Varanasi Influencers

Varanasi's digital landscape is thriving with content creators who blend ancient spiritual traditions with modern social media storytelling. From spiritual knowledge sharers and fashion lifestyle creators to tech enthusiasts and relatable video creators, these influencers showcase the city's vibrant culture to audiences across India and beyond. Whether capturing the mystique of the Ganges, celebrating sacred rituals, or sharing trending content, Varanasi's top influencers have become influential voices shaping how the world perceives this timeless city.
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Gabriela . 1 min read . Nov 14, 2025

Last date updated: Nov 14, 2025. Showing 25 of 524 profiles.
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# 25
rohitpandey_65 profile picture
rohitpandey_65
India
Radhekrishna📿
हिंदुत्व ❤️🚩
Fitness Influencer
Varanasi -Mumbai📍
📧:[email protected]
Followers icon, from Click Analytic

Followers:

802k
Engagement icon, from Click Analytic

Engagement rate:

2.95%
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Fake followers:

19.1%
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Average Reel plays:

207k

Engagement rate benchmark

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# 24
sandeep_raj_director profile picture
sandeep_raj_director
India
🔱ॐ नमः शिवम् 🔱
| Actor | | 🎬Director | |🕺🏾 Choreographar | Performar
Big B @samarsinghh
Live – Banaras (Varanasi)
🎂Birthday- 8 March
Followers icon, from Click Analytic

Followers:

494k
Engagement icon, from Click Analytic

Engagement rate:

24.36%
Fake followers icon, from Click Analytic

Fake followers:

28.7%
Average Reel plays icon, from Click Analytic

Average Reel plays:

1.4M

Engagement rate benchmark

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# 23
soniyo_prajapati12 profile picture
soniyo_prajapati12
India
Model – Influencer ✌️
बनारसी (Varanasi)
Selenophile🌙✨
DM or mail for paid promotions and shoot
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Followers:

486k
Engagement icon, from Click Analytic

Engagement rate:

8.46%
Fake followers icon, from Click Analytic

Fake followers:

27.1%
Average Reel plays icon, from Click Analytic

Average Reel plays:

189k

Engagement rate benchmark

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# 22
manasa5varanasi profile picture
manasa5varanasi
India
Creatively aroused ✨
Former Miss World India
Actor
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Followers:

415k
Engagement icon, from Click Analytic

Engagement rate:

6.51%
Fake followers icon, from Click Analytic

Fake followers:

27.8%
Average Reel plays icon, from Click Analytic

Average Reel plays:

356k

Engagement rate benchmark

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# 21
sakshidubey_626 profile picture
sakshidubey_626
India
राधे राधे 🙏🏻❤️
👈🏻भौकाल टाइट फ्यूचर ब्राइट⚔️
Paid 📩- [email protected]
Managed by – @trendigo.media
Varanasi 📍(Up)
Followers icon, from Click Analytic

Followers:

354k
Engagement icon, from Click Analytic

Engagement rate:

4.84%
Fake followers icon, from Click Analytic

Fake followers:

27.9%
Average Reel plays icon, from Click Analytic

Average Reel plays:

152k

Engagement rate benchmark

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# 20
arbaznaseer profile picture
arbaznaseer
India
Youtuber | Influencer
Collabration: [email protected]
📍Varanasi India 🇮🇳
Followers icon, from Click Analytic

Followers:

306k
Engagement icon, from Click Analytic

Engagement rate:

169.85%
Fake followers icon, from Click Analytic

Fake followers:

23.9%
Average Reel plays icon, from Click Analytic

Average Reel plays:

5.9M

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# 19
9t9.edits profile picture
9t9.edits
India
“ 𝒍𝒆𝒕𝒔 𝒃𝒆 𝒆𝒂𝒄𝒉 𝒐𝒕𝒉𝒆𝒓𝒔 𝒇𝒂𝒗𝒐𝒖𝒓𝒊𝒕𝒆
𝒕𝒉𝒓𝒐𝒖𝒈𝒉 𝒎𝒚 𝒆𝒅𝒊𝒕𝒔 💗🤌🏻 ”
𝓥𝒂𝒓𝒂𝒏𝒂𝒔𝒊 📍
𝓐𝒅𝒎𝒊𝒏: @maybeuditya
Followers icon, from Click Analytic

Followers:

228k
Engagement icon, from Click Analytic

Engagement rate:

131.97%
Fake followers icon, from Click Analytic

Fake followers:

18.1%
Average Reel plays icon, from Click Analytic

Average Reel plays:

26.7k

Engagement rate benchmark

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# 18
iamfrombanaras profile picture
iamfrombanaras
India
Banaras & Beyond | Travel & Culture
Worked for Ministry of Education| Zara | Wardrobe Luxe &100+ Brands
Featured – NatGeo
✉️[email protected]
Followers icon, from Click Analytic

Followers:

215k
Engagement icon, from Click Analytic

Engagement rate:

17.57%
Fake followers icon, from Click Analytic

Fake followers:

18.8%
Average Reel plays icon, from Click Analytic

Average Reel plays:

177k

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# 17
banarastheoldestcity profile picture
banarastheoldestcity
India
Since 2018
Old acc disabled at 51.8K
Oldest living city in world
We show old & traditional Banaras
बनारस शहर नहीं मिजाज़ है
Admin @aakarsh_oldestcity
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Followers:

162k
Engagement icon, from Click Analytic

Engagement rate:

6.12%
Fake followers icon, from Click Analytic

Fake followers:

16.9%
Average Reel plays icon, from Click Analytic

Average Reel plays:

163k

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# 16
theth__banarasi profile picture
theth__banarasi
India
Kashi /Banaras/Varanasi 🔱
“Exploring stories from the heart of Banaras.”📍
DM for Promotions ✉️
Followers icon, from Click Analytic

Followers:

133k
Engagement icon, from Click Analytic

Engagement rate:

4.18%
Fake followers icon, from Click Analytic

Fake followers:

19.2%
Average Reel plays icon, from Click Analytic

Average Reel plays:

52.5k

Engagement rate benchmark

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# 15
shotbysaurabh_ profile picture
shotbysaurabh_
India
• Varanasi 🔁 Delhi
• Traveler || Portraite || Editor
• PVT : @saurabh.visuals
[email protected]
• DM FOR PAID SHOOT AND COLLABORATION
Followers icon, from Click Analytic

Followers:

128k
Engagement icon, from Click Analytic

Engagement rate:

6.63%
Fake followers icon, from Click Analytic

Fake followers:

15.6%
Average Reel plays icon, from Click Analytic

Average Reel plays:

92.5k

Engagement rate benchmark

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# 14
tridevpandey profile picture
tridevpandey
India
Founder|Coach @niceandeasyfitness
Mumbai-Varanasi-Gorakhpur
🥊National Boxer|Professional Athlete
📱DM @girlspowerprofile Online WOD
HarHarMahadev🙏
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Followers:

125k
Engagement icon, from Click Analytic

Engagement rate:

12.4%
Fake followers icon, from Click Analytic

Fake followers:

25.6%
Average Reel plays icon, from Click Analytic

Average Reel plays:

480k

Engagement rate benchmark

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# 13
_namaste_banaras_ profile picture
_namaste_banaras_
India
Hey stalker, hit follow💕
Dm me for collaboration 🫱🏻‍🫲🏼
हर हर महादेव🔱📿
KASHI | BANARAS | VARANASI 📍
TRAVEL ||PHOTOGRAPHY || VIDEOS🎥
Followers icon, from Click Analytic

Followers:

117k
Engagement icon, from Click Analytic

Engagement rate:

11.98%
Fake followers icon, from Click Analytic

Fake followers:

15.9%
Average Reel plays icon, from Click Analytic

Average Reel plays:

43.6k

Engagement rate benchmark

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Ready to unlock full insights on 500+ Varanasi Influencers

# 12
prem_of_kashi profile picture
prem_of_kashi
India
जय श्री महाकाल राधे राधे | Photographer | Candid photography | 📩 DM For Paid Collaboration
Varanasi 📍
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Followers:

112k
Engagement icon, from Click Analytic

Engagement rate:

6.9%
Fake followers icon, from Click Analytic

Fake followers:

24.0%
Average Reel plays icon, from Click Analytic

Average Reel plays:

18.3k

Engagement rate benchmark

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# 11
200journeys profile picture
200journeys
India
Varanasi, Prayagraj & Ayodhya Tour Package
Whatsp: https://wa.me/8471099280
4star Stay + All Meals + AC transport
₹19,200 per person on double sharing
Followers icon, from Click Analytic

Followers:

104k
Engagement icon, from Click Analytic

Engagement rate:

9.63%
Fake followers icon, from Click Analytic

Fake followers:

19.5%
Average Reel plays icon, from Click Analytic

Average Reel plays:

41.8k

Engagement rate benchmark

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# 10
arri_films_ profile picture
arri_films_
India
Photo || Films || Travel
Founder – @3manstudios
📩 [email protected]
📍VARANASI || KASHI || BANARAS
Followers icon, from Click Analytic

Followers:

101k
Engagement icon, from Click Analytic

Engagement rate:

23.65%
Fake followers icon, from Click Analytic

Fake followers:

16.7%
Average Reel plays icon, from Click Analytic

Average Reel plays:

66.5k

Engagement rate benchmark

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# 09
varanasi_kashibanaras profile picture
varanasi_kashibanaras
India
|| 𝐕𝐀𝐑𝐀𝐍𝐀𝐒𝐈 || 𝐊𝐀𝐒𝐇𝐈 || 𝐁𝐀𝐍𝐀𝐑𝐀𝐒 ||
𝕊𝕥𝕣𝕚𝕧𝕖 𝕟𝕠𝕥 𝕥𝕠 𝕓𝕖 𝕒 𝕤𝕦𝕔𝕔𝕖𝕤𝕤, 𝕓𝕦𝕥 𝕣𝕒𝕥𝕙𝕖𝕣 𝕥𝕠 𝕓𝕖 𝕠𝕗 𝕧𝕒𝕝𝕦𝕖.
𝔻𝕄 𝕗𝕠𝕣 𝕡𝕣𝕠𝕞𝕠𝕥𝕚𝕠𝕟/𝕔𝕠𝕝𝕝𝕒𝕓𝕤
🕉️ ℍ𝕒𝕣 ℍ𝕒𝕣 𝕄𝕒𝕙𝕒𝕕𝕖𝕧 🙌
Followers icon, from Click Analytic

Followers:

90.7k
Engagement icon, from Click Analytic

Engagement rate:

5.74%
Fake followers icon, from Click Analytic

Fake followers:

24.0%
Average Reel plays icon, from Click Analytic

Average Reel plays:

49.0k

Engagement rate benchmark

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# 08
thebohosapiens profile picture
thebohosapiens
India
🎙️Tales of Bharat 🇮🇳 in 1 Minute
▶️ 700k strong on YouTube
📍Varanasi
Followers icon, from Click Analytic

Followers:

87.2k
Engagement icon, from Click Analytic

Engagement rate:

6.27%
Fake followers icon, from Click Analytic

Fake followers:

17.8%
Average Reel plays icon, from Click Analytic

Average Reel plays:

157k

Engagement rate benchmark

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# 07
iujjwalmishraa profile picture
iujjwalmishraa
India
𝗕𝗶𝗵𝗮𝗿📍𝗩𝗮𝗿𝗮𝗻𝗮𝘀𝗶
🎥 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗖𝗿𝗲𝗮𝘁𝗼𝗿
𝗕𝗵𝗮𝗸𝘁𝗶🛕|𝗧𝗿𝗲𝗻𝗱𝘀📈|𝗧𝗿𝗮𝘃𝗲𝗹✈️
𝗗𝗺/𝗚𝗺𝗮𝗶𝗹 𝗙𝗼𝗿 𝗖𝗼𝗹𝗹𝗮𝗯 & 𝗣𝗮𝗶𝗱 𝗣𝗿𝗼𝗺𝗼𝘁𝗶𝗼𝗻💌
📩 [email protected]
Followers icon, from Click Analytic

Followers:

81.6k
Engagement icon, from Click Analytic

Engagement rate:

48.27%
Fake followers icon, from Click Analytic

Fake followers:

19.7%
Average Reel plays icon, from Click Analytic

Average Reel plays:

78.7k

Engagement rate benchmark

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# 06
sumit_sahu.up_50 profile picture
sumit_sahu.up_50
India
[ actor ]..[ dancer ]..
[Big.B @samarsinghh ]
Live – Banaras [Varanasi]
धरती पे अवतार..16.October😜🎉
जन्म भूमि.AZAMGARH❤️
Followers icon, from Click Analytic

Followers:

75.2k
Engagement icon, from Click Analytic

Engagement rate:

5.86%
Fake followers icon, from Click Analytic

Fake followers:

15.0%
Average Reel plays icon, from Click Analytic

Average Reel plays:

36.6k

Engagement rate benchmark

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# 05
harshfilmz profile picture
harshfilmz
India
Travel – Explore – Lifestyle
📍Ayodhya, Varanasi, Dev Diwali
DM/E-mail For Collaboration
[email protected]
Followers icon, from Click Analytic

Followers:

70.8k
Engagement icon, from Click Analytic

Engagement rate:

47.93%
Fake followers icon, from Click Analytic

Fake followers:

18.8%
Average Reel plays icon, from Click Analytic

Average Reel plays:

475k

Engagement rate benchmark

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# 04
shivani_fdgt profile picture
shivani_fdgt
India
Fashion, Lifestyle & Hairstyle ✨🦋
#ShivanisFashionFlow
Varanasi 📍
Followers icon, from Click Analytic

Followers:

69.8k
Engagement icon, from Click Analytic

Engagement rate:

8.03%
Fake followers icon, from Click Analytic

Fake followers:

20.0%
Average Reel plays icon, from Click Analytic

Average Reel plays:

46.2k

Engagement rate benchmark

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# 03
brahman_parashuram profile picture
brahman_parashuram
India
[ SATYAM PANDEY ]
🚩Founderer- परशुराम सेना संघ(भारत.)
🏘️ #varanasi
🚩विश्व हिन्दू परिषद (काशी प्रांत)
जय श्री परशुराम 🙏
जय श्री राम 🙏
Followers icon, from Click Analytic

Followers:

67.7k
Engagement icon, from Click Analytic

Engagement rate:

10.5%
Fake followers icon, from Click Analytic

Fake followers:

13.5%
Average Reel plays icon, from Click Analytic

Average Reel plays:

122k

Engagement rate benchmark

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# 02
gullu.era profile picture
gullu.era
India
📍Varanasi
Skincare l Fashion l Lifestyle
Dm for : Collabs | Shoots | Work
📧 | [email protected]
Followers icon, from Click Analytic

Followers:

64.6k
Engagement icon, from Click Analytic

Engagement rate:

142.64%
Fake followers icon, from Click Analytic

Fake followers:

13.7%
Average Reel plays icon, from Click Analytic

Average Reel plays:

697k

Engagement rate benchmark

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# 01
dr.parmeshwararora profile picture
dr.parmeshwararora
India
Dr. Parmeshwar Arora
M.D. (AY) B.H.U. Varanasi Gold Medalist
Senior Ayurvedic Consultant
For Online Consultation – 8527010101, 9650698505/06/07
Followers icon, from Click Analytic

Followers:

63.3k
Engagement icon, from Click Analytic

Engagement rate:

9.38%
Fake followers icon, from Click Analytic

Fake followers:

18.5%
Average Reel plays icon, from Click Analytic

Average Reel plays:

249k

Engagement rate benchmark

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Frequently asked questions about influencer rankings

Who can become an influencer in Varanasi?
Anyone who creates consistent, engaging content can become an influencer in Varanasi. The city’s influencer scene includes a variety of niches such as travel, culture, spirituality, food, lifestyle, fashion, and education. Whether you’re a photographer showcasing Varanasi’s ghats or a local foodie exploring the street food scene, there’s room for creativity and originality.
Which platforms are most popular for Varanasi influencers?
Instagram and YouTube are the leading platforms for influencers in Varanasi. Instagram Reels and YouTube Shorts are great for quick, visually appealing content, while long-form vlogs, tutorials, and guides do well on YouTube. Additionally, platforms like Moj and Josh are gaining traction, especially for local, Hindi-language content.
Do I need a large following to get brand deals in Varanasi?
No. Micro- and nano-influencers (1K–50K followers) are highly sought after because they offer genuine engagement and a strong, localized audience. Many brands in Varanasi prefer smaller creators who have high interaction rates with their followers, especially those who reflect the local culture and community.
Can Varanasi influencers collaborate with national brands?
Yes, Varanasi influencers can definitely collaborate with national brands. Many companies targeting the Indian spiritual or tourism market, such as travel agencies, wellness brands, or food products, seek out creators who have a connection to Varanasi. With good content quality, engagement, and consistency, Varanasi-based influencers can work with national and international brands.

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