{"id":29757,"date":"2024-02-01T17:09:07","date_gmt":"2024-02-01T17:09:07","guid":{"rendered":"https:\/\/www.clickanalytic.com\/?p=29757&track=blogpost"},"modified":"2025-12-28T22:55:52","modified_gmt":"2025-12-28T22:55:52","slug":"13-cringy-influencer-marketing-fails","status":"publish","type":"post","link":"https:\/\/www.clickanalytic.com\/pt\/13-cringy-influencer-marketing-fails\/","title":{"rendered":"13 Fracassos do marketing de influ\u00eancia"},"content":{"rendered":"\n[et_pb_section fb_built=”1″ module_class=”headernewpost” _builder_version=”4.21.0″ _module_preset=”default” background_color=”#000c2b” min_height=”400px” custom_padding=”100px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.22.1″ _module_preset=”default” max_width=”800px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_post_title comments=”off” featured_image=”off” module_class=”paulimage” _builder_version=”4.23.1″ _module_preset=”default” title_font=”Montserrat|900|||||||” title_text_color=”#FFFFFF” title_font_size=”45px” title_line_height=”1.1em” meta_font=”Work Sans|600||on|||||” meta_text_color=”#FFFFFF” meta_font_size=”12px” meta_line_height=”1.3em” text_orientation=”center” title_font_size_tablet=”45px” title_font_size_phone=”35px” title_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” background_color=”#fafbfc” module_alignment=”center” custom_padding=”0px||0px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row column_structure=”1_5,3_5,1_5″ use_custom_gutter=”on” gutter_width=”2″ module_class=”blogsection stickybigscreen” _builder_version=”4.21.0″ _module_preset=”default” width=”90%” max_width=”2560px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_5″ module_class=”leftsidebarblog” _builder_version=”4.21.0″ _module_preset=”default” background_enable_color=”off” custom_padding=”20px|10px|20px|10px|true|true” border_width_all=”1px” border_color_all=”#f9f9f9″ global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_font_size=”28px” header_3_font=”Work Sans|800|||||||” header_3_text_color=”#ff0066″ header_3_font_size=”28px” header_3_line_height=”1.4em” custom_margin=”||30px||false|false” header_3_font_size_tablet=”28px” header_3_font_size_phone=”26px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”]

Contents<\/span><\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.23.4″ _module_preset=”default” link_font=”Work Sans|600|||||||” link_text_color=”#909090″ link_font_size=”20px” custom_margin=”||50px||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]13 Influencer marketing fails to laugh and cry about<\/a>[\/et_pb_text][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.21.0″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”20px|10px|20px|10px|true|true” custom_css_main_element=”box-shadow: 0px 4px 24px #0000000a;||margin-top:-75px;” border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_divider show_divider=”off” _builder_version=”4.21.0″ _module_preset=”default” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_divider][et_pb_text _builder_version=”4.22.1″ _module_preset=”19e5ccd9-b3a1-4833-9d79-ec78d64566f9″ custom_margin=”||25px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

Influencer marketing fails<\/b>. \ud83d\ude10<\/span><\/p>\n

That\u2019s a phrase that sends <\/span>shivers<\/span><\/i> down the spine of every savvy <\/span>influencer marketing manager<\/span><\/a>! \ud83d\ude40\u00a0<\/span><\/p>\n

Did you know that despite its rising popularity, about <\/span>25% of influencer campaigns<\/b> don\u2019t yield the expected results?<\/span><\/p>\n

That\u2019s a sizable chunk of <\/span>missed opportunities<\/b> knocking at your door! \ud83d\ude32<\/span><\/p>\n

From mismatched brand-influencer pairings to <\/span>campaigns that flop<\/b> spectacularly, the pitfalls are many and merciless.<\/span><\/p>\n

\ud83d\udc49 But fear not, at <\/span>Click Analytic<\/span><\/a>, we believe <\/span>every influencer marketing fail<\/b> is just a stepping stone to success.\u00a0<\/span><\/p>\n

Stay glued as we <\/span>unravel the secrets<\/b> to flipping influencer marketing fails into fabulous wins! \ud83d\ude80\ud83d\udd0d<\/span><\/p>[\/et_pb_text][et_pb_text module_id=”01″ _builder_version=”4.23.4″ _module_preset=”18f7a230-5493-48a4-ae2d-d65dc54ee311″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” custom_margin=”||||false|false” custom_padding=”15px||15px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]

13 Influencer marketing fails to laugh and cry about<\/h2>[\/et_pb_text][et_pb_text _builder_version=”4.23.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

Ready for some laughter and some tears? \ud83d\ude0f<\/span><\/p>\n

We\u2019re diving into the <\/span>13 worst influencer marketing fails<\/b>.\u00a0<\/span><\/p>\n

(Yes, 13 is unlucky, just like these unlucky influencer marketing campaigns!)<\/span><\/i><\/p>\n

Don\u2019t worry if you\u2019re a <\/span>startup looking at influencer marketing<\/span><\/a> or an old hand. We\u2019ll share some insights into avoiding these epic influencer marketing blunders.<\/span><\/p>\n

Let\u2019s roll. \ud83d\udc47<\/span><\/p>[\/et_pb_text][et_pb_text _builder_version=”4.23.4″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”20px||20px||false|false” custom_padding=”25px||25px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]

Marketing fail 1: Pepsi and Kendall Jenner<\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.23.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

Starting our list of <\/span>epic influencer marketing fails<\/b>, we\u2019re talking about a storm in a soda can! \ud83c\udf2a\ufe0f\u00a0<\/span><\/p>\n

Remember this cringy Pepsi campaign featuring Kendall Jenner? \ud83d\udc47<\/span><\/p>[\/et_pb_text][et_pb_code _builder_version=”4.23.4″ _module_preset=”default” theme_builder_area=”post_content” hover_enabled=”0″ sticky_enabled=”0″]