Prime Video's BTS documentaire over marketing via influencers

Are you ready to dive into what could be the most riveting peek behind the influencer marketing curtain yet? 

Prime Video is about to roll out “Influence(s): L’agence derrière vos écrans” (Influences: The Agency Behind Your Screens) to its French audience, and honestly, I’m here for it. 

Waarom?

This documentary promises an unfiltered glimpse into the influencer world. 

Yes, it’s an excellent behind-the-scenes look for all of us interested in influencer marketing.

It spotlights none other than Iris Mittenaere, the dazzling former Miss Universe, and her beau, Diego El Glaoui, the mastermind behind the celebrated influencer agency We Are Influence. 

Kom naar Klik Analytisch as I unpack why this series is stirring up so much anticipation.

Laten we gaan. 👇

“Influence(s)” is going to be a pioneering journey into the essence of influencer marketing in France. 

Imagine getting an all-access pass to the personal and professional lives of Iris and Diego.

Iris alone boasts over 3M followers op Instagram. 

This show promises to offer an intimate look at the gears turning behind the scenes. ⚙️

And with insights from French minister Bruno Le Maire, this series isn’t skimming the surface; it’s diving deep.

Yes, I believe it’ll provide us with an all-encompassing look at the industry’s influence and challenges.

Let’s talk timing. 🕜

 “Influence(s)” arrives as France finds itself at a crossroads. The influencer marketing industry is facing scrutiny, and the call for more rigorous oversight is louder than ever. 

Amid controversies and public outcry, this documentary could be the fresh breath of ethical practice we’ve been waiting for. 

In my opinion, it’s shining a light on the possibility of integrity-driven collaborations that truly benefit everyone involved. 

👉 And isn’t that how our industry is supposed to be?

Taking a closer look at We Are Influence under Diego El Glaoui’s stewardship has me intrigued. 

They’re not just playing the game; they’re aiming to change it.

Hoe?

We Are Influence is committed to substantial, ethical influencer marketing campaigns. 

And the fact that they have a robust network of influencers and brands speaks volumes. 

Yes, we’re talking about big brands like Jaguar, Sephora and Netflix.

There’s a lot that younger agencies can learn from how We Are Influence operates.

En de kers op de taart?

“Influence(s)” offers an exclusive chance to see this ethical framework in motion, hinting at a future where influencer marketing is synonymous with transparency and accountability.

For the marketing mavens and strategy wizards out there, “Influence(s)” is shaping up to be an indispensable resource. 

The documentary is set to peel back the curtain on the intricacies of influencer collaboration, strategy, and execution. It will provide a rare insight into the French market’s unique challenges and opportunities. 

It’s a front-row seat to the evolution of ethical marketing practices that you won’t want to miss.

Here’s a final thought.

We all know Gen Z’s demand for authenticity and transparency is reshaping the influencer landscape.

👉 And “Influence(s)” lands at this pivotal moment. 

It promises to offer a genuine look at the influencer marketing world. This aligns perfectly with the growing distaste for anything that feels inauthentic or staged. 

This could very well be the push needed towards a new era of influencer marketing, where realness and ethical practices are at the heart of every campaign.

As we stand on the brink of “Influence(s): L’agence derrière vos écrans” release, it’s clear this documentary is more than just entertainment. 

It’s a beacon for the future of influencer marketing, offering a raw look at the industry’s challenges and triumphs. It’s not just a series to watch; it’s a movement towards a more authentic, transparent, and ethical influencer marketing world. 

So, why wait? Let’s gear up for a series that promises to redefine our understanding and expectations of the influencer marketing realm.