{"id":29636,"date":"2024-01-31T14:15:21","date_gmt":"2024-01-31T14:15:21","guid":{"rendered":"https:\/\/www.clickanalytic.com\/?p=29636&track=blogpost"},"modified":"2024-01-31T14:36:17","modified_gmt":"2024-01-31T14:36:17","slug":"influencer-marketing-for-startups-6-free-steps","status":"publish","type":"post","link":"https:\/\/www.clickanalytic.com\/pt\/influencer-marketing-for-startups-6-free-steps\/","title":{"rendered":"Marketing de influ\u00eancia para startups (6 etapas gratuitas)"},"content":{"rendered":"\n[et_pb_section fb_built=”1″ module_class=”headernewpost” _builder_version=”4.21.0″ _module_preset=”default” background_color=”#000c2b” min_height=”400px” custom_padding=”100px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.22.1″ _module_preset=”default” max_width=”800px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_post_title comments=”off” featured_image=”off” module_class=”paulimage” _builder_version=”4.23.1″ _module_preset=”default” title_font=”Montserrat|900|||||||” title_text_color=”#FFFFFF” title_font_size=”45px” title_line_height=”1.1em” meta_font=”Work Sans|600||on|||||” meta_text_color=”#FFFFFF” meta_font_size=”12px” meta_line_height=”1.3em” text_orientation=”center” title_font_size_tablet=”45px” title_font_size_phone=”35px” title_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” background_color=”#fafbfc” module_alignment=”center” custom_padding=”0px||0px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row column_structure=”1_5,3_5,1_5″ use_custom_gutter=”on” gutter_width=”2″ module_class=”blogsection stickybigscreen” _builder_version=”4.21.0″ _module_preset=”default” width=”90%” max_width=”2560px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_5″ module_class=”leftsidebarblog” _builder_version=”4.21.0″ _module_preset=”default” background_enable_color=”off” custom_padding=”20px|10px|20px|10px|true|true” border_width_all=”1px” border_color_all=”#f9f9f9″ global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_font_size=”28px” header_3_font=”Work Sans|800|||||||” header_3_text_color=”#ff0066″ header_3_font_size=”28px” header_3_line_height=”1.4em” custom_margin=”||30px||false|false” header_3_font_size_tablet=”28px” header_3_font_size_phone=”26px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”]

Contents<\/span><\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.23.4″ _module_preset=”default” link_font=”Work Sans|600|||||||” link_text_color=”#909090″ link_font_size=”20px” custom_margin=”||50px||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]What is startup influencer marketing?<\/a>[\/et_pb_text][et_pb_text _builder_version=”4.23.4″ _module_preset=”default” link_font=”Work Sans|600|||||||” link_text_color=”#909090″ link_font_size=”20px” custom_margin=”||50px||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]How to do influencer marketing for startups: 6 Essential steps<\/a>[\/et_pb_text][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.21.0″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”20px|10px|20px|10px|true|true” custom_css_main_element=”box-shadow: 0px 4px 24px #0000000a;||margin-top:-75px;” border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_divider show_divider=”off” _builder_version=”4.21.0″ _module_preset=”default” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_divider][et_pb_text _builder_version=”4.22.1″ _module_preset=”19e5ccd9-b3a1-4833-9d79-ec78d64566f9″ custom_margin=”||25px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

Researching <\/span>influencer marketing for startups<\/b>? \ud83d\udd75\ufe0f<\/span><\/p>\n

You\u2019re on the right track!<\/span><\/p>\n

Studies show that influencer marketing can <\/span>boost brand visibility by 63%<\/b>, especially for startups.\u00a0<\/span><\/p>\n

We\u2019re talking about a huge leap, not just a small step! \ud83c\udf1f<\/span><\/p>\n

You\u2019ve got a great product, but how do you shout it from the rooftops in a world buzzing with brands?\u00a0<\/span><\/p>\n

Enter influencers – your new best friends. \ud83e\udd1d<\/span><\/p>\n

At <\/span>Click Analytic<\/span><\/a>, we keep it simple.\u00a0<\/span><\/p>\n

There is no jargon, just straight-up good advice.\u00a0<\/span><\/p>\n

Today, we\u2019re diving into influencer marketing for startups – the what, the why, and the how-to.<\/span><\/p>\n

\ud83d\udca1 Pro tip<\/b>: Stay tuned for 6 practical steps you can take to launch your own startup influencer marketing campaign.<\/span><\/p>[\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2024\/01\/Influencer-marketing-for-startups.png” alt=”Influencer marketing for startups. Did you know? every startups can afford to work with influencers.” title_text=”Influencer marketing for startups” force_fullwidth=”on” _builder_version=”4.23.4″ _module_preset=”default” module_alignment=”center” height=”300px” max_height=”600px” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_image][et_pb_text module_id=”01″ _builder_version=”4.23.4″ _module_preset=”18f7a230-5493-48a4-ae2d-d65dc54ee311″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” custom_margin=”||||false|false” custom_padding=”15px||15px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]

What is startup influencer marketing?<\/h2>[\/et_pb_text][et_pb_text _builder_version=”4.23.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

Simply put, influencer marketing for startups is getting popular folks <\/span>(read: influencers or <\/span><\/i>key opinion leaders<\/span><\/i><\/a>)<\/span><\/i> on social media to boost your startup\u2019s cool factor. \ud83d\ude80<\/span><\/p>\n

Think of it like this:\u00a0<\/span><\/p>\n

You have a great product.<\/span><\/p>\n

Now, you team up with influencers. These are the social media stars, the trendsetters.\u00a0<\/span><\/p>\n

They talk about your brand, and suddenly, everyone\u2019s listening.\u00a0<\/span><\/p>\n

\ud83d\udc49 It\u2019s like word-of-mouth but in the digital world.<\/b><\/p>\n

And yes, it\u2019s powerful. \ud83d\udca5<\/span><\/p>\n

But here\u2019s the catch \u2013 don\u2019t go with just any influencer. \u274c<\/span><\/p>\n

You must <\/span>find influencers<\/span><\/a> who gel with what you\u2019re all about.\u00a0<\/span><\/p>\n

After all, you want them to be your brand\u2019s cheerleaders, spreading your story, winning hearts, and, yeah, getting you noticed big time. \ud83d\udce3<\/span><\/p>[\/et_pb_text][et_pb_text _builder_version=”4.23.4″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”20px||20px||false|false” custom_padding=”25px||25px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]

Advantages of influencer marketing for emerging businesses<\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.23.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

So, why go for influencer marketing if you\u2019re a rising star in the business world?\u00a0<\/span><\/p>\n

Here\u2019s the lowdown:<\/span><\/p>\n

\ud83d\udc49 Influencer marketing is budget-friendly.<\/b><\/p>\n

Got a tight budget? No sweat! Influencer marketing doesn\u2019t have to break the bank. You get big results without spending big bucks. \ud83d\udc8e\ud83d\udcb0<\/span><\/p>\n

\ud83d\udc49 Influencer marketing earns real trust.<\/b><\/p>\n

It\u2019s all about authenticity. When influencers who believe in your brand talk about it, people listen. This builds real trust and gives your brand a genuine voice. \ud83d\udc4d<\/span><\/p>\n

\ud83d\udc49 Influencer marketing spreads the word.<\/b>\u00a0<\/span><\/p>\n

Think of influencers as your megaphone. They amplify your message, reaching more eyes and ears than you could alone. More engagement, more buzz, and yep, more people loving what you do. \ud83d\udce3\ud83c\udf0d<\/span><\/p>[\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2024\/01\/2-19.png” alt=”How to calculate the engagement rate on Instagram.” title_text=”How to calculate the engagement rate on Instagram.” force_fullwidth=”on” _builder_version=”4.23.4″ _module_preset=”default” module_alignment=”center” height=”300px” max_height=”600px” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.23.4″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”20px||20px||false|false” custom_padding=”25px||25px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” module_id=”02″ sticky_enabled=”0″]

How to do influencer marketing for startups: 6 Essential steps<\/h2>[\/et_pb_text][et_pb_code _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_code][et_pb_text _builder_version=”4.22.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

Convinced that influencer marketing is the way to go?\u00a0<\/span><\/p>\n

Excellent! <\/span><\/i>\ud83d\ude01<\/span><\/p>\n

Now, It\u2019s time to learn how to do influencer marketing for startups.\u00a0<\/span><\/p>\n

Here are <\/span>6 essential steps<\/b> you must master to succeed.<\/span><\/p>\n

Let\u2019s roll. \ud83d\udc47<\/span><\/p>[\/et_pb_text][et_pb_text _builder_version=”4.23.4″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”20px||20px||false|false” custom_padding=”25px||25px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]

Step 1: Understand the influencer landscape<\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

First things first: <\/span>understand the startup influencer world<\/b>.\u00a0<\/span><\/p>\n

You don\u2019t want to start with influencer marketing if you don\u2019t understand the world.\u00a0<\/span><\/p>\n

\ud83d\ude35 You\u2019re going to <\/span>waste your time<\/b>, <\/span>money<\/b>, and <\/span>effort<\/b> if you do the wrong thing.<\/span><\/p>\n

Influencers typically come in 3 different categories.\u00a0<\/span><\/p>\n

Each category has different <\/span>influencer marketing metrics<\/span><\/a>. So, you must also know which metrics you want to target.<\/span><\/p>\n

The 3 categories of influencers are:<\/span><\/p>\n

\ud83d\udc49 Nano influencers<\/b><\/p>\n

Nano influencers typically have <\/span>less than 10,000 followers<\/b>.<\/span><\/p>\n

Sounds low, right? <\/span>Don\u2019t get a fright!<\/span><\/i><\/p>\n

Remember, in influencer marketing, huge numbers aren\u2019t always better.<\/span><\/p>\n

Nano influencers have <\/span>sky-high engagement rates<\/b>! They may have smaller crowds, yes.\u00a0<\/span><\/p>\n

Yet their word is gold in their tight-knit communities. \ud83e\udd11<\/span><\/p>\n

At Click Analytic, we feel startups should work with nano influencers if they\u2019re looking for hyper-local or niche market engagement.<\/span><\/p>\n

\ud83d\udc49 Micro-influencers<\/b><\/p>\n

Micro-influencers have audiences ranging between <\/span>10,000 to 100,000 followers<\/b>.<\/span><\/p>\n

The engagement rate here is usually solid and personal.\u00a0<\/span><\/p>\n

Micro-influencers are talking to an audience that really listens.<\/span><\/p>\n

Micro-influencers are startup gold! They are perfect for brands seeking a balance between reach and relatability.\u00a0<\/span><\/p>\n

They\u2019re like the cool, approachable friend everyone listens to at a party. You can\u2019t go wrong with these influencers.<\/span><\/p>\n

\ud83d\udc49 Macro Influencers<\/b><\/p>\n

Macro influencers <\/span>(also known as mega influencers)<\/span><\/i> are online celebrities.\u00a0<\/span><\/p>\n

They have audiences from 100,000 to 1 million <\/span>(or more)<\/span><\/i> followers.<\/span><\/p>\n

But.<\/b><\/p>\n

With broader reach sometimes comes less intimate engagement.\u00a0<\/span><\/p>\n

After all, they\u2019re social media celebrities, and how many of us rub shoulders with celebrities?<\/span><\/p>\n

Macro influencers are only suitable for startups aiming for broad exposure and brand awareness.\u00a0<\/span><\/p>\n

So, now that you understand the 3 types of influencers for startups, what\u2019s next?<\/span><\/p>\n

\ud83d\udc49 Decide which influencer type you want to work with<\/b>.<\/span><\/p>\n

Then, grab a <\/span>free trial of our influencer marketing platform<\/span><\/a> and quickly find the perfect influencer.<\/span><\/p>\n

\ud83d\udca1 Pro tip<\/b>: When you find an influencer, pay attention to their niche.<\/span><\/p>\n

Your influencer should vibe with your brand\u2019s personality.\u00a0<\/span><\/p>\n

Love sustainability?<\/span><\/i> Partner with an eco-warrior influencer.\u00a0<\/span><\/p>\n

Tech geek?<\/span><\/i> Find a tech-savvy influencer. It\u2019s all about shared values.<\/span><\/p>[\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2024\/01\/2-8.png” alt=”How to tell if an Instagram account is fake: Did you know? click analytics can identify fake followers and fake accounts.” title_text=”How to tell if an Instagram account is fake: Did you know? click analytics can identify fake followers and fake accounts.” force_fullwidth=”on” _builder_version=”4.23.4″ _module_preset=”default” module_alignment=”center” height=”300px” max_height=”600px” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.23.4″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”20px||20px||false|false” custom_padding=”25px||25px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]

Step 2: Choose micro-influencers for niche targeting<\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

Got a startup?\u00a0<\/span><\/p>\n

Here\u2019s our insider tip: Micro-influencers are your startup\u2019s secret weapon. \ud83d\udd75\ufe0f\u200d\u2640\ufe0f\ud83d\udca5<\/span><\/p>\n

So, aim to <\/span>hire a micro-influencer<\/span><\/a> for your startup\u2019s influencer marketing campaign.<\/span><\/p>\n

Wait, why should your startup work with micro-influencers?<\/i><\/b><\/p>\n

They\u2019re like those cool, niche bloggers or Instagram stars who might not have a million followers, but the ones they do have?\u00a0<\/span><\/p>\n

\ud83d\udc49 <\/b>They hang onto every word.\u00a0<\/span><\/p>\n

We\u2019re talking about engagement rates that can be <\/span>60% higher<\/b> than more prominent influencers.<\/span><\/p>\n

That\u2019s right, 60%! \ud83d\udcc8<\/span><\/p>\n

\ud83d\udca1 Pro tip<\/b>: Grab this <\/span>free influencer marketing contract template<\/span><\/a>. Use it when you hire your first influencer.\u00a0<\/span><\/p>[\/et_pb_text][et_pb_text _builder_version=”4.23.4″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”20px||20px||false|false” custom_padding=”25px||25px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]

Step 3: Craft authentic stories with influencers<\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

Now that you\u2019ve found an influencer to work with. What should you do next?\u00a0<\/span><\/p>\n

You craft compelling and authentic stories.<\/span><\/p>\n

How?<\/span><\/p>\n

\ud83d\udc49 You keep it real.<\/b><\/p>\n

Authenticity is the secret sauce in influencer marketing.\u00a0<\/span><\/p>\n

Did you know that <\/span>90% of consumers<\/b> say authenticity is critical when deciding which brands they like and support?\u00a0<\/span><\/p>\n

That\u2019s a whopping<\/span> 9 out of 10 people<\/b> craving the real thing!\u00a0<\/span><\/p>\n

So, ditch the script and get real.<\/span><\/p>\n

Stories are also always better than sales pitches.<\/span><\/p>\n

Remember, it\u2019s not about pushing a product; it\u2019s about<\/span> sharing experiences<\/b>.\u00a0<\/span><\/p>\n

Like that influencer who used a product and shared their day at the beach, making it a summer to remember?\u00a0<\/span><\/p>\n

That\u2019s the kind of story that sticks \u2013 personal, relatable, and oh-so-shareable. \ud83c\udfd6\ufe0f\ud83d\udcd6<\/span><\/p>\n

Crafting authentic stories with influencers turns your brand message into a narrative people want to follow.\u00a0<\/span><\/p>\n

You don\u2019t want just to be doing marketing; you want to build lasting connections.<\/span><\/p>\n

\ud83d\udca1 Pro tip<\/b>: Grab this free <\/span>influencer marketing brief template<\/span><\/a>. Use it to brainstorm ideas with your startup influencer.<\/span><\/p>[\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2024\/01\/Click-Analytic-can-help-with-influencer-marketing.png” alt=”Click Analytic can help streamline influencer marketing.” title_text=”Click Analytic can help streamline influencer marketing.” force_fullwidth=”on” _builder_version=”4.23.4″ _module_preset=”default” module_alignment=”center” height=”300px” max_height=”600px” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.23.4″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”20px||20px||false|false” custom_padding=”25px||25px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]

Step 4: Use the right social media platforms<\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

Each social media platform has its own vibe.\u00a0<\/span><\/p>\n

Instagram is the king of visuals – perfect for those eye-catching photos and stories.\u00a0<\/span><\/p>\n

TikTok? It\u2019s the land of viral videos and trendy challenges.\u00a0<\/span><\/p>\n

LinkedIn? Think professional and polished. It\u2019s all about matching your brand\u2019s personality with the platform\u2019s crowd. <\/span>(Yes, <\/span><\/i>B2B influencer marketing<\/span><\/i><\/a> is a real thing!)<\/span><\/i><\/p>\n

Why does the social media platform matter?<\/span><\/p>\n

Imagine wearing a tuxedo to the beach \u2013 not the best fit, right?\u00a0<\/span><\/p>\n

The same goes for your content.\u00a0<\/span><\/p>\n

What works on Instagram might not fly on TikTok. You must craft your message to suit each platform\u2019s unique style and audience. \ud83c\udfd6\ufe0f\ud83d\udc57\ud83d\udc54<\/span><\/p>\n

\ud83d\udca1 Pro tip<\/b>: Check out our guide to <\/span>TikTok vs Instagram<\/span><\/a>. Master each platform for your startup.<\/span><\/p>\n

Here\u2019s a nugget of gold: <\/span>83% of Instagram users<\/b> discover new products and services on the platform.\u00a0<\/span><\/p>\n

TikTok? It\u2019s a hotbed for <\/span>41% of Gen Z<\/b> to find cool new stuff.\u00a0<\/span><\/p>\n

LinkedIn? <\/span>80% of B2B leads<\/b> come from there.\u00a0<\/span><\/p>\n

Know where your audience hangs out and meet them there. \ud83d\udcca\ud83d\udc40<\/span><\/p>[\/et_pb_text][et_pb_text _builder_version=”4.23.4″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”20px||20px||false|false” custom_padding=”25px||25px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]

Step 5: Engage in influencer-led collabs<\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

Ready to turn up the heat with your influencer campaigns? It\u2019s time for some action! \ud83c\udfac\u2728<\/span><\/p>\n

Besides the regular influencer shoutouts, jazz it up with this. \ud83d\udc47<\/span><\/p>\n

\ud83d\udc49 Host webinars, Lives, and Q&As.<\/b>\u00a0<\/span><\/p>\n

When your influencer hosts a webinar or a live session, and they talk about your brand, it\u2019s an experience.\u00a0<\/span><\/p>\n

Viewers interact, ask questions, and feel a part of something bigger.\u00a0<\/span><\/p>\n

\ud83d\udc49 Remember, audience participation is key for your startup.<\/b>\u00a0<\/span><\/p>\n

Ever been to a concert and sung along? That\u2019s the vibe you want.\u00a0<\/span><\/p>\n

Encourage the audience to jump in with comments, questions, and shares. The result? Your brand becomes a living, breathing part of their world. \ud83c\udf0d\ud83d\udcac<\/span><\/p>\n

Influencer-led collaborations like webinars and live sessions are your ticket to dynamic, engaging, and memorable brand experiences. They\u2019re moments that matter.<\/span><\/p>[\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2024\/01\/2-4.png” alt=”Types of influencer marketing: A woman holding a tablet with the words did you know?.” title_text=”Types of influencer marketing: A woman holding a tablet with the words did you know?.” force_fullwidth=”on” _builder_version=”4.23.4″ _module_preset=”default” module_alignment=”center” height=”300px” max_height=”600px” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_image][et_pb_text _builder_version=”4.23.4″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”20px||20px||false|false” custom_padding=”25px||25px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]

Step 6: Analyse and optimise your influencer campaigns<\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||19px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

Lastly, let\u2019s talk about making your influencer campaigns even better. \ud83d\udd0d\ud83d\udd75\ufe0f<\/span><\/p>\n

\ud83d\udc49 Measure the metrics that matter.<\/b><\/p>\n

Want to know if your influencer magic is working? Check out tools like Click Analytic. Influencer marketing platforms can show you the wins and the areas to improve.\u00a0<\/span><\/p>\n

Use these metrics to shape your next influencer collaboration.<\/span><\/p>\n

Use the data to tweak your tactics. If a certain type of content hits the mark, double down on it. If another isn\u2019t, it\u2019s time for a change-up. Stay smart and agile. \ud83d\udea2\ud83d\udcc8<\/span><\/p>\n

\ud83d\udca1 Pro tip<\/b>: Do you know the 7 <\/span>influencer marketing KPIs<\/span><\/a> to monitor? You must.<\/span><\/p>\n

Finally, never stop learning and evolving.\u00a0<\/span><\/p>\n

Maybe it\u2019s trying a new influencer, a different platform, or a fresh content style.\u00a0<\/span><\/p>\n

Each campaign is a chance to refine your strategy and hit that sweet spot of influencer marketing success for your startup. \ud83c\udf1f\ud83d\udd04<\/span><\/p>[\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/12\/1-1.png” alt=”A man in a lab coat is holding a clipboard with social media icons.” title_text=”A man in a lab coat is holding a clipboard with social media icons.” force_fullwidth=”on” _builder_version=”4.23.1″ _module_preset=”default” module_alignment=”center” height=”300px” max_height=”600px” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text module_id=”08″ _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”||20px||false|false” custom_padding=”25px||25px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

Conclusion<\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||19px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]

And there you have it: <\/span>influencer marketing for startups<\/b> with 6 actionable steps. <\/span><\/p>\n

What\u2019s next on your journey?\u00a0<\/span><\/p>\n

You grab this <\/span>free trial of our influencer marketing platform<\/span><\/a>. Let the software help you find influencers to take your startup to the next level.<\/span><\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ module_class=”rightsideblog” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text module_class=”linkedinsidebar” _builder_version=”4.21.0″ _module_preset=”default” text_font=”Work Sans|500|||||||” text_text_color=”#FFFFFF” background_color=”#000c2b” text_orientation=”center” custom_padding=”15px|10px|15px|10px|true|true” border_radii=”on|7px|7px|7px|7px” global_colors_info=”{}” theme_builder_area=”post_content”]Join our 3K Followers<\/b>\n

\",ON LINKEDIN<\/span><\/a><\/div>[\/et_pb_text][et_pb_code module_class=”adrightblog” _builder_version=”4.21.0″ _module_preset=”default” background_color=”#000c2b” custom_margin=”10px||||false|false” custom_padding=”30px|10px|30px|10px|true|true” border_radii=”on|7px|7px|7px|7px” global_colors_info=”{}” theme_builder_area=”post_content”]\",ALL IN ONE APP<\/pee>\",FIND INFLUENCERS<\/pee>\",ANALYZE DATA<\/pee>\",TRACK RESULTS<\/pee>
Try for FREE<\/a><\/div>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”80px||80px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.16″ _module_preset=”default” max_width=”2560px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_font=”Montserrat|900|||||||” header_text_align=”center” header_text_color=”#1c1c1c” header_font_size=”62px” header_font_size_tablet=”62px” header_font_size_phone=”48px” header_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”]

Influencer Marketing Articles<\/h2>[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_font=”Montserrat|900|||||||” header_text_align=”center” header_text_color=”#1c1c1c” header_font_size=”62px” header_2_font=”Montserrat|200|||||||” header_2_text_align=”center” header_2_text_color=”#000000″ global_colors_info=”{}” theme_builder_area=”post_content”]

Actionable tips to get more success with influencer marketing campaigns<\/h2>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_blog fullwidth=”off” posts_number=”3″ include_categories=”6″ show_more=”on” show_author=”off” show_date=”off” show_categories=”off” show_pagination=”off” module_class=”postsnewblog” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_blog][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”80px||80px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.21.0″ _module_preset=”default” width=”65%” width_tablet=”65%” width_phone=”90%” width_last_edited=”on|phone” max_width=”2560px” custom_padding=”|100px||100px|false|true” custom_padding_tablet=”|100px||100px|false|true” custom_padding_phone=”|40px||40px|false|true” custom_css_main_element=”box-shadow: 0px 1px 20px 10px #00000005;||” border_width_all=”3px” border_color_all=”#ff0066″ global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/05\/clickanalytics.png” title_text=”clickanalytics” align=”center” module_class=”logofooterblog” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_font=”Montserrat|900|||||||” header_text_align=”center” header_text_color=”#1c1c1c” header_font_size=”46px” header_font_size_tablet=”46px” header_font_size_phone=”38px” header_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”]

Try our Influencer Marketing Platform for free<\/h2>[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_font=”Montserrat|900|||||||” header_text_align=”center” header_text_color=”#1c1c1c” header_font_size=”62px” header_2_font=”Montserrat||||||||” header_2_text_align=”center” header_2_text_color=”#1c1c1c” header_2_line_height=”1.2em” global_colors_info=”{}” theme_builder_area=”post_content”]

Enjoy free searches & analyses\ncreate your first list<\/h2>[\/et_pb_text][et_pb_button button_text=”Try Click Analytic for free” button_alignment=”center” _builder_version=”4.16″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”#ff0066″ button_border_width=”0px” button_font=”Montserrat|600|||||||” custom_padding=”15px|50px|15px|50px|true|true” global_colors_info=”{}” button_bg_color__hover_enabled=”on|hover” button_bg_color__hover=”rgba(255,0,102,0.8)” button_bg_enable_color__hover=”on” theme_builder_area=”post_content”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"

O marketing de influ\u00eancia para startups \u00e9 mais f\u00e1cil do que voc\u00ea imagina. <\/p>\n

Aqui est\u00e3o 6 medidas pr\u00e1ticas gratuitas que voc\u00ea pode tomar hoje para fazer com que sua startup seja notada.<\/p>","protected":false},"author":20,"featured_media":29658,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"cybocfi_hide_featured_image":"","footnotes":""},"categories":[6],"tags":[27],"class_list":["post-29636","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-influencer-marketing-tips","tag-newdesign2023"],"_links":{"self":[{"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/posts\/29636","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/comments?post=29636"}],"version-history":[{"count":0,"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/posts\/29636\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/media\/29658"}],"wp:attachment":[{"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/media?parent=29636"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/categories?post=29636"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/tags?post=29636"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}