{"id":21480,"date":"2023-09-21T19:11:57","date_gmt":"2023-09-21T18:11:57","guid":{"rendered":"https:\/\/www.clickanalytic.com\/?p=21480"},"modified":"2023-10-11T15:01:33","modified_gmt":"2023-10-11T14:01:33","slug":"how-to-find-influencers-on-instagram","status":"publish","type":"post","link":"https:\/\/www.clickanalytic.com\/pt\/how-to-find-influencers-on-instagram\/","title":{"rendered":"5 segredos: Como encontrar influenciadores no Instagram como um profissional"},"content":{"rendered":"

[et_pb_section fb_built=”1″ module_class=”headernewpost” _builder_version=”4.21.0″ _module_preset=”default” background_color=”#000c2b” min_height=”400px” custom_padding=”100px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” max_width=”600px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_post_title comments=”off” featured_image=”off” module_class=”paulimage” _builder_version=”4.21.0″ _module_preset=”default” title_font=”Montserrat|900|||||||” title_text_color=”#FFFFFF” title_font_size=”45px” title_line_height=”1.1em” meta_font=”Work Sans|600||on|||||” meta_text_color=”#FFFFFF” meta_font_size=”12px” meta_line_height=”1.3em” text_orientation=”center” title_font_size_tablet=”45px” title_font_size_phone=”35px” title_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” background_color=”#fafbfc” module_alignment=”center” custom_padding=”0px||0px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row column_structure=”1_5,3_5,1_5″ use_custom_gutter=”on” gutter_width=”2″ module_class=”blogsection stickybigscreen” _builder_version=”4.21.0″ _module_preset=”default” width=”90%” max_width=”2560px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_5″ module_class=”leftsidebarblog” _builder_version=”4.21.0″ _module_preset=”default” background_enable_color=”off” custom_padding=”20px|10px|20px|10px|true|true” border_width_all=”1px” border_color_all=”#f9f9f9″ global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_font_size=”28px” header_3_font=”Work Sans|800|||||||” header_3_text_color=”#ff0066″ header_3_font_size=”28px” header_3_line_height=”1.4em” custom_margin=”||30px||false|false” header_3_font_size_tablet=”28px” header_3_font_size_phone=”26px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Contents<\/span><\/h3>\n

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-> 3 critical mistakes to avoid when searching influencers<\/a><\/p>\n

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->\u00a0 5 Pro Steps: How to find influencers on Instagram<\/a><\/p>\n

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1. Free hacks to find influencers manually<\/a><\/p>\n

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2. Use this tool to find influencers in 30 sec<\/a><\/p>\n

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3. Discover similar influencers in a flash\u00a0<\/a><\/p>\n

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4. How to use ChatGPT for influencers<\/a><\/p>\n

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5. Steal from your competitors<\/a><\/p>\n

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-> \ud83c\udf81 Bonus tip: Let influencers come to you<\/a><\/p>\n

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-> Next Steps: Check for Influencer Red Flags<\/a><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.21.0″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”20px|10px|20px|10px|true|true” custom_css_main_element=”box-shadow: 0px 4px 24px #0000000a;||margin-top:-75px;” border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_divider show_divider=”off” _builder_version=”4.21.0″ _module_preset=”default” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_divider][et_pb_text _builder_version=”4.22.1″ _module_preset=”19e5ccd9-b3a1-4833-9d79-ec78d64566f9″ custom_margin=”||25px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Instagram stands as THE pioneer of influencer marketing. Yet, pinpointing the ideal Instagram influencers for your brand remains a colossal challenge (there are more than 70M creators on Instagram).<\/strong><\/span><\/span><\/p>\n

BUT it can also bring incredible success if done correctly. We all earned of those Instagram brands generating $$$ from influencers.<\/span><\/span><\/p>\n

Take Gymshark, a brand that skyrocketed from a $108 valuation in 2013 to a whopping $1.3 billion<\/strong> by Forbes a decade later, all thanks to their pioneering efforts in influencer marketing<\/span><\/span><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Capture-decran-2023-09-19-a-18.24.58.png” alt=”Social media strategy how influencers made a billion brand with GymShark.” title_text=”Social media strategy how influencers made a billion brand with GymShark.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”19e5ccd9-b3a1-4833-9d79-ec78d64566f9″ custom_margin=”||25px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

How did those successful Instagram brands learn how to find influencers on Instagram more efficiently and generate results?<\/span><\/span><\/p>\n

Significantly, the challenge amplifies as an increasing number of brands diving into the influencer arena……\u00a0<\/span><\/span><\/span><\/p>\n

Don\u2019t worry! This article will reveal the secret hacks that pro marketers swear by. <\/span><\/span><\/p>\n

We will cover:<\/span><\/span><\/p>\n

-> Free manual hacks to find Instagram influencers<\/strong><\/a><\/p>\n

-> Harnessing ChatGPT for influencer searches<\/span><\/strong><\/a><\/p>\n

-> Insider tips to monitor your competitors<\/span><\/strong><\/a><\/p>\n

-> Essential influencer search tools to streamline your hunt<\/span><\/strong><\/a><\/p>\n

-> Techniques to discover similar influencers in a flash<\/span><\/strong><\/a><\/p>\n

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\u26a0\ufe0f Critical mistakes to avoid!<\/h2>\n

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Navigating how to find influencers on Instagram can be a maze. <\/span><\/span><\/p>\n

And I often see marketers commit avoidable mistakes that can destroy all the efforts of a campaign!<\/strong> But don’t worry, I got your back.<\/span><\/span><\/p>\n

Here are the 3 critical mistakes to avoid before launching your Influencer Search:<\/span><\/span><\/p>\n

\ud83d\udd34 Not knowing your audience<\/strong><\/span><\/span><\/p>\n

-> Find influencers that will speak to your audience.<\/span><\/span><\/p>\n

\ud83d\udd34 Lack of Clear Objectives<\/strong><\/span><\/span><\/p>\n

-> Start with clearly understanding what you want the influencer to achieve for your brand.\u00a0<\/span><\/span><\/p>\n

\ud83d\udd34 Overemphasizing Follower Count<\/strong><\/span><\/span><\/p>\n

-> Don’t overlook engagement metrics! Check their stats.<\/span><\/span><\/p>\n

*Pro tips:<\/strong> Document your findings in an Excel list, capturing essential details for each influencer. Here’s an example:<\/span><\/span><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Capture-decran-2023-09-20-a-14.53.38.png” alt=”A list table of influencers with a number of different numbers on it.” title_text=”A list table of influencers with a number of different numbers on it.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||19px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Done? Now we are ready to find Instagram influencers for your business<\/span><\/p>\n

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5 Pro Steps: How to Find Influencers on Instagram<\/h2>\n

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Here are the key steps used by marketers of top brands such as Gymshark to find Instagram influencers that will perform for your brand:<\/span><\/p>\n

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    \n
  1. Manual Hunt: Hashtags, Location etc.<\/span><\/li>\n
  2. Use an Instagram Influencer Finder Tool<\/span><\/li>\n
  3. Use ChatGPT<\/span><\/li>\n
  4. Check Lookalikes <\/span><\/li>\n
  5. Spy on your competitors<\/span><\/li>\n<\/ol>\n

    [\/et_pb_text][et_pb_text module_id=”03″ _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”||45px|||” custom_padding=”25px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    1. Manual Hunt: Hashtags, Location etc.<\/h3>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px|10px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Let’s start with the basics. The Instagram app is your treasure map, and the best part? It’s free!<\/strong> <\/span><\/span><\/p>\n

    But, as with any treasure hunt, it can be time-consuming.<\/strong> <\/span><\/span><\/p>\n

    Fear not! I’m here to share the best hacks to guide your search. Let’s dive into it.<\/span><\/span><\/p>\n

    You really have 5 ways to find Influencers using the Instagram App:<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” header_4_font=”Montserrat|900|||||||” header_4_font_size=”23px” custom_margin=”||15px||false|false” custom_padding=”10px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    \ud83d\udc49 Look Within Your Own Community<\/h4>\n

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    Please note: This is only if you have an audience on Instagram (Think +2k followers). <\/span><\/span><\/p>\n

    Before looking for more influencers, this should ALWAYS be your first step. <\/span><\/span>Influencers who genuinely love your product make their endorsements authentic and relatable.<\/strong><\/span><\/span><\/p>\n

    Remember, influencers are real people too, and they follow brands they admire.\u00a0<\/span><\/span><\/p>\n

    How to tap into this goldmine?\u00a0<\/em><\/span><\/span><\/p>\n

    First, scan your follower list (look for verified accounts):<\/strong><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/IMG_9385.jpg” alt=”A screenshot of instagram’s follower search.” title_text=”A screenshot of instagram’s follower search.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” width=”60%” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Second, check out those who’ve tagged your brand:<\/strong><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Blog-Banner-4-e1696669152691.png” alt=”A photo of a woman with makeup on her face.” title_text=”A photo of a woman with makeup on her face.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Or use an Influencer Search Tool.<\/strong><\/p>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    When looking at how to find influencers on Instagram, tech tools can become handy and save you a lot of time!\u00a0 But they are often expensive. <\/span><\/span><\/p>\n

    Well, not all! (I shouldn’t tell you that) -> On Click Analytic, you can use the free trial to do all the above but in 2 sec.<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Blog-Banner-5.png” alt=”A screenshot of a ClickAnalytic.com with a button to analyze your Instagram Account.” title_text=”A screenshot of a ClickAnalytic.com with a button to analyze your Instagram Account.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Blog-Banner-6.png” alt=”A screenshot of a ClickAnalytic.com with a list of influencers within your Instagram Followers.” title_text=”A screenshot of a ClickAnalytic.com with a list of influencers within your Instagram Followers.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” header_4_font=”Montserrat|900|||||||” header_4_font_size=”23px” custom_margin=”||15px||false|false” custom_padding=”10px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    \ud83d\udc49 Hashtags: The Classic Route<\/h4>\n

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    Hashtags might feel a tad old-school, but they’re still efficient. <\/span><\/span><\/p>\n

    Instagram Influencers still use them to boost their reach and visibility. <\/span><\/span><\/p>\n

    *Pro Tip:<\/strong> For precise results, specificity is key. Instead of a broad #food, zoom in with #healthysalad. And if you’re on the lookout for influencers with prior sponsorships, #ad or #sponsored are your go-to tags.<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Blog-Banner-7.png” alt=”A picture of a salad with a red arrow pointing to it.” title_text=”A picture of a salad with a red arrow pointing to it.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” header_4_font=”Montserrat|900|||||||” header_4_font_size=”23px” custom_margin=”||15px||false|false” custom_padding=”10px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    \ud83d\udc49 Keyword Magic<\/h4>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    And you know what is even better than hashtags? Simple keywords.<\/span><\/span><\/p>\n

    When searching how to find influencers on Instagram – hashtags might sometimes give you irrelevant results. Keywords will be more precise as long as you are specific!<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/2.png” alt=”A screen shot of a woman’s facebook page.” title_text=”A screen shot of a woman’s facebook page.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    *Pro Tip:<\/strong> Check the “Reels” tab, and you might find more easily performing UGC creators.<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/1.png” alt=”A screenshot of a Instagram search page with a picture of a woman’s face.” title_text=”A screenshot of a Instagram search page with a picture of a woman’s face.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” header_4_font=”Montserrat|900|||||||” header_4_font_size=”23px” custom_margin=”||15px||false|false” custom_padding=”10px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    \ud83d\udc49 How to find local influencers on Instagram?<\/h4>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Just look at using the Discovery feature of Instagram. You can find any content per city! And therefore find any local influencer.<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/2-1.png” alt=”How to find local influencers using the Instagram app with a picture of a city and a picture of a person.” title_text=”How to find local influencers using the Instagram app with a picture of a city and a picture of a person.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    *Pro Tip:<\/strong> Check the guides, they are often done by influencers \ud83d\ude09<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Blog-Banner-8.png” alt=”A screenshot of a Instagram search screen with a city highlighted.” title_text=”A screenshot of a Instagram search screen with a city highlighted.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” header_4_font=”Montserrat|900|||||||” header_4_font_size=”23px” custom_margin=”||15px||false|false” custom_padding=”10px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    \ud83d\udc49 The Power of the ‘Explore’ Page<\/h4>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Probably the most basic tips of the Instagram Influencer hunt, but…Check your explore page!<\/span><\/span><\/p>\n

    Instagram algorithm is super smart and will automatically suggest content in your niche.<\/span><\/span><\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Blog-Banner-9.png” alt=”A screen shot of a social media page with a picture of a woman and a man.” title_text=”A screen shot of a social media page with a picture of a woman and a man.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    By now, you should have a list of 10 to 20 potential influencers<\/strong>. It might have taken you a bit of time, but it’s worth it.\u00a0\u00a0<\/span><\/span><\/p>\n

    Now let’s look at how to find influencers on Instagram in less than 1 min.<\/span><\/span><\/p>\n

    Ready?<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_text module_id=”04″ _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”||45px|||” custom_padding=”25px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    2. Leverage Influencer Search Tools to Discover Top Instagram Influencers<\/h3>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Wondering how Gymshark marketers efficiently find their Instagram influencers? <\/span><\/span>The secret? Tools like Click Analytic.<\/span><\/span><\/p>\n

    When considering how to find influencers on Instagram, such platforms are the easy way<\/strong>.<\/span><\/span><\/p>\n

    While there’s a myriad of tools out there, I have a soft spot for Click Analytic (obviously \ud83d\ude09). <\/span><\/span><\/p>\n

    Why? <\/span><\/span>It lists ANY Instagram influencer with more than 1k followers<\/strong> on Instagram (+70M profiles).<\/span><\/span><\/p>\n

    Refine your search using +30 filters such as country, follower count, audience demographics, past collaborations, and more.<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Capture-decran-2023-09-21-a-11.04.58.png” alt=”A screen shot of Click Analytic filters to learn how to find influencers on Instagram.” title_text=”A screen shot of Click Analytic filters to learn how to find influencers on Instagram.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    And do you know what makes Click Analytic unique compared to other tools?<\/span><\/span><\/p>\n

    -> You can test it for free using the 14 days trial.<\/a><\/strong><\/p>\n

    -> It’s impressively easy to use.<\/strong><\/p>\n

    Let me know show you how:<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” header_4_font=”Montserrat|900|||||||” header_4_font_size=”23px” custom_margin=”||15px||false|false” custom_padding=”10px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Step 1\ufe0f\u20e3 : Select Instagram<\/h4>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    With Click Analytic, you have access to the largest database of influencers on earth! Over 250M+ creators, spanning not only Instagram but also TikTok and YouTube.<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Blog-Banner-10.png” alt=”Instagram search by topics.” title_text=”Instagram search by topics.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” width=”60%” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” header_4_font=”Montserrat|900|||||||” header_4_font_size=”23px” custom_margin=”||15px||false|false” custom_padding=”10px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Step 2\ufe0f\u20e3 : Input your filters<\/h4>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    On this Influencer search tool, you can access +30 filters, but selecting the right ones will be key!<\/span><\/span><\/p>\n

    First, target your audience:<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Capture-decran-2023-09-21-a-11.57.00.png” alt=”Click Analytic audience filters for Instagram influencers. ” title_text=”Click Analytic audience filters for Instagram influencers. ” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” width=”100%” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Second, select your niche:<\/span><\/span><\/span><\/span><\/p>\n

    *Pro Tip:<\/strong> Do not combine all the niche filters. Try them one by one and be specific!<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Blog-Banner-13.png” alt=”A screen shot of Click Analytic influencers filters with different options.” title_text=”A screen shot of Click Analytic influencers filters with different options.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” width=”100%” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Narrow with performance data, such as:<\/span><\/span><\/p>\n

    – Eng. rate<\/span><\/span><\/p>\n

    – Follower growth<\/span><\/span><\/p>\n

    – Previous partnerships etc.<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    *Pro Tip:<\/strong> Do not overuse filters! I would recommend adding filters slowly to ensure you don’t inadvertently miss suitable profiles.<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” header_4_font=”Montserrat|900|||||||” header_4_font_size=”23px” custom_margin=”||15px||false|false” custom_padding=”10px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Step 3\ufe0f\u20e3 : Check the stats<\/h4>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Now here’s the critical step – Always review the analytics of each influencers. <\/span><\/span><\/p>\n

    Click Analytic offers insights ranging from top posts and recent partnerships to audience authenticity and follower details. This thorough examination ensures you only reach out to influencers fitting your criteria.<\/span><\/span><\/p>\n

    This will avoid wasting time contacting the wrong profiles!<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Blog-Banner-14.png” alt=”A screenshot of a dashboard showing a number of people and a graph.” title_text=”A screenshot of a dashboard showing a number of people and a graph.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” width=”100%” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    We have now looked at how to find influencers on Instagram using a search tool. <\/span><\/span><\/p>\n

    Using this methodology during the free trial of Click Analytic, you should have identified +50 potential influencers.<\/strong><\/span><\/span><\/p>\n

    But did you know you could also find similar profiles automatically?<\/span><\/span><\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_text module_id=”05″ _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”||45px|||” custom_padding=”25px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    3. Check Lookalikes<\/h3>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Do you know an influencer or celebrity that would be an excellent fit for your business? Yes? Great! <\/span><\/p>\n

    I can help you find hundreds more like this profile. You have two options.<\/span><\/p>\n

    But first, the example: Let’s say that I want to sell tennis rackets, and Roger Federer would be the ideal ambassador, but he is two expensive.\u00a0<\/span><\/p>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” header_4_font=”Montserrat|900|||||||” header_4_font_size=”23px” custom_margin=”||15px||false|false” custom_padding=”10px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    \ud83d\udc49 Option 1 : Follow the account<\/h4>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Go to the influencer’s Instagram page and click follow, they will then automatically suggest other similar influencers. Magic right?<\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Blog-Banner-15.png” alt=”The instagram page of Roger Federer with an arrow pointing to suggested profiles.” title_text=”The instagram page of Roger Federer with an arrow pointing to suggested profiles.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” header_4_font=”Montserrat|900|||||||” header_4_font_size=”23px” custom_margin=”||15px||false|false” custom_padding=”10px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    \ud83d\udc49 Option 2 : Use a lookalike search filter<\/h4>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    This is a great manual way to do it, but it is often not super precise<\/strong>. The other option is using the Click Analytic influencer search tool and the lookalike filter.\u00a0<\/span><\/p>\n

    The beauty of that ? You can add filters, which makes it more precise than Instagram’s suggested profiles.\u00a0<\/span><\/p>\n

    See the example below, where I identified +6,000 similar profiless to Roger Federer.<\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Blog-Banner-16.png” alt=”A screenshot of a Click Analytic Lookalike filter on Roger Federer.” title_text=”A screenshot of a Click Analytic Lookalike filter on Roger Federer.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Speaking of AI, there is another tool that you can use…<\/span><\/p>\n

    [\/et_pb_text][et_pb_text module_id=”06″ _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”||45px|||” custom_padding=”25px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    4. Use ChatGPT<\/h3>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Many marketers use the classic Google search when figuring out how to find influencers on Instagram. But it’s outdated! <\/strong><\/span><\/span><\/p>\n

    The future is ChatGPT.\u00a0<\/span><\/span><\/p>\n

    I know, I know… everyone is talking about ChatGPT, but I actually run searches on it and here’s what I learned:<\/span><\/span><\/span><\/p>\n

    -> It can generate lists of famous influencers in specific niches<\/span><\/span><\/p>\n

    -> It can help you trim down your list based on data.<\/span><\/span><\/p>\n

    -> It can help you build your influencer campaign<\/span><\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Capture-decran-2023-09-21-a-13.53.55.png” alt=”A screenshot of a page running an influencer search with chatgpt.” title_text=”A screenshot of a page running an influencer search with chatgpt.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    However -> ChatGPT is not updated on recent articles<\/strong> and might miss some relevant profiles. \u00a0<\/span><\/span><\/p>\n

    *Pro tip:<\/b> Upgrade to ChatGPT-4’s paid version. With plugins like KeyMate.Ai, you can scour the web for the most recent articles, ensuring you don’t miss out on any potential Instagram influencers.<\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/09\/Capture-decran-2023-09-21-a-17.57.47.png” alt=”A screenshot of the Chatgpt plugins.” title_text=”A screenshot of the Chatgpt plugins.” url=”https:\/\/www.businessinsider.com\/gymshark-influencers-social-media-strategy-value-worth-2020-10″ url_new_window=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text module_id=”07″ _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”||45px|||” custom_padding=”25px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    5. Spy on your competitors<\/h3>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px||20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Alright! If you followed the last 4 tips, you should now have +50 suitable influencers saved in your database<\/strong>. But you still don’t know the ultimate magic trick.<\/span><\/p>\n

    Many marketers, when they are looking at how to find influencers on Instagram, are actually studying the market. <\/span><\/p>\n

    Meaning:<\/span><\/p>\n

    -> Either your direct competitors are already working with influencers (they have an interest in your product type) <\/span><\/p>\n

    -> Or similar businesses in your industry are working with influencers (sports nutrition products -> fitness brands).<\/span><\/p>\n

    But how can you find those creators?<\/span><\/p>\n

    You have 3 options:<\/span><\/p>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” header_4_font=”Montserrat|900|||||||” header_4_font_size=”23px” custom_margin=”||15px||false|false” custom_padding=”10px||5px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    \ud83d\udc49 Option 1 : Check the tag section on Instagram<\/h4>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Work Sans||||||||” text_text_color=”#1e1e1e” text_font_size=”23px” text_line_height=”1.5em” background_layout=”dark” custom_margin=”||19px||false|false” custom_padding=”1px|20px|20px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Same process as explained above but do it for your competitors.<\/span><\/span><\/p>\n

    -> Go to the Instagram profile of your competitor<\/span><\/p>\n

    -> Click “Tagged”<\/span><\/p>\n

    -> Check the content (ex. below a creator content from Sweetgreen tagged section)<\/span><\/p>\n

    [\/et_pb_text][et_pb_code _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”||20px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

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    <\/a>A post shared by ATX Food Bloggers (@atxfoodchronicles)<\/a><\/pee><\/div>\n<\/blockquote>\n