[et_pb_section fb_built=”1″ module_class=”headernewpost” _builder_version=”4.21.0″ _module_preset=”default” background_color=”#000c2b” min_height=”400px” custom_padding=”100px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.22.1″ _module_preset=”default” max_width=”800px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_post_title comments=”off” featured_image=”off” module_class=”paulimage” _builder_version=”4.23.1″ _module_preset=”default” title_font=”Montserrat|900|||||||” title_text_color=”#FFFFFF” title_font_size=”45px” title_line_height=”1.1em” meta_font=”Work Sans|600||on|||||” meta_text_color=”#FFFFFF” meta_font_size=”12px” meta_line_height=”1.3em” text_orientation=”center” title_font_size_tablet=”45px” title_font_size_phone=”35px” title_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” background_color=”#fafbfc” module_alignment=”center” custom_padding=”0px||0px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row column_structure=”1_5,3_5,1_5″ use_custom_gutter=”on” gutter_width=”2″ module_class=”blogsection stickybigscreen” _builder_version=”4.24.2″ _module_preset=”default” width=”90%” max_width=”2560px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_5″ module_class=”leftsidebarblog” _builder_version=”4.21.0″ _module_preset=”default” background_enable_color=”off” custom_padding=”20px|10px|20px|10px|true|true” border_width_all=”1px” border_color_all=”#f9f9f9″ global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_font_size=”28px” header_3_font=”Work Sans|800|||||||” header_3_text_color=”#ff0066″ header_3_font_size=”28px” header_3_line_height=”1.4em” custom_margin=”||30px||false|false” header_3_font_size_tablet=”28px” header_3_font_size_phone=”26px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.24.3″ _module_preset=”default” link_font=”Work Sans|600|||||||” link_text_color=”#909090″ link_font_size=”20px” custom_margin=”||50px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]What to include in an influencer contract<\/a>[\/et_pb_text][et_pb_text _builder_version=”4.24.3″ _module_preset=”default” link_font=”Work Sans|600|||||||” link_text_color=”#909090″ link_font_size=”20px” custom_margin=”||50px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]Template: Influencer contract<\/a>[\/et_pb_text][et_pb_text _builder_version=”4.24.3″ _module_preset=”default” link_font=”Work Sans|600|||||||” link_text_color=”#909090″ link_font_size=”20px” custom_margin=”||50px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]FAQs about influencer contracts<\/a>[\/et_pb_text][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.21.0″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”20px|10px|20px|10px|true|true” custom_css_main_element=”box-shadow: 0px 4px 24px #0000000a;||margin-top:-75px;” border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_divider show_divider=”off” _builder_version=”4.21.0″ _module_preset=”default” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_divider][et_pb_text _builder_version=”4.23.4″ _module_preset=”19e5ccd9-b3a1-4833-9d79-ec78d64566f9″ custom_margin=”||25px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n Not sure what to include in an influencer contract?<\/span><\/p>\n Are you looking for a <\/span>free influencer contract template<\/b>?<\/span><\/p>\n Today, I\u2019m sharing my favourite influencer agreement template.<\/span><\/p>\n I\u2019ve personally used this template during my time as an influencer marketing manager on +300 campaigns.<\/span><\/p>\n Why?<\/i><\/b><\/p>\n Because it contained all the key elements any influencer contract should include, like:<\/span><\/p>\n \u2705 Standard terms and agreements,<\/strong><\/p>\n \u2705 Scope of works,<\/strong><\/p>\n \u2705 Advertising regulation requirements,<\/strong><\/p>\n \u2705 Compensation,<\/strong><\/p>\n \u2705 Confidentiality and exclusivity,<\/strong><\/p>\n \u2705 And those all-important standards clauses.<\/strong><\/p>\n Join me at <\/span>Click Analytic<\/span><\/a> as I share my free influencer contract template and walk you through writing your very own influencer marketing contract.<\/span><\/p>\n Let\u2019s roll. \ud83d\udc47<\/span><\/p>\n First things first, you can download the free contract template here:<\/span><\/p>\n [\/et_pb_text][et_pb_button button_url=”https:\/\/docs.google.com\/document\/d\/1iOeomwULrNziu-9FzZuBCXmwr6SBrRpBIIvi5DWyVEg\/edit?usp=sharing” url_new_window=”on” button_text=”My free incluencer contract” button_alignment=”center” _builder_version=”4.24.3″ _module_preset=”default” custom_button=”on” button_text_size=”25px” button_text_color=”#FFFFFF” button_bg_color=”#f91881″ global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_button][et_pb_text _builder_version=”4.23.4″ _module_preset=”19e5ccd9-b3a1-4833-9d79-ec78d64566f9″ custom_margin=”||25px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n Now – let\u2019s go into the details and help you build the best contract for your business needs.<\/span><\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2023\/11\/8-2.png” alt=”7 steps to write a contract.” title_text=”7 steps to write a contract.” _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text module_id=”01″ _builder_version=”4.24.3″ _module_preset=”18f7a230-5493-48a4-ae2d-d65dc54ee311″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” custom_margin=”||||false|false” custom_padding=”15px||15px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.24.3″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n Here are the key elements to include in an influencer contract. My free template contract above covers all of these elements.<\/span><\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/www.clickanalytic.com\/wp-content\/uploads\/2024\/04\/An-example-of-a-contract-template.png” alt=”An example of a contract template.” title_text=”An example of a contract templatehot of a document template with labeled fields for campaign details like influencer name, company address, campaign name, and start date.” _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.24.3″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”15px||15px||false|false” custom_padding=”15px||15px|20px|false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.24.2″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n The first part of the influencer contract starts with the basics. This is what I always include in this section:<\/span><\/p>\n \u270d\ufe0f Description:\u00a0<\/b><\/p>\n Write a clear description of the contract’s purpose. Include the name of your campaign, the influencer\u2019s social media username, and the number of posts or videos they need to make.<\/span><\/p>\n \u270d\ufe0f Dates:<\/b><\/p>\n Mention when you made the contract and the timeline for the campaign. Be specific about how long the campaign will last, whether it’s a single event or a more extended partnership.<\/span><\/p>\n \u270d\ufe0f Influencer\u2019s information:<\/b><\/p>\n Make sure to list the influencer\u2019s full legal name, address, and email address. This information is crucial for staying in touch, sending payments, and keeping everything official.<\/span><\/p>\n Next, it\u2019s time to include the scope of work in your influencer contract.\u00a0<\/span><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.24.3″ _module_preset=”280b61e4-116e-4c17-8487-38cd9b268d98″ text_font=”Montserrat|900|||||||” text_font_size=”45px” header_text_color=”#000000″ header_2_font=”Montserrat|900|||||||” header_2_text_color=”#000000″ header_2_font_size=”45px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”35px” custom_margin=”10px||10px||false|false” custom_padding=”10px||10px|20px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.23.4″ _module_preset=”1669c909-156a-43d1-88f4-d63e9a19d0a7″ custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n The next part of any influencer marketing contract should cover all the specifics of your partnership with the influencer. This section is called the scope of work. Think of:<\/span><\/p>\n \u270d\ufe0f Deliverables:<\/b><\/p>\n Clearly outline what the influencer needs to do. How many posts are required? On which social media platforms will these be posted? Also, specify how many times your team can ask for changes or edits to the content.<\/span><\/p>\n \u270d\ufe0f Content and posting schedule:<\/b><\/p>\n Include key dates for reviewing and posting the content. This is crucial, particularly for long-term contracts that involve multiple posts scheduled over time.<\/span><\/p>\n \u270d\ufe0f Posting requirements:<\/b><\/p>\n Here, list all the must-use hashtags and other key details that the influencer needs to include in their posts. Based on what you’ve already described in the influencer brief, clearly state what should and shouldn\u2019t be in the content.\u00a0<\/span><\/p>\n \ud83d\udca1 My pro tip: <\/b>Make sure to mention any penalties for not posting on time.<\/span><\/p>\n [\/et_pb_text][et_pb_code _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n What to include in an influencer contract<\/h2>\n
1. Standard terms and agreements<\/h3>\n
2. Scope of work<\/h3>\n
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