Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown
The Ultimate 30 Mom Influencers List of the Year!
Mom influencers on Instagram cover family life, parenting advice, home routines, style, food and honest everyday content.
This list ranks 30 mom creators by reach, engagement and audience quality, so you can compare the accounts that parents actually follow and trust.
How this list was built
A public shortlist from the ClickAnalytic creator database
ClickAnalytic tracks 400M+ creator profiles. This page gives you a useful public shortlist; inside the platform you can search the full database, compare audience quality and unlock verified contacts.
The ranking
30 global creators ranked on Instagram
Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown
Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown
Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown
Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown
Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown
Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown
Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown
Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown
Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown
You're seeing 30
Search the full global creator database
Filter the full creator database by engagement, audience location and audience quality, then export verified contacts.
Search the creator databaseYou're seeing 30
Search the full global creator database
Filter the full creator database by engagement, audience location and audience quality, then export verified contacts.
Search the creator databaseCreator sizes
Nano
Emerging creators · 1K-10K
Micro
High-efficiency creators · 10K-50K
Macro
Scale creators · 50K-500K
Mega
Celebrity-level creators · 500K+
Not sure which size fits your campaign? Match creators to your exact goal and budget.
Find your creatorsWant more Mom Influencers?
Was this list of Mom Influencers handyl?
Why not look at some of these other influencers:
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- 50 Most Impressive Instagram Influencers to Follow
- 50 Fitness Influencers You Must Follow This Year!
- 20 Top Miami Houston IG Models
- 25 Top Spanish Fitness Models on Instagram
What does it mean?
So what’s next?
Easy!
Methodology
How we selected these creators
What metrics did we use to find the trendiest Mom Content Creators?
We asked our influencer marketing platform to find influencers with these metrics:
👉 Followers: Between 1K and 5M
These Mom Influencers fit snugly in that micro-influencer space where they can wow crowds and convert them into sales.
👉 Engagement rate: Above 2%
The higher the engagement, the better.
👉 Activity level: Active
We also used our platform to find active Mom influencers.
👉 Growth: On the up!
All these Mom Influencers have had an audience growth of 20% or more over the last couple of months.
What does it mean?
These Mom creators are trending, and their audiences are growing!
So what’s next?
Easy!
You identified the best Mom Influencers for your brand.
Next, grab some of these freebies:
You are officially on your way to making money with Mom Influencers. 🤑
The figures above are a snapshot pulled on November 12, 2024, not a live feed.
For developers & data teams
Put the data behind this ranking in your own stack
The same live data we used to rank global creators, followers, engagement, audience quality and more across 400M+ creators, is available programmatically through the ClickAnalytic Influencer Marketing API.
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Written by
Jules Carmaux
Co-Founder and Content Lead at ClickAnalytic, covering influencer marketing, audience analytics, and creator economy trends.
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