{"id":58724,"date":"2026-04-20T18:02:44","date_gmt":"2026-04-20T17:02:44","guid":{"rendered":"https:\/\/www.clickanalytic.com\/instagram-pricing-calculator\/"},"modified":"2026-04-22T16:27:30","modified_gmt":"2026-04-22T15:27:30","slug":"instagram-pricing-calculator","status":"publish","type":"page","link":"https:\/\/www.clickanalytic.com\/pt\/instagram-pricing-calculator\/","title":{"rendered":"Instagram Creator Pricing Calculator"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.3&#8243; custom_padding=&#8221;0px|0px|0px|0px||&#8221;]<br \/>\n[et_pb_row _builder_version=&#8221;4.27.3&#8243; custom_padding=&#8221;0px|0px|0px|0px||&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221;]<br \/>\n[et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.3&#8243;]<br \/>\n[et_pb_code _builder_version=&#8221;4.27.3&#8243; custom_padding=&#8221;0px|0px|0px|0px||&#8221;]<\/p>\n<style>\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Bebas+Neue&family=DM+Sans:wght@300;400;500;600&family=DM+Mono:wght@400;500&display=swap');<\/p>\n<p>*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }<\/p>\n<p>.ca-pricing-calculator {\n  --dark: #0d0008;\n  --panel: #1a0f14;\n  --panel2: #1e1018;\n  --pink: #ff0066;\n  --pink-soft: #ff4d94;\n  --teal: #00d4aa;\n  --amber: #f59e0b;\n  --cream: #f5eef2;\n  --text: #e8dde4;\n  --muted: #a07d8f;\n  --muted2: #6b4d5e;\n  --border: rgba(255,255,255,0.09);\n  --border-pink: rgba(255,0,102,0.25);\n  font-family: 'DM Sans', sans-serif;\n  background: var(--dark);\n  color: var(--cream);\n  min-height: 100vh;\n  display: flex;\n  flex-direction: column;\n  position: relative;\n  overflow: hidden;\n}<\/p>\n<p>.ca-pricing-calculator::before {\n  content: '';\n  position: absolute;\n  inset: 0;\n  background: radial-gradient(ellipse 70% 60% at 15% 30%, rgba(80,0,40,0.28) 0%, transparent 65%);\n  pointer-events: none;\n  z-index: 0;\n}<\/p>\n<p>.ca-pricing-calculator a { color: inherit; }<\/p>\n<p>.ca-pricing-calculator .topbar,\n.ca-pricing-calculator .hero,\n.ca-pricing-calculator .split,\n.ca-pricing-calculator .insights-section,\n.ca-pricing-calculator .disclaimer {\n  position: relative;\n  z-index: 2;\n}<\/p>\n<p>.ca-pricing-calculator .topbar {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  padding: 18px 40px;\n  border-bottom: 1px solid var(--border);\n}<\/p>\n<p>.ca-pricing-calculator .logo {\n  font-family: 'DM Mono', monospace;\n  font-size: 13px;\n  font-weight: 500;\n  letter-spacing: 0.1em;\n  text-transform: uppercase;\n  color: var(--pink);\n  text-decoration: none;\n  opacity: 0.85;\n  display: flex;\n  align-items: center;\n}<\/p>\n<p>.ca-pricing-calculator .ig-pill {\n  display: flex;\n  align-items: center;\n  gap: 6px;\n  font-family: 'DM Mono', monospace;\n  font-size: 13px;\n  letter-spacing: 0.08em;\n  text-transform: uppercase;\n  color: #ff99c2;\n  background: rgba(255,0,102,0.1);\n  border: 1px solid rgba(255,0,102,0.22);\n  border-radius: 20px;\n  padding: 5px 12px;\n}<\/p>\n<p>.ca-pricing-calculator .ig-dot {\n  width: 5px;\n  height: 5px;\n  border-radius: 50%;\n  background: #ff0066;\n}<\/p>\n<p>.ca-pricing-calculator .hero {\n  text-align: center;\n  padding: 48px 24px 40px;\n}<\/p>\n<p>.ca-pricing-calculator .hero h1 {\n  font-family: 'Bebas Neue', sans-serif;\n  font-size: clamp(36px,6vw,60px);\n  line-height: 0.97;\n  color: #fff;\n  margin-bottom: 12px;\n}<\/p>\n<p>.ca-pricing-calculator .hero h1 em {\n  color: var(--pink);\n  font-style: normal;\n}<\/p>\n<p>.ca-pricing-calculator .hero-platform {\n  font-size: 0.55em;\n  color: rgba(255,255,255,0.4);\n  letter-spacing: 0.08em;\n}<\/p>\n<p>.ca-pricing-calculator .hero-sub {\n  font-size: 14px;\n  color: var(--muted);\n  max-width: 400px;\n  margin: 0 auto;\n  line-height: 1.6;\n  font-weight: 300;\n}<\/p>\n<p>.ca-pricing-calculator .split { align-items:start;\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  max-width: 900px;\n  margin: 0 auto 60px;\n  padding: 0 24px;\n  width: 100%;\n}<\/p>\n<p>.ca-pricing-calculator .panel-left {\n  background: var(--panel);\n  border: 1px solid var(--border);\n  border-right: none;\n  border-radius: 16px 0 0 16px;\n  padding: 28px 28px 32px;\n}<\/p>\n<p>.ca-pricing-calculator .panel-right { min-height:580px;\n  background: var(--panel2);\n  border: 1px solid var(--border);\n  border-radius: 0 16px 16px 0;\n  padding: 28px;\n  display: flex;\n  flex-direction: column;\n}<\/p>\n<p>.ca-pricing-calculator .panel-label {\n  font-family: 'DM Mono', monospace;\n  font-size: 12px;\n  font-weight: 500;\n  letter-spacing: 0.14em;\n  text-transform: uppercase;\n  color: var(--pink);\n  opacity: 0.7;\n  margin-bottom: 4px;\n}<\/p>\n<p>.ca-pricing-calculator .panel-title {\n  font-size: 14px;\n  font-weight: 500;\n  color: var(--text);\n  margin-bottom: 24px;\n}<\/p>\n<p>.ca-pricing-calculator .field { margin-bottom: 16px; }<\/p>\n<p>.ca-pricing-calculator .field-label {\n  display: flex;\n  align-items: center;\n  gap: 7px;\n  font-size: 12px;\n  color: var(--muted);\n  margin-bottom: 7px;\n}<\/p>\n<p>.ca-pricing-calculator .field input {\n  width: 100%;\n  background: rgba(255,255,255,0.05);\n  border: 1px solid rgba(255,255,255,0.1);\n  border-radius: 10px;\n  padding: 12px 14px;\n  font-family: 'DM Mono', monospace;\n  font-size: 24px;\n  font-weight: 500;\n  color: #fff;\n  outline: none;\n  transition: border-color 0.15s, background 0.15s;\n  -moz-appearance: textfield;\n}<\/p>\n<p>.ca-pricing-calculator .field input::-webkit-inner-spin-button,\n.ca-pricing-calculator .field input::-webkit-outer-spin-button {\n  -webkit-appearance: none;\n}<\/p>\n<p>.ca-pricing-calculator .field input::placeholder {\n  color: rgba(255,255,255,0.18);\n  font-size: 18px;\n  font-weight: 400;\n}<\/p>\n<p>.ca-pricing-calculator .field input:focus {\n  border-color: var(--border-pink);\n  background: rgba(255,0,102,0.04);\n}<\/p>\n<p>.ca-pricing-calculator .helper-pink {\n  font-family: 'DM Mono', monospace;\n  font-size: 12px;\n  color: rgba(255,0,102,0.75);\n  margin-top: 5px;\n  letter-spacing: 0.05em;\n}<\/p>\n<p>.ca-pricing-calculator .helper-muted {\n  font-family: 'DM Mono', monospace;\n  font-size: 12px;\n  color: rgba(255,255,255,0.5);\n  margin-top: -8px;\n  letter-spacing: 0.06em;\n}<\/p>\n<p>.ca-pricing-calculator .divider {\n  height: 1px;\n  background: var(--border);\n  margin: 20px 0;\n}<\/p>\n<p>.ca-pricing-calculator .select-row {\n  display: grid;\n  grid-template-columns: 1fr;\n  gap: 10px;\n}<\/p>\n<p>.ca-pricing-calculator .select-group {\n  display: flex;\n  flex-direction: column;\n  gap: 6px;\n}<\/p>\n<p>.ca-pricing-calculator .select-label {\n  font-size: 12px;\n  color: var(--muted);\n}<\/p>\n<p>.ca-pricing-calculator select {\n  width: 100%;\n  background: rgba(255,255,255,0.05);\n  border: 1px solid rgba(255,255,255,0.1);\n  border-radius: 10px;\n  padding: 10px 12px;\n  font-family: 'DM Sans', sans-serif;\n  font-size: 13px;\n  color: var(--text);\n  outline: none;\n  cursor: pointer;\n  appearance: none;\n  background-image: url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' width='10' height='6'%3E%3Cpath d='M1 1l4 4 4-4' stroke='%23ff0066' stroke-width='1.5' fill='none' stroke-linecap='round'\/%3E%3C\/svg%3E\");\n  background-repeat: no-repeat;\n  background-position: right 10px center;\n  transition: border-color 0.15s;\n}<\/p>\n<p>.ca-pricing-calculator select:focus { border-color: var(--border-pink); }\n.ca-pricing-calculator select option { background: #1e1018; }<\/p>\n<p>.ca-pricing-calculator .empty-state {\n  flex: 1;\n  display: flex;\n  flex-direction: column;\n  align-items: center;\n  justify-content: center;\n  text-align: center;\n  gap: 10px;\n  opacity: 0.7;\n}<\/p>\n<p>.ca-pricing-calculator .empty-icon { font-size: 28px; }<\/p>\n<p>.ca-pricing-calculator .empty-text {\n  font-size: 12px;\n  color: var(--muted);\n  line-height: 1.5;\n}<\/p>\n<p>.ca-pricing-calculator .results-wrap {\n  display: none;\n  flex-direction: column;\n  height: 100%;\n  gap: 0;\n}<\/p>\n<p>.ca-pricing-calculator .tier-row {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  margin-bottom: 16px;\n  flex-wrap: wrap;\n  gap: 6px;\n}<\/p>\n<p>.ca-pricing-calculator .chip {\n  font-family: 'DM Mono', monospace;\n  font-size: 12px;\n  font-weight: 500;\n  padding: 4px 10px;\n  border-radius: 20px;\n  letter-spacing: 0.06em;\n  text-transform: uppercase;\n  transition: all 0.3s;\n}<\/p>\n<p>.ca-pricing-calculator .price-block { margin-bottom: 16px; }<\/p>\n<p>.ca-pricing-calculator .price-lbl {\n  font-family: 'DM Mono', monospace;\n  font-size: 12px;\n  letter-spacing: 0.12em;\n  text-transform: uppercase;\n  color: var(--muted);\n  margin-bottom: 6px;\n}<\/p>\n<p>.ca-pricing-calculator .price-big {\n  font-family: 'Bebas Neue', sans-serif;\n  font-size: clamp(26px,3.5vw,40px);\n  line-height: 1;\n  color: var(--pink);\n  letter-spacing: 0.02em;\n  transition: all 0.2s;\n}<\/p>\n<p>.ca-pricing-calculator .price-mid-line {\n  font-family: 'DM Mono', monospace;\n  font-size: 13px;\n  color: var(--muted);\n  margin-top: 4px;\n}<\/p>\n<p>.ca-pricing-calculator .metrics-row {\n  display: grid;\n  grid-template-columns: repeat(3,1fr);\n  gap: 6px;\n  margin-bottom: 14px;\n}<\/p>\n<p>.ca-pricing-calculator .mc {\n  background: rgba(255,255,255,0.04);\n  border: 1px solid var(--border);\n  border-radius: 8px;\n  padding: 10px 8px;\n  text-align: center;\n}<\/p>\n<p>.ca-pricing-calculator .mc-val {\n  font-family: 'Bebas Neue', sans-serif;\n  font-size: 20px;\n  color: var(--teal);\n  line-height: 1;\n  margin-bottom: 3px;\n  transition: all 0.2s;\n}<\/p>\n<p>.ca-pricing-calculator .mc-lbl {\n  font-family: 'DM Mono', monospace;\n  font-size: 13px;\n  color: var(--muted);\n  text-transform: uppercase;\n  letter-spacing: 0.07em;\n}<\/p>\n<p>.ca-pricing-calculator .breakdown {\n  display: flex;\n  flex-direction: column;\n  gap: 5px;\n  margin-bottom: 16px;\n}<\/p>\n<p>.ca-pricing-calculator .ct-row {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  padding: 10px 12px;\n  border-radius: 8px;\n  background: rgba(255,255,255,0.03);\n  border: 1px solid transparent;\n  transition: border-color 0.25s, background 0.25s;\n}<\/p>\n<p>.ca-pricing-calculator .ct-row.hi {\n  background: rgba(255,0,102,0.06);\n  border-color: rgba(255,0,102,0.2);\n}<\/p>\n<p>.ca-pricing-calculator .ct-name {\n  font-size: 12px;\n  font-weight: 500;\n  color: var(--text);\n}<\/p>\n<p>.ca-pricing-calculator .ct-sub {\n  font-family: 'DM Mono', monospace;\n  font-size: 12px;\n  color: var(--muted);\n  margin-top: 1px;\n}<\/p>\n<p>.ca-pricing-calculator .ct-price {\n  font-family: 'Bebas Neue', sans-serif;\n  font-size: 20px;\n  letter-spacing: 0.03em;\n  color: var(--amber);\n  line-height: 1;\n  text-align: right;\n  transition: color 0.25s;\n}<\/p>\n<p>.ca-pricing-calculator .ct-row.hi .ct-price { color: var(--pink); }<\/p>\n<p>.ca-pricing-calculator .ct-floor {\n  font-family: 'DM Mono', monospace;\n  font-size: 12px;\n  color: var(--muted);\n  text-align: right;\n  margin-top: 1px;\n}<\/p>\n<p>.ca-pricing-calculator .cta-strip {\n  margin-top: auto;\n  padding-top: 14px;\n  border-top: 1px solid var(--border);\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  gap: 10px;\n}<\/p>\n<p>.ca-pricing-calculator .cta-copy {\n  font-size: 12px;\n  color: var(--muted);\n  line-height: 1.5;\n}<\/p>\n<p>.ca-pricing-calculator .cta-copy strong {\n  color: var(--text);\n  font-weight: 500;\n  display: block;\n  margin-bottom: 1px;\n}<\/p>\n<p>.ca-pricing-calculator .cta-btn,\n.ca-pricing-calculator .ins-cta-btn {\n  flex-shrink: 0;\n  background: #ff0066;\n  color: #fff;\n  font-size: 13px;\n  font-weight: 600;\n  padding: 8px 14px;\n  border-radius: 7px;\n  text-decoration: none;\n  white-space: nowrap;\n  transition: background 0.15s;\n}<\/p>\n<p>.ca-pricing-calculator .cta-btn:hover,\n.ca-pricing-calculator .ins-cta-btn:hover {\n  background: #ff3385;\n}<\/p>\n<p>.ca-pricing-calculator .disclaimer {\n  text-align: center;\n  font-size: 13px;\n  color: var(--muted2);\n  padding: 0 24px 48px;\n  line-height: 1.7;\n}<\/p>\n<p>.ca-pricing-calculator .disclaimer a {\n  color: var(--pink);\n  opacity: 0.6;\n  text-decoration: none;\n}<\/p>\n<p>@keyframes caFadeVal {\n  0% { opacity: 0.3; }\n  100% { opacity: 1; }\n}<\/p>\n<p>.ca-pricing-calculator .pulse { animation: caFadeVal 0.25s ease; }<\/p>\n<p>.ca-pricing-calculator .insights-section {\n  display: none;\n  max-width: 900px;\n  margin: 0 auto 48px;\n  padding: 0 24px;\n  width: 100%;\n}<\/p>\n<p>.ca-pricing-calculator .insights-inner {\n  background: rgba(255,255,255,0.025);\n  border: 1px solid rgba(255,255,255,0.08);\n  border-radius: 16px;\n  padding: 40px;\n}<\/p>\n<p>.ca-pricing-calculator .ins-header { margin-bottom: 32px; }<\/p>\n<p>.ca-pricing-calculator .ins-label {\n  font-family: 'DM Mono', monospace;\n  font-size: 12px;\n  font-weight: 500;\n  letter-spacing: 0.14em;\n  text-transform: uppercase;\n  color: var(--pink);\n  opacity: 0.7;\n  margin-bottom: 8px;\n}<\/p>\n<p>.ca-pricing-calculator .ins-title {\n  font-family: 'Bebas Neue', sans-serif;\n  font-size: 32px;\n  color: #fff;\n  letter-spacing: 0.03em;\n  margin-bottom: 8px;\n}<\/p>\n<p>.ca-pricing-calculator .ins-sub {\n  font-size: 13px;\n  color: var(--muted);\n  font-weight: 300;\n  line-height: 1.5;\n}<\/p>\n<p>.ca-pricing-calculator .ins-grid {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: 16px;\n  margin-bottom: 28px;\n}<\/p>\n<p>.ca-pricing-calculator .ins-card {\n  background: rgba(255,255,255,0.03);\n  border: 1px solid rgba(255,255,255,0.07);\n  border-radius: 12px;\n  padding: 24px;\n}<\/p>\n<p>.ca-pricing-calculator .ins-card-icon {\n  font-family: 'Bebas Neue', sans-serif;\n  font-size: 28px;\n  color: var(--teal);\n  opacity: 0.7;\n  line-height: 1;\n  margin-bottom: 10px;\n}<\/p>\n<p>.ca-pricing-calculator .ins-card-title {\n  font-size: 14px;\n  font-weight: 600;\n  color: #fff;\n  margin-bottom: 12px;\n}<\/p>\n<p>.ca-pricing-calculator .ins-card-body {\n  display: flex;\n  flex-direction: column;\n  gap: 10px;\n}<\/p>\n<p>.ca-pricing-calculator .ins-card-body p {\n  font-size: 13px;\n  color: rgba(245,238,242,0.65);\n  line-height: 1.65;\n}<\/p>\n<p>.ca-pricing-calculator .ins-card-body p strong {\n  color: var(--text);\n  font-weight: 600;\n}<\/p>\n<p>.ca-pricing-calculator .ins-card-body p em {\n  color: var(--teal);\n  font-style: normal;\n}<\/p>\n<p>.ca-pricing-calculator .ins-cta-row {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  gap: 16px;\n  padding-top: 24px;\n  border-top: 1px solid rgba(255,255,255,0.07);\n  flex-wrap: wrap;\n}<\/p>\n<p>.ca-pricing-calculator .ins-cta-text {\n  font-size: 13px;\n  color: rgba(245,238,242,0.6);\n  line-height: 1.5;\n  max-width: 500px;\n}<\/p>\n<p>.ca-pricing-calculator .ins-cta-text strong {\n  color: var(--text);\n  font-weight: 500;\n  display: block;\n  margin-bottom: 2px;\n}<\/p>\n<p>.ca-pricing-calculator .ins-cta-btn {\n  font-size: 12px;\n  padding: 10px 18px;\n  border-radius: 8px;\n}<\/p>\n<p>.ca-pricing-calculator .howto-item {\n  display: flex;\n  gap: 10px;\n  padding: 10px 0;\n  border-bottom: 1px solid rgba(255,255,255,0.05);\n}<\/p>\n<p>.ca-pricing-calculator .howto-item:last-child { border-bottom: none; }<\/p>\n<p>.ca-pricing-calculator .howto-icon {\n  font-size: 12px;\n  flex-shrink: 0;\n  width: 16px;\n  margin-top: 1px;\n  font-weight: 600;\n}<\/p>\n<p>.ca-pricing-calculator .howto-label {\n  font-size: 12px;\n  font-weight: 600;\n  margin-bottom: 4px;\n  font-family: 'DM Mono', monospace;\n  letter-spacing: 0.03em;\n}<\/p>\n<p>.ca-pricing-calculator .howto-text {\n  font-size: 12px;\n  color: rgba(240,236,224,0.55);\n  line-height: 1.55;\n}<\/p>\n<p>.ca-pricing-calculator .emv-badge {\n  display: flex;\n  align-items: center;\n  gap: 8px;\n  padding: 10px 12px;\n  border-radius: 8px;\n  margin-bottom: 12px;\n}<\/p>\n<p>.ca-pricing-calculator .emv-badge-title {\n  font-size: 13px;\n  font-weight: 600;\n  font-family: 'DM Mono', monospace;\n  letter-spacing: 0.04em;\n}<\/p>\n<p>.ca-pricing-calculator .emv-badge-sub {\n  font-size: 13px;\n  opacity: 0.7;\n  font-family: 'DM Mono', monospace;\n}<\/p>\n<p>.ca-pricing-calculator .emv-detail {\n  font-size: 12px;\n  color: rgba(240,236,224,0.6);\n  line-height: 1.5;\n  margin-bottom: 0;\n}<\/p>\n<p>@media (max-width: 640px) {\n  .ca-pricing-calculator .split { align-items:start; grid-template-columns: 1fr; padding: 0 16px; }\n  .ca-pricing-calculator .panel-left {\n    border-right: 1px solid var(--border);\n    border-bottom: none;\n    border-radius: 16px 16px 0 0;\n  }\n  .ca-pricing-calculator .panel-right { min-height:580px; border-radius: 0 0 16px 16px; }\n  .ca-pricing-calculator .topbar { padding: 16px 20px; }\n  .ca-pricing-calculator .ins-grid { grid-template-columns: 1fr; }\n  .ca-pricing-calculator .insights-inner { padding: 24px; }\n}\n<\/style>\n<div class=\"ca-pricing-calculator\" data-ca-pricing-calculator>\n<div class=\"topbar\">\n    <a href=\"https:\/\/www.clickanalytic.com\" class=\"logo\" target=\"_blank\" rel=\"noopener\"><br \/>\n      <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 866.04 376.57\" height=\"20\" style=\"fill:#ff0066;opacity:0.9;\">\n        <path d=\"M0,182.8c0-53.51,40.13-94.37,95.11-94.37,30.84,0,55.73,13.37,71.34,33.81,2.23,2.6,1.48,5.94-.74,8.17L137.1,157.9c-2.6,2.6-7.43,3-10,0-9.29-8.54-18.21-12.26-29-12.26-24.53,0-38.27,17.09-38.27,37.16s13.74,39.38,39.38,39.38c10,0,19-3.72,28.24-12.63,2.6-2.6,7.43-2.23,10,.37l28.61,27.49c2.23,2.23,3,5.58.74,8.18C151.22,266,126.32,279.4,97,279.4,40.87,279.4,0,237.41,0,182.8Z\"><\/path><path d=\"M197.29,269V15.23a5.87,5.87,0,0,1,5.94-5.94h50.9a5.87,5.87,0,0,1,5.94,5.94V269a5.87,5.87,0,0,1-5.94,5.95h-50.9A5.87,5.87,0,0,1,197.29,269Z\"><\/path><path d=\"M296.86,33.44C296.86,14.86,311,0,330.67,0,350,0,364.48,14.86,364.48,33.44c0,19-14.49,33.81-33.81,33.81C311,67.25,296.86,52.39,296.86,33.44ZM299.08,269V98.83a5.88,5.88,0,0,1,5.95-6H356.3a5.88,5.88,0,0,1,5.95,6V269a5.87,5.87,0,0,1-5.95,5.95H305A5.88,5.88,0,0,1,299.08,269Z\"><\/path><path d=\"M392,182.8c0-53.51,40.13-94.37,95.12-94.37,30.84,0,55.73,13.37,71.33,33.81,2.23,2.6,1.49,5.94-.74,8.17L529.06,157.9c-2.6,2.6-7.43,3-10,0-9.29-8.54-18.21-12.26-29-12.26-24.52,0-38.27,17.09-38.27,37.16s13.75,39.38,39.38,39.38c10,0,18.95-3.72,28.24-12.63,2.6-2.6,7.43-2.23,10,.37L558,237.41c2.23,2.23,3,5.58.74,8.18-15.6,20.43-40.49,33.81-69.84,33.81C432.83,279.4,392,237.41,392,182.8Z\"><\/path><path d=\"M773.53,274.94H718.92c-3,0-4.83-.75-6.69-3.35l-42-58.7L652,234.07V269a5.87,5.87,0,0,1-5.95,5.95h-50.9a5.87,5.87,0,0,1-5.94-5.95V15.23a5.87,5.87,0,0,1,5.94-5.94h50.9A5.87,5.87,0,0,1,652,15.23V155.3l48.3-59.44a8.08,8.08,0,0,1,6.69-3h56.84c5.2,0,6.69,3,3.34,7.44l-59.44,68.73,69.1,98.83C779.48,272,778,274.94,773.53,274.94Z\"><\/path><path d=\"M794.34,244.1a36.15,36.15,0,0,1,36-36.41C850.07,207.69,866,224,866,244.1a35.85,35.85,0,0,1-71.7,0Z\"><\/path>\n      <\/svg><br \/>\n    <\/a><\/p>\n<div class=\"ig-pill\">\n<div class=\"ig-dot\"><\/div>\n<p>Instagram<\/p><\/div>\n<\/p><\/div>\n<div class=\"hero\">\n<h1>Creator <em>Pricing<\/em> Calculator <!\u2013- [et_pb_br_holder] -\u2013><span class=\"hero-platform\">Instagram<\/span><\/h1>\n<pee class=\"hero-sub\">Type real engagement metrics \u2014 pricing updates live by content type. No media kit inflation.<\/pee>\n  <\/div>\n<div class=\"split\">\n<div class=\"panel-left\">\n<div class=\"panel-label\">Creator details<\/div>\n<div class=\"panel-title\">Average from last 10 posts<\/div>\n<div class=\"field\">\n<div class=\"field-label\">\u2665 Avg. Likes<\/div>\n<p>        <input type=\"number\" id=\"ca-likes\" placeholder=\"1,200\" min=\"0\" max=\"9000000\" inputmode=\"numeric\">\n      <\/div>\n<div class=\"field\">\n<div class=\"field-label\">\ud83d\udcac Avg. Comments<\/div>\n<p>        <input type=\"number\" id=\"ca-comments\" placeholder=\"45\" min=\"0\" max=\"9000000\" inputmode=\"numeric\"><\/p>\n<div class=\"helper-pink\">weighted 1.5\u00d7 \u2014 comments signal stronger intent<\/div>\n<\/p><\/div>\n<div class=\"field\">\n<div class=\"field-label\">\u25b6 Avg. Reel Views<\/div>\n<p>        <input type=\"number\" id=\"ca-views\" placeholder=\"25,000\" min=\"0\" max=\"9000000\" inputmode=\"numeric\">\n      <\/div>\n<div class=\"helper-muted\">MAX 9,000,000 per field<\/div>\n<div class=\"divider\"><\/div>\n<div class=\"select-row\">\n<div class=\"select-group\">\n<div class=\"select-label\">Follower count<\/div>\n<p>          <select id=\"ca-followers\"><option value=\"nano\">1K\u201310K \u00b7 nano<\/option><option value=\"micro\" selected>10K\u2013100K \u00b7 micro<\/option><option value=\"mid\">100K\u2013500K \u00b7 mid-tier<\/option><option value=\"macro\">500K\u20131M \u00b7 macro<\/option><option value=\"mega\">1M+ \u00b7 mega<\/option><\/select>\n        <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"panel-right\">\n<div class=\"empty-state\" id=\"ca-empty\">\n<div class=\"empty-icon\">\u2190<\/div>\n<div class=\"empty-text\">Enter likes, comments or<!\u2013- [et_pb_br_holder] -\u2013>reel views to see pricing.<\/div>\n<\/p><\/div>\n<div class=\"results-wrap\" id=\"ca-res\">\n<div class=\"tier-row\">\n<div class=\"chip\" id=\"ca-tier-chip\"><\/div>\n<div class=\"chip\" id=\"ca-eng-chip\"><\/div>\n<\/p><\/div>\n<div class=\"price-block\">\n<div class=\"price-lbl\">Expected range \u00b7 per post<\/div>\n<div class=\"price-big\" id=\"ca-price-range\">\u2014<\/div>\n<div class=\"price-mid-line\" id=\"ca-price-mid\">\u2014<\/div>\n<\/p><\/div>\n<div class=\"metrics-row\">\n<div class=\"mc\">\n<div class=\"mc-val\" id=\"ca-m-eng\">\u2014<\/div>\n<div class=\"mc-lbl\" id=\"ca-m-eng-label\">Eng. rate<\/div>\n<\/div>\n<div class=\"mc\">\n<div class=\"mc-val\" id=\"ca-m-cpe\">\u2014<\/div>\n<div class=\"mc-lbl\">Cost \/ eng.<\/div>\n<\/div>\n<div class=\"mc\">\n<div class=\"mc-val\" id=\"ca-m-cpv\">\u2014<\/div>\n<div class=\"mc-lbl\">Cost \/ view<\/div>\n<\/div><\/div>\n<div class=\"breakdown\" id=\"ca-breakdown\"><\/div>\n<div class=\"cta-strip\">\n<div class=\"cta-copy\">\n            <strong>Verify before you pay<\/strong><br \/>\n            Check real audience data, fake followers &amp; past brand performance.\n          <\/div>\n<p>          <a href=\"https:\/\/www.clickanalytic.com\" class=\"cta-btn\" target=\"_blank\" rel=\"noopener\">ClickAnalytic \u2192<\/a>\n        <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"insights-section\" id=\"ca-insights-section\">\n<div class=\"insights-inner\">\n<div class=\"ins-header\">\n<div class=\"ins-label\">Understanding your results<\/div>\n<div class=\"ins-title\">What these numbers actually mean<\/div>\n<div class=\"ins-sub\">Three metrics to evaluate any creator partnership \u2014 before you reply to their rate.<\/div>\n<\/p><\/div>\n<div class=\"ins-grid\">\n<div class=\"ins-card\">\n<div class=\"ins-card-icon\">$<\/div>\n<div class=\"ins-card-title\">The price range<\/div>\n<div class=\"ins-card-body\">\n            <pee>The floor is the minimum fair rate based on this creator&#8217;s engagement. Going below it signals to the creator that you don&#8217;t value quality \u2014 and usually leads to lower-effort content.<\/pee>\n            <pee>The ceiling is the maximum you should offer <em>before<\/em> negotiating extras like usage rights or exclusivity. Anything above it should come with contractual guarantees.<\/pee>\n            <pee>The <strong>budget target<\/strong> is the sweet spot \u2014 what professional brands typically pay for this engagement profile. Start here in your first email.<\/pee>\n          <\/div>\n<\/p><\/div>\n<div class=\"ins-card\">\n<div class=\"ins-card-icon\">~<\/div>\n<div class=\"ins-card-title\" id=\"ca-emv-title\">Estimated EMV<\/div>\n<div class=\"ins-card-body\">\n<div id=\"ca-emv-indicator\"><\/div>\n<pee><strong>Earned Media Value (EMV)<\/strong> is what this creator&#8217;s exposure would cost if you bought it through paid ads. It&#8217;s calculated from their views and engagements using industry-standard CPM and CPE benchmarks.<\/pee>\n            <pee>A healthy deal has a <strong>price-to-EMV ratio below 0.5<\/strong> \u2014 meaning you&#8217;re getting at least $2 of media value for every $1 spent. If the creator&#8217;s rate exceeds their EMV, the deal is overpriced on pure reach grounds.<\/pee>\n            <pee>EMV is most useful for comparing creators of different sizes \u2014 a micro with high engagement often delivers better EMV per dollar than a macro with inflated follower counts.<\/pee>\n          <\/div>\n<\/p><\/div>\n<div class=\"ins-card\">\n<div class=\"ins-card-icon\">\u00d7<\/div>\n<div class=\"ins-card-title\" id=\"ca-roi-title\">Estimated ROI<\/div>\n<div class=\"ins-card-body\">\n            <pee>ROI here is the ratio of media value generated vs. the budget target price. A 2\u00d7 ROI means you&#8217;re getting $2 in equivalent ad value for every $1 paid to the creator.<\/pee>\n            <pee>Industry benchmark: <strong>3\u20135\u00d7 ROI<\/strong> is considered strong for influencer partnerships. Below 2\u00d7 and you should renegotiate or find a better-value creator in the same niche.<\/pee>\n            <pee>Note: ROI doesn&#8217;t account for conversion rate, brand recall, or long-term ambassador value \u2014 which is why engagement rate is still the most important single metric to check first.<\/pee>\n          <\/div>\n<\/p><\/div>\n<div class=\"ins-card\">\n<div class=\"ins-card-icon\">\u2192<\/div>\n<div class=\"ins-card-title\">How to use this creator<\/div>\n<div class=\"ins-card-body\" id=\"ca-how-to-body\">\n            <pee style=\"color:rgba(240,236,224,0.3);font-size:12px;\">Enter metrics above to get a personalised recommendation.<\/pee>\n          <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"ins-cta-row\">\n<div class=\"ins-cta-text\">\n          <strong>Before you make an offer<\/strong> \u2014 verify the creator&#8217;s real audience data, fake follower percentage, and historical brand performance.\n        <\/div>\n<p>        <a href=\"https:\/\/www.clickanalytic.com\" class=\"ins-cta-btn\" target=\"_blank\" rel=\"noopener\">Analyze on ClickAnalytic \u2192<\/a>\n      <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"disclaimer\">\n    Estimates based on industry engagement benchmarks. Rates vary by exclusivity, usage rights &amp; brand fit.<!\u2013- [et_pb_br_holder] -\u2013><br \/>\n    Built by <a href=\"https:\/\/www.clickanalytic.com\" target=\"_blank\" rel=\"noopener\">ClickAnalytic.com<\/a> \u2014 the influencer marketing OS trusted by 3,000+ brands.\n  <\/div>\n<\/div>\n<p><script>\n(function () {\n  var root = document.querySelector('[data-ca-pricing-calculator]');\n  if (!root || root.getAttribute('data-ca-init') === '1') return;\n  root.setAttribute('data-ca-init', '1');<\/p>\n<p>  var TR = {\n    nano:  { base: 80,    mid: 5000,    label: 'Nano creator',     col: '#b08090' },\n    micro: { base: 320,   mid: 35000,   label: 'Micro creator',    col: '#ff0066' },\n    mid:   { base: 1200,  mid: 250000,  label: 'Mid-tier creator', col: '#ff3385' },\n    macro: { base: 4500,  mid: 700000,  label: 'Macro creator',    col: '#ff6699' },\n    mega:  { base: 14000, mid: 2000000, label: 'Mega creator',     col: '#ffaacc' }\n  };<\/p>\n<p>  var els = {\n    likes: root.querySelector('#ca-likes'),\n    comments: root.querySelector('#ca-comments'),\n    views: root.querySelector('#ca-views'),\n    followers: root.querySelector('#ca-followers'),\n    empty: root.querySelector('#ca-empty'),\n    res: root.querySelector('#ca-res'),\n    insights: root.querySelector('#ca-insights-section'),\n    tierChip: root.querySelector('#ca-tier-chip'),\n    engChip: root.querySelector('#ca-eng-chip'),\n    priceRange: root.querySelector('#ca-price-range'),\n    priceMid: root.querySelector('#ca-price-mid'),\n    mEng: root.querySelector('#ca-m-eng'),\n    mEngLabel: root.querySelector('#ca-m-eng-label'),\n    mCpe: root.querySelector('#ca-m-cpe'),\n    mCpv: root.querySelector('#ca-m-cpv'),\n    breakdown: root.querySelector('#ca-breakdown'),\n    howTo: root.querySelector('#ca-how-to-body'),\n    emvTitle: root.querySelector('#ca-emv-title'),\n    roiTitle: root.querySelector('#ca-roi-title'),\n    emvIndicator: root.querySelector('#ca-emv-indicator')\n  };<\/p>\n<p>  function fmt(n) {\n    if (!n || isNaN(n)) return '\u2014';\n    if (n >= 10000) return '$' + (n \/ 1000).toFixed(0) + 'K';\n    if (n >= 1000) return '$' + (n \/ 1000).toFixed(1).replace(\/\\.0$\/, '') + 'K';\n    return '$' + Math.round(n);\n  }<\/p>\n<p>  function fmtS(n) {\n    if (isNaN(n) || n === null) return '\u2014';\n    return '$' + Number(n).toFixed(2);\n  }<\/p>\n<p>  function fmtP(n) {\n    return Number(n).toFixed(1) + '%';\n  }<\/p>\n<p>  function getNum(el) {\n    return parseFloat(el.value) || 0;\n  }<\/p>\n<p>  function clampInput(el) {\n    var max = 9000000;\n    var val = parseFloat(el.value);\n    if (isNaN(val)) return;\n    if (val > max) el.value = max;\n    if (val < 0) el.value = 0;\n  }\n\n  function setChip(el, text, bg, border, color) {\n    if (!el) return;\n    el.textContent = text;\n    el.style.background = bg;\n    el.style.border = '1px solid ' + border;\n    el.style.color = color;\n  }\n\n  function animEl(el) {\n    if (!el) return;\n    el.classList.remove('pulse');\n    void el.offsetWidth;\n    el.classList.add('pulse');\n  }\n\n  function renderHowTo(recs) {\n    if (!els.howTo) return;\n    els.howTo.innerHTML = '';\n    for (var i = 0; i < recs.length; i++) {\n      var item = document.createElement('div');\n      item.className = 'howto-item';\n\n      var icon = document.createElement('div');\n      icon.className = 'howto-icon';\n      icon.style.color = recs[i].color;\n      icon.textContent = recs[i].icon;\n\n      var body = document.createElement('div');\n\n      var label = document.createElement('div');\n      label.className = 'howto-label';\n      label.style.color = recs[i].color;\n      label.textContent = recs[i].label;\n\n      var text = document.createElement('div');\n      text.className = 'howto-text';\n      text.textContent = recs[i].text;\n\n      body.appendChild(label);\n      body.appendChild(text);\n      item.appendChild(icon);\n      item.appendChild(body);\n      els.howTo.appendChild(item);\n    }\n  }\n\n  function update() {\n    var likes = getNum(els.likes);\n    var comments = getNum(els.comments);\n    var views = getNum(els.views);\n    var tier = els.followers.value || 'micro';\n\n    var hasData = likes > 0 || comments > 0 || views > 0;\n    els.empty.style.display = hasData ? 'none' : 'flex';\n    els.res.style.display = hasData ? 'flex' : 'none';\n    els.insights.style.display = hasData ? 'block' : 'none';<\/p>\n<p>    if (!hasData) return;<\/p>\n<p>    var td = TR[tier];\n    var eng = likes + (comments * 1.5);<\/p>\n<p>    var floorBase = td.base;\n    var engRate = eng > 0 ? (eng \/ td.mid) * 100 : 0;<\/p>\n<p>    var erMult;\n    if (engRate >= 30) erMult = 3.0;\n    else if (engRate >= 15) erMult = 2.5;\n    else if (engRate >= 10) erMult = 2.0;\n    else if (engRate >= 6) erMult = 1.5;\n    else if (engRate >= 3) erMult = 1.0;\n    else if (engRate >= 1) erMult = 0.7;\n    else erMult = 0.4;<\/p>\n<p>    var engIncrease = eng * 0.10 * erMult;\n    var reachIncrease = views > 10000 ? Math.max(0, Math.log10(views \/ 10000)) * 800 : 0;\n    var increase = (engIncrease * 0.6) + (reachIncrease * 0.4);<\/p>\n<p>    var reelRaw = floorBase + increase;<\/p>\n<p>    var priceFloor = Math.round(reelRaw * 0.72 \/ 5) * 5;\n    var priceCeil = Math.round(reelRaw * 1.28 \/ 5) * 5;\n    var priceTarget = Math.round(reelRaw \/ 5) * 5;<\/p>\n<p>    var cpeDisplay = eng > 0 ? priceTarget \/ eng : 0;\n    var cpvDisplay = views > 0 ? priceTarget \/ views : 0;<\/p>\n<p>    setChip(els.tierChip, td.label, td.col + '18', td.col + '35', td.col);<\/p>\n<p>    var good = engRate >= 6;\n    var avg = engRate >= 3;\n    setChip(\n      els.engChip,\n      engRate > 0 ? fmtP(engRate) + ' wtd. eng.' : 'Eng. rate',\n      good ? 'rgba(255,0,102,0.12)' : avg ? 'rgba(255,0,102,0.07)' : 'rgba(255,255,255,0.04)',\n      good ? 'rgba(255,0,102,0.3)' : avg ? 'rgba(255,0,102,0.18)' : 'rgba(255,255,255,0.08)',\n      good ? '#ff0066' : avg ? '#ff6699' : '#9b7090'\n    );<\/p>\n<p>    els.mEngLabel.textContent = 'Wtd. eng. rate';\n    els.priceRange.textContent = fmt(priceFloor) + ' \u2013 ' + fmt(priceCeil);\n    els.priceMid.textContent = 'Budget target: ' + fmt(priceTarget) + ' \u00b7 per post';<\/p>\n<p>    els.mEng.textContent = engRate > 0 ? fmtP(engRate) : '\u2014';\n    els.mCpe.textContent = eng > 0 ? fmtS(cpeDisplay) : '\u2014';\n    els.mCpv.textContent = views > 0 ? fmtS(cpvDisplay) : 'N\/A';<\/p>\n<p>    animEl(els.priceRange);\n    animEl(els.mEng);\n    animEl(els.mCpe);\n    animEl(els.mCpv);<\/p>\n<p>    var CT_MULT = [\n      { name: 'Instagram Reel', sub: 'video \u00b7 best reach', mult: 1.00, hi: true },\n      { name: 'Feed post \/ carousel', sub: 'photo or swipe', mult: 0.60, hi: false },\n      { name: 'Stories \u00d7 3 frames', sub: '24h \u00b7 link-in-bio', mult: 0.28, hi: false },\n      { name: 'Reel + Story bundle', sub: 'most common request', mult: 1.35, hi: false }\n    ];<\/p>\n<p>    els.breakdown.innerHTML = '';<\/p>\n<p>    for (var i = 0; i < CT_MULT.length; i++) {\n      var ct = CT_MULT[i];\n      var raw = reelRaw * ct.mult;\n      var f = Math.round(raw * 0.72 \/ 5) * 5;\n      var c = Math.round(raw * 1.28 \/ 5) * 5;\n      var m = Math.round(raw \/ 5) * 5;\n\n      var row = document.createElement('div');\n      row.className = 'ct-row' + (ct.hi ? ' hi' : '');\n\n      var left = document.createElement('div');\n      var name = document.createElement('div');\n      name.className = 'ct-name';\n      name.textContent = ct.name;\n      var sub = document.createElement('div');\n      sub.className = 'ct-sub';\n      sub.textContent = ct.sub;\n      left.appendChild(name);\n      left.appendChild(sub);\n\n      var right = document.createElement('div');\n      var price = document.createElement('div');\n      price.className = 'ct-price';\n      price.textContent = fmt(f) + ' \u2013 ' + fmt(c);\n      var floor = document.createElement('div');\n      floor.className = 'ct-floor';\n      floor.textContent = 'target ' + fmt(m);\n      right.appendChild(price);\n      right.appendChild(floor);\n\n      row.appendChild(left);\n      row.appendChild(right);\n      els.breakdown.appendChild(row);\n    }\n\n    var emv = Math.round((views > 0 ? views * 0.02 : 0) + eng * 0.15);\n    var roi = priceTarget > 0 ? (emv \/ priceTarget).toFixed(1) : '\u2014';\n    var emvFmt = emv >= 1000000 ? '$' + (emv \/ 1000000).toFixed(1) + 'M'\n      : emv >= 1000 ? '$' + (emv \/ 1000).toFixed(1).replace(\/\\.0$\/, '') + 'K'\n      : '$' + emv;<\/p>\n<p>    els.emvTitle.textContent = 'Estimated EMV \u00b7 ' + emvFmt;\n    els.roiTitle.textContent = 'Estimated ROI \u00b7 ' + roi + '\u00d7';<\/p>\n<p>    var emvRatio = priceTarget > 0 ? emv \/ priceTarget : 0;\n    var recs = [];<\/p>\n<p>    if ((engRate >= 10 && tier === 'nano') || (engRate >= 10 && tier === 'micro')) {\n      recs.push({\n        icon: '\u2605',\n        label: 'Ambassador candidate',\n        color: '#ff0066',\n        text: 'Engagement rate of ' + fmtP(engRate) + ' at this follower size signals a genuinely loyal audience. This creator is worth a long-term ambassador deal \u2014 3\u20136 month exclusivity with a monthly retainer. Their community trusts them, which converts better than reach alone.'\n      });\n    } else if (engRate >= 6) {\n      recs.push({\n        icon: '\u2605',\n        label: 'Paid partnership',\n        color: '#ff0066',\n        text: 'Strong engagement at ' + fmtP(engRate) + ' \u2014 confident recommending a direct paid collab. Negotiate a 1\u20133 post package to test conversion, with an option to extend if results land.'\n      });\n    } else if (engRate >= 3 && emvRatio >= 1.5) {\n      recs.push({\n        icon: '\u25ce',\n        label: 'Test campaign first',\n        color: '#fbbf24',\n        text: 'Average engagement (' + fmtP(engRate) + ') but positive EMV ratio. Run a single post test at floor price before committing to a package. Add a performance clause \u2014 bonus if Reel views exceed ' + (views > 0 ? Math.round(views * 1.3).toLocaleString() : '130%') + ' of their average.'\n      });\n    } else if (engRate >= 1) {\n      recs.push({\n        icon: '\u25ce',\n        label: 'Gifting only \u2014 no paid fee',\n        color: '#fbbf24',\n        text: 'Engagement at ' + fmtP(engRate) + \" doesn't justify a paid fee yet. Start with a gifting campaign \u2014 send product, no contract. If they post organically and content performs, upgrade to a paid deal in round 2. Reduces risk to zero.\"\n      });\n    } else {\n      recs.push({\n        icon: '\u2717',\n        label: 'Verify before proceeding',\n        color: 'rgba(255,0,102,0.6)',\n        text: 'Engagement rate of ' + fmtP(engRate) + \" is low for this follower tier \u2014 a common signal of inactive audience or inflated follower count. Request 3 months of Instagram Insights screenshots and run through ClickAnalytic before making any offer.\"\n      });\n    }<\/p>\n<p>    var hasHighViews = views > 50000;\n    var commentRatio = likes > 0 ? comments \/ likes : 0;\n    var highComments = commentRatio > 0.05;<\/p>\n<p>    if (hasHighViews && engRate >= 3) {\n      recs.push({\n        icon: '\u25b6',\n        label: 'Lead with Reels',\n        color: '#ff6699',\n        text: 'Avg reel views of ' + views.toLocaleString() + ' combined with ' + fmtP(engRate) + ' engagement makes Reels the obvious primary format. Budget target: ' + fmt(priceTarget) + ' per Reel. Stories as a secondary touchpoint at ' + fmt(Math.round(priceTarget * 0.28 \/ 5) * 5) + ' add conversion intent without much extra spend.'\n      });\n    } else if (highComments) {\n      recs.push({\n        icon: '\u229e',\n        label: 'Lead with carousels',\n        color: '#ff6699',\n        text: 'Comment-to-like ratio is high (' + (commentRatio * 100).toFixed(1) + '%) \u2014 this audience actively engages with content they find useful. Carousels and educational posts will outperform short-form video here. Budget target: ' + fmt(Math.round(priceTarget * 0.6 \/ 5) * 5) + ' per carousel post.'\n      });\n    } else if (!hasHighViews && engRate >= 3) {\n      recs.push({\n        icon: '\u229e',\n        label: 'Carousels over Reels',\n        color: '#ff6699',\n        text: 'Reel views are ' + (views > 0 ? 'modest' : 'not provided') + ' \u2014 rely on feed posts and carousels where engagement is stronger. Budget target: ' + fmt(Math.round(priceTarget * 0.6 \/ 5) * 5) + ' per carousel. Add Stories for link-in-bio conversion at ' + fmt(Math.round(priceTarget * 0.28 \/ 5) * 5) + '.'\n      });\n    } else {\n      recs.push({\n        icon: '\u25b6',\n        label: 'Stories for low-risk test',\n        color: '#ff6699',\n        text: 'Given the engagement profile, start with a 3-frame Stories pack at ' + fmt(Math.round(priceTarget * 0.28 \/ 5) * 5) + ' \u2014 lowest cost, 24h lifespan, easy to measure swipe-up intent. Escalate to Reels only if Stories perform above a 3% tap-through rate.'\n      });\n    }<\/p>\n<p>    if (emvRatio >= 3) {\n      recs.push({\n        icon: '$',\n        label: 'Negotiate from target price',\n        color: '#a3e635',\n        text: 'EMV is ' + emvRatio.toFixed(1) + '\u00d7 the budget target \u2014 this creator delivers strong value. Open at the target price (' + fmt(priceTarget) + '). No need to anchor low; the metrics justify the ask.'\n      });\n    } else if (emvRatio >= 1) {\n      recs.push({\n        icon: '$',\n        label: 'Open at floor, target as ceiling',\n        color: '#a3e635',\n        text: 'EMV ratio is positive but modest. Open negotiations at the floor price (' + fmt(priceFloor) + ') and treat the target (' + fmt(priceTarget) + ') as your ceiling. Request exclusivity or a usage rights waiver if they push to the ceiling.'\n      });\n    } else {\n      recs.push({\n        icon: '$',\n        label: 'Push below floor price',\n        color: 'rgba(255,0,102,0.6)',\n        text: \"EMV doesn't support the floor price \u2014 offer product gifting plus a token fee (50% of floor: \" + fmt(Math.round(priceFloor * 0.5 \/ 5) * 5) + '). Frame it as a \"first collab rate\" with a promise of a full paid deal if metrics hit target.'\n      });\n    }<\/p>\n<p>    renderHowTo(recs);<\/p>\n<p>    if (els.emvIndicator && priceTarget > 0) {\n      var ratio = emv \/ priceTarget;\n      var verdict, color, bg, detail;<\/p>\n<p>      if (ratio >= 3) {\n        verdict = '\u2713 Strong deal';\n        color = '#22c55e';\n        bg = 'rgba(34,197,94,0.08)';\n        detail = \"EMV is \" + ratio.toFixed(1) + \"\u00d7 the budget target \u2014 you're getting $\" + ratio.toFixed(1) + ' of media value per $1 spent. Proceed with confidence.';\n      } else if (ratio >= 1.5) {\n        verdict = '\u2713 Positive ROI';\n        color = '#86efac';\n        bg = 'rgba(134,239,172,0.07)';\n        detail = 'EMV is ' + ratio.toFixed(1) + '\u00d7 the budget target \u2014 solid return. Standard for mid-market creator partnerships.';\n      } else if (ratio >= 1) {\n        verdict = '~ Break-even';\n        color = '#fbbf24';\n        bg = 'rgba(251,191,36,0.07)';\n        detail = 'EMV is roughly equal to the budget target. Acceptable if you value brand recall or long-term ambassador potential beyond raw reach.';\n      } else {\n        verdict = '\u2717 Overpriced vs EMV';\n        color = '#ff0066';\n        bg = 'rgba(255,0,102,0.07)';\n        detail = \"EMV is below the budget target \u2014 the creator's rate exceeds the media value their metrics justify. Negotiate down or ask for additional deliverables.\";\n      }<\/p>\n<p>      els.emvIndicator.innerHTML = '';<\/p>\n<p>      var badge = document.createElement('div');\n      badge.className = 'emv-badge';\n      badge.style.background = bg;\n      badge.style.border = '1px solid ' + color + '25';<\/p>\n<p>      var badgeTitle = document.createElement('span');\n      badgeTitle.className = 'emv-badge-title';\n      badgeTitle.style.color = color;\n      badgeTitle.textContent = verdict;<\/p>\n<p>      var badgeSub = document.createElement('span');\n      badgeSub.className = 'emv-badge-sub';\n      badgeSub.style.color = color;\n      badgeSub.textContent = 'EMV ' + ratio.toFixed(1) + '\u00d7 budget target';<\/p>\n<p>      badge.appendChild(badgeTitle);\n      badge.appendChild(badgeSub);<\/p>\n<p>      var detailP = document.createElement('p');\n      detailP.className = 'emv-detail';\n      detailP.textContent = detail;<\/p>\n<p>      els.emvIndicator.appendChild(badge);\n      els.emvIndicator.appendChild(detailP);\n    }\n  }<\/p>\n<p>  function bindInput(el) {\n    if (!el) return;\n    el.addEventListener('input', function () {\n      clampInput(el);\n      update();\n    });\n    el.addEventListener('change', function () {\n      clampInput(el);\n      update();\n    });\n  }<\/p>\n<p>  bindInput(els.likes);\n  bindInput(els.comments);\n  bindInput(els.views);<\/p>\n<p>  if (els.followers) {\n    els.followers.addEventListener('change', update);\n    els.followers.addEventListener('input', update);\n  }<\/p>\n<p>  root.addEventListener('keydown', function (e) {\n    if (e.key === 'Enter') update();\n  });<\/p>\n<p>  update();\n})();\n<\/script><br \/>\n[\/et_pb_code]<br \/>\n[\/et_pb_column]<br \/>\n[\/et_pb_row]<br \/>\n[\/et_pb_section]<br \/>\n[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.3&#8243; custom_padding=&#8221;0px|0px|40px|0px||&#8221;]<br \/>\n[et_pb_row _builder_version=&#8221;4.27.3&#8243; width=&#8221;860px&#8221; max_width=&#8221;860px&#8221;]<br \/>\n[et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.3&#8243;]<br \/>\n[et_pb_code _builder_version=&#8221;4.27.3&#8243; custom_padding=&#8221;0px|0px|0px|0px||&#8221;]<\/p>\n<style>\n  .calc-resources { font-family:'Montserrat',sans-serif; background:linear-gradient(180deg,#f6f7fb 0%,#fff 100%); padding:56px 24px 72px; }\n  .calc-resources__inner { max-width:1160px; margin:0 auto; }\n  .calc-resources__eyebrow { margin:0 0 10px; color:#ff0066; font-size:13px; font-weight:700; letter-spacing:0.08em; text-transform:uppercase; }\n  .calc-resources__title { margin:0 0 12px; color:#14161a; font-size:36px; line-height:1.1; font-weight:800; letter-spacing:-0.02em; }\n  .calc-resources__subtitle { margin:0 0 32px; color:#5f6773; font-size:16px; line-height:1.65; font-weight:500; max-width:720px; }\n  .calc-resources__grid { display:grid; grid-template-columns:repeat(2,1fr); gap:20px; }\n  .resource-card { background:#fff; border:1px solid #e8ebf0; border-radius:18px; padding:28px; box-shadow:0 10px 30px rgba(16,24,40,0.06); display:flex; flex-direction:column; transition:transform 0.2s,box-shadow 0.2s,border-color 0.2s; }\n  .resource-card:hover { transform:translateY(-2px); box-shadow:0 16px 36px rgba(16,24,40,0.1); border-color:rgba(255,0,102,0.2); }\n  .resource-card__top { display:flex; align-items:center; justify-content:space-between; gap:12px; margin-bottom:18px; flex-wrap:wrap; }\n  .resource-card__label { display:inline-flex; align-items:center; padding:5px 12px; border-radius:20px; background:rgba(255,0,102,0.08); color:#ff0066; font-size:12px; font-weight:700; letter-spacing:0.02em; }\n  .resource-card__meta { color:#5f6773; font-size:12px; font-weight:600; }\n  .resource-card__title { margin:0 0 10px; color:#14161a; font-size:22px; line-height:1.25; font-weight:800; letter-spacing:-0.01em; }\n  .resource-card__desc { margin:0 0 18px; color:#5f6773; font-size:15px; line-height:1.7; font-weight:500; }\n  .resource-card__stats { list-style:none; padding:0; margin:0 0 24px; display:grid; grid-template-columns:repeat(2,1fr); gap:10px; }\n  .resource-card__stats li { padding:11px 14px; background:#fafbfc; border:1px solid #eef1f4; border-radius:12px; color:#14161a; font-size:14px; line-height:1.45; font-weight:600; }\n  .resource-card__stats strong { font-weight:800; }\n  .resource-card__cta { margin-top:auto; display:inline-flex; align-items:center; gap:6px; color:#ff0066; text-decoration:none; font-size:15px; font-weight:800; }\n  .resource-card__cta:hover { text-decoration:underline; text-underline-offset:3px; }\n  @media(max-width:768px) { .calc-resources__grid { grid-template-columns:1fr; } .calc-resources__title { font-size:28px; } }\n<\/style>\n<p><!-- CTA BANNER: Added by CRO audit --><\/p>\n<div style=\"background:linear-gradient(135deg,#1a0015 0%,#2d0a1e 100%);border:1px solid rgba(255,0,102,0.3);border-radius:14px;padding:24px 28px;margin:32px 0 24px;display:flex;align-items:center;justify-content:space-between;gap:20px;flex-wrap:wrap;\">\n<div style=\"flex:1;min-width:200px;\">\n<div style=\"color:#ff4d94;font-size:11px;font-weight:700;letter-spacing:0.08em;text-transform:uppercase;margin-bottom:5px;\">Calculated your budget?<\/div>\n<div style=\"color:#f5eef2;font-size:17px;font-weight:700;line-height:1.3;margin-bottom:3px;\">Now find and analyze real creators in ClickAnalytic<\/div>\n<div style=\"color:rgba(245,238,242,0.6);font-size:13px;\">Search 400M+ profiles, validate pricing, compare engagement, and shortlist the right creators &mdash; from $79\/mo.<\/div>\n<\/p><\/div>\n<div style=\"display:flex;flex-direction:column;align-items:flex-start;gap:6px;flex-shrink:0;\">\n<div style=\"display:flex;gap:10px;flex-wrap:wrap;\">\n      <a href=\"https:\/\/app.clickanalytic.com\/signup\" style=\"display:inline-block;background:#ff0066;color:#fff !important;font-weight:700;font-size:14px;border-radius:8px;padding:11px 22px;text-decoration:none !important;white-space:nowrap;\">Analyze creators free<\/a><br \/>\n      <a href=\"\/book-a-demo\/\" style=\"display:inline-block;background:transparent;color:#f5eef2 !important;border:1.5px solid rgba(255,255,255,0.35);font-weight:600;font-size:14px;border-radius:8px;padding:10px 20px;text-decoration:none !important;white-space:nowrap;\">Book demo<\/a>\n    <\/div>\n<div style=\"color:rgba(255,255,255,0.3);font-size:11px;\">Rated 4.8 on G2 &amp; Capterra &bull; 10,000+ brands trust ClickAnalytic<\/div>\n<\/p><\/div>\n<\/div>\n<section class=\"calc-resources\">\n<div class=\"calc-resources__inner\">\n    <pee class=\"calc-resources__eyebrow\">Next step<\/pee>\n<h2 class=\"calc-resources__title\">Validate Your Estimate<\/h2>\n<pee class=\"calc-resources__subtitle\">Your calculator result is a directional estimate. Use these resources to compare against real market ranges and understand creator quality benchmarks before making a decision.<\/pee>\n<div class=\"calc-resources__grid\">\n<article class=\"resource-card\">\n<div class=\"resource-card__top\">\n          <span class=\"resource-card__label\">Benchmark Report<\/span><br \/>\n          <span class=\"resource-card__meta\">Updated for 2026<\/span>\n        <\/div>\n<h3 class=\"resource-card__title\">Creator Pricing Report 2026<\/h3>\n<pee class=\"resource-card__desc\">Full Instagram pricing benchmarks by creator tier, including methodology, audience quality vs. price analysis, and market ranges for sponsored content.<\/pee>\n<ul class=\"resource-card__stats\">\n<li><strong>Nano:<\/strong> $114&#8211;679<\/li>\n<li><strong>Micro:<\/strong> $899&#8211;1.5K<\/li>\n<li><strong>Mid-tier:<\/strong> $2.6K&#8211;5.7K<\/li>\n<li><strong>Macro:<\/strong> $5.9K&#8211;12.2K<\/li>\n<\/ul>\n<p>        <a class=\"resource-card__cta\" href=\"\/creator-pricing-report\/\">View pricing benchmarks &#8594;<\/a><br \/>\n      <\/article>\n<article class=\"resource-card\">\n<div class=\"resource-card__top\">\n          <span class=\"resource-card__label\">Market Research<\/span><br \/>\n          <span class=\"resource-card__meta\">5.9M creators analyzed<\/span>\n        <\/div>\n<h3 class=\"resource-card__title\">Instagram Creator Statistics 2026<\/h3>\n<pee class=\"resource-card__desc\">Platform-wide creator data on activity, contactability, audience quality, and brand partnership prevalence to put pricing and creator selection in context.<\/pee>\n<ul class=\"resource-card__stats\">\n<li><strong>44.1%<\/strong> dormant<\/li>\n<li><strong>39%<\/strong> have email listed<\/li>\n<li><strong>0.47%<\/strong> elite quality<\/li>\n<li><strong>28.8%<\/strong> have brand deals<\/li>\n<\/ul>\n<p>        <a class=\"resource-card__cta\" href=\"\/instagram-creator-statistics\/\">Explore creator data &#8594;<\/a><br \/>\n      <\/article>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<p>[\/et_pb_code]<br \/>\n[\/et_pb_column]<br \/>\n[\/et_pb_row]<br \/>\n[\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Free Instagram creator pricing calculator. Estimate sponsorship rates, engagement, EMV and ROI by follower tier in seconds.<\/p>","protected":false},"author":69,"featured_media":59500,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"cybocfi_hide_featured_image":"","footnotes":""},"class_list":["post-58724","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/pages\/58724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/users\/69"}],"replies":[{"embeddable":true,"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/comments?post=58724"}],"version-history":[{"count":12,"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/pages\/58724\/revisions"}],"predecessor-version":[{"id":58819,"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/pages\/58724\/revisions\/58819"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/media\/59500"}],"wp:attachment":[{"href":"https:\/\/www.clickanalytic.com\/pt\/wp-json\/wp\/v2\/media?parent=58724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}