B2B Influencer Marketing Platform

ClickAnalytic helps B2B marketing teams find credible niche experts, build thought leadership programs, and track creator content that reaches the buyers your sales team is already chasing.

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Un panel de control muestra los análisis de las redes sociales: 9.500 menciones de creadores, el perfil de un creador de contenido generado por terceros con la ubicación de París, funciones de búsqueda, índices de participación de los creadores y una publicación con una mujer sosteniendo un producto para el cuidado de la piel.

Con la confianza de más de 100 agencias de marketing de influencers en todo el mundo

B2B brands don’t lose pipeline on the idea.
They lose it on the wrong audience.

Finding creators with large reach is easy.
Finding one whose audience is your actual buyer is a different problem entirely.
The problem isn’t discovery. It’s proving audience quality before you spend budget on the wrong voice.

Audience mismatch

A creator with 80K followers looks strong on paper. You check the audience and it is 70% consumers in a region that is not your market. That is not your buyer. Follower count tells you nothing about ICP fit.

Niche expert scarcity

B2B thought leaders do not look like Instagram influencers. They are analysts, practitioners, and specialists with smaller but highly engaged audiences. Standard search tools are built for consumer niches and will never surface them.

Stakeholder ROI gap

Your leadership team wants to know what the creator program did for pipeline. Without creator-level performance data, you cannot answer that question. So the program never gets approved for next quarter.

Why B2B marketing teams get results faster

B2B influencer marketing starts with a different question: not who has the most followers, but whose audience is my buyer. ClickAnalytic is built for that workflow.

400M+

perfiles de creadores con datos completos de la audiencia
Filter by niche, audience industry, engagement quality, and content topic. Find expert voices that already reach your buyer ICP.

28.8%

mostrar acuerdos de marca anteriores
Nearly a third of creators in the database have already run paid partnerships. For B2B brands, this means you can filter for expert creators with category experience before reaching out.

Primero el nicho

filtrar por tema, no por volumen
B2B marketing is about category authority, not viral reach. Filter by niche, audience alignment, and engagement depth to find expert voices your buyers already follow.

Marketing de influencers B2B platform built for expert discovery

Encuentra creadores expertos que coincidan con tu perfil de comprador

Search 400M+ creator profiles across Instagram, YouTube, and TikTok. Filter by niche, location, engagement, and follower size to find expert creators that already reach your buyer ICP.

Seguidores por tamaño y nicho para descubrir a los influencers perfectos para tu negocio. ¡Despídete de las herramientas limitadas que te muestran los mismos perfiles!

Además, investiga su audiencia y sus estadísticas de rendimiento para asegurarte de que cada influencer es el adecuado.

Captura de pantalla de una herramienta de análisis de redes sociales que muestra resultados de búsqueda con filtros y métricas para usuarios de Instagram, incluidos seguidores, índices de participación y puntuaciones de credibilidad.

Llega a expertos de nicho con alcance creíble y dirigido

Ponte en contacto con cientos de creadores a diario con nuestro remitente de correo electrónico integrado. Automatiza fácilmente tu contacto con influencers creando ilimitadas secuencias de emails y seguimientos sin esfuerzo.

Se acabaron las complicaciones de exportación o importación. Simplemente cree su flujo de trabajo, seleccione su lista de creadores y comience a contactarlos. Automatice los seguimientos para que ningún brief de creador se pierda.

Captura de pantalla de una plataforma de marketing por correo electrónico que muestra un proyecto de oportunidad de regalo. La interfaz muestra los pasos para crear un correo electrónico y una vista previa de Gmail con una línea de asunto, remitente y detalles del destinatario.

Run always-on thought leadership programs without the chaos

Track expert creator outreach and program status directly in ClickAnalytic. Manage follow-ups, monitor responses, and keep your thought leadership program on track without switching between tools.

Visualiza el estado del programa de creadores y los datos de interacción en un solo lugar.

Captura de pantalla de la interfaz de usuario que muestra un panel para gestionar creadores y productos. Incluye desplegables para seleccionar creadores y productos, campos para introducir datos y una función de mensajería con imágenes de los productos.

Monitoriza el rendimiento del programa experto y demuéstralo a los interesados

Realice un seguimiento del rendimiento de la campaña por creador sin esfuerzo. Se acabaron las capturas de pantalla y las solicitudes de informes.

ClickAnalytic supervisa el contenido de cada creador (incluidas las historias), mide el rendimiento y recopila el contenido para usted.

Conecte su tienda para realizar un seguimiento de las ventas y el rendimiento de los afiliados directamente con enlaces personalizados o códigos promocionales.

Un panel de marketing que muestra fotos de influencers promocionando productos para el cuidado de la piel, junto con métricas como alcance, pedidos y CPM. La interfaz incluye opciones para exportar CSV, editar campañas y pausar campañas.

Hire credible B2B expert voices in minutes

Deja de perder el tiempo y de hacer malabarismos con múltiples herramientas para conseguir acuerdos de CGU. Nuestro Marketplace está repleto de creadores de CGU de la máxima calidad listos para colaborar.

Cree su briefing, añada creadores y obtenga su contenido UGC directamente en Click Analytic. Una vez finalizada la campaña, los pagos pueden automatizarse sin esfuerzo.

Un collage de publicaciones en redes sociales, un influencer con el texto "Contratado", campos para crear un enlace de colaboración y un botón "Enviar pago".

Built for expert-led B2B influencer programs

Identify which expert voice fits each buyer stage. Thought leadership content builds category authority, expert interviews build trust, and sponsored expert posts reach buyers at the decision point.

Un gráfico circular ilustra cuatro estrategias de marketing de influencers: Pago por publicación, Colaboraciones a largo plazo, Anuncios UGC y Acuerdos de afiliación. El logotipo central está rodeado de ilustraciones que representan cada estrategia.

Why B2B teams switch from
generic influencer tools

What B2B teams needGeneric creator toolsClickAnalytic
Find expert creators by niche and buyer audienceBroad search by follower sizeFilter by topic expertise, audience industry, engagement quality
Verify audience matches buyer ICPSurface follower metrics onlyAudience demographics, industry alignment, follower quality score
Prove audience quality to leadershipManual research and guessworkVerified engagement data and authenticity score per creator
Run always-on thought leadership programsOne-off campaign workflowOngoing program management across multiple expert creators
Report program impact to stakeholdersExport and rebuild manuallyCreator-level and program-level performance reports, ready to share

39% of creators have a public email listed

Outreach efficiency comes from finding the right expert first, not from sending more volume. Niche creators with small but professional audiences respond better to informed, specific outreach.

28.8% show prior brand-deal history

There is a clear difference between a creator with reach and an expert your buyers trust. B2B authority cannot be built on follower count alone.

70%+ of high-growth creators are in the 10K–50K tier

Niche expert creators drive the most credible engagement for B2B buyers. These insights are based on ClickAnalytic’s analysis of 400M+ creator profiles and 23.6M creators studied in the 2026 Creator Economy Report.

Estas ideas se basan en el análisis de ClickAnalytics de más de 400 millones de perfiles de creadores y 23,6 millones de creadores estudiados en Informe de la Economía de Creadores 2026.

What actually improves for B2B marketing teams

The practical difference ClickAnalytic makes across a B2B expert creator program

Expert voices found, not guessed

Filter 400M+ profiles by niche, audience demographics, and engagement quality to find creators whose followers are your actual buyers.

Audience credibility before commitment

Check follower authenticity, audience industry alignment, and prior brand history before investing budget in any creator relationship.

Expert outreach that gets responses

Send targeted outreach to niche experts at scale. Track responses and manage creator relationships in one place without scattered email threads.

Stakeholder reporting that holds up

Creator-level performance data in one report. Show your marketing leadership which expert voices drove reach, engagement, and category visibility.

The expert creator workflow B2B teams en realidad corre

From expert discovery to program-level report. No spreadsheets. No manual tracking. No repeated stakeholder questions. One system your marketing team runs across every creator relationship.

01 Define your buyer ICP

Map your ideal buyer: industry, job title, platform behavior, content they consume. That ICP profile becomes the search filter. No guesswork, no mass outreach to irrelevant creators.

02 Search by niche and expert topic

Filter by topic expertise, audience industry, platform, and engagement quality. Surface niche experts whose audience overlaps with your buyer segment. Not by follower size alone.

03 Verify audience and expert credibility

Check follower authenticity, audience demographics, engagement depth, and prior brand deal history. All visible before reaching out. No surprises after you commit budget to the relationship.

04 Reach out to expert creators

Send personalized outreach to credible niche voices. Track opens, responses, and agreements in one place. No DM threads, no scattered email chains across your team.

05 Run your thought leadership program

Coordinate content briefs, publishing schedules, and creator deliverables in one place. Manage multiple expert voices without losing track of who is producing what.

06 Track reach, engagement, and program impact

Creator-level and program-level performance data in one report. Show your marketing leadership which expert voices built category visibility and what the program produced.

B2B marketing teams trust ClickAnalytic

Trusted by B2B marketing teams building expert creator programs

4.8

capterra mini logo, de Click Analytic una plataforma de marketing de influencers

Capterra

4.8

logo g2, de Click Analytic una plataforma de marketing de influencers

G2

"We run always-on expert programs across three B2B verticals. ClickAnalytic cut our expert creator research from two days to a few hours, and stakeholder reporting that used to take manual compilation now exports in minutes."

Agencia Sophie Hartley Terrier

Sophie Hartley

Agencia Terrier

Jefe de Influencia, TERRIER AGENCY

"Antes de ClickAnalytic, perdíamos dos días por brief solo buscando y validando creadores. Ahora ejecutamos una búsqueda, filtramos por engagement y autenticidad de la audiencia, y enviamos la lista corta al cliente la misma tarde."

Marc Brillet Nativos Digitales Contenido

Marc Brillet

Contenido de Nativos Digitales

Director/a de Campaña, CONTENIDO DE NATIVOS DIGITALES

"Nuestros clientes piden constantemente datos de campañas. ClickAnalytic nos proporciona números de rendimiento en tiempo real que podemos compartir al instante. Dejamos de pasar los viernes copiando estadísticas en hojas de cálculo."

Anna Kovacs DR Comunicaciones

Anna Kovacs

Comunicaciones DR

Gerente de Cuentas, DR COMMUNICATIONS

"Nos ayudó a configurar y escalar nuestro programa de influencers para generar +10K nuevas inscripciones en menos de un mes. Click Analytic me ha ayudado a llegar a un público más amplio y a conseguir resultados impresionantes."

Mari Li Cambly

Mary Li

Logotipo de Cambly

Crecimiento y Operaciones Digitales, CAMBLY

“As a B2B SaaS marketing team, verifying that a creator’s audience actually matched our buyer ICP used to take hours of manual research. ClickAnalytic made audience verification instant and gave us data we could present to our leadership.”

Mari Li Cambly

Louise Alips

Logotipo de Cambly

Director General, Shop Balou

"Great Insights ha ayudado enormemente con TIKTOK"

Mari Li Cambly

Navneet N.

Especialista en Marketing Digital | Director de Comercio Electrónico Mid-Market(51-1000 emp.)

"Me ayudó a buscar influencers para promocionar mi marca en Instagram. Usando esa herramienta, puedo buscar influencers a diario mientras me aseguro de que son los adecuados para mis objetivos (demografía de la audiencia, etc.). Seleccioné +10 influencers y gané 1k seguidores realmente rápido y varias ventas en mi sitio web."

logo g2, de Click Analytic una plataforma de marketing de influencers

Karine Alips

CEO y fundador / Pequeña empresa(50 o menos emp.)

"Click tiene unos precios realmente buenos y accesibles y es muy fácil entender el uso del programa".

Mari Li Cambly

Karen T.

Marketing digital

"Click cambió la vida de nuestro equipo... Es una gran aportación a nuestro conjunto de competencias durante la identificación de creadores".

Mari Li Cambly

Beckii Flint

Logotipo de Cambly

CEO, Pepper Studio

"Click Analytic nos ayudó a encontrar más de 500 creadores de UGC, generando 300.000 impresiones para Skyn ICELAND a nivel global".

Mari Li Cambly

Célia Courthial

Logotipo de Cambly

Director Global de Marketing, Skyn ISLANDIA

"Click Analytic es muy útil para encontrar nano y micro influencers que encajan perfectamente con mi audiencia. Los datos proporcionados y sus análisis son relevantes y útiles. Aprecio las perspectivas destacadas. A la larga, me libera una cantidad de tiempo considerable. El precio me ha parecido correcto, dada la utilidad y el tiempo ahorrado. Hay muchos filtros, lo que facilita bastante el uso de la herramienta".

Mari Li Cambly

Lucie L.

Gestor de contenidos

“Me gusta mucho el tamaño de la base de datos. En esta plataforma hay más de 400 millones de perfiles de creadores disponibles, ¡así que resulta muy útil para encontrar al candidato ideal que se adapte perfectamente a nuestro proyecto! El precio es razonable en comparación con otras plataformas, donde los planes empiezan en 1 499 €”.”

Mari Li Cambly

Martin

Director de Marketing

"Puedes probar gratis muchas funciones en su web para ver de antemano si quieres invertir tu tiempo y dinero en ello, a diferencia de otras empresas que no ofrecen eso gratis".

logo g2, de Click Analytic una plataforma de marketing de influencers

Arina G.

Pequeña empresa (50 o menos emp.)

"La interfaz de usuario y la experiencia de usuario súper sencillas hacen de Click Analytics la opción perfecta para el seguimiento de influencers. Hace lo que debe hacer de forma directa y eficiente".

Mari Li Cambly

Tony

Empresa minorista

WHY THIS MATTERS FOR B2B PIPELINE

01
Expert creators build category authority over time.
02
Authority reduces buyer hesitation across long sales cycles.
03
Shorter hesitation means pipeline moves faster.

B2B brands that build credible expert programs become the category reference their buyers trust before the sales conversation even starts.

What B2B teams prove with ClickAnalytic

Category authority isn’t built on one post. It’s built by consistently reaching the right audience with credible expert voices. See how B2B brands use data from the Creator Economy Report to build stronger creator programs. Every shortlist, every campaign, every result is a case you build or lose.

Audience alignment is not a guess

Audience demographics, industry alignment, engagement rate, follower quality score. Every expert you approach is backed by data your leadership team can read. No more guessing whether the creator reaches your buyer.

Budget is justified by benchmarks

Compare creator rates against market benchmarks for their tier and niche. Show your marketing leadership why the budget allocation makes sense. Turn budget approval conversations from friction into confidence.

Results are tracked, not claimed

Campaign performance is logged per creator automatically. No more asking creators to send screenshots. You report real numbers. You show what worked. You come back next quarter with proof.

Why B2B marketing teams run expert programs in ClickAnalytic

B2B marketing teams don’t lose pipeline on reach. They lose it when they can’t prove audience quality, justify creator investment, or report program impact to leadership. ClickAnalytic fixes all three.

Brief-to-shortlist in hours

Filter 400M+ profiles by niche, audience industry, engagement quality, and creator expertise. Find expert voices that match your buyer ICP in minutes, not days of manual spreadsheet work.

Leadership-ready shortlists your team can present

Export expert creator profiles with audience breakdowns, engagement metrics, and content samples. Share with your marketing leadership without extra calls or manual slide decks.

Campaign reporting without manual screenshots

Track creator performance across your entire program automatically. No screenshotting stats, no chasing creators for numbers. Your leadership team gets clean reports while your team manages the next creator relationship.

Used by B2B marketing teams across the EE. UU., Reino Unido, DACH y Nórdicos

From lean startup marketing teams to enterprise demand generation departments. B2B brands at every stage run expert creator programs in ClickAnalytic. Estimate creator reach with the Informe sobre la Economía de Creadores.

Agencia Terrier

Long-term user on a growth plan. Runs an always-on expert creator program across multiple B2B verticals. Uses ClickAnalytic as their primary expert discovery and performance tracking tool.

Contenido de Nativos Digitales

Uses ClickAnalytic for niche expert discovery, audience vetting, and program tracking across B2B technology verticals at scale.

Comunicaciones DR

Uses the platform for expert creator discovery and audience quality analysis across technology and business verticals, with multiple thought leadership programs running in parallel.

Preguntas Frecuentes: Marketing de influencers B2B

¿Tiene preguntas? Tenemos respuestas

How does ClickAnalytic help B2B brands find the right expert creators?
ClickAnalytic lets you filter 400M+ creator profiles by niche topic, audience demographics, engagement quality, and platform. For B2B brands, that means finding experts whose followers match your buyer ICP rather than anyone with a large following. You can check audience industry alignment and follower authenticity before making contact.
Can we filter creators by professional audience and industry topic?
Yes. ClickAnalytic includes audience demographic filters covering age, location, gender, and engagement depth. You can narrow results to creators whose audience matches specific industries or professional interests. For B2B campaigns, buyer ICP alignment matters more than raw follower reach.
How do we verify that a creator's audience matches our buyer profile?
Every creator profile in ClickAnalytic includes an audience authenticity score, follower quality breakdown, engagement rate by content type, and prior brand deal history. You review all of this before committing to any creator relationship. No surprises after the agreement is signed.
Can ClickAnalytic support always-on thought leadership programs?
Yes. ClickAnalytic is built for ongoing creator programs, not just one-off campaigns. You can manage multiple expert creators simultaneously, track content publishing over time, and monitor cumulative performance across a 6 to 12 month program. This is the primary use case for B2B brands building category authority.
How does ClickAnalytic handle outreach to expert creators who are not traditional influencers?
39% of creators in the ClickAnalytic database have a public email listed. For B2B expert creators who prefer professional contact over social DMs, this means direct outreach through the platform. All responses and follow-up threads are tracked in one place, not across scattered inboxes.
What platforms does ClickAnalytic cover for B2B creator discovery?
ClickAnalytic covers Instagram, TikTok, and YouTube. For B2B brands, YouTube is the primary platform for expert-led content. The database includes 1.9M YouTube creator profiles with full audience data, engagement metrics, and brand history. Instagram and TikTok are also useful for B2B brands in visually-driven or practitioner-heavy industries.
Can B2B marketing teams share program performance with internal stakeholders?
Yes. ClickAnalytic generates creator-level and program-level performance reports including reach, engagement rate, content frequency, and audience quality data. These reports are designed to be shared with marketing leadership and finance teams who need clear data before approving the next program cycle.
Is ClickAnalytic a good fit for B2B SaaS companies specifically?
Yes, particularly for B2B SaaS companies targeting practitioner audiences: developers, operations leaders, marketing professionals, and industry specialists. ClickAnalytic helps you find niche expert creators who already speak to that audience, verify their following is genuinely in your target segment, and run a credible program that builds category presence over time.

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Used by B2B marketing teams to build expert creator programs that reach real buyers. Start with a 7-day free trial. No contract, cancel anytime.

Una flecha curva que apunta hacia abajo y a la derecha. La flecha es negra sobre fondo blanco.