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Modash review: What you should know before you pay

by | Dec 27, 2023 | Marketing Tips

So, you’re thinking about jumping on the Modash bandwagon for your influencer marketing

🚀 Influencer marketing is hotter than ever, and guess what? 

Platforms like Modash are leading the charge! 

At Click Analytic, it’s time to dive into a proper Modash review and see if it is your secret weapon to shake things up in the influencer marketing universe. 

Ready to find out if it’s a match made in marketing heaven? Let’s get to it! 🌟🔍

Our Modash review: Pricing, features, and more

Alrighty, let’s pop the hood on Modash and take a peek inside! 🕵️‍♂️ 

We will snoop around its features, dig into its pricing, and listen to what users say about it.

What is Modash?

Modash review: A landing page with a banner that says find analytics and track creators for your campaigns.

Modash is a comprehensive influencer marketing platform. It’s designed for brands to connect with influencers across platforms like Instagram, YouTube, and TikTok. 

Modash claims to have a vast database of content creators and several tools for tracking engagement metrics and managing influencer relationships​.

Who uses Modash?

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Modash is a versatile influencer marketing tool. So, it’s not surprising to learn a wide range of businesses and organisations use it. 

Its current user base includes:

🗣️ Marketing agencies: Modash allows agencies to manage multiple client campaigns, making it a popular choice for marketing professionals.

🗣️ Brands and businesses: From small startups to large enterprises, Modash serves businesses seeking to use influencer marketing to boost their brand presence.

🗣️ E-commerce companies: With its e-commerce integration capabilities, Modash benefits online retailers looking to collaborate with influencers for product promotions.

🗣️ Nonprofit organisations: Nonprofits use Modash to connect with influencers who can amplify their cause to a broader audience.

🗣️ Individual influencers and content creators: Modash also caters to influencers and content creators, offering tools to analyse and manage their collaborations and partnerships.

Notable Modash features

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It’s time to dive deeper into our Modash review and look at some of its notable features. 

Modash has several noteworthy features. Let’s look at some of the top ones:

👉 Extensive influencer database: Modash has a database of over 1 million influencers globally. It offers fair access to various content creators across multiple niches​.

💡 Did you know? Click Analytic, also an influencer marketing platform, has a database of over 2 million influencers.

👉 Advanced search and filtering: Modash has over 20 advanced search filters to find influencers, ensuring a precise match with campaign needs​.

👉 Direct influencer contact: The platform allows direct messaging to influencers. This streamlines communication and ensures messages reach their intended recipients.​

👉 Integrated payment system: Modash’s built-in payment system simplifies paying influencers. It ensures transactions are handled efficiently and securely​.

👉 Engagement and ROI tracking: The platform provides detailed analytics. Users can track engagement levels, ROI, and the reach of individual posts.

👉 Comprehensive influencer data: Modash offers detailed information on each influencer, including audience demographics and engagement levels.

👉 Capability to find nano-influencers: The platform enables the discovery of niche-specific nano-influencers.

Pros and cons of Modash

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No Modash review is complete without considering the pros and cons of using Modash for influencer marketing.

Pros:

Here are the advantages of using Modash.

✅ Advanced search and filtering: The platform’s robust search capabilities enable precise influencer matching​.

✅ Direct influencer communication: Simplifies outreach and negotiation processes​

✅ Integrated payment system: Streamlines the payment process, enhancing efficiency​

✅ Comprehensive analytics: Helps track and measure campaign effectiveness and ROI​

✅ Customer support excellence: Modash’s customer service team is responsive and helpful, providing valuable support​.

Cons:

Naturally, there are some drawbacks to using Modash, like:

⛔ Learning curve: New users may find navigating and fully using all the features challenging.

⛔ Limited free trial: The 14-day trial may not be enough for users to explore all features and make an informed decision​.

⛔ Data accuracy concerns: While not explicitly mentioned in the review, like many influencer platforms, there can be occasional discrepancies in data, such as follower counts or engagement metrics.

⛔ Pricing: Modash is expensive, especially compared to more affordable options, like Click Analytic.

Modash Pricing

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Modash has a tiered pricing structure:

💰 Standard plan: Priced at $120 per month, this plan is ideal for businesses starting with influencer marketing, offering basic features and functionalities.

💰 Enterprise plan: At $1,350 per month, the Enterprise plan is suited for larger organisations requiring advanced features and customised limits.

From this Modash review, it’s clear that Modash is more expensive than Click Analytic.

Other Modash reviews

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On Capterra, Modash has an impressive rating of 4.9 out of 5 stars based on 10 reviews. There are not many reviews, but this rating encompasses various aspects such as ease of use, customer service, features, and value for money​​.

Our verdict: Is Modash worth it?

Modash is an effective influencer marketing platform. It has various features and tools suitable for different budgets and marketing needs. 

It’s a powerful platform for creating and managing successful influencer campaigns​. However, Click Analytic trumps Modash with its larger influencer database and more affordable pricing.

💡 Pro tip: Check out our no-fluff Upfluence review to see how this influencer vetting platform stacks up.

A man in a lab coat is holding a clipboard with social media icons.

Conclusion

So, what did we learn in this Modash review? Modash is a great choice for influencer marketing, but it’s crucial to consider your specific needs and budget before committing. 

For those starting with influencer marketing, exploring different options, like a free trial of our influencer marketing platform, Click Analytic, could provide a more fitting solution.

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