Marketing Tips

What Is Brand Advocacy? (7 Top Brand Programs Explained)

What Is Brand Advocacy? (7 Top Brand Programs Explained)

Why is brand advocacy a MUST for any business in 2026? Because… people don’t trust traditional advertising the way they used to… They trust people, especially friends and family. Friends. Family. Colleagues. Creators they already follow. That shift is not a feeling....
Reach vs Impressions: What’s the Difference (and Why It Matters)

Reach vs Impressions: What’s the Difference (and Why It Matters)

If you’ve ever looked at a campaign report and wondered why impressions are higher than reach, you’re not alone… The difference between Reach vs Impressions is one of the most misunderstood topics in marketing 🤔 Yet understanding Reach vs Impressions directly...
Who is Gabriel Moses?

Who is Gabriel Moses?

Who is Gabriel Moses? Gabriel Moses: Photographer, Director & Cultural Visionary Who is Gabriel Moses? And why is his name suddenly everywhere in fashion and culture? With 256K followers on Instagram, the South London-born photographer and director has built a...
Who is Mika Ninagawa?

Who is Mika Ninagawa?

Who is Mika Ninagawa? Mika Ninagawa: Japan’s Boldest Visual Artist and Instagram Rings 2025 Winner With over 1 million followers on Instagram, Mika Ninagawa has become one of Japan’s most celebrated visual artists online. Best known for her kaleidoscopic photography,...
Influencer Price List: What Brands Pay in 2025 & 2026

Influencer Price List: What Brands Pay in 2025 & 2026

Influencer Price List: What Brands Pay in 2025 & 2026 Contents What is an influencer price list? Key factors that drive influencer pricing Pricing models and typical ranges Platform-specific snapshots An influencer price list is the working set of fees and terms...
Influencer Video Marketing

Influencer Video Marketing

Influencer Video Marketing Contents What is influencer video marketing and why it matters Platform strengths Key components of influencer video marketing campaigns How to create video influencer marketing: a practical framework Influencer video marketing is the...