.
9.7% of the audience is aged 13 to 17
9.7% of the followers are 13 to 17, about 4,610 accounts. That share decides the brief before the creative does: no alcohol, no gambling, no age-restricted product, and paid posts need the disclosure standards that apply when minors are in the audience.
17.1% of the following does not pass the credibility screen
Audience credibility is measured at 82.9 out of 100 on Aug 5, 2026, so about 8,102 of the 47,490 accounts do not pass the screen. Counted separately by account type, 64.8% are real accounts, about 30,770; 21.4% are mass followers, about 10,160; 8.1% are suspicious, about 3,843; and 5.7% are other influencers. Those are two different measures of two different things, and both belong in a plan: the audience worth pricing is the 39,388 accounts that pass the screen, not the headline 47,490.
How we analyse creators
Every figure on this page is drawn from Click Analytic platform data and verified public sources, assessed across six signal categories.
Reach & relevance
Followers on every platform the creator actually runs, weighted by how much of that audience sits in your target market. A big number in the wrong country is reach you cannot buy, so the weighting comes first.
Audience profile
Estimated age brackets, gender split, top countries and languages of the account’s followers. This is the part that decides whether a creator fits a brief, and it is measured on the account, not guessed from the content.
Engagement signals
Average likes, comments and views on recent posts, compared with creators of the same follower size on the same platform. The comparison matters more than the raw rate: a 2% rate can be strong at 2M followers and weak at 20K.
Audience quality
Audience credibility scores and follower-type estimates where available for the account and platform. These estimates describe follower characteristics; they do not measure how many people will see a post.
Activity & consistency
Posting cadence over the last weeks and follower growth over 30 days. An account that has gone quiet or is shedding followers performs differently from one that is live and climbing, whatever its size.
Commercial readiness
Sponsored-post history, the brands already mentioned, category fit for your industry and an estimated cost per post. Together they say whether the creator is used to working with brands and roughly what a collaboration costs.
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Jordan Powell, frequently asked questions
How many followers does Jordan Powell have?
@jordnpowll had 47,490 Instagram followers when the account was measured on Aug 5, 2026. That is down from 52,858 in February 2026, with a fall in every month between. This profile covers his Instagram; his TikTok is @thetwitterguy.
What is Jordan Powell's engagement rate on Instagram?
The engagement rate is 40.17%, measured Aug 5, 2026. It is the average of 19,076 likes set against the 47,490 following. Comments run far behind at 361 per post, about one for every 53 likes.
Who follows Jordan Powell on Instagram?
The audience is 76.6% women, and 51.7% of it is aged 18 to 24. It sits in two markets, 42.6% in the United States and 32.5% in Brazil, and it is 54.5% English-speaking and 33.8% Portuguese-speaking. A further 9.7% is aged 13 to 17.
Which brands has Jordan Powell worked with?
The posts reviewed show no disclosed sponsorship or brand tag.
Is the Jordan Powell Instagram audience real?
Audience credibility is 82.9 out of 100, measured Aug 5, 2026, so about 8,102 of the 47,490 accounts do not pass the screen. By account type, 64.8% as real accounts, 21.4% as mass followers, 8.1% as suspicious and 5.7% as other influencers. Plan against the roughly 39,388 accounts that pass rather than the headline figure.
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