Posts by Paul Boulet

What is Whitelisting? A Practical Guide for Content Teams

What is Whitelisting? A Practical Guide for Content Teams

What is Whitelisting? A Practical Guide for Content Teams Contents What is Whitelisting? Definition and meaning Why whitelisting matters for content creation How whitelisting works across platforms and media types Whitelisting in practice: examples across contexts...
Influencer Marketing Strategies for 2025

Influencer Marketing Strategies for 2025

Influencer Marketing Strategies for 2025 Contents What are influencer marketing strategies? Origins and corporate roots AI in TikTok content and journalism Practical takeaways for CMOs and brand teams Influencer marketing strategies are changing fast. Brands now need...
Influencer Media Kit

Influencer Media Kit

Influencer Media Kit Contents When did TikTok come out? A concise timeline Origins and corporate roots AI in TikTok content and journalism Practical takeaways for CMOs and brand teams If brands ask for a media kit, you want one that helps them say yes fast. This guide...
When did TikTok come out?

When did TikTok come out?

When did TikTok come out? Contents When did TikTok come out? A concise timeline Origins and corporate roots AI in TikTok content and journalism Practical takeaways for CMOs and brand teams When did TikTok come out? If you’re planning global campaigns or newsroom...