The Top 25 Influencers in Armenia in 2023
Armenia, known for its rich culture, isn’t just famous for celebrities like Kim Kardashian or Lilit Caradanian (MakeUpbyLilit).
Many influencers in Armenia significantly contribute to business growth in the influencer marketing realm.
In fact, we have identified 27,760 Instagram influencers in Armenia (last updated October, 2023).
And listed the Top 25 profiles. Check it out below 👇
The Best 25 Influencers in Armenia on Instagram
Here is the full ranking of the Top 25 Influencers in Armenia in 2023:
25. @sunshine.mammy
Liana is one of the top influencers in Armenia who is a Mom influencer.
Based in the capital of Yerevan, this mom influencer has a highly female audience of 90%, and her top audience interest is friends, family and relationships – aligning closely with her niche.
Performance Metrics
– 11% Growth in the last 6 months
– 55k Average Reels Plays
Artur is not only one of our top growing influencers in Armenia, but is also the most engaged of the Armenian Influencers in our ranking!
With a mighty engagement rate of 29%, this Olympic wrestling champion and super influencer comes out victorious when it comes to having a highly interactive audience.
Performance Metrics
– 12% Growth in the last 6 months
– 480k Average Reels Plays
23. @kocharyan_lucy
Kocharyan Lucy is a journalist and wellbeing influencer who classifes as one of the best influencers in Armenia.
She has a significant amount of average reel plays (122k) for a micro influencer.
Performance Metrics
– 12% Growth in the last 6 months
– 122k Average Reels Plays
Arevik is an Armenian fashion content creator and micro influencer.
She has a substantial amount of average reel plays (137k,) and her audience has a 35% interest in clothes, shoes, handbags and accessories.
Performance Metrics
– 12% Growth in the last 6 months
– 137k Average Reels Plays
Heghnar is one of the Influencers in Armenia who publishes content in the niche of food and nutrition.
Sharing her tasty recipes and family life, she also fits into the category of lifestyle influencer.
Performance Metrics
– 16% Growth in the last 6 months
– 206k Average Reels Plays
20. @lustniak
Lusine appeals to the lifestyle niche with a broad range of content – from fashion and beauty, to transport and travel! She often collaborates with Armenian jewelry brands.
She is one of the Top Influencers in Armenia who is also a TV host and model – covering all areas of entertainment.
Performance Metrics
– 16% Growth in the last 6 months
– 138k Average Reels Plays
19. @haydalek
Haydalex is one of the few Male Armenian influencers to be featured in the Top 25 list.
His audience, however remains predominantly female, with 85% female versus 15% male.
Performance Metrics
– 16% Growth in the last 6 months
– 272k Average Reels Plays
18. @mary_nersisyan
Mary is a mom influencer promoting the family lifestyle.
The majority of her following share an interest in friends, family and relationships scoring 30% for top audience interest affinity.
Performance Metrics
– 17% Growth in the last 6 months
– 82k Average Reels Plays
17. @ani__qochar
Ani is a journalist and motivator posting inspirational content.
She is part of the group of micro Armenian influencers to be featured in our Top 25, who often make authentic partnership choices.
Performance Metrics
– 17% Growth in the last 6 months
– 33k Average Reels Plays
16. @_kristi_21
Kristina is one of the Best Influencers in Armenia posting well coordinated outfits and classy fashion statements.
She is a great influencer option for accessing a wide reach, due to having the most average reel plays out of all Armenian Influencers in our ranking, scoring 556k views.
Performance Metrics
– 18% Growth in the last 6 months
– 556k Average Reels Plays
Madonna posts high fashion looks that blend beautifully into her muted feed.
Branding herself as “unexpectedly aesthetic,” she knows how to deliver organic beauty and fashion partnerships.
For example, she’s collaborated with Armenian designer EG Fashion.
Performance Metrics
– 19% Growth in the last 6 months
– 90k Average Reels Plays
14. @tatev_mavyan
tatev_mavyan is an Armenian Influencer and Mommy blogger appealing to a huge audience of Moms who find a sense of community in her content.
This is especially due to her small audience as a micro influencer, proving she has mastered cultivating a close-knit women fronted audience of 90% female followers.
This marks her as one of the Top Influencers in Armenia.
Performance Metrics
– 19% Growth in the last 6 months
– 30k Average Reels Plays
Houry is an Instagram content creator who also owns an influencer brand as an entrepreneur.
She is the founder of fashion brand Luckygirls and has seen a 20% follower growth over the past 6 months, boosting her micro following.
Performance Metrics
– 20% Growth in the last 6 months
– 45k Average Reels Plays
Hasmik mkrtchyan is a nutritional consultant and mom influencer hailing from Yerevan.
She is one of the smaller micro influencers to be featured in our ranking, with just over 10K followers which classifies her as a micro creator rather than a nano influencer.
Performance Metrics
– 20% Growth in the last 6 months
– 12k Average Reels Plays
11. @saten_ghazaryan
Saten is a TV host, model and actress who appeals to audiences interestred in the niche of fashion.
She also posts beauty content, using products as part of her daily routine.
Performance Metrics
– 20% Growth in the last 6 months
– 86k Average Reels Plays
evelinakhanoyan is one of the top Influencers in Armenia and is also the most followed Armenian creator to be featured on our list!
Sitting at 141k followers, she is a super influencer posting fashion and beauty content primarily.
Performance Metrics
– 23% Growth in the last 6 months
– 207k Average Reels Plays
Breaking into the Top 10 of Influencers in Armenia, Manya creates content around food and restaurants.
Recommending unique culinary experiences, foodie followers are sure to discover a host of fab hotspots for Armenia’s greatest snacks!
Performance Metrics
– 24% Growth in the last 6 months
– 43k Average Reels Plays
Arpi is another food and nutrition content creator making our Top 10 for the best Influencers in Armenia.
This shows the popularity of cooking content in Armenia, with Arpi receving an average of 152k reel plays.
Performance Metrics
– 25% Growth in the last 6 months
– 152k Average Reels Plays
Astghik is a mom influencer showcasing daily, family lifestyle with her routine videos. She is in the top 10 Armenian Instagram influencers due to her impressive Reels views.
Her content has a professional feel, and Astghik also has her own influencer brand for fashion: Elegant Armenia.
Performance Metrics
– 28% Growth in the last 6 months
– 122k Average Reels Plays
6. @m0nulik
Monika is another top Armenian creator with her own influencer brand: Mona Collection.
This proves that the Top Influencers in Armenia thrive when they have an entrepreneurial mindset to boost their own main channel content.
Performance Metrics
– 28% Growth in the last 6 months
– 174k Average Reels Plays
Escape to Armenia is not only an Instagram, but also functions as a blog.
‘Syuzanna’s Blog’ features detailed captions offering the must visit spots that Armenia has to offer.
This travel content creates potential for international scope with its tourism niche.
Performance Metrics
– 71% Growth in the last 6 months
– 386k Average Reels Plays
When not influencing, Anahit works as part of cabin crew with a side of modelling!
This makes her the perfect candidate for all things travel content and fashion.
She is part of the top influencers in Armenia due to her significant increase in growth in the past 6 months, gaining +94% followers.
Performance Metrics
– 94% Growth in the last 6 months
– 59k Average Reels Plays
Another Anahit emerges in our Top 3 for Influencers in Armenia!
Claiming ‘fashion is my passion,’ we can verify this as true, as her content offers stunning ensemble shots and close-up accesory details.
An Armenian micro influencer, she has seen a recent boom in +114% follower growth – signifying the beginning of her influencer journey.
Performance Metrics
– 114% Growth in the last 6 months
– 47k Average Reels Plays
Our second place of the top Armenian infuencers is Qalashyan.
Her huge follower growth of +116% and great engagement rate of 14% is a testament to her ability to cater to a range of niches through her content.
Performance Metrics
– 116% Growth in the last 6 months
– 157k Average Reels Plays
1. @dinadaian
So who is the best out of all Influencers in Armenia?
Introducing Diana!
A creative director, model and photographer, this Instagram content creator is no stranger to striking a pose in the most fashion forward threads.
She is the most growing of all the Armenian Influencers on Instagram, seeing a growth increase of 213% in the past 6 months.
Performance Metrics
– 213% Growth in the last 6 months
– 13k Average Reels Plays
How To Find the Top Influencers in Armenia?
We established this ranking of the top influencers in Armenia buy using the following criteria:
> More than 10% growth in the past 6 months
> More than 3% eng. rate
> More than 2K reels plays
Plus, these are all credible and authentic creator accounts only!
Want to find even more Armenian Influencers?
You can also find all the 27,760 Armenian influencers results (with much more data) by starting a free trial.
Or learn yourself how to find influencers on Instagram.
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