B2B Influencer Marketing Platform

ClickAnalytic helps B2B marketing teams find credible niche experts, build thought leadership programs, and track creator content that reaches the buyers your sales team is already chasing.

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Le groupe Mask, de Click Analytic, une plateforme de marketing d'influence★ 4.8 Sur logo g2, de Click Analytic, une plateforme de marketing d'influence
★ 4.8 Sur capterra mini logo, de Click Analytic une plateforme de marketing d'influence
Un tableau de bord présente des analyses des médias sociaux : 9 500 mentions de créateurs, le profil d'un créateur d'UGC avec la localisation de Paris, la fonctionnalité de recherche, les taux d'engagement des créateurs et un message avec une femme tenant un produit de soin de la peau.

Trusted by 100+ influencer marketing agencies worldwide

B2B brands don’t lose pipeline on the idea.
They lose it on the wrong audience.

Finding creators with large reach is easy.
Finding one whose audience is your actual buyer is a different problem entirely.
The problem isn’t discovery. It’s proving audience quality before you spend budget on the wrong voice.

Audience mismatch

A creator with 80K followers looks strong on paper. You check the audience and it is 70% consumers in a region that is not your market. That is not your buyer. Follower count tells you nothing about ICP fit.

Niche expert scarcity

B2B thought leaders do not look like Instagram influencers. They are analysts, practitioners, and specialists with smaller but highly engaged audiences. Standard search tools are built for consumer niches and will never surface them.

Stakeholder ROI gap

Your leadership team wants to know what the creator program did for pipeline. Without creator-level performance data, you cannot answer that question. So the program never gets approved for next quarter.

Why B2B marketing teams get results faster

B2B influencer marketing starts with a different question: not who has the most followers, but whose audience is my buyer. ClickAnalytic is built for that workflow.

400M+

creator profiles with full audience data
Filter by niche, audience industry, engagement quality, and content topic. Find expert voices that already reach your buyer ICP.

28.8%

show prior brand deals
Nearly a third of creators in the database have already run paid partnerships. For B2B brands, this means you can filter for expert creators with category experience before reaching out.

Niche-first

filter by topic, not volume
B2B marketing is about category authority, not viral reach. Filter by niche, audience alignment, and engagement depth to find expert voices your buyers already follow.

Marketing d'influence B2B platform built for expert discovery

Find expert creators that match your buyer profile

Search 400M+ creator profiles across Instagram, YouTube, and TikTok. Filter by niche, location, engagement, and follower size to find expert creators that already reach your buyer ICP.

Identifier les influenceurs parfaits pour votre entreprise en les recherchants par le nombre de followers ou par niche. Dites adieu aux outils d'influence limités qui vous présentent les mêmes profils !

De plus, vérifiez leur audience et leurs statistiques de performance pour vous assurer que chaque influenceur est le bon.

Capture d'écran d'un outil d'analyse des médias sociaux montrant des résultats de recherche avec des filtres et des mesures pour les utilisateurs d'Instagram, notamment les followers, les taux d'engagement et les scores de crédibilité.

Reach niche experts with credible, targeted outreach

Contactez les influenceurs chaque jour grâce à notre expéditeur d'emails intégré. Automatisez facilement votre prise de contact avec les influenceurs en créant un nombre illimité de séquences d'emails et de suivis sans effort.

No more export or import hassle. Just build your workflow, select your creator list, and start reaching out. Automate follow-ups so no creator brief falls through the cracks.


Capture d'écran d'une plateforme de marketing par courrier électronique présentant un projet d'offre de cadeau. L'interface présente les étapes de création d'un courriel et un aperçu Gmail avec l'objet, l'expéditeur et le destinataire.

Run always-on thought leadership programs without the chaos

Track expert creator outreach and program status directly in ClickAnalytic. Manage follow-ups, monitor responses, and keep your thought leadership program on track without switching between tools.

View creator program status and engagement data in one place.

Capture d'écran de l'interface utilisateur montrant un tableau de bord pour la gestion des créateurs et des produits. Il comprend des menus déroulants pour sélectionner les créateurs et les produits, des champs pour saisir des détails et une fonction de messagerie avec des images de produits.

Track expert program performance and prove it to stakeholders

Suivez les performances des campagnes d'influence sans effort. Plus besoin de faire des captures d'écran ou de demander des rapports aux créateurs.

ClickAnalytic suit le contenu de chaque influenceur (y compris les articles), mesure les performances et rassemble le contenu pour vous.

Connectez votre boutique pour suivre les ventes et les performances des affiliés directement avec des liens personnalisés ou des codes promo.

Tableau de bord marketing présentant des photos d'influenceurs promouvant des produits de soins de la peau, ainsi que des mesures telles que la portée, les commandes et le CPM. L'interface comprend des options d'exportation CSV, de modification des campagnes et de mise en pause des campagnes.

Hire credible B2B expert voices in minutes

Ne perdez plus de temps à jongler avec plusieurs outils pour trouver des créateurs UGC de qualité. Notre plateforme UGC regorge de créateurs UGC prêts à collaborer.

Créez votre brief, invitez des créateurs UGC et obtenez votre contenu directement sur Click Analytic. Une fois la campagne terminée, le paiement du créateur UGC est automatiquement reversé.

Un collage de publications sur les médias sociaux, un influenceur avec le texte "Embauché", des champs pour créer un lien de collaboration et un bouton "Envoyer le paiement".

Built for expert-led B2B influencer programs

Identify which expert voice fits each buyer stage. Thought leadership content builds category authority, expert interviews build trust, and sponsored expert posts reach buyers at the decision point.

Un graphique circulaire illustre quatre stratégies de marketing d'influence : Pay Per Post, Long Term Collabs, créateur UGC et Affiliate Deals. Le logo central est entouré d'illustrations représentant chaque stratégie.

Why B2B teams switch from
generic influencer tools

What B2B teams needGeneric creator toolsClickAnalytic
Find expert creators by niche and buyer audienceBroad search by follower sizeFilter by topic expertise, audience industry, engagement quality
Verify audience matches buyer ICPSurface follower metrics onlyAudience demographics, industry alignment, follower quality score
Prove audience quality to leadershipManual research and guessworkVerified engagement data and authenticity score per creator
Run always-on thought leadership programsOne-off campaign workflowOngoing program management across multiple expert creators
Report program impact to stakeholdersExport and rebuild manuallyCreator-level and program-level performance reports, ready to share

39% of creators have a public email listed

Outreach efficiency comes from finding the right expert first, not from sending more volume. Niche creators with small but professional audiences respond better to informed, specific outreach.

28.8% show prior brand-deal history

There is a clear difference between a creator with reach and an expert your buyers trust. B2B authority cannot be built on follower count alone.

70%+ of high-growth creators are in the 10K–50K tier

Niche expert creators drive the most credible engagement for B2B buyers. These insights are based on ClickAnalytic’s analysis of 400M+ creator profiles and 23.6M creators studied in the 2026 Creator Economy Report.

These insights are based on ClickAnalytic’s analysis of 400M+ creator profiles and 23.6M creators studied in the 2026 Creator Economy Report.

What actually improves for B2B marketing teams

The practical difference ClickAnalytic makes across a B2B expert creator program

Expert voices found, not guessed

Filter 400M+ profiles by niche, audience demographics, and engagement quality to find creators whose followers are your actual buyers.

Audience credibility before commitment

Check follower authenticity, audience industry alignment, and prior brand history before investing budget in any creator relationship.

Expert outreach that gets responses

Send targeted outreach to niche experts at scale. Track responses and manage creator relationships in one place without scattered email threads.

Stakeholder reporting that holds up

Creator-level performance data in one report. Show your marketing leadership which expert voices drove reach, engagement, and category visibility.

The expert creator workflow B2B teams actually run

From expert discovery to program-level report. No spreadsheets. No manual tracking. No repeated stakeholder questions. One system your marketing team runs across every creator relationship.

01 Define your buyer ICP

Map your ideal buyer: industry, job title, platform behavior, content they consume. That ICP profile becomes the search filter. No guesswork, no mass outreach to irrelevant creators.

02 Search by niche and expert topic

Filter by topic expertise, audience industry, platform, and engagement quality. Surface niche experts whose audience overlaps with your buyer segment. Not by follower size alone.

03 Verify audience and expert credibility

Check follower authenticity, audience demographics, engagement depth, and prior brand deal history. All visible before reaching out. No surprises after you commit budget to the relationship.

04 Reach out to expert creators

Send personalized outreach to credible niche voices. Track opens, responses, and agreements in one place. No DM threads, no scattered email chains across your team.

05 Run your thought leadership program

Coordinate content briefs, publishing schedules, and creator deliverables in one place. Manage multiple expert voices without losing track of who is producing what.

06 Track reach, engagement, and program impact

Creator-level and program-level performance data in one report. Show your marketing leadership which expert voices built category visibility and what the program produced.

B2B marketing teams trust ClickAnalytic

Trusted by B2B marketing teams building expert creator programs

4.8

capterra mini logo, de Click Analytic une plateforme de marketing d'influence

Capterra

4.8

logo g2, de Click Analytic, une plateforme de marketing d'influence

G2

"We run always-on expert programs across three B2B verticals. ClickAnalytic cut our expert creator research from two days to a few hours, and stakeholder reporting that used to take manual compilation now exports in minutes."

Sophie Hartley Terrier Agency

Sophie Hartley

Terrier Agency

Head of Influencer, TERRIER AGENCY

"Before ClickAnalytic we lost two days per brief just sourcing and vetting creators. Now we run one search, filter by engagement and audience authenticity, and send the shortlist to the client the same afternoon."

Marc Brillet Digital Natives Content

Marc Brillet

Digital Natives Content

Campaign Director, DIGITAL NATIVES CONTENT

"Our clients ask for campaign data constantly. ClickAnalytic gives us live performance numbers we can share instantly. We stopped spending Fridays copying stats into spreadsheets."

Anna Kovacs DR Communications

Anna Kovacs

DR Communications

Account Lead, DR COMMUNICATIONS

"Il nous a aidés à mettre en place et à développer notre programme d'influence pour générer plus de 10 000 nouvelles inscriptions en moins d'un mois. Click Analytic m'a aidé à atteindre un public plus large et à obtenir des résultats impressionnants."

Mari Li Cambly

Mary Li

Logo Cambly

Croissance numérique et opérations, CAMBLY

“As a B2B SaaS marketing team, verifying that a creator’s audience actually matched our buyer ICP used to take hours of manual research. ClickAnalytic made audience verification instant and gave us data we could present to our leadership.”

Mari Li Cambly

Louise Alips

Logo Cambly

PDG, Shop Balou

"Great Insights a été d'une aide précieuse pour TIKTOK".

Mari Li Cambly

Navneet N.

Spécialiste du marketing numérique | Responsable du commerce électronique Marché intermédiaire (51-1000 emp.)

"Cela m'a aidé à rechercher des influenceurs pour promouvoir ma marque sur Instagram. Grâce à cet outil, je peux rechercher des influenceurs quotidiennement tout en m'assurant qu'ils correspondent à mes objectifs (démographie du public, etc.). J'ai sélectionné +10 influenceurs et j'ai gagné 1k followers très rapidement et plusieurs ventes sur mon site web."

logo g2, de Click Analytic, une plateforme de marketing d'influence

Karine Alips

PDG et fondateur / Petite entreprise (50 employés ou moins)

"Click propose des prix très intéressants et accessibles et le logiciel est très facile à comprendre.

Mari Li Cambly

Karen T.

Marketing numérique

"Click a changé la vie de notre équipe... C'est un excellent complément à notre ensemble de compétences pendant l'identification du créateur.

Mari Li Cambly

Beckii Flint

Logo Cambly

Directeur général, Pepper Studio

"Click Analytic nous a aidés à trouver +500 créateurs UGC, générant 300 000 impressions pour Skyn ICELAND dans le monde entier.

Mari Li Cambly

Célia Courthial

Logo Cambly

Directeur du marketing mondial, Skyn ICELAND

"Click Analytic est très utile pour trouver des nano et micro influenceurs qui correspondent parfaitement à mon audience. Les données fournies et leur analyse sont pertinentes et utiles. J'apprécie les informations mises en évidence. Cela permet de gagner un temps considérable sur le long terme. Je trouve le prix correct, compte tenu de l'utilité et du temps gagné. Il y a beaucoup de filtres, ce qui rend l'outil assez facile à utiliser".

Mari Li Cambly

Lucie L.

Gestionnaire de contenu

“I really like the size of the database. More than 400M+ creator profiles are available on this platform, so it's helpful to find the good one who perfectly fit our project! The price is correct compare to another platform where the plans started at $499 +”

Mari Li Cambly

Martin

Responsable marketing

"Vous pouvez essayer gratuitement de nombreuses fonctions sur leur site web pour voir à l'avance si vous voulez y investir votre temps et votre argent, contrairement à d'autres entreprises qui n'offrent pas cela gratuitement.

logo g2, de Click Analytic, une plateforme de marketing d'influence

Arina G.

Petites entreprises (50 salariés ou moins)

"L'interface utilisateur et l'UX super simples font de Click Analytics le choix parfait pour le suivi des influenceurs. Il fait ce qu'il doit faire de manière directe et efficace."

Mari Li Cambly

Tony

Commerce de détail

WHY THIS MATTERS FOR B2B PIPELINE

01
Expert creators build category authority over time.
02
Authority reduces buyer hesitation across long sales cycles.
03
Shorter hesitation means pipeline moves faster.

B2B brands that build credible expert programs become the category reference their buyers trust before the sales conversation even starts.

What B2B teams prove with ClickAnalytic

Category authority isn’t built on one post. It’s built by consistently reaching the right audience with credible expert voices. See how B2B brands use data from the Creator Economy Report to build stronger creator programs. Every shortlist, every campaign, every result is a case you build or lose.

Audience alignment is not a guess

Audience demographics, industry alignment, engagement rate, follower quality score. Every expert you approach is backed by data your leadership team can read. No more guessing whether the creator reaches your buyer.

Budget is justified by benchmarks

Compare creator rates against market benchmarks for their tier and niche. Show your marketing leadership why the budget allocation makes sense. Turn budget approval conversations from friction into confidence.

Results are tracked, not claimed

Campaign performance is logged per creator automatically. No more asking creators to send screenshots. You report real numbers. You show what worked. You come back next quarter with proof.

Why B2B marketing teams run expert programs in ClickAnalytic

B2B marketing teams don’t lose pipeline on reach. They lose it when they can’t prove audience quality, justify creator investment, or report program impact to leadership. ClickAnalytic fixes all three.

Brief-to-shortlist in hours

Filter 400M+ profiles by niche, audience industry, engagement quality, and creator expertise. Find expert voices that match your buyer ICP in minutes, not days of manual spreadsheet work.

Leadership-ready shortlists your team can present

Export expert creator profiles with audience breakdowns, engagement metrics, and content samples. Share with your marketing leadership without extra calls or manual slide decks.

Campaign reporting without manual screenshots

Track creator performance across your entire program automatically. No screenshotting stats, no chasing creators for numbers. Your leadership team gets clean reports while your team manages the next creator relationship.

Used by B2B marketing teams across the US, UK, DACH, and Nordics

From lean startup marketing teams to enterprise demand generation departments. B2B brands at every stage run expert creator programs in ClickAnalytic. Estimate creator reach with the Creator Economy Report.

Terrier Agency

Long-term user on a growth plan. Runs an always-on expert creator program across multiple B2B verticals. Uses ClickAnalytic as their primary expert discovery and performance tracking tool.

Digital Natives Content

Uses ClickAnalytic for niche expert discovery, audience vetting, and program tracking across B2B technology verticals at scale.

DR Communications

Uses the platform for expert creator discovery and audience quality analysis across technology and business verticals, with multiple thought leadership programs running in parallel.

FAQ: Marketing d'influence B2B

Vous avez des questions ? Nous avons les réponses

How does ClickAnalytic help B2B brands find the right expert creators?
ClickAnalytic lets you filter 400M+ creator profiles by niche topic, audience demographics, engagement quality, and platform. For B2B brands, that means finding experts whose followers match your buyer ICP rather than anyone with a large following. You can check audience industry alignment and follower authenticity before making contact.
Can we filter creators by professional audience and industry topic?
Yes. ClickAnalytic includes audience demographic filters covering age, location, gender, and engagement depth. You can narrow results to creators whose audience matches specific industries or professional interests. For B2B campaigns, buyer ICP alignment matters more than raw follower reach.
How do we verify that a creator's audience matches our buyer profile?
Every creator profile in ClickAnalytic includes an audience authenticity score, follower quality breakdown, engagement rate by content type, and prior brand deal history. You review all of this before committing to any creator relationship. No surprises after the agreement is signed.
Can ClickAnalytic support always-on thought leadership programs?
Yes. ClickAnalytic is built for ongoing creator programs, not just one-off campaigns. You can manage multiple expert creators simultaneously, track content publishing over time, and monitor cumulative performance across a 6 to 12 month program. This is the primary use case for B2B brands building category authority.
How does ClickAnalytic handle outreach to expert creators who are not traditional influencers?
39% of creators in the ClickAnalytic database have a public email listed. For B2B expert creators who prefer professional contact over social DMs, this means direct outreach through the platform. All responses and follow-up threads are tracked in one place, not across scattered inboxes.
What platforms does ClickAnalytic cover for B2B creator discovery?
ClickAnalytic covers Instagram, TikTok, and YouTube. For B2B brands, YouTube is the primary platform for expert-led content. The database includes 1.9M YouTube creator profiles with full audience data, engagement metrics, and brand history. Instagram and TikTok are also useful for B2B brands in visually-driven or practitioner-heavy industries.
Can B2B marketing teams share program performance with internal stakeholders?
Yes. ClickAnalytic generates creator-level and program-level performance reports including reach, engagement rate, content frequency, and audience quality data. These reports are designed to be shared with marketing leadership and finance teams who need clear data before approving the next program cycle.
Is ClickAnalytic a good fit for B2B SaaS companies specifically?
Yes, particularly for B2B SaaS companies targeting practitioner audiences: developers, operations leaders, marketing professionals, and industry specialists. ClickAnalytic helps you find niche expert creators who already speak to that audience, verify their following is genuinely in your target segment, and run a credible program that builds category presence over time.

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Build a B2B creator program your buyers already trust

Used by B2B marketing teams to build expert creator programs that reach real buyers. Start with a 7-day free trial. No contract, cancel anytime.

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