We’ve managed to build a massive knowledge base over five years in the early days without putting huge amounts of investment in, and we’ve been able to scale that knowledge and that investment as social media scaled. – Dan Marsden, Co-Founder...
skyn ICELAND Case Study skyn ICELAND is the only skincare line specifically formulated to treat the depleting and damaging effects of stress on skin. Their nourishing products use cruelty-free, vegan ingredients sourced from Iceland. Needs: Website traffic and sales...
“Influencer whitelisting” is the latest in influencer marketing strategies. 49% of consumers trust influencer recommendations over branded content, showing that this content can play a significant role in purchase consideration. Whitelisting is a way to harness...
Events like New York Fashion Week highlight the importance and relevance of brand activations. New York Fashion Week (NYFW,) wrapped up successfully on Wednesday 14 September 2022, and the event certainly proved its existence to be necessary and beneficial in its...
Top 10 US Dad Influencers to Follow in 2022 Are you thinking about your upcoming Father’s Day campaigns or just looking to reach family audiences using creative dad influencers? Here’s our list of the most performing and inspiring father influencers in the...
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